or


[11/29/05 - 12:00 AM]
See It on "Csi: Ny"... Hear It on Your Personal Cell Phone Minutes Later

[via press release from CBS]

SEE IT ON "CSI: NY"� HEAR IT ON YOUR PERSONAL CELL PHONE MINUTES LATER

CBS JOINS FORCES WITH CAPITOL RECORDS FOR A UNIQUE WIRELESS CAMPAIGN LINKING NETWORK TV, MUSIC AND PERSONAL CELL PHONES

In The Exclusive Realtone Format Launch, A Ring Tone From Coldplay's Single "Talk" Will Be Embedded Into An Upcoming Episode Of "CSI: NY," And A Ring Tone From That Song Will Be Offered To Viewers For Download Moments Later

In a unique agreement that links the worlds of network television, music and wireless communications, a ring tone featuring a single from the Grammy Award-winning band Coldplay will be woven into an upcoming episode of one of CBS's top dramas. Moments later, after the scene is broadcast, a ring tone from that song will be offered to viewers for download on their personal cell phones.

As part of the cross promotion agreement between CBS and Capitol Records, a ring tone of Coldplay's "Talk," the second single from the double platinum album X&Y, will be embedded into the content of the CSI: NY episode to be broadcast Wednesday, November 30. In the episode, CSI: NY's Danny Messer (series star Carmine Giovinazzo) is investigating a case when his cell phone rings to the tune of "Talk."

Following the scene, CBS will run promotional messages during the act break in the episode alerting viewers as to how they can purchase and download a ring tone from "Talk" in Realtone format onto their personal cell phones. The Realtone version will be available exclusively for one week through most major wireless carriers by sending the text message "Talk" to a specific number provided by CBS. After this exclusive one week launch window, the ring tone will be widely available, including on CBS.com. In addition to the ring tone, the song "Talk" will also be used as background music in a scene later in the broadcast.

CSI: NY is a one-hour drama series about forensic investigators who use high-tech science to follow the evidence and solve crimes in the Big Apple. The series stars Gary Sinise, Melina Kanakaredes, Carmine Giovinazzo, Eddie Cahill, Anna Belknap and Hill Harper. Executive producers are Jerry Bruckheimer, Anthony E. Zuiker, Jonathan Littman, Carol Mendelsohn, Ann Donahue, Danny Cannon, Andrew Lipsitz and Pam Veasey. CSI: NY is broadcast Wednesdays at 10:00PM ET/PT.

Coldplay's X&Y debuted at Number One in 32 countries upon its release in June and has since sold 2.3 million copies in the U.S. A Rush of Blood to the Head, the band's sophomore album, was recently certified quadruple Platinum in the U.S. The band has won four Grammy Awards and sold upwards of 28 million albums worldwide in total to date. Hailing from England, Coldplay features Chris Martin on vocals and piano, Jon Buckland on guitar, Guy Berryman on bass and Will Champion on drums.

The Realtone format is a ring tone based on the master recording of a song which includes the lyrics.





  [november 2005]  
S
M
T
W
T
F
S
  


· CSI: NEW YORK (CBS)





[10/14/25 - 07:01 AM]
Video: "A Merry Little Ex-Mas" - Alicia Silverstone & Oliver Hudson - Official Trailer - Netflix
All Kate and Everett want for Christmas is an amicable divorce and one last holiday as a family, but new flames and old feelings complicate their plans.

[10/14/25 - 07:01 AM]
Great American Media Greenlights Season Three of "County Rescue," Ensemble Cast Features Julia Reilly, Brett Varvel and Tim Perez-Ross
The inspiring drama series will stream exclusively on Great American Pure Flix and return to air on Great American Family and GFam+ in 2026.

[10/14/25 - 06:01 AM]
Video: "The Family Plan 2" - Official Trailer - Apple TV
Deck the halls, dodge the bad guys. The Morgans are back for "The Family Plan 2," this time in Europe. Streaming November 21.

[10/13/25 - 05:01 PM]
Video: "Physical: Asia" - Official Trailer - Netflix
Elite athletes from eight countries battle for national pride. After grueling tests of raw strength and endurance, only one flag can claim victory.

[10/13/25 - 01:30 PM]
"Last Lands," The Two-Part Documentary Series on the Battle to Protect the Health of the Planet, Streams on ABC News Live, Disney+ and Hulu Beginning Thursday, Oct. 16
The gripping two-part documentary series, in partnership with Global Conservation, is hosted by award-winning ABC News correspondent Bob Woodruff and spotlights conservation efforts to preserve Earth's most threatened ecosystems.

[10/13/25 - 11:21 AM]
Tubi's Wild New Adult Animated Comedy "Breaking Bear" Takes a Bite Out of New York Comic Con
Brendan Fraser, Sarah Michelle Gellar, Annie Murphy, and Elizabeth Hurley star in the animated comedy series, due in March 2026.

[10/13/25 - 09:31 AM]
Video: NBC Releases Official Trailer and Key Art for New Comedy Series "Stumble"
"Stumble" premieres Friday, November 7 at 8:30 p.m. ET/PT on NBC and will be available to stream the next day on Peacock.

[10/13/25 - 08:02 AM]
Video: "Devil in Disguise: John Wayne Gacy" - Final Trailer - Peacock Original
When a teenager goes missing, it becomes clear that many young men and boys have disappeared at the hands of John Wayne Gacy, the prime suspect.

[10/13/25 - 08:01 AM]
Apple Original Films' "F1 The Movie" to Make Global Streaming Debut December 12
Since its wide theatrical release on June 27, 2025, "F1 The Movie" has broken records, debuting at No. 1 and surpassing $629 million at the global box office.

[10/13/25 - 07:14 AM]
TNT Sports' 2025 MLB National League Championship Series Coverage to Begin Tonight Starting at 7:30 p.m. ET
For the ninth consecutive year, Brian Anderson will provide play-by-play for the Championship Series coverage for TNT Sports.

[10/13/25 - 07:01 AM]
Video: "Juan Gabriel: I Must, I Can, I Will" - Official Trailer - Netflix
Rare videos and exclusive interviews reveal the genius, sacrifices and duality between the public and private lives of iconic singer-songwriter Juan Gabriel.

[10/13/25 - 05:22 AM]
Video: "Taylor Swift - The Eras Tour - The End of an Era" - Disney+
On December 12, the streaming event of an era comes to Disney+.

[10/13/25 - 04:21 AM]
Video: "Bridgerton" Season 4 - Date Announcement - Netflix
Season 4 will arrive in two parts with Part 1 premiering January 29 and Part 2 on February 26.

[10/13/25 - 03:01 AM]
Video: "Turn of the Tide: The Surreal Story of Rabo de Peixe" - Official Trailer - Netflix
In June 2001, hundreds of kilos of cocaine washed up in a Portuguese village. This gripping documentary reveals the long-lasting impact on the community.

[10/13/25 - 02:08 AM]
ITV Recommissions "Midsomer Murders" for Series 26
This four-episode commission will bring the number of episodes available to 148.