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[05/09/14 - 08:28 AM]
Thursday's Broadcast Ratings: CBS Tops Viewers, Demos for Third Week in a Row
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (5/8/14):

CBS (8.776 million viewers, #1; adults 18-49: 2.0, #1) was of course the network to beat on Thursday with its mix of "The Big Bang Theory" (14.166 million viewers, #1; adults 18-49: 3.7, #1), "The Millers" (9.151 million viewers, #2; adults 18-49: 2.0, #4), the season finale of "Two and a Half Men" (8.489 million viewers, #3; adults 18-49: 2.1, #3), "Bad Teacher" (5.838 million viewers, #7; adults 18-49: 1.3, #8) and "Elementary" (7.504 million viewers, #4; adults 18-49: 1.5, #T6).

FOX (4.901 million viewers, #3; adults 18-49: 1.5, #2) then snagged the silver with originals from "Hell's Kitchen" (4.212 million viewers, #9; adults 18-49: 1.5, #T6), "American Idol" (7.075 million viewers, #6; adults 18-49: 1.6, #5) and the departing "Surviving Jack" (4.104 million viewers, #10; adults 18-49: 1.2, #9).

Next up was ABC (4.938 million viewers, #2; adults 18-49: 1.3, #3) with a repeat of "Grey's Anatomy" (2.935 million viewers, #13; adults 18-49: 0.6, #14) alongside originals from "Grey's Anatomy" (7.468 million viewers, #5; adults 18-49: 2.3, #2) and "Black Box" (4.411 million viewers, #8; adults 18-49: 1.1, #10).

Meanwhile, NBC (3.186 million viewers, #4; adults 18-49: 1.0, #4) offered up the return of "Hollywood Game Night" (3.264 million viewers, #11; adults 18-49: 0.9, #12) alongside the "American Comedy Awards" (3.146 million viewers, #12; adults 18-49: 1.0, #11).

And finally, the penultimate weeks of "The Vampire Diaries" (1.604 million viewers, #14; adults 18-49: 0.7, #13) and "Reign" (1.472 million viewers, #15; adults 18-49: 0.5, #15) closed out the night on The CW (1.538 million viewers, #5; adults 18-49: 0.6, #5). In the netlet's target demo (women 18-34), "Diaries" delivered a 1.0 rating at 8:00/7:00c and "Reign" a 0.7 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+20.00% - Surviving Jack
+6.67% - American Idol
0.00% - Two and a Half Men
0.00% - Hollywood Game Night (vs. 4/17/14)
0.00% - The Vampire Diaries
0.00% - Reign
-4.76% - The Millers
-6.25% - Elementary
-6.25% - Hell's Kitchen
-11.54% - Grey's Anatomy
-13.33% - Bad Teacher
-15.38% - Black Box
-15.91% - The Big Bang Theory

Year-to-year changes (adults 18-49):
0.00% - Reign (vs. Beauty and the Beast)
-12.50% - Two and a Half Men (vs. Person of Interest)
-16.67% - Elementary
-19.57% - The Big Bang Theory
-20.69% - Grey's Anatomy
-22.22% - The Vampire Diaries
-23.81% - American Idol (vs. Glee)
-25.00% - Hollywood Game Night (vs. Community/The Office (Repeat))
-40.48% - American Comedy Awards (vs. The Office/Hannibal)
-41.18% - The Millers (vs. Two and a Half Men)
-42.86% - Surviving Jack (vs. Glee)
-45.83% - Bad Teacher (Vs. Person of Interest)
-46.43% - Hell's Kitchen (vs. American Idol)
-65.63% - Black Box (vs. Scandal)

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.5/6; CBS's "Late Show with David Letterman," 2.0/5; and ABC's "Jimmy Kimmel Live," 2.0/5.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon,"1.0/5; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.6/3.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/4 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households and a 0.4/2 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (5/9/13):

CBS (12.094 million viewers, #1; adults 18-49: 2.7, #1) pulled into the top spot on Thursday with its mix of "The Big Bang Theory" (15.696 million viewers, #1; adults 18-49: 4.6, #1), the season finales of "Two and a Half Men" (12.618 million viewers, #3; adults 18-49: 3.4, #2) and "Person of Interest" (12.979 million viewers, #2; adults 18-49: 2.4, #6) plus a new "Elementary" (9.148 million viewers, #5; adults 18-49: 1.8, #10).

FOX (8.641 million viewers, #2; adults 18-49: 2.4, #T2) then had to settle for second place with a new "American Idol" (11.199 million viewers, #4; adults 18-49: 2.8, #5) and the season finale of "Glee" (6.083 million viewers, #8; adults 18-49: 2.1, #9).

Next up was ABC (7.270 million viewers, #3; adults 18-49: 2.4, #T2) with the return of "Wipeout" (4.325 million viewers, #11; adults 18-49: 1.2, #12) and the penultimate weeks of "Grey's Anatomy" (8.599 million viewers, #7; adults 18-49: 2.9, #4) and "Scandal" (8.887 million viewers, #6; adults 18-49: 3.2, #3).

Meanwhile, NBC (3.279 million viewers, #4; adults 18-49: 1.5, #4) offered up the season finale of "Community" (3.141 million viewers, #12; adults 18-49: 1.3, #11) followed by a repeat of "The Office" (2.399 million viewers, #14; adults 18-49: 1.1, #T13), a new "The Office" (4.326 million viewers, #10; adults 18-49: 2.2, #8), a second "The Office" (4.490 million viewers, #9; adults 18-49: 2.3, #7) and "Hannibal" (2.660 million viewers, #13; adults 18-49: 1.1, #T13).

And finally, originals from "The Vampire Diaries" (2.155 million viewers, #15; adults 18-49: 0.9, #15) and "Beauty and the Beast" (1.293 million viewers, #16; adults 18-49: 0.5, #16) closed out the night on The CW (1.724 million viewers, #5; adults 18-49: 0.7, #5). In the netlet's target demo (women 18-34), "Diaries" delivered a 1.2 rating at 8:00/7:00c and "Beast" a 0.5 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+29.41% - The Office - 9:00
+23.08% - Scandal
+21.05% - The Office - 9:30
+16.67% - Glee
+12.00% - American Idol
+10.00% - Hannibal
+9.68% - Two and a Half Men
+8.33% - Community
0.00% - The Big Bang Theory
0.00% - Grey's Anatomy
0.00% - Person of Interest
0.00% - The Vampire Diaries
0.00% - Beauty and the Beast
-10.00% - Elementary

Year-to-year changes (adults 18-49):
+60.00% - Scandal
+35.29% - The Office - 9:30 (vs. Parks & Recreation)
+25.93% - Two and a Half Men (vs. Rules of Engagement)
+22.22% - Hannibal (vs. Awake)
+9.52% - The Big Bang Theory
+9.09% - Wipeout (vs. Missing)
+5.00% - Glee (vs. Touch)
0.00% - The Office - 9:00
0.00% - Beauty and the Beast (vs. The Secret Circle)
-7.14% - Community
-7.69% - Person of Interest
-14.71% - Grey's Anatomy
-18.18% - The Vampire Diaries
-25.00% - Elementary (vs. The Mentalist)
-28.21% - American Idol

In late-night metered market ratings (via NBC's press release):

* In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.5/7; CBS's "Late Show with David Letterman," 2.5/7; and ABC's "Jimmy Kimmel Live," 2.5/7.

* In the 25 markets with Local People Meters, adult 18-49 Wednesday results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 1.0/5.

* From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline" averaged a 1.7/6 in metered-market households and a 0.5/4 in 18-49 in the Local People Meters.

* From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.2/4 in metered-market households) trailed CBS's "Late Late Show with Craig Ferguson" (1.3/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.4/3).

* At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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