or


[11/01/04 - 12:00 AM]
ABC Picks Up Full Season of Hit Reality Series 'Wife Swap'

[via press release from ABC]

ABC PICKS UP FULL SEASON OF HIT REALITY SERIES "WIFE SWAP"

Two Specials, "Husband Swap" and "Boss Swap," Also Set to Air This Season

The ABC Television Network has picked up the season's most successful new reality series-"Wife Swap"-for the full season of 22 episodes, it was announced today by Andrea Wong, executive vice president, Alternative Programming, Specials and Late-Night, ABC Entertainment. Two of the 22 episodes airing are specials that give a twist to the original format -- "Boss Swap," in which two very different managers swap occupations and managerial styles, and "Husband Swap," in which the husbands this time, not the wives, get to trade families and homes for two weeks.

"I'm so proud of this show," said Ms. Wong. "It has proven to be everything we hoped for -- creatively, critically and in the ratings. Thanks to RDF Media's great casting and production, we know the rest of the season is going to be fantastic."

A reality show unlike any other, "Wife Swap" presents two families with very different values who take part in a two-week challenge in which the wives from the two families exchange husbands, children and lives (but not bedrooms) to discover what it's like to live a very different woman's life. It's a mind-blowing experiment that often changes their lives forever.

"Wife Swap" has consistently defeated NBC's veteran drama "Law & Order" among Adults 18-34. On its debut telecast (9/29/04), "Wife Swap" beat "Law & Order" in Adults 18-49, and on average, the ABC and NBC shows are nearly tied in the hour in the key young adult sales demographic (4.4/11 vs. 4.5/11). "Wife Swap" ranks No. 1 in its time period among Women 18-34 (5.5/15 - tied with CBS' "C.S.I.: NY.") Versus the same weeks last year, "Wife Swap" improves ABC's performance in the hour by 25% in Total Viewers (10.0 million vs. 8.0 million) and by 52% in Adults 18-49 (4.4/11 vs. 2.9/8).

When "Wife Swap" first premiered in the UK in 2003, the series became an instant sensation and the country's most talked-about television show. The smash hit has won numerous awards, including the prestigious BAFTA Award for best reality show, and the Golden Rose-Europe's top entertainment television award-presented at the International Rose D'Or Festival. Now in its third season, the show currently airs everywhere from France to Australia, and Denmark to New Zealand. It has been sold as an acquisition or a format in more than twenty international territories.

"Wife Swap" was nominated this week for a People's Choice Award in the Favorite Reality Program (Other) category. Coincidentally, this week it also won the UK equivalent to the People's Choice Award, the UK's National Television Award voted by a nationwide poll of viewers.

"Wife Swap" is an RDF Media production. It was created by Stephen Lambert and is executive-produced by Lambert and Jenny Crowther of RDF Media ("Faking It" and "Junkyard Wars") and Michael Davies of Diplomatic ("Who Wants to Be a Millionaire"). Wendy Roth is the co-executive producer.





  [november 2004]  
S
M
T
W
T
F
S
 


· BOSS SWAP (ABC)
· CSI: NEW YORK (CBS)
· HUSBAND SWAP (ABC)
· LAW & ORDER (NBC)
· WHO WANTS TO BE A MILLIONAIRE? (ABC)
· WIFE SWAP (ABC)











[09/20/14 - 12:37 PM]
"Dateline NBC" Equals Its Highest Friday 18-49 Rating in 16 Weeks
NBC spins the numbers for Friday, September 19.

[09/20/14 - 08:40 AM]
L3 Ratings: ABC's "Dancing" Premiere Marks Biggest-Ever Playback Lift - Monday's Top Show
ABC further spins the numbers for Monday, September 15.

[09/19/14 - 02:43 PM]
"Thursday Night Football" on CBS and NFL Network Wins in Primetime with Viewers and Ratings
CBS spins the numbers for Thursday, September 18.

[09/19/14 - 02:22 PM]
Statement from E! Regarding "Fashion Police"
"We decided, with Melissa Rivers' blessing, that Joan would have wanted the franchise to continue," the network said. "Fashion Police will return in 2015 commencing with Golden Globes coverage on Monday, January 12."

[09/19/14 - 11:03 AM]
Get Ready for an "Awkward" Binge Sesh When MTV Airs the Hit Series in Its Entirety Beginning on Monday, September 22 at 8:30 AM ET/PT
Said marathon concludes with the premiere of the second-half of season 4 on Tuesday, September 23 at 10:00/9:00c.

[09/19/14 - 11:00 AM]
"Justified" Arrests Sam Elliott and Garret Dillahunt
The series returns for its sixth and final season in January 2015.

[09/19/14 - 10:06 AM]
"CMT Instant Jam: Kenny Chesney" Premieres Saturday, September 27 at 10 P.M., ET/PT
Viewers can get a sneak peek of Chesney's "American Kids" performance exclusively on the CMT Artists App beginning tomorrow morning at 11:30 a.m. ET.

[09/19/14 - 09:15 AM]
Cartoon Network's Hit Series "Regular Show" Is Back for a Not-So-Regular Sixth Season Premiering Thursday, October 9 at 7:30 p.m. (ET/PT)
The Emmy-winning series was created by JG Quintel and produced by Cartoon Network Studios.

[09/19/14 - 08:40 AM]
"The Biggest Loser" Ranks as the #1 Non-Sports Telecast on the Big 4 Last Night in Every Key Measure
NBC spins the numbers for Thursday, September 18.

[09/19/14 - 08:31 AM]
Thursday's Broadcast Ratings: CBS Dominates with "Thursday Night Football"
The Eye easily wins the night in both total viewers and adults 18-49.

[09/19/14 - 08:01 AM]
"The Graham Norton Show" Returns to BBC America Saturday, October 4, 11:00 PM ET
In the premiere episode, Denzel Washington, Peter Capaldi and Gemma Arterton will join each other on Graham's infamous orange sofa.

[09/19/14 - 07:42 AM]
CNBC's "The Filthy Rich Guide" Series Premiere on Wednesday, October 8 at 10PM ET/PT
The five-episode series is "a fun, fast-paced guide that catalogues the ways in which the .01 percent spend their money."

[09/18/14 - 04:56 PM]
Fall Premiere of OWN's "For Better or Worse" Delivers 1.2 Million Viewers
OWN spins the numbers for Wednesday, September 17.

[09/18/14 - 02:50 PM]
"90 Day Fiance" - TLC's #1 New Series of 2014 - Returns October 19, 2014
In the second season, six new couples decide to take a chance on love and bring their spouses-to-be stateside.

[09/18/14 - 01:17 PM]
NBC Announces Partnership and Integration with Nissan as Exclusive Automotive Sponsor of Emmy Award-Winning Hit "The Voice"
"The Voice Official App" will further enhance the viewer experience across the show from the blind auditions, battles, knockouts all the way to the live playoffs as well as giving fans, for the first time, the ability to use the app to vote for their favorite artists live during the broadcast of the show.