or


[06/21/05 - 12:00 AM]
We: Women's Entertainment's "Bridezillas" Breaks Through

[via press release from WE: Women's Entertainment]

WE: Women's Entertainment's "Bridezillas" Breaks Through

Original Series Scores Record Ratings Success For Network

New York, NY, June 21, 2005 - WE: Women's Entertainment announced today that the network received record ratings for the Sunday, June 19th, airing of its original series, "Bridezillas," providing the network with its highest rated telecast to date for the 04-05 programming season and marking a rapid increase in viewership for the program. Now in its second season, "Bridezillas" examines brides-to-be who go from sweet to certifiable while planning their big day.

The following are highlights of the ratings success:

- 0.64 HH rating, a +52% increase over the previous episode on Sunday, June 12 (0.27).

- Highest rated telecast in the 04-05 season-to-date and 2005 year-to-date

- Second highest rated original telecast in the history of WE ratings (12/31/01- 6/19/05).

"Bridezillas' is breaking through within the television landscape and we are very excited with the success we are seeing," stated Kim Martin, WE's General Manager & Executive Vice President. "During my first six months as WE's General Manager, the network has been committed to producing quality original programs. Today's announcement signifies that our plan is not only taking shape, but also driving the network towards future success."

During Kim Martin's six-month tenure as WE's General Manager, she launched the network's first-ever national public affairs campaign, WE Empowers Women; has greenlit several new series, including "American Princess" and "I Can't Believe I Wore That..." among others; and produced three live on-air events, the networks first-ever live programming. The live shows included: LIVE ON WISTERIA LANE, a post-show special immediately following the season finale of Desperate Housewives; LIVE FROM THE LADIES ROOM featuring commentary from comedian Sandra Bernhard and celebrity stylist Lloyd Boston during the breaks of the Academy Awards?; and exclusive BBC1 coverage of the Royal Wedding of Prince Charles and Ms. Camilla Parker Bowles. The second season of the original series received huge promotional support from WE, including a national consumer marketing campaign, press outreach, and a buzz-generating live NYC stunt. The marketing campaign featured TV, radio, print, online and outdoor executions as well as an exclusive online sneak peek on AOL.com. WE also hosted "WE's $50K Cake Dash" on June 7 in Times Square, NYC. 20 lucky brides-to-be were given the chance to win $50,000 for their dream wedding by diving into NYC's largest-ever wedding cake. The live stunt generated national press attention and was featured on top news outlets, including Good Morning America, Entertainment Tonight, The Insider, and ESPN Sports Center.

About WE: Women's Entertainment
WE: Women's Entertainment is a subsidiary of Rainbow Entertainment Services, which also includes AMC and IFC Companies. WE: Women's Entertainment features the largest collection of women's interest films, inspiring original series and topical specials. The network is currently available in over 55 million homes.

Source: Nielsen Media Research, 6/19/05 Bridezillas 10p Telecast, WE Original Telecasts from 12/31/01- 6/19/05.





  [june 2005]  
S
M
T
W
T
F
S
   


· AMERICAN PRINCESS (WE)
· AMERICAN PRINCESS (WE)





[05/25/17 - 11:59 AM]
Rubber Hits the Road on the New Season of CNBC's "Jay Leno's Garage" Premiering Wednesday, June 28th
Celebrity guests this season include President George W. Bush and Laura Bush, Ted Koppel, Wanda Sykes, Michael Strahan, Brad Garrett, Josh Duhamel, J. B. Smoove, among others.

[05/25/17 - 10:59 AM]
History Orders Robert Zemeckis Scripted Drama Series "Blue Book"
"Blue Book" chronicles the true top secret United States Air Force-sponsored investigations into UFO-related phenomena in the 1950's and 60's known as "Project Blue Book."

[05/25/17 - 10:46 AM]
Summer Is Blazing Hot with "Teen Choice 2017" Live Sunday, August 13, on FOX
For 19 years, the special has presented performances and appearances by some of pop culture's brightest stars.

[05/25/17 - 10:30 AM]
The Avengers Return for an Action-Packed One-Hour "Marvel's Avengers: Secret Wars" Season Four Premiere on Saturday, June 17, on Disney XD
Picking up right after the events of season three "Ultron Revolution," the fourth season finds Tony Stark trapped in another dimension.

[05/25/17 - 10:04 AM]
"Legends of Chamberlain Heights" Returns for Season Two on Sunday, June 18 at 11:30 P.M. ET/PT on Comedy Central
"Legends of Chamberlain Heights" is an urban animated series mixing raucous comedy and social commentary that centers on three high school freshman basketball benchwarmers.

[05/25/17 - 10:02 AM]
HBO Renews Hit Series "Silicon Valley" and "Veep" for 2018
Both shows are returning in 2018, it was announced today by Casey Bloys, president, HBO Programming.

[05/25/17 - 09:57 AM]
Ina Garten Launches "Barefoot Contessa: Cook Like a Pro" on Sunday, May 28th at 11AM ET/PT on Food Network
Each of the all-new eight episodes were shot on-location at Ina's home in East Hampton, New York.

[05/25/17 - 09:37 AM]
Video: Sneak Peaks from Netflix's "Friends from College" - Premieres July 14th
Soak up all of the immature use of mature language in four all new NSFW sneak peeks at the new Netflix original series.

[05/25/17 - 09:26 AM]
Hip-Hop. Money. Fame. Deception. Murder. All Collide in New Original Scripted Series, "Tales", Premiering Tuesday, June 27, 2017
The project is a scripted anthology series of "song stories" weaving classic and current hip-hop songs into captivating visual narratives from the lyrics of some of hip-hop's greatest hits.

[05/25/17 - 08:59 AM]
Video: All-New Hack into "Broad City!" Communication Barriers Keep Abbi & Ilana From Successfully Playing Synchronized Solitaire
Season four premieres on Wednesday, August 23 on Comedy Central.

[05/25/17 - 08:44 AM]
Bravo Media Premieres Season Three of "Odd Mom Out" on Wednesday, July 12 at 10PM ET/PT
Joining the cast this season is Christine Taylor playing Brooke's older sister, Barrett.

[05/25/17 - 08:26 AM]
Wednesday's Broadcast Ratings: "Survivor" Finale Puts CBS on Top
The Eye wins the evening in both total viewers and adults 18-49.

[05/25/17 - 08:22 AM]
Travel Channel Names 10 of the Newest Extreme Waterslides to Ride this Weekend
These awesome aquatic adventures are just the beginning of the fun in Travel Channel's new season of "Xtreme Waterparks," premiering on Sunday, June 4.

[05/25/17 - 07:31 AM]
"Andi Mack" Has Been Ordered for Second Season on Disney Channel
The series ranks as the #1 TV series of 2017 to-date among Girls 6-11, Girls 9-14 and Girls 6-14.

[05/25/17 - 07:04 AM]
Video: EPIX Releases First Trailer for "Get Shorty"
The series is based in part on the 1990 Elmore Leonard novel of the same name.