or


[02/07/05 - 12:00 AM]
NBC Universal Domestic Television Distribution Is Teaming Up with Fountain Mobile for an Unprecedented Text Messaging Campaign

[via press release from NBC Universal Television Studio]

NBC UNIVERSAL DOMESTIC TELEVISION DISTRIBUTION IS TEAMING UP WITH FOUNTAIN MOBILE FOR AN UNPRECEDENTED TEXT MESSAGING CAMPAIGN

Watch-And-Win Contests Will Drive Viewers to "Maury," "The Jerry Springer Show" and "Blind Date"

WWE� To Give Jerry Springer Fans VIP Packages to WrestleMania� 21; Winners to go Behind-the-Scenes With Maury Povich and "Blind Date" Prizes Include Winter Getaway to Miami

Universal City, CA. -- February 7, 2005 -- NBC Universal Domestic Television Distribution is teaming up with Fountain Mobile, North America's leading mobile marketing and production company for three ground-breaking watch-and-win text messaging contests that will drive viewers to hit series "Maury," "The Jerry Springer Show" and "Blind Date" during February sweeps, it was announced today by Betsy Bergman, Vice President, Marketing, NBC Universal Domestic Television Distribution.

With Fountain Mobile's technology platform, the watch-and-win promotion will enable more than 100 million wireless U.S. customers, including Verizon Wireless, Cingular Wireless (including AT&T customers), Nextel Communications, Boost and T-Mobile subscribers an opportunity to win hundreds of great prizes.

Starting February 7, viewers with two-way SMS-enabled phones can enter the contest via their mobile phone by text messaging their 5-digit zip codes to the specialized short code for each show: MAURY (62879) for "Maury", JTEXT (58398) for "The Jerry Springer Show" and ROGER (76437) for "Blind Date." Participants will receive local tune-in information along with a watch-and-win question of the day. Those who answer the questions correctly will qualify for a chance to win daily prizes, as well as grand prizes for each show.

"This unprecedented text messaging campaign that highlights three of our hit programs is a fabulous way for us to reach out to young viewers," says NBC Universal's Bergman. "Teaming up with Fountain Mobile is allowing us to reach millions of text message subscribers across the country and will actually allow us to reach viewers on a market-by-market basis and give them pertinent tune-in information about our programs."

"Supporting three pre-recorded, nationally syndicated shows airing in different markets at different times where the 'right' message needs to be delivered to the 'right' viewer at the 'right' time created some unique requirements," said Peter Tilles Co-Managing Director of Fountain Mobile.

"With the launching of the watch-and-win text programs for NBC Universal, Fountain Mobile is firmly positioned as the leading mobile marketing and production company in the United States that, among other things, can bring innovative and interactive mobile programs in support of television programming," said Fountain Mobile's Co-Managing Director Roland Chemtob.

For "The Jerry Springer Show" portion of the contest, participants will have an opportunity to win daily WWE-themed prizes and four weekly grand prize packages to WrestleMania 21 on April 3. The grand prize winners and a guest will be flown to Los Angeles for four days of WWE fun that includes a thousand dollars in expense money, as well as tickets to the WWE Superstar Challenge at The House of Blues on April 1 and to WrestleMania 21.

"Maury" fans who correctly text in answers to the watch and win contest will be given the opportunity to win numerous daily prizes and four weekly grand prizes.

The grand prizes include trips for two to New York City and a VIP experience at Maury. And "Blind Date" contestants will have the opportunity to win daily prizes and a grand prize trip for two to Miami, Fl.

For more information, log on to www.mauryshow.com, jerryspringertv.com and blindatetv.com.

About Fountain Mobile, Inc.

The Fountain Mobile Entertainment Group collaborates with clients in TV, Film, Sports and Music to develop interactive dialogue with their fans and audiences. The company's entertainment mobile-data offerings include Text-to-Vote, Text-to-Screen, Trivia Games, Text-to-Win Sweepstakes, Ring-tones, Streaming Audio/Video as well as other engaging products.

Fountain Mobile is a leading provider of innovative mobile data applications to assist brands across all industries harness this powerful communications medium in meeting their business objectives. Based in both New York and Los Angeles, Fountain Mobile leverages the wealth of execution knowledge developed in the European markets to create mobile services in across a number of verticles: Entertainment, health, emergency services, transportation, safety, travel & leisure and much more. For more information about Fountain Mobile, visit www.fountainmobile.com.

About NBC Universal Domestic Television Distribution

NBC Universal is a leader in providing entertainment programming to the domestic and international marketplaces. NBC Universal Television Distribution is responsible for the global distribution of NBC Universal product to all forms of television throughout the world. This includes distribution of current and library film and television product, including formats and non-scripted programming, in the pay, free, and basic markets, as well as the domestic syndication of first-run syndicated TV programs and theatrical and TV movie packages.

NBC Universal Domestic Television Distribution's current first-run syndicated programming includes an upcoming daily series with Martha Stewart, "Access Hollywood," "Starting Over," "The Jane Pauley Show," "The Chris Matthews Show," "Home Delivery," "Blind Date," "The Jerry Springer Show," "Maury," "The George Michael Sports Machine," "Rebecca's Garden," "Your Total Health," "The Wall Street Journal Report with Maria Bartiromo" and the off-network syndication sales of NBC's "Fear Factor," "Providence," "Crossing Jordan," "Boomtown," Ed," the "Law & Order" franchise and numerous other NBC Universal Television programs. NBC Universal Domestic Television Distribution also distributes the first-run specials "The Remarkable Journey" and "Good Housekeeping Reports" inserts.





  [february 2005]  
S
M
T
W
T
F
S
  


· ACCESS HOLLYWOOD (SYNDICATION)
· BLIND DATE (SYNDICATION)
· BOOMTOWN (NBC)
· CHRIS MATTHEWS SHOW, THE (SYNDICATION)
· CROSSING JORDAN (NBC)
· ED (NBC)
· FEAR FACTOR (NBC)
· HOME DELIVERY (SYNDICATION)
· JANE PAULEY SHOW, THE (SYNDICATION)
· JERRY SPRINGER SHOW, THE (SYNDICATION)
· LAW & ORDER (NBC)
· LAW & ORDER: CRIMINAL INTENT (USA)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· MARTHA (HALLMARK)
· MAURY (SYNDICATION)
· PROVIDENCE (NBC)
· STARTING OVER (SYNDICATION)
· YOUR TOTAL HEALTH (SYNDICATION)





[02/27/17 - 08:33 AM]
Sunday's Broadcast Ratings: ABC Wins Big with Oscars
Last night's ceremony is on par with a year ago among total viewers but down more than 10% among adults 18-49.

[02/26/17 - 08:37 AM]
Saturday's Broadcast Ratings: ABC Holds Off Demo Competition
The Alphabet's NBA coverage leads the night among adults 18-49.

[02/26/17 - 08:34 AM]
"SNL" Encore Is #1 for the Night in 18-49 Metered Market Results
NBC spins the numbers for Saturday, February 25.

[02/25/17 - 09:06 PM]
Science Channel Crowns New MythBusters During Live Broadcast of "MythBusters: The Search"
"The competition was stiff and the myth-busting all season has been mind-blowing. In the end though, there could only be two winners," said Marc Etkind.

[02/25/17 - 08:43 AM]
ABC Wins Friday with "Shark Tank" as the #1 Show for the 6th Week Running
ABC spins the numbers for Friday, February 24.

[02/25/17 - 08:30 AM]
Friday's Broadcast Ratings: ABC Edges Out Competition in Adults 18-49
"Shark Tank" sparks another demo victory for the Alphabet.

[02/25/17 - 08:26 AM]
"Grimm" Matches Its 18-49 High Since the Show's Season Premiere
NBC spins the numbers for Friday, February 24.

[02/25/17 - 07:04 AM]
Video: BBC America Releases "Doctor Who" New Companion Trailer
Peter Capaldi (the Doctor) will be joined this season by Pearl Mackie (new companion Bill) and Matt Lucas (assistant Nardole), with guest appearances from David Suchet and Michelle Gomez.

[02/24/17 - 11:46 PM]
Development Update: Friday, February 24
Updates include: Freddie Highmore is ABC's "Good Doctor"; Cress Williams to play title role in The CW's "Black Lightning"; and Matt Czuchry cast in FOX's "The Resident."

[02/24/17 - 04:46 PM]
The Second Season of "Criminal Minds: Beyond Borders" Will Premiere Wednesday, March 8
The series will replace newcomer "Doubt" in the 10:00/9:00c hour.

[02/24/17 - 03:13 PM]
Jennifer Aniston, Jason Bateman, Warren Beatty, Sofia Boutella, Matt Damon and More Announced as Final Slate of 89th Oscars(R) Presenters
Also on tap: Faye Dunaway, Michael J. Fox, Ryan Gosling, Salma Hayek, Taraji P. Henson, Dev Patel, Seth Rogen, Octavia Spencer, Meryl Streep and Vince Vaughn.

[02/24/17 - 01:09 PM]
E! Exclusive Premiere of "Fifty Shades of Grey" to Air Sunday, March 5 at 7:30 PM ET/PT
The telecast will be followed by the debut of the network's second scripted series "The Arrangement."

[02/24/17 - 11:38 AM]
Platinum-Selling Artists Machine Gun Kelly and Camila Cabello to Perform at "Nickelodeon's 2017 Kids' Choice Awards"
Hosted by WWE Superstar John Cena, the show will air live on Saturday, March 11 from USC's Galen Center in Los Angeles.

[02/24/17 - 10:11 AM]
Animated Adult Television Series "Animals.," Created by Phil Matarese & Mike Luciano, from Duplass Brothers Productions, Returns for Its Second Season March 17, Exclusively on HBO
The series is also available on HBO NOW, HBO GO, HBO On Demand and affiliate portals.

[02/24/17 - 10:04 AM]
Video: The Story of "The Handmaid's Tale"
The 10-episode first season premieres Wednesday, April 26 on Hulu.