01/10/2008 (09:00PM - 10:01PM) (Thursday) : TASK: PEDIGREE COMMUNITY AWARENESS AD
Each team is given a TV production crew and a cast of actors and dogs to create an ad promoting Pedigree's Pet Adoption program. One team struggles with their actors and crew, while the other team alienates the Pedigree executive by not meeting with him in person. One celebrity insults Ivanka, and in the boardroom she attacks his disrespect for women. In the end, the Pedigree executive chooses the best ad, and a celeb from the losing team is fired. Trump's Eyes and Ears: Terry Lundgren (CEO, Macys' Federated Dept. Stores) and Ivanka Trump.