or


[02/02/05 - 12:00 AM]
Martha Stewart to Host New Version of NBC's 'The Apprentice'

[via press release from NBC]

MARTHA STEWART TO HOST NEW VERSION OF NBC'S "THE APPRENTICE"

CASTING BEGINS IMMEDIATELY IN 27 CITIES NATIONWIDE FOR "THE APPRENTICE" AND "THE APPRENTICE: MARTHA STEWART"

NEW YORK -� February 2, 2005 -� NBC announced today the network would broadcast an additional version of the hit reality show "The Apprentice" featuring Martha Stewart as host. The new edition will be titled "The Apprentice: Martha Stewart." The announcement was made by Jeff Zucker, President, NBC Universal Television Group. Donald Trump and Mark Burnett will serve as Executive Producers of both series.

"The Apprentice: Martha Stewart" will retain the general format of the original series including weekly eliminations, however, the style and feel of this new show will be tailored to Stewart's personality and brand identity. The tasks will be centered around Stewart's areas of expertise: media, home renovation, entertaining, design, merchandising, technology and style. Stewart will bring her own sensibilities and creativity to the elimination process.

"NBC is delighted to be working with an iconic, self-made, business woman such as Martha Stewart, a true entrepreneur who transformed a small catering business into a world-renowned empire," said Zucker, President, NBC Universal Television Group. "The series will be infused with Martha's celebrated grit and savvy as she offers others a chance to aspire to turn their dreams into hard-won reality."

"I am thrilled to be able to offer my good friend Martha the opportunity to join me in the success of 'The Apprentice,'" said Trump, Executive Producer, "The Apprentice." "As an executive producer, I'll be rooting for amazing ratings but most of all, I hope she has as much fun as I do with this venture."

"Martha Stewart is an American icon and was the world's first self-made female billionaire," said Burnett, creator and Executive Producer, "The Apprentice." "Donald Trump gives thousands of Americans the opportunity to apply to learn from and work for the most dynamic real estate tycoon in the country, while Martha Stewart offers her wonderful creative vision and expertise in the worlds of television, publishing and merchandising. This diversity of opportunity for both viewers and applicants will take our franchise to new heights."

"Martha has a unique ability to spot and nurture talent � as evidenced by the incredible team she built at MSO," said Susan Lyne, President and CEO of Martha Stewart Living Omnimedia. "We will welcome the winner of "The Apprentice" search to the MSO family in this dynamic period for the company."

Casting for both versions of "The Apprentice" begins immediately in 27 cities nationwide (see details below or log on to www.nbcuni.com). Candidates encouraged to apply should be creative, entrepreneurial, versatile, media savvy and articulate. They also should have expertise in technology, design, television, publishing or merchandising and possess good business acumen.

Casting cities and dates below:

New York, Detroit and Houston Feb. 4

Atlanta, Denver, Raleigh and San Jose Feb. 5

Las Vegas, St. Louis, Tampa and Washington D.C. Feb. 11

Dallas and Providence Feb. 12

Louisville and Philadelphia Feb. 18

New Orleans, Phoenix, Chicago, Oklahoma City, Boise and San Diego Feb. 19

Columbus Feb. 25

Orlando, Seattle, Indianapolis, Kansas City and Albuquerque Feb. 26

Transcripts will be available from the conference call, as well as a replay of the call one hour upon completion. Call 866/509-6767 for the replay.

"The Apprentice" is produced by Mark Burnett Productions in association with Trump Productions LLC. Mark Burnett, Donald Trump and Jay Bienstock are Executive Producers. Conrad Riggs and Kevin Harris are co-executive producers.

Martha Stewart Living Omnimedia, Inc. (MSO) (www.marthastewart.com) is a leading provider of original "how-to" information, inspiring and engaging consumers with unique lifestyle content and high-quality products. MSO is organized into four business segments: Publishing, Television, Merchandising, and Internet/Direct Commerce. Martha Stewart Living Omnimedia, Inc. is listed on the New York Stock Exchange under the ticker symbol MSO.





  [february 2005]  
S
M
T
W
T
F
S
  


· APPRENTICE, THE (NBC)
· APPRENTICE, THE: MARTHA STEWART (NBC)
· MARTHA (HALLMARK)











[02/01/15 - 08:56 AM]
Netflix Acquires Provocative Documentary "Hot Girls Wanted" at Sundance Film Festival
The film was directed by Jill Bauer and Ronna Gradus and produced by Rashida Jones, Bauer, Gradus and Brittany Huckabee.

[02/01/15 - 08:51 AM]
"NFL Honors" Is the #1 Primetime Telecast of the Night on the Big 4 in Adults 18-49
NBC spins the numbers for Saturday, January 31.

[02/01/15 - 08:30 AM]
Saturday's Broadcast Ratings: "NFL Honors" Powers Demo Victory for NBC
The Peacock's coverage leads the night among adults 18-49.

[01/31/15 - 08:47 AM]
"Grimm" Retains 92% of Last Week's Rating in Adults 18-49, Which Matched Its Highest Result Since Its Season Debut
NBC spins the numbers for Friday, January 30.

[01/31/15 - 08:39 AM]
ABC Wins Friday with the Top 2 Shows - "20/20" Hits 10-Week Highs
ABC spins the numbers for Friday, January 30.

[01/31/15 - 08:35 AM]
Friday's Broadcast Ratings: ABC Takes Home Demo Crown with "Shark Tank"
The network's reality mainstay leads the night among adults 18-49.

[01/30/15 - 11:56 PM]
Development Update: Friday, January 30
Updates include: TBS reportedly cancels "Ground Floor" after two seasons; Busy Philipps joins "Vice Principals" at HBO; and ABC gives pilot orders to 11 projects.

[01/30/15 - 03:44 PM]
Video: "Game of Thrones" - Season 5 Trailer
The show's 10-episode fifth season kicks off on Sunday, April 12 at 9:00/8:00c.

[01/30/15 - 02:01 PM]
Production Has Started in New Orleans on "Zoo," CBS's New Drama Series Based on James Patterson's Bestselling Novel
The series starring James Wolk, Kristen Connolly, Billy Burke, Nora Arnezeder and Nonso Anozie will premiere in summer 2015.

[01/30/15 - 01:30 PM]
HBO Greenlights Miniseries "Lewis and Clark," Starring Casey Affleck and Matthias Schoenaerts, With Production to Begin This Summer
Edward Norton, Brad Pitt, Dede Gardner, Tom Hanks and Gary Goetzman are among the executive producers.

[01/30/15 - 01:01 PM]
Airdate of March 25 Set for "Nashville: On the Record 2," One Hour Music Special Featuring Performances by the Cast and Special Superstar Guest Reba
Direct from Nashville's world famous Grand Ole Opry House, cast members of ABC's acclaimed primetime series "Nashville" will take the stage to perform songs from the show and provide candid interviews backstage.

[01/30/15 - 11:34 AM]
ABC Family Begins Production and Announces Cast of Two Comedy Pilots: "Kevin from Work" and "Tough Cookie"
Both pilots are single-camera and are shooting in Los Angeles.

[01/30/15 - 11:24 AM]
HGTV Delivers Highest Rated Wednesday Night in Its History with "Property Brothers" and "House Hunters"
HGTV spins the numbers for Wednesday, January 28.

[01/30/15 - 10:30 AM]
USA Network Announces Super Bowl Spot for "Dig"
The 15-second spot will feature clips from the international production, premiering Thursday, March 5 at 10:00/9:00c.

[01/30/15 - 09:18 AM]
Chart Topping Fall Out Boy and Charli XCX Will Get the Party Started for Super Bowl XLIX at "VH1 + Papa John's(R) Super Bowl Blitz: A Concert for the Troops"
Joining tonight's celebration is Super Bowl XLIX's esteemed National Anthem singer Idina Menzel.