or


[02/22/06 - 12:00 AM]
Nba All-Star Game Outdraws Olympics Among Young Male Demo

[via press release from TNT]

NBA All-Star Game Outdraws Olympics among Young Male Demo

East vs. West Contest Ranks as Ad-Supported Cable�s #1 Program for the Week

Game Propels TNT to #1 for the Week among Key Adult Demos in Prime and Total Day, Viewers and Households in Prime

TNT�s coverage of the 2006 NBA All-Star Game fended off a challenge from the Winter Olympics by outdelivering the event among men 18-34 Sunday night, as well as each night this past week, according to preliminary data from Nielsen Media Research. The game, which ranked as ad-supported cable�s #1 program for the week among all key adult demos, persons 2+ and households, helped TNT claim its place as ad-supported cable�s top network among adults 18-49 and adults 25-54 in prime time and total day, as well as among adults 18-34, persons 2+ and households in prime time.

Weekly ratings highlights for TNT:

The NBA All-Star Game on TNT delivered 1,419,000 men 18-34, outranking each night of NBC�s coverage of the Winter Olympics last week.

The NBA All-Star Game was ad-supported cable�s #1 program for the week among adults 18-34 (2,189,000); adults 18-49 (4,011,000); adults 25-54 (3,639,000); persons 2+ (7,070,000); and households (4,707,000).

In prime time for the week, TNT ranked as ad-supported cable�s #1 network among adults 18-34 (749,000); adults 18-49 (1,414,000); adults 25-54 (1,354,000); persons 2+ (2,958,000); and households (2,181,000).

In total day, TNT ranked as ad-supported cable�s top network among adults 18-49 (764,000) and adults 25-54 (755,000).

TNT�s All-Star Saturday Night festivities ranked as ad-supported cable�s top program in Saturday prime and ranked second to Sunday�s All-Star Game for the week among adults 18-49 (2,798,000); adults 25-54 (2,446,000); and persons 2+ (4,728,000). The coverage delivered 3-percent growth vs. last year�s coverage among persons 2+ and was the most watched All-Star Saturday Night among households since 1996.

Leading into the Sunday tip-off, TNT�s telecast of Rush Hour 2 ranked as ad-supported cable�s #1 movie for the week among adults 18-34 (937,000); adults 18-49 (1,804,000); adults 25-54 (1,664,000); persons 2+ (3,475,000); and households (2,642,0000).

The NBA All-Star Game wasn�t the only sports on TNT to perform well this week. The Saturday coverage of the Hershey�s Kissables 300 delivered more than 1.7 million adults 18-49, 1.9 million adults 25-54, 3.9 million persons 2+ and 2.9 million households.

Turner Network Television (TNT), television�s destination for drama and one of cable�s top-rated networks, offers original movies and series, including the detective drama series The Closer, starring Golden Globe and Screen Actors Guild Awards nominee Kyra Sedgwick; Saved, a new character-driven drama starring Tom Everett Scott; and this summer�s eagerly anticipated anthology series Nightmares & Dreamscapes: From the Stories of Stephen King. TNT is also home to powerful one-hour dramas, such as Law & Order, Without a Trace, Las Vegas, Cold Case, ER, NYPD Blue, Charmed and Judging Amy; broadcast premiere movies; compelling prime-time specials, such as the Screen Actors Guild Awards; and championship sports coverage, including NASCAR and the NBA. TNT is also available in high-definition.

Turner Broadcasting System, Inc., a Time Warner company, is a major producer of news and entertainment product around the world and a leading provider of programming for the television industry.

Weekly Ratings Period: 2/13/06-2/19/06

Source: Turner Research from Preliminary Nielsen Media Research data, based on most current data available (Live+SD). Complete and final data (Live+7) will be available in two weeks. Prime time is M-Su 8-11pm. Total Day reflects total programming hours for each network as reported by Nielsen. The following networks do not program the entire M-Su 6a-6a daypart: A&E, ABC Fam, ADSM, Bio, CMDY, CNBC, Court TV, Discovery, ENT, FX, FOOD, GAME, HIST, HGTV, Lifetime, NAN, NGC, NICK, OXY, HALL, TLC, TSOU, WE, WGN and SPIKE. All ratings based on Total U.S. Television Universe of 110,200,000 homes. Movie rankings include all ad-supported program telecasts coded as feature films in Nielsen Media Research systems. (Data for Sunday 3 a.m.-6 a.m. not yet available.)





  [february 2006]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[10/31/25 - 02:22 PM]
FOX Sports Hits 14.6 Million Viewers for Game 5 of the World Series
The telecast reached a peak viewership of 16,034,000 viewers on FOX between 10:00-10:15 PM ET.

[10/31/25 - 10:42 AM]
"Dancing with the Stars" Scares Up More Wins - Rising for Historic Sixth Week in a Row
"Dancing with the Stars" is the only fall show to increase its overall audience for six consecutive weeks following its season premiere.

[10/31/25 - 06:31 AM]
ESPN Networks Deliver Record College Football Viewership at the Midway Point of the Season, "College GameDay" Continues on Historic Run
Through nine weeks, ESPN networks are averaging 2.3 million viewers per game, their largest audience since 2009 and an increase of 20 percent year-over-year.

[10/31/25 - 06:30 AM]
NBC Sports and Royal Ascot, One of the World's Most Prestigious Horse Racing Meets, Partner on Multi-Year Media Rights Extension
NBC Sports has been presenting Royal Ascot via linear and digital platforms since 2017.

[10/31/25 - 06:01 AM]
Video: "Frankenstein" - Guillermo del Toro - Final Trailer - Netflix
Oscar winner Guillermo del Toro reimagines Mary Shelley's classic tale of a brilliant scientist and the creature his monstrous ambition brings to life.

[10/30/25 - 10:31 PM]
Family, Food, and Films: Netflix's "Dining with the Kapoors" Arrives November 21
The special is a heartfelt celebration marking 100 years of the legendary Raj Kapoor, and close to a century of the Kapoor family ruling the box office and our hearts - then, now and always.

[10/30/25 - 03:05 PM]
14.8 Million Viewers Tuned in for World Series Game 4 Across FOX, FOX Deportes & FOX Sports Streaming Services
Viewership peaked at 16,695,000 viewers on FOX between 10:00-10:15 PM ET.

[10/30/25 - 03:01 PM]
Debut of NBC Sports' "Coast 2 Coast Tuesday" Delivers NBA's Largest Pre-Christmas Tuesday Audience Since 1996
"Coast 2 Coast Tuesday" - featuring the New York Knicks at Milwaukee Bucks (8 p.m. ET) and LA Clippers at Golden State Warriors (11 p.m. ET) - averaged 3.0 million viewers in primetime across NBC and Peacock.

[10/30/25 - 03:01 PM]
Kate Winslet to Narrate Upcoming Documentary from The King's Foundation and Prime Video - "Finding Harmony: A King's Vision"
The new documentary will tell the story of His Majesty The King's lifelong commitment to the philosophy of Harmony and the environment, urging viewers to protect our planet and create a more sustainable future for the next generation.

[10/30/25 - 11:03 AM]
Bravo's "The Real Housewives of Orange County" Three-Part Reunion Begins Thursday, Nov. 6 at 8 P.M. ET/PT
Host Andy Cohen is joined by Shannon Storms Beador, Heather Dubrow, Tamra Judge, Gina Kirschenheiter, Emily Simpson, Jennifer Pedranti and Katie Ginella to reflect on an emotionally charged season 19 that led to shifting alliances and broken trust within the group.

[10/30/25 - 10:52 AM]
Video: National Geographic Documentary Films Unveils Trailer and Theatrical Release Dates for Award-Winning "The Tale of Silyan"
The award-winning documentary will make its theatrical debut this fall, opening in select U.S. theaters on November 28 and in U.K. cinemas on December 12.

[10/30/25 - 10:33 AM]
FX's "Adults" Renewed for Second Season on Hulu
The comedy follows a group of twenty-somethings in New York trying to be good people, despite being neither "good" nor "people" yet.

[10/30/25 - 10:01 AM]
Hulu's "King of the Hill" Renewed for Seasons 16 and 17
The upcoming 15th season of "King of the Hill" will premiere on Hulu and Hulu on Disney+ for bundle subscribers in the US, and on Disney+ internationally in 2026.

[10/30/25 - 09:30 AM]
Video: Starz Unveils Trailer Full of Sex and Slaughter for "Spartacus: House of Ashur" Premiering December 5
The outrageous new chapter in the world of "Spartacus" debuts with a two-episode premiere on Friday, December 5.

[10/30/25 - 08:06 AM]
ID November Programming Highlights
Look for newcomers "The Rocky Mountain Mortician Murder" and "Who Hired the Hitman?" alongside new seasons of "Body Cam" and "The Murder Tapes."