or


[09/28/04 - 12:00 AM]
Csi: Crime Scene Investigation' Comes to Toys 'R Us This Fall

[via press release from CBS]

"CSI: CRIME SCENE INVESTIGATION" COMES TO TOYS 'R US THIS FALL

NEW YORK, Sept. 28 -- Planet Toys has signed a licensing agreement with CBS Consumer Products to produce a line of CSI: Crime Scene Investigation forensic activity kits to be sold at Toys 'R Us, the CBS Store and the CBS Online Store. The first kit will be a CSI: Forensic Facial Reconstructive Kit, available on October 1, 2004. The other two kits will be available in late October.

"These activity kits will appeal to the younger fans of CSI:," says John Tullock, Director of Marketing for Planet Toys. "The target age is 14 and up. The kits will give the user a chance to discover what it's really like to be a crime scene investigator, and further their interest in forensics."

Ken Ross, VP and General Manager of CBS Consumer Products, says, "We are pleased with this latest extension of the CSI: brand. As interest in forensic science grows in popularity, this is the perfect addition to our successful licensing program."

Jennifer Bennett, Vice President, Merchandising and Licensing of Alliance Atlantis, adds, "These unique products are a terrific example of the perfect license application. In essence, they will allow fans of the show to dive into the world of the series and its characters and deliver a hands-on experience."

The CSI: Forensic Facial Reconstructive Kit will allow the investigator to recreate the skull and realistic facial likeness of a crime scene victim. The kit comes complete with a case that the investigator must solve with the clues provided. When they complete the skull and combine it with the clues, they will be able to solve the case and identify the perpetrator.

The second product released will be a CSI: Forensics Lab. Everything the young investigator needs to solve the case will be included, such as a microscope and fingerprinting kit.

A third kit will be a CSI: DNA Laboratory. This kit will allow the budding scientist to perform different experiments, including exposing the double helix and creating DNA fingerprints. Each kit parallels a CSI: case that must be solved by completing the experiments and analyzing the results.

CSI: Crime Scene Investigation is currently the #1 drama on television, reaching an average of 26 million viewers per week in the United States. CSI: is starting its fifth season this Fall on CBS. More information about CSI: can be obtained by visiting the official Web site at www.CBS.com and clicking on the CSI: link.

Alliance Atlantis Communications holds the worldwide (excluding the U.S.) merchandising rights for the CSI: franchise.

CBS Consumer Products, a unit of CBS Enterprises, manages the worldwide licensing, merchandising and video activities for a diverse slate of properties from CBS Productions and King World Productions, Inc. Additional information is available by visiting www.CBS.com.

Planet Toys International, Inc. was incorporated in October 1998. They have offices in New York City, Hong Kong, Sarasota, Florida and Massachusetts. They produce over 10 different lines in six different product categories. Other successful licenses they hold are from Warner Bros., Mattel, Little Tikes, Harley Davidson, Discovery, Hit Entertainment and Disney.





  [september 2004]  
S
M
T
W
T
F
S
   


· CSI: CRIME SCENE INVESTIGATION (CBS)





[04/30/16 - 08:38 AM]
ABC Is #1 on Friday in Adults 18-49 as "Shark Tank" Surges to a 10-Week High
ABC spins the numbers for Friday, April 29.

[04/30/16 - 08:31 AM]
"Dateline" Grows, "Grimm" & "Caught on Camera" Maintain 100% Week-to-Week
NBC spins the numbers for Friday, April 29.

[04/29/16 - 10:01 PM]
Winner Announced on "Hell's Kitchen"
The winner received a Head Chef position at BLT Steak at Bally's Las Vegas, a total prize value of $250,000.

[04/29/16 - 04:26 PM]
Discovery Channel Dominates April with More Top Ten Unscripted Cable Series with Men Than Any Other Network
Discovery spins the numbers for the month of April to date.

[04/29/16 - 04:10 PM]
Video: Watch First Looks at "MasterChef" Premiering Wednesday, June 1, at 9/8c, on FOX!
Judging the battle rounds will be Gordon Ramsay and Christina Tosi, who will taste for flavor, creativity and presentation.

[04/29/16 - 04:04 PM]
It's Official: Season 2 of Netflix's "The Ranch" Coming in 2017!
Co-stars Ashton Kutcher, Danny Masterson and Sam Elliott shared the news in a video message this afternoon.

[04/29/16 - 03:22 PM]
Science Channel Delivers Highest Rated and Most Watched April Among Total Viewers and Key Demos
Science Channel spins the numbers for the month of April to date.

[04/29/16 - 12:36 PM]
Hulu Announces Straight-to-Series Order for "The Handmaid's Tale" from MGM Television
The series will be created, executive produced and written by Bruce Miller with Daniel Wilson, Fran Sears and Warren Littlefield serving as executive producers.

[04/29/16 - 12:32 PM]
Season Eight Winner Sawyer Fredericks and Hot Band DNCE to Appear on "The Voice" Tuesday, May 3
Fredericks not only won season eight but also set a record for the first artist to have 14 songs in the iTunes Top 200 singles chart in one week.

[04/29/16 - 12:18 PM]
Showtime 2016 Summer Programming Overview
Highlights include the return of "The Circus: Inside the Greatest Political Show on Earth" on Sunday, July 10 at 8:00/7:00c.

[04/29/16 - 11:16 AM]
Velocity Keeps Foot on the Gas in April with High Single and Double-Digit Ratings Increases
Velocity spins the numbers for the month of April to date.

[04/29/16 - 10:44 AM]
New Premiere Time Alert - "NASCAR: The Rise of American Speed" Three Night Special Events Premieres May 8, 15 and 22 tt 9PM ET/PT
The three-part event will now air at 9:00/8:00c instead of 10:00/9:00c as previously announced.

[04/29/16 - 09:51 AM]
NBC Olympics and Snapchat Partner to Present Unique Perspectives of the 2016 Rio Olympics & U.S. Olympic Team Trials
NBC Olympics will co-produce the NBC Rio Olympic Discover channel with Buzzfeed, a regular contributor to both the Snapchat Discover platform and NBC's content projects.

[04/29/16 - 09:11 AM]
"The Odd Couple" Grows to Season High Adults 18-49 Rating
CBS spins the numbers for Thursday, April 28.

[04/29/16 - 09:01 AM]
AMC Releases New Photos and Promo from "Preacher" - Highly Anticipated Series Launches May 22
Check out the latest images of Sheriff Root (W. Earl Brown), DeBlanc (Anatol Yusef) and Fiore (Derek Wilson).