or


[12/02/05 - 12:00 AM]
In First Ever Stunt Promotion, CBS to Devote All On-Air Promos During This Weekend's Army/Navy Game to New CBS Primetime Drama "The Unit"

[via press release from CBS]

IN FIRST EVER STUNT PROMOTION, CBS TO DEVOTE ALL ON-AIR PROMOS DURING THIS WEEKEND'S ARMY/NAVY GAME TO NEW CBS PRIMETIME DRAMA "THE UNIT"

For the first time ever in a sports broadcast, CBS will kick off a stunt promotion -- devoting all of its on-air promotion during this weekend's Army/Navy game to the new midseason military drama THE UNIT. The series, which will premiere early next year, chronicles the lives of an elite military forces unit and their families.

"We've found the perfect venue to promote this highly anticipated new military drama by featuring all of the CBS promotional spots of THE UNIT during the Army/Navy game," commented George Schweitzer, President of the CBS Marketing Group. "The Army/Navy game attracts millions of servicemen and their families as well as veterans, and this is a great way to reach our target audience in advance of the series launch."

The eleven on-air promos, which vary in length from10, 30 and 60 seconds, will offer a variety of previews from the new drama series.

THE UNIT stars Dennis Haysbert, Scott Foley, Robert Patrick, Regina Taylor, Max Martini, Michael Irby, Demore Barnes, Abby Brammell and Audrey Marie Anderson in an action drama that follows a covert team of Special Forces operatives as they risk their lives on undercover missions around the world, while their families maintain the home front, protecting their husband's secrets.

THE UNIT is produced by Twentieth Century Fox Television. David Mamet and Shawn Ryan are executive producers.





  [december 2005]  
S
M
T
W
T
F
S
    


· UNIT, THE (CBS)





[08/20/17 - 08:31 AM]
Saturday's Broadcast Ratings: CBS, NBC Split Demo Crown
NASCAR on the Peacock and a rebroadcast of its Princess Diana special on the Eye lead the evening.

[08/19/17 - 08:37 AM]
Friday's Broadcast Ratings: CBS Gets Another Bump from "Big Brother" Special
The Eye edges the competition in both total viewers and adults 18-49.

[08/18/17 - 11:18 PM]
Development Update: Friday, August 18
Updates include: D.J. Nash sells projects to ABC, CBS; Kevin Falls brings "The Unrequited" to NBC; and Steven Lilien, Bryan Wynbrandt set up "God Friended Me" at CBS.

[08/18/17 - 12:05 PM]
Walkers Are Invading AMC for "The Walking Dead" Multi-Weekend Marathon Event Beginning Sunday, August 20 at 9:00 A.M. ET/PT
Plus: look for "The Walking Dead: Season 8 Preview Special" on Sunday, September 10.

[08/18/17 - 11:29 AM]
MTV Announces New Host Terrence J. and Cast for Its Hit Matchmaking Series "Are You the One?" Premiering Wednesday, September 20th at 10:00 P.M. ET/PT
Before the premiere, audiences can get a sneak peek at the new cast in an audition tape casting special, airing Wednesday, September 13.

[08/18/17 - 09:54 AM]
Viceland Announces Fall Line-Up with New Shows & Returning Favorites
Returning are network staples "Bong App├ętit" with Abdullah Saeed, Vanessa Lavorato and Ry Pritchard, "Weediquette" with Krishna Andavolu, "Cyberwar" with Ben Makuch, and "Hamilton's Pharmacopeia" with Hamilton Morris.

[08/18/17 - 09:01 AM]
Viola Davis and Julius Tennon to Executive-Produce One-Hour Telecast "EIF Presents: XQ Super School Live" to Inspire the Public to Rethink High School and Explore Ways to Prepare Students for Careers of the Future
The one-hour special will air across ABC, CBS, FOX and NBC on Friday, September 8 at 8:00/7:00c.

[08/18/17 - 09:00 AM]
Season Two of Original Scripted Series "Chesapeake Shores" Catapults Hallmark Channel as Top-Rated and Most-Watched Cable Network
The Hallmark Channel further spins the numbers for the week of August 7-13.

[08/18/17 - 08:20 AM]
Video: WE tv Releases Cast & Sneak Peek for Season 9 of Hit Series "Marriage Boot Camp Reality Stars"
The season will feature a brand new house of dysfunctional couples including Kailyn Lowry and Javi Marroquin, Bobby Panahi and Asifa Mirza, Juelia Kinney and JJ Lane, Peter Gunz and Amina Buddafly & Mehgan James and DeAndre Perry.

[08/18/17 - 08:12 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Hold Onto Top Spot
The Eye wins the evening in both total viewers and adults 18-49.

[08/18/17 - 07:49 AM]
Car Pros Make Room for the Under "Dogs" in Discovery's All-New Series "Gear Dogs (WT)"
The series, formerly known as "House of Cars," premieres Monday, September 4 at 10:00/9:00c on the cable channel.

[08/17/17 - 11:43 PM]
Development Update: Thursday, August 17
Updates include: ABC lands live-action take on "The Jetsons"; Frances O'Connor to star in Hulu's "Locke & Key"; and Paul Scheer to pen the "Galaxy Quest" TV series for Amazon.

[08/17/17 - 03:30 PM]
AXS TV Greenlights Season Three of the Popular Original Music Series "Rock & Roll Road Trip with Sammy Hagar Presented by Mercury Insurance"
Production on the 12-episode season began this month and is scheduled for air in early 2018.

[08/17/17 - 02:47 PM]
MTV's Iconic "Unplugged" Franchise Returns This Fall
The new season will feature an eclectic, superstar lineup of global pop culture artists and will kick off with multi-platinum, award-winning singer/songwriter and "2017 Video Music Awards" nominee and performer, Shawn Mendes.

[08/17/17 - 12:55 PM]
Buddy and His Team of Skilled Bakers Return to TLC's "Cake Boss," with Early Premieres on the Network's TV Everywhere Platform, TLC GO
Look for five new episodes becoming available on TLC GO this Friday, August 18 and an additional five episodes on Friday, August 25.