[03/30/06 - 12:00 AM]
Adult Swim Charts Ad-Supported Basic Cable History with Largest Men 18-34 and Men 18-24 Total Day Delivery for Any First Quarter

[via press release from Cartoon Network]

Adult Swim Charts Ad-Supported Basic Cable History with Largest Men 18-34 and Men 18-24 Total Day Delivery for Any First Quarter

Adult Swim Ranks #1 for Total Day Delivery of Men 18-24 for 52 Consecutive Weeks, One Full Year

March �06 Performance Also Scores Cable Record for Best-Ever Total Day Delivery of Adults 18-34, 18-24 and Men 18-34, 18-24

Completing one full year as an individually rated network, Adult Swim will officially be ranked #1 in First Quarter total day delivery of men 18-34 and men 18-24 among all ad-supported basic cable, according to preliminary data from Nielsen Media Research. The performance earns a new basic cable record for the best delivery of both young male demos by any ad-supported cable network during the first quarter of the year.

In addition to the new records, Adult Swim also ranked #1 in first quarter total day delivery of adults 18-24 and #2 in delivery of adults 18-34.

Adult Swim�s performance continues to shine even when compared to the delivery of other basic cable networks� prime time performance. For instance, in the first quarter of 2006, during its primary run (Monday-Thursday and Saturday from 11 p.m.-2 a.m. and Saturday from 10 p.m.-2 a.m.), Adult Swim delivery of adults 18-34 (470,000) beat the prime time (Monday-Sunday, 8 p.m.-11 p.m.) of every basic cable network except for USA and TBS. Among men 18-34, Adult Swim outdelivers every other network�s prime time performance with its primary late night run.

Adult Swim continues its strong head-to-head performance against broadcast competitors. For the first quarter of 2006, it outdelivered The Late Show with David Letterman, Jimmy Kimmel Live and The Late Late Show with Craig Ferguson with men 18-34 in their competitive time periods.

And, marking its first full year ranked as a separate network, Adult Swim won the top spot among ad-supported basic cable networks with men 18-24 every single week of the last year, 52 weeks in a row.

Highlights of Adult Swim�s First Quarter 2006 performance include the following:

ADULT SWIM (Monday-Thursday, Saturday-Sunday, 11 p.m.-6 a.m.) in First Quarter �06

- Adults 18-34 delivery totaled 354,000 and a 0.5 rating

- Adults 18-24 delivery totaled 207,000 and a 0.7 rating

- Men 18-34 delivery totaled 224,000�a new First Quarter record�and a 0.7 rating

- Men 18-24 delivery totaled 139,000�a new First Quarter record�and a 1.0 rating

- Adults 18-49 delivery totaled 465,000, with a 0.4 rating

Adult Swim charted new basic cable records for its March �06 performance as well. Ranking #1 across the board with young adult demos, Adult Swim set the largest March total day delivery of adults 18-34, adults 18-24, men 18-34 and men 18-24 in ad-supported basic cable history:

ADULT SWIM (Monday-Thursday, Saturday-Sunday, 11 p.m.-6 a.m.) in March �06

- Adults 18-34 delivery totaled 369,000�a new March record�and a 0.6 rating

- Adults 18-24 delivery totaled 221,000�a new March record�and a 0.8 rating

- Men 18-34 delivery totaled 246,000�a new March record�and a 0.7 rating

- Men 18-24 delivery totaled 160,000�a new March record�and a 1.1 rating

- Adults 18-49 delivery totaled 494,000, with a 0.4 rating

Among Adult Swim�s original programming standouts during first quarter �06, Minoriteam premiered on Sunday, March 19, at 12 a.m., garnering a delivery total of 425,000 adults 18-34 and a 0.6 rating. Aaron McGruder�s The Boondocks (Sunday, 11 p.m.) scored the series� second-highest adults 18-34 delivery (996,000) on Jan. 8, with a 1.5 rating and across-the-board, double-digit ratings and delivery growth compared to its season-to-date average among young adults.

Adult Swim (AdultSwim.com), launched in 2001, is Turner Broadcasting System, Inc.�s network offering original and acquired animated comedy and action series for young adults. Airing overnights six days a week for a total of 45 hours weekly, Adult Swim shares channel space with Cartoon Network, home to the best in original, classic and acquired programming for children and families, and is seen in 89 million U.S. homes.

Turner Broadcasting System, Inc., a Time Warner company, is a major producer of news and entertainment product around the world and the leading provider of programming for the basic cable industry.

RATING PERIOD: 12/26/05-3/26/06

SOURCE: Turner Entertainment Research from Preliminary Nielsen Media Research data, based on most current data available (Live+SD). Complete and final data (Live+7) will be available in two weeks. These television ratings data are reproduced here with permission from Nielsen Media Research. Reproduction of these data in volume, without permission from Nielsen Media Research, is prohibited.

NOTES: All ratings based on Total U.S. Television Universe of 110,200,000 homes.

  [march 2006]  


[03/23/18 - 09:16 AM]
FremantleMedia North America Set to Bring World's Largest Population of Superheroes and Supervillains to Television in New "Astro City" Series
The live action drama series is being produced by FremantleMedia North America, with its pilot episode being written by Kurt Busiek and Rick Alexander.

[03/23/18 - 09:04 AM]
Video: Showtime(R) Unveils the Full Trailer for Season Two of "I'm Dying Up Here"
The series takes viewers behind the curtain of the comedy scene that birthed the careers of legends such as Richard Pryor, Robin Williams and David Letterman, showing there's truly no such thing as an easy laugh.

[03/23/18 - 08:19 AM]
Thursday's Broadcast Ratings: CBS, NCAA Hold Off Push from ABC, NBC
The Peacock's "Chicago Fire" edges the Alphabet's "Station 19" in the firefighter drama showdown.

[03/23/18 - 06:32 AM]
HBO Launches "Silicon Valley: Inside the Hacker Hostel" Virtual Reality on HTC's Viveport, March 25
The captivating, interactive VR experience will provide one-on-one encounters with Richard (Thomas Middleditch), Dinesh (Kumail Nanjiani), Gilfoyle (Martin Starr), Big Head (Josh Brener) and Jian-Yang (Jimmy O. Yang).

[03/22/18 - 11:13 PM]
Development Update: Thursday, March 22
Updates include: Neil Flynn bound for "Abby's" at NBC; Lilla Crawford, Will Kindrachuk snag roles on Bobby Bowman's ABC pilot; and Kearran Giovanni tapped for NBC's "Suspicion."

[03/22/18 - 12:09 PM]
Smithsonian Channel(TM) Reveals the Inside Story and Untold Events of a Deadly American Tragedy in "Waco: The Longest Siege"
The film provides an intimate portrait of a young Vernon Howell (later renamed David Koresh) and his Branch Davidian followers, who came from around the globe to join the Pied Piper-like figure.

[03/22/18 - 10:35 AM]
Video: "Pose" - Peek Teaser - FX
"Pose," FX's new original series from Ryan Murphy, Brad Falchuk, and Steven Canals, premieres this summer.

[03/22/18 - 10:31 AM]
Video: Viceland Premeries Trailer for New Series "My House" About NYC Queer Ballroom Scene
"My House" is an insider's guide to New York City's hyper-competitive underground queer ballroom scene.

[03/22/18 - 10:05 AM]
CMT Elevates Morgan Selzer to Senior Vice President of Program Development
"Morgan is a seasoned and savvy development executive who crafts compelling stories across multiple formats and genres," said Keith Cox.

[03/22/18 - 10:00 AM]
All-New Two-Hour Special "Meghan Markle: An American Princess" to Air Friday, May 11, on FOX
The two-hour event will focus on Markle's life and potential legacy as the first American to marry into the British royal family since 1937.

[03/22/18 - 10:00 AM]
CBS Announces Season Finale Airdates for 2017-2018
"Scorpion" will now kick off said finales on Monday, April 16.

[03/22/18 - 09:44 AM]
"Shaquille O'Neal Presents: All Star Comedy Jam: I'm Still Laughing" to Premiere Friday, March 23 at 10 PM ET/PT on Showtime(R)
Filmed at The Rio Hotel & Casino in Las Vegas, the new special features comedy veteran and fan-favorite Bruce Bruce teaming up with Huggy Lowdown, Aida Rodriguez and Brian "Da Wildcat" Smith.

[03/22/18 - 09:23 AM]
Embedded with Survivors of the Parkland, Fla. School Shooting, CBS News Brings Viewers Inside a Movement as Students Turn Grief Into Action in "39 Days"
The one-hour special airs this Saturday, March 24 at 8:00/7:00c.

[03/22/18 - 08:34 AM]
Seth Rogen Announces All-Star Lineup for Netflix Comedy Special
Guests scheduled to appear include: Tiffany Haddish, Sarah Silverman, Michelle Wolf, John Mulaney, James Corden,The Muppets, Post Malone, Nick Kroll, Kumail Nanjiani, Sacha Baron Cohen, Jeff Goldblum, Michael Che, Craig Robinson & The Nasty Delicious.

[03/22/18 - 08:32 AM]
"The Rain" Is Coming to Netflix May 4
In Netflix's post-apocalyptic YA thriller, two Danish siblings emerge from the safety of their bunker six years after a brutal virus carried by the rain wipes out almost all humans in Scandinavia.