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[11/02/12 - 08:36 AM]
Thursday's Broadcast Ratings: "CMA Awards" Put ABC on Top in Viewers, Demos
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for thursday, november 1, 2012)

Here are the highlights of the 11 ad-sustained programs that aired in primetime on the broadcast networks last night:

ABC (13.57 million viewers, #1; adults 18-49: 3.8, #1) topped the charts on Thursday with its presentation of "The 46th Annual CMA Awards" (13.57 million viewers, #2; adults 18-49: 3.8, #2).

CBS (12.71 million viewers, #2; adults 18-49: 3.2, #2) then claimed the silver with its mix of "The Big Bang Theory" (15.65 million viewers, #1; adults 18-49: 5.1, #1), "Two and a Half Men" (12.61 million viewers, #4; adults 18-49: 3.6, #3), "Person of Interest" (13.50 million viewers, #3; adults 18-49: 3.0, #4) and "Elementary" (10.50 million viewers, #5; adults 18-49: 2.4, #T5).

Next up was FOX (6.17 million viewers, #3; adults 18-49: 2.3, #3) with a new "The X Factor" (6.01 million viewers, #7; adults 18-49: 2.2, #7) alongside a second "The X Factor" (6.33 million viewers, #6; adults 18-49: 2.4, #T5).

Meanwhile, NBC (4.12 million viewers, #4; adults 18-49: 1.3, #4) was out of the hunt with a rebroadcast of "The Voice" (3.79 million viewers, #9; adults 18-49: 1.3, #T9) plus a new "Rock Center With Brian Williams" (4.78 million viewers, #8; adults 18-49: 1.3, #T9).

And finally, originals from "The Vampire Diaries" (3.17 million viewers, #10; adults 18-49: 1.5, #8) and "Beauty and the Beast" (1.73 million viewers, #11; adults 18-49: 0.6, #11) on The CW (2.45 million viewers, #5; adults 18-49: 1.1, #5) closed out the night. In the netlet's target demo (women 18-34), "Diaries" delivered a 2.3 rating at 8:00/7:00c and "Beast" a 0.9 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+25.00% - The Vampire Diaries
+9.09% - Elementary
+6.25% - The Big Bang Theory
0.00% - Person of Interest
0.00% - Rock Center With Brian Williams
-2.70% - Two and a Half Men
-14.29% - Beauty and the Beast
-24.14% - The X Factor - 8:00 (vs. 10/11/12)

Year-to-year changes (adults 18-49):
+58.33% - The 46th Annual CMA Awards (vs. Charlie's Angels/Grey's Anatomy/Private Practice)
+11.11% - Person of Interest
+8.33% - Rock Center With Brian Williams (vs. Prime Suspect)
0.00% - The Vampire Diaries
0.00% - The Big Bang Theory
-2.70% - Two and a Half Men (vs. Rules of Engagement)
-17.24% - Elementary (vs. The Mentalist)
-27.27% - The X Factor - 9:00 (vs. Bones)
-33.33% - Beauty and the Beast (vs. The Secret Circle)
-38.89% - The X Factor - 8:00

In late-night metered market ratings (via NBC's press release):

* In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/8; CBS's "Late Show with David Letterman," 2.9/8; and ABC's combo of "Nightline," 3.6/9; and "Jimmy Kimmel Live," 1.9/6.

* In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.7/4; "Nightline," 1.4/6; and "Jimmy Kimmel Live," 0.7/4.

* At 12:35 a.m., "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.4/5). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) beat "Late Late Show" (0.4/3).

* At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (11/3/11):

FOX (10.65 million viewers, #2; adults 18-49: 3.4, #1) was the network to beat on Thursday thanks to a new "The X Factor" (11.28 million viewers, #5; adults 18-49: 3.6, #3) and the return of "Bones" (10.02 million viewers, #6; adults 18-49: 3.3, #5). Said numbers marked the veteran drama's best in the demo since Season 4 (9/3/08).

CBS (12.94 million viewers, #1; adults 18-49: 3.3, #2) then was a competitive second place with new episodes of "The Big Bang Theory" (15.49 million viewers, #1; adults 18-49: 5.1, #1), "Rules of Engagement" (11.90 million viewers, #3; adults 18-49: 3.7, #2), "Person of Interest" (11.66 million viewers, #4; adults 18-49: 2.7, #8) and "The Mentalist" (13.46 million viewers, #2; adults 18-49: 2.9, #7).

Next up was ABC (7.13 million viewers, #3; adults 18-49: 2.4, #3) with fresh installments of "Charlie's Angels" (5.38 million viewers, #10; adults 18-49: 1.2, #T14), "Grey's Anatomy" (9.26 million viewers, #7; adults 18-49: 3.5, #4) and "Private Practice" (6.76 million viewers, #8; adults 18-49: 2.6, #9).

NBC (4.52 million viewers, #4; adults 18-49: 1.9, #4) then offered up its mix of "Community" (3.87 million viewers, #14; adults 18-49: 1.7, #12), "Parks & Recreation" (3.94 million viewers, #13; adults 18-49: 2.0, #11), "The Office" (6.05 million viewers, #9; adults 18-49: 3.1, #6), "Whitney" (4.33 million viewers, #12; adults 18-49: 2.1, #10) and "Prime Suspect" (4.47 million viewers, #11; adults 18-49: 1.2, #T14).

And finally, new episodes of "The Vampire Diaries" (3.34 million viewers, #15; adults 18-49: 1.5, #13) and "The Secret Circle" (2.27 million viewers, #16; adults 18-49: 0.9, #16) on The CW (2.80 million viewers, #5; adults 18-49: 1.2, #5) rounded out the evening. In the netlet's target demo (women 18-34), "Diaries" posted a 2.0 rating while "Circle" delivered a 1.3 rating.

Week-to-week changes (adults 18-49):
+21.43% - Community
+16.00% - The Mentalist
+13.33% - The Big Bang Theory
+11.11% - Parks & Recreation
+10.71% - The Office
+8.82% - Rules of Engagement
+8.33% - Private Practice
+7.14% - The Vampire Diaries
+5.88% - The X Factor (vs. 10/13/11)
+3.85% - Person of Interest
0.00% - Whitney
0.00% - Charlie's Angels (vs. 10/20/11)
0.00% - Prime Suspect
-5.41% - Grey's Anatomy
-10.00% - The Secret Circle

Year-to-year changes (adults 18-49):
+83.33% - Bones (vs. Fringe)
+44.00% - The X Factor (vs. Bones)
+10.87% - The Big Bang Theory
+8.82% - Rules of Engagement (vs. Bleep My Dad Says)
0.00% - The Mentalist
0.00% - Charlie's Angels (vs. Grey's Anatomy (Repeat))
0.00% - The Secret Circle (vs. Nikita)
-6.25% - The Vampire Diaries
-10.53% - Community
-14.29% - Prime Suspect (vs. The Apprentice)
-16.22% - The Office
-16.67% - Parks & Recreation (vs. 30 Rock)
-18.18% - Person of Interest (vs. CSI: Crime Scene Investigation)
-18.60% - Grey's Anatomy
-22.22% - Whitney (vs. Outsourced)
-33.33% - Private Practice

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/7; CBS's "Late Show with David Letterman," 3.1/8; and ABC's combo of "Nightline," 3.1/8; and "Jimmy Kimmel Live," 1.6/5.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.8/4; "Nightline," 1.1/5; and "Jimmy Kimmel Live," 0.6/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) trailed CBS's "Late Late Show with Craig Ferguson" (1.5/5). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) tied "Late Late Show" (0.5/3).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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