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[04/08/14 - 08:29 AM]
Monday's Broadcast Ratings: NCAA Men's Basketball Championship Helps CBS Snap NBC's Win Streak
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 11 ad-sustained programs that aired in primetime on the broadcast networks last night (4/7/14):

CBS (14.610 million viewers, #1; adults 18-49: 4.9, #1) was the network to beat on Monday thanks to its coverage of the "NCAA Men's Basketball Championship" (17.794 million viewers, #1; adults 18-49: 6.0, #1). Leading off the night were a repeat of "The Big Bang Theory" (9.850 million viewers, #4; adults 18-49: 3.0, #3) and the "Capital One Championship Central" (6.632 million viewers, #6; adults 18-49: 2.1, #T4) pre-game.

NBC (9.662 million viewers, #3; adults 18-49: 2.8, #2) then had to settle for second place with a new "The Voice" (11.759 million viewers, #3; adults 18-49: 3.4, #2) and special edition of "American Dream Builders" (5.468 million viewers, #8; adults 18-49: 1.6, #T6).

Next up was ABC (12.107 million viewers, #2; adults 18-49: 1.8, #3) with a new "Dancing with the Stars" (13.872 million viewers, #2; adults 18-49: 2.1, #T4) and a repeat "Castle" (8.576 million viewers, #5; adults 18-49: 1.3, #9).

Meanwhile, FOX (5.466 million viewers, #4; adults 18-49: 1.5, #4) served up originals from "Bones" (6.482 million viewers, #7; adults 18-49: 1.6, #T6) and "The Following" (4.449 million viewers, #9; adults 18-49: 1.4, #8).

And finally, a new "Star-Crossed" (0.966 million viewers, #10; adults 18-49: 0.3, #10) plus a repeat "The Tomorrow People" (0.618 million viewers, #11; adults 18-49: 0.2, #11) on The CW (0.792 million viewers, #5; adults 18-49: 0.3, #5) closed out the evening. In the netlet's target demo (women 18-34), "Star-Crossed" delivered a 0.3 rating while "People" posted a 0.1 rating.

Week-to-week changes (adults 18-49):
+6.67% - Bones
0.00% - The Voice
0.00% - The Following
-4.55% - Dancing with the Stars
-25.00% - Star-Crossed

Year-to-year changes (adults 18-49):
+45.45% - Bones (vs. Bones (Repeat))
+5.00% - Dancing with the Stars
-20.00% - NCAA Men's Basketball Championship
-25.00% - Star-Crossed (vs. The Carrie Diaries)
-30.43% - American Dream Builders (vs. Revolution)
-30.61% - The Voice
-36.36% - The Following
-52.27% - Capital One Championship Central

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.9/7; CBS's "Late Show with David Letterman," 2.5/7 with an encore delayed by an NCAA overrun; and ABC's "Jimmy Kimmel Live," 2.1/5.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.0/5; "Late Show," 0.7/4 with an encore delayed by an NCAA overrun; and "Jimmy Kimmel Live," 0.6/3.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households) tied CBS's "Late Late Show with Craig Ferguson" (1.2/5 delayed by an NCAA overrun). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.3/2 delayed by an NCAA overrun).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/8/13):

CBS (15.893 million viewers, #1; adults 18-49: 5.5, #1) claimed the top spot on Monday thanks to its coverage of the "NCAA Basketball Championship" (20.709 million viewers, #1; adults 18-49: 7.5, #1). Leading into said telecast was its mix of "2 Broke Girls" (9.108 million viewers, #6; adults 18-49: 2.7, #5), "The Big Bang Theory" (10.505 million viewers, #5; adults 18-49: 3.3, #4) and "NCAA Basketball Championship Pre-Game" (13.616 million viewers, #3; adults 18-49: 4.4, #3). A year ago, the Eye offered up the "NCAA Basketball Championship" (19.31 million viewers, 7.0 adults 18-49 rating on 4/2/12) to equally potent numbers.

NBC (11.221 million viewers, #2; adults 18-49: 4.0, #2) then had to settle for second place despite new episodes of "The Voice" (13.673 million viewers, #2; adults 18-49: 4.9, #2) and "Revolution" (6.317 million viewers, #8; adults 18-49: 2.3, #6).

Next up was ABC (11.081 million viewers, #3; adults 18-49: 1.8, #3) with a new "Dancing with the Stars" (12.943 million viewers, #4; adults 18-49: 2.0, #8) followed by a repeat of "Castle" (7.355 million viewers, #7; adults 18-49: 1.3, #9).

Meanwhile, FOX (5.244 million viewers, #4; adults 18-49: 1.6, #4) offered up a repeat of "Bones" (4.280 million viewers, #10; adults 18-49: 1.1, #10) and an original "The Following" (6.207 million viewers, #9; adults 18-49: 2.2, #7).

And finally, the season finale of "The Carrie Diaries" (1.070 million viewers, #11; adults 18-49: 0.4, #11) and a repeat of "Hart of Dixie" (0.524 million viewers, #12; adults 18-49: 0.2, #12) on The CW (0.797 million viewers, #5; adults 18-49: 0.3, #5) closed out the evening.

In the netlet's target demo (women 18-34), "Carrie" delivered a 0.6 rating while "Dixie" posted a 0.3 rating.

Week-to-week changes (adults 18-49):
+6.52% - The Voice
0.00% - Revolution
0.00% - The Carrie Diaries
0.00% - The Following
-4.76% - Dancing with the Stars

Year-to-year changes (adults 18-49):
+25.64% - The Voice
+10.00% - The Following (vs. House)
+9.52% - Revolution (vs. Smash)
-20.00% - The Carrie Diaries (vs. Gossip Girl)
-31.03% - Dancing with the Stars

In late-night metered market ratings (via NBC's press release):

* In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.6/6; CBS's "Late Show with David Letterman," 1.8/6 with an encore delayed by basketball; and ABC's "Jimmy Kimmel Live," 2.1/5.

* In the 25 markets with Local People Meters, adult 18-49 Wednesday results were: "The Tonight Show with Jay Leno," 0.7/3; "Late Show," 0.7/5 with an encore delayed by basketball; and "Jimmy Kimmel Live," 0.6/3.

* From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline" averaged a 1.4/5 in metered-market households and a 0.4/3 in 18-49 in the Local People Meters.

* From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/5, delayed by basketball). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) tied "Late Late Show" (0.5/4, delayed by basketball).

* At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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