or


[02/22/06 - 12:00 AM]
Nba All-Star Game Outdraws Olympics Among Young Male Demo

[via press release from TNT]

NBA All-Star Game Outdraws Olympics among Young Male Demo

East vs. West Contest Ranks as Ad-Supported Cable�s #1 Program for the Week

Game Propels TNT to #1 for the Week among Key Adult Demos in Prime and Total Day, Viewers and Households in Prime

TNT�s coverage of the 2006 NBA All-Star Game fended off a challenge from the Winter Olympics by outdelivering the event among men 18-34 Sunday night, as well as each night this past week, according to preliminary data from Nielsen Media Research. The game, which ranked as ad-supported cable�s #1 program for the week among all key adult demos, persons 2+ and households, helped TNT claim its place as ad-supported cable�s top network among adults 18-49 and adults 25-54 in prime time and total day, as well as among adults 18-34, persons 2+ and households in prime time.

Weekly ratings highlights for TNT:

The NBA All-Star Game on TNT delivered 1,419,000 men 18-34, outranking each night of NBC�s coverage of the Winter Olympics last week.

The NBA All-Star Game was ad-supported cable�s #1 program for the week among adults 18-34 (2,189,000); adults 18-49 (4,011,000); adults 25-54 (3,639,000); persons 2+ (7,070,000); and households (4,707,000).

In prime time for the week, TNT ranked as ad-supported cable�s #1 network among adults 18-34 (749,000); adults 18-49 (1,414,000); adults 25-54 (1,354,000); persons 2+ (2,958,000); and households (2,181,000).

In total day, TNT ranked as ad-supported cable�s top network among adults 18-49 (764,000) and adults 25-54 (755,000).

TNT�s All-Star Saturday Night festivities ranked as ad-supported cable�s top program in Saturday prime and ranked second to Sunday�s All-Star Game for the week among adults 18-49 (2,798,000); adults 25-54 (2,446,000); and persons 2+ (4,728,000). The coverage delivered 3-percent growth vs. last year�s coverage among persons 2+ and was the most watched All-Star Saturday Night among households since 1996.

Leading into the Sunday tip-off, TNT�s telecast of Rush Hour 2 ranked as ad-supported cable�s #1 movie for the week among adults 18-34 (937,000); adults 18-49 (1,804,000); adults 25-54 (1,664,000); persons 2+ (3,475,000); and households (2,642,0000).

The NBA All-Star Game wasn�t the only sports on TNT to perform well this week. The Saturday coverage of the Hershey�s Kissables 300 delivered more than 1.7 million adults 18-49, 1.9 million adults 25-54, 3.9 million persons 2+ and 2.9 million households.

Turner Network Television (TNT), television�s destination for drama and one of cable�s top-rated networks, offers original movies and series, including the detective drama series The Closer, starring Golden Globe and Screen Actors Guild Awards nominee Kyra Sedgwick; Saved, a new character-driven drama starring Tom Everett Scott; and this summer�s eagerly anticipated anthology series Nightmares & Dreamscapes: From the Stories of Stephen King. TNT is also home to powerful one-hour dramas, such as Law & Order, Without a Trace, Las Vegas, Cold Case, ER, NYPD Blue, Charmed and Judging Amy; broadcast premiere movies; compelling prime-time specials, such as the Screen Actors Guild Awards; and championship sports coverage, including NASCAR and the NBA. TNT is also available in high-definition.

Turner Broadcasting System, Inc., a Time Warner company, is a major producer of news and entertainment product around the world and a leading provider of programming for the television industry.

Weekly Ratings Period: 2/13/06-2/19/06

Source: Turner Research from Preliminary Nielsen Media Research data, based on most current data available (Live+SD). Complete and final data (Live+7) will be available in two weeks. Prime time is M-Su 8-11pm. Total Day reflects total programming hours for each network as reported by Nielsen. The following networks do not program the entire M-Su 6a-6a daypart: A&E, ABC Fam, ADSM, Bio, CMDY, CNBC, Court TV, Discovery, ENT, FX, FOOD, GAME, HIST, HGTV, Lifetime, NAN, NGC, NICK, OXY, HALL, TLC, TSOU, WE, WGN and SPIKE. All ratings based on Total U.S. Television Universe of 110,200,000 homes. Movie rankings include all ad-supported program telecasts coded as feature films in Nielsen Media Research systems. (Data for Sunday 3 a.m.-6 a.m. not yet available.)





  [february 2006]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[09/24/26 - 10:02 AM]
"The Beast in Me" Returning for a Second Season on Netflix as Netflix and Howard Gordon Forge Creative Partnership
Executive producer Claire Danes will reprise her Emmy-nominated role as Aggie Wiggs.

[09/24/26 - 10:01 AM]
What's New on HBO Max This October
Streaming premieres include "The Housemaid" (October 9), "The Death of Robin Hood" (October 16), and "The Invite" (October 23).

[09/24/26 - 10:01 AM]
Netflix Announces Sesame Street Expansion, New Shows from the World of "Gabby's Dollhouse," "Puppy Pirates" and More For Preschoolers and Kids
Highlights include "Gabby's Dollhouse: Makers and Bakers," hosted by Laila Lockhart Kraner as Gabby, as talented young baker-and-maker duos take on whimsical crafting and baking challenges judged by Aidy Bryant, Justin Willman and Melissa Villaseñor.

[09/24/26 - 10:01 AM]
AMC Global Media Returns to New York Comic Con's Main Stage with Standout Panels and Never-Before-Seen Previews
"Kill Jackie," "Yaga," "Anne Rice's Mayfair Witches," "The Walking Dead: Daryl Dixon," and "The Boulet Brothers' Dragula" are among the featured properties.

[09/24/26 - 09:16 AM]
Video: "SCTV: The Greatest Show You've Never Heard Of" - First Look - Netflix
Legendary "SCTV" cast members reunite in this documentary for a funny and heartfelt celebration of how a scrappy Canadian sketch show made comedy history.

[09/24/26 - 09:15 AM]
Video: "Elsbeth" Season 4 Official Trailer - CBS
The new season premieres Thursday, October 8 on CBS.

[09/24/26 - 09:01 AM]
Pluto TV's Double Feature Fridays Celebrates Halloween with a Month of Killer Movie Pairings of Fan-Favorite Frights and New Indies
Every Friday, audiences can settle in for two films back-to-back, featuring thrilling thematic pairings of modern favorites alongside indie films making their free streaming debut on the platform, offering some familiar tricks and new treats for audiences this Halloween.

[09/24/26 - 09:00 AM]
Former Two-Time UFC Champion Valentina Shevchenko Delivers a Knockout Twist on MTV's "The Challenge: Cutthroat"
Shevchenko catches the players off guard with a surprise Trial By Combat, putting the fate of the teams in jeopardy.

[09/24/26 - 08:46 AM]
Video: "Black Doves" Season 2 - Official Trailer - Netflix
As spy Helen navigates life as the prime minister's wife and Sam faces a deadly ultimatum, an attack on Reed pulls them into a desperate hunt for answers.

[09/24/26 - 08:31 AM]
There's No Place Like Apple TV for the Holidays
Highlights include the new family film "Way of the Warrior Kid," starring Chris Pratt and Linda Cardellini, premiering November 25.

[09/24/26 - 08:14 AM]
"Great Musicians of Our Time" Offers Intimate Portraits of Six Extraordinary Classical Music Artists
The six-part series premieres with "Itzhak Perlman: Virtuoso Violinist" Friday, October 9 on PBS.

[09/24/26 - 08:01 AM]
Video: Trailer Debut - "Adventure Time: Side Quests" Season 2
All episodes of the second season will be available to stream on October 2 on Disney+ and Hulu.

[09/24/26 - 08:00 AM]
Wonder Project Subscription Service Celebrates Its One-Year Anniversary in October with New Original Series "Leonard and Hungry Paul" Narrated by Julia Roberts
Additionally, "Young Washington" makes its streaming debut on Wonder Project following its successful theatrical run.

[09/24/26 - 07:01 AM]
Video: "Nobody Wants This" - Season 3 Official Trailer - Netflix
Joanne and Noah take their relationship to the next level amid sibling drama, maternal meddling and one giant leap of faith.

[09/24/26 - 06:11 AM]
Video: "Madden" - Official Trailer - Prime Video
Football wouldn't be football, without Madden.