or


[11/29/04 - 12:00 AM]
NBC Elevates Veteran Program Exec Mitch Metcalf, Who Becomes Executive Vice President, Program Planning & Scheduling, After Signing New Three-Year Contract

[via press release from NBC]

NBC ELEVATES VETERAN PROGRAM EXEC MITCH METCALF, WHO BECOMES EXECUTIVE VICE PRESIDENT, PROGRAM PLANNING & SCHEDULING, AFTER SIGNING NEW THREE-YEAR CONTRACT

BURBANK, Calif. -- November 29, 2004 -- NBC has promoted Mitch Metcalf to Executive Vice President, Program Planning & Scheduling, after signing the veteran network executive to a new three-year contract extension that will allow him to oversee NBC's entire long-range broadcast schedule in all dayparts under the banner of the newly combined NBC Universal company.

The announcement was made by Kevin Reilly, President, NBC Entertainment, to whom Metcalf reports. Reilly said, "Mitch has repeatedly demonstrated a keen grasp of programming challenges and is a master at maximizing our resources in scheduling. He's a legitimate programming 'guru' whose sharp instincts and prognostication skills give us a tremendous competitive edge."

Some of Metcalf's more recent bold scheduling moves include his decision to program "Las Vegas" after "Fear Factor" on Mondays last season and the idea to slot the returning "Crossing Jordan" following "Law & Order: Criminal Intent" on Sundays last spring. He also broke precedent when he suggested that the reality hit "The Apprentice" would pay ratings dividends on Thursdays (9-10 p.m. ET) -- despite the fact that NBC had successfully broadcast comedies in that day and time for decades.

Under his new title, Metcalf not only will be responsible for the network's master scheduling plan but also will be tasked to integrate its entertainment assets with those of News, Sales and Operations departments. In addition, Metcalf's role takes on added dimension as the new NBC Universal company continues to evolve and re-define new opportunities for reaching its full potential in the industry.

Metcalf had previously served as Senior Vice President, Program Planning & Scheduling, NBC Entertainment, since November 2000.

Prior to this appointment, Metcalf was Senior Vice President, Program Research, NBC West Coast, since September 1999, supervising the company's Burbank-based program research department. He was responsible for overseeing primary research for NBC Entertainment programming in all dayparts, including primetime, late night, daytime and Saturday morning.

Metcalf joined NBC following a nine-year career at ABC, where he most recently served as Senior Vice President, Research, ABC Television Network. In this position, he oversaw the network's New York and Los Angeles research operations.

While at ABC, Metcalf was responsible for providing senior management with attitudinal research analysis of new series pilots, current series, newsmagazines and longform programming. He was also responsible for analyzing box-office grosses for feature films that were being considered for eventual network broadcast.

Before joining ABC, he spent two years as a project director for Research Communications in Boston, where he managed news programming research projects for network and local television news clients in markets across the country.

Metcalf began his career in 1987 as a research associate for Frank N. Magid Associates in Marion, Iowa, where his clients included local television news departments.

Metcalf graduated summa cum laude with a bachelor's degree in politics from Princeton University. He resides in Sherman Oaks, California, with his wife, Carol, and their two daughters, Molly and Charlotte.





  [november 2004]  
S
M
T
W
T
F
S
 


· APPRENTICE, THE (NBC)
· CROSSING JORDAN (NBC)
· FEAR FACTOR (NBC)
· LAS VEGAS (NBC)
· LAW & ORDER: CRIMINAL INTENT (USA)





[12/02/16 - 01:03 PM]
"Saturday Night Live" Celebrates the Holiday Season with Three Back-to-Back Shows
John Cena and Casey Affleck will follow the previously announced Emma Stone.

[12/02/16 - 01:03 PM]
Animal Planet Highlights One Organization's Mission to Protect and Rescue Animals in New Series "The Guardians"
In this all-new series, Animal Planet introduces this volunteer-run organization called Guardians of Rescue and follows its quest to help any animal in need - anywhere, anytime.

[12/02/16 - 12:00 PM]
Beloved Actress Betty White to Be "Young & Hungry" with a Guest Star Role on Freeform's Original Comedy
White will play Ms. Wilson, Gabi's neighbor who she encounters after a misunderstanding with Josh leaves Gabi confused about what to do.

[12/02/16 - 11:38 AM]
"DC's Legends of Tomorrow" Hits Series Highs in The CW's #DCWeek Finale
The CW spins the numbers for Thursday, December 1.

[12/02/16 - 11:28 AM]
E!'s New Docu-Series "So Cosmo" - Set at the Glamorous Epi-center of Pop Culture, Cosmopolitan Magazine - Premieres Wed., Feb. 8 at 8 PM ET/PT
Plus: look for a preview special on Tuesday, December 20 at 8:00/7:00c.

[12/02/16 - 11:00 AM]
Freeform Shares Their Holiday Spirit with Annual Gift-giving Initiative Pop Up Santa and Holiday-themed Shorts "Funny Or Die Presents Santa's Shorts"
All of these jolly holiday moments can be seen during "25 Days of Christmas" airing December 1 - 25, on the Freeform app and on 25DaysofChristmasTV.com.

[12/02/16 - 10:44 AM]
TBS Heads into "Final Space" with New Animated Comedy from Olan Rogers
Part of TBS's continued push into animation, "Final Space" is a serialized intergalactic space saga about an astronaut named Gary and his adorable, planet-destroying friend, Mooncake.

[12/02/16 - 09:58 AM]
AMC Releases First Look Photos from Season Two of "Into the Badlands"
The 10 episode second season will debut in March of 2017.

[12/02/16 - 09:30 AM]
Video: Craving More "Comedy Bang! Bang!"? Watch Four Never-Before-Seen Clips on IFC.com!
After 110 episodes of top-notch couch guests and wildly unpredictable interviews by host Scott Aukerman, the series is coming to an end after five "slightly off" seasons.

[12/02/16 - 09:16 AM]
Thursday's Broadcast Ratings: NBC Tops Charts with "Thursday Night Football"
The Peacock eclipses the competition among total viewers and adults 18-49.

[12/02/16 - 08:10 AM]
"The Handmaid's Tale" First Look Photos
Elisabeth Moss, Joseph Fiennes, Yvonne Strahovski and Samira Wiley co-star in the drama, premiering in April.

[12/02/16 - 07:27 AM]
American Heroes Channel Commemorates the 75th Anniversary of the Attack on Pearl Harbor with Premiere of "Pearl Harbor: The Heroes Who Fought Back"
The one-hour special premieres Wednesday, December 7 at 10:00/9:00c on the cable channel.

[12/02/16 - 06:53 AM]
HGTV's "Fixer Upper" Season Four Scores Its Highest-Rated Premiere Ever
HGTV spins the numbers for Tuesday, November 29.

[12/01/16 - 01:09 PM]
OWN's Hit Tyler Perry Drama "The Haves and the Have Nots" Returns with All-New Episodes This January
The series returns for season four with all-new episodes on Tuesday, January 3 at 9:00/8:00c.

[12/01/16 - 12:19 PM]
"Arrow" Shoots to Season Highs as #DCWeek Continues
The CW spins the numbers for Wednesday, November 30.