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[11/10/05 - 12:00 AM]
UPN's "Top Model" Takes the 8:00pm Crown, Winning the Hour in Adults 18-34, Women 18-34 and Women 18-49

[via press release from UPN]

UPN'S �TOP MODEL� TAKES THE 8:00PM CROWN, WINNING THE HOUR IN ADULTS 18-34, WOMEN 18-34 AND WOMEN 18-49

TOP MODEL Reaches Its Largest Audience of This Cycle

UPN Ranks Third From 8-10PM in Women 18-34; Marking the Second Time This Week UPN Beat NBC and WB in Women 18-34

UPN Also Topped NBC and The WB from 8-10PM in Adults 18-34

� "AMERICA'S NEXT TOP MODEL" WON THE 8-9PM HOUR IN ADULTS 18-34 (2.9/9), WOMEN 18-34 (4.6/13) AND WOMEN 18-49 (4.0/10), BEATING ALL NETWORK COMPETITION.

� "TOP MODEL" ROSE TO ITS LARGEST AUDIENCE (5.5mil) OF THE CYCLE.

� "VERONICA MARS" WAS 6% ABOVE ITS SEASON AVERAGE IN WOMEN 18-49 (1.8/4) AND MATCHED ITS SEASON AVERAGE IN VIEWERS (3.0mil) AND ADULTS 18-49 (1.3/3)

� OVERALL, UPN RANKED THIRD FROM 8-10PM AMONG WOMEN 18-34 (3.3/9), BEHIND ONLY ABC AND FOX. THIS MARKS THE SECOND TIME THIS WEEK THAT UPN BEAT NBC AND THE WB IN WOMEN 18-34.

� UPN ALSO BEAT NBC AND THE WB FROM 8-10PM IN ADULTS 18-34 (2.1/6).

Source: Preliminary Nielsen Affiliate Based Ratings, 11/9/2005

[EDITOR'S NOTE: What follows is the afternoon update with the final national Nielsen ratings.]

UPN'S �TOP MODEL� TAKES THE 8:00PM CROWN, WINNING THE HOUR IN ADULTS 18-34, WOMEN 18-34 AND WOMEN 18-49

TOP MODEL Reaches Its Largest Audience of This Cycle

UPN Ranks Third From 8-10PM in Women 18-34; Marking the Second Time This Week UPN Beat NBC and WB in Women 18-34

UPN Also Topped NBC and WB from 8-10PM in Adults 18-34

� "AMERICA'S NEXT TOP MODEL" WON THE 8-9PM HOUR IN ADULTS 18-34 (3.0/9), WOMEN 18-34 (4.7/13) AND WOMEN 18-49 (4.0/10), BEATING ALL NETWORK COMPETITION.

� "TOP MODEL" ROSE TO ITS LARGEST AUDIENCE (5.5mil) OF THE CYCLE.

� "VERONICA MARS" WAS ABOVE ITS SEASON AVERAGE IN VIEWERS (3.1mil) AND WOMEN 18-49 (1.8/4) AND MATCHED ITS SEASON AVERAGE IN ADULTS 18-49 (1.3/3)

� OVERALL, UPN RANKED THIRD FROM 8-10PM AMONG WOMEN 18-34 (3.3/9), BEHIND ONLY ABC AND FOX. THIS MARKS THE SECOND TIME THIS WEEK THAT UPN BEAT NBC AND THE WB IN WOMEN 18-34.

� UPN ALSO BEAT NBC AND THE WB FROM 8-10PM IN ADULTS 18-34 (2.1/6).

Source: NTI, 11/9/2005





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· AMERICA'S NEXT TOP MODEL (VH1)
· VERONICA MARS (CW)





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