or


[05/09/06 - 12:00 AM]
Upfront: NBC Universal Cable Announces USA Network's Free on Demand and Broadband Premiere of 'Monk' and 'Psych'

[via press release from USA]

UPFRONT: NBC UNIVERSAL CABLE ANNOUNCES USA NETWORK'S FREE ON DEMAND AND BROADBAND PREMIERE OF 'MONK' AND 'PSYCH'

Adelphia, Bresnan Communications, Charter, Comcast, Cox, Insight Communications, Time Warner Cable and Verizon Among Others to Participate in Multi-platform Summer Affiliate Promotion

NEW YORK -- May 9, 2006 -- NBC Universal Cable (NBCUC) promotes USA Network's summer programming and digital initiatives with a multi-platform affiliate marketing campaign to support the Free On Demand (FOD) and broadband premieres of "Monk" and "Psych" June 30, one week prior to the USA broadcast premiere on July 7.

This marks the first time ever that a top rated program will premiere prior to the broadcast airing on both on demand and broadband platforms simultaneously.

Premiere episodes of both shows will be made available to viewers via cable, satellite and telco affiliate's FOD and broadband platforms. Participating affiliates include Adelphia, Charter, Comcast, Cox, Insight Communications, Time Warner Cable and Verizon, in addition to Advanced Cable Communications, Bresnan Communications, Buckeye CableSystem, Knology, Patriot Media and Vista III Media among others.

"This is an extraordinary promotion we've implemented with USA where our affiliates and advertisers can leverage hit shows from cable's number one network to help drive their business," said Jean-Briac Perrette, senior vice president of New Media and chief financial officer, NBCUC. "In addition, affiliates can entice viewers and potential subscribers to their digital on demand and broadband services."

"These broadband and FOD 'firsts' are indicative of USA's on-going efforts to find new and innovative ways to promote our shows across multiple platforms," said Chris McCumber, SVP Marketing and Brand Strategy at USA Network. "We're thrilled to offer viewers the power to choose when, where and how they interact with our content."

USA Network will also create unique content for "Monk" and its newest series "Psych" in support of its summer launches. On a weekly basis, viewers will be able to access exclusive 3-4 minute clips of the opening scene from upcoming episodes of "Monk" in addition to "Monk"-themed ancillary content including behind-the-scenes footage, webisodes and cast interviews. USA will also offer advertisers the opportunity to sponsor these unique new media offerings.

NBCUC will provide affiliates with a robust marketing campaign including TV and radio spots, print and online ads to help drive awareness. Additionally, the promotion will include a local ad sales component, offering affiliates the opportunity to win a "Psych Out Buddy" trip for two to Santa Barbara CA, where the series takes place. Other prizes include iPods and iTunes gift cards.

About USA Network
USA NETWORK is cable television's leading provider of original series and feature movies, sports and entertainment events, off-net television shows, and blockbuster theatrical films. The #1 basic cable network across the board in 1Q06, USA Network is seen in 90 million U.S. homes. The USA Network Web site is located at www.usanetwork.com. Characters Welcome.

About NBC Universal Cable
NBC Universal Cable, a division of NBC Universal, one of the world's preeminent media companies, drives the company's cable strategic development and growth including video-on-demand, pay-per-view, HDTV and retransmission consent, and oversees the cable distribution, marketing and local ad sales of fourteen properties (Bravo, CNBC, CNBC World, MSNBC, mun2, NBC Weather Plus, SCI FI, ShopNBC, Sleuth, Telemundo, Telemundo Puerto Rico, Universal HD, USA and the Olympics on cable). NBC Universal Cable also directs and manages the company's cable and new media investments including A&E, The History Channel, History Channel International, The Biography Channel, National Geographic International, the Sundance Channel and Tivo.





  [may 2006]  
S
M
T
W
T
F
S
 


· MONK (USA)
· PSYCH (USA)









[07/28/15 - 09:29 AM]
The First Day of the Rest of Their Entrepreneurial Lives Begins Now on the Series Premiere of "Startup U," Airing Tuesday, August 11th, at 10:01PM ET/PT
It's a whole new game when ten savvy, creative and ambitious young adults get down to business and experience seven weeks of hard truths, tough lessons and plenty of drama on the series.

[07/28/15 - 09:28 AM]
ABC Family's Procedural Series "Stitchers" Brings on Damon Dayoub as Series Regular
He'll play Detective Quincy Fisher, an LAPD detective who is brought into the Stitchers program to assist with back-up and support for the team.

[07/28/15 - 09:11 AM]
USA Network Announces Pilot Pick-Up for "Brooklyn Animal Control"
The project follows the inner workings of a secret subdivision of the NYPD that functions as social services for some of the city's most unique citizens - werewolves.

[07/28/15 - 08:41 AM]
Netflix Announces Premiere Dates for "Longmire" and Aziz Ansari's New Series "Master of None"
Plus: animated adult comedy "BoJack Horseman" has been renewed for a third season.

[07/28/15 - 08:36 AM]
"Keith Richards: Under the Influence," the Netflix Original Documentary from Academy Award(R) Winning Director Morgan Neville, to Premiere Only on Netflix September 18, 2015
"There's no one who could bring this unprecedented look into the musical influences of Keith Richards to life as distinctively as Morgan Neville," said Lisa Nishimura.

[07/28/15 - 08:34 AM]
Monday's Broadcast Ratings: "The Bachelorette" Goes Out on Top for ABC
The franchise's latest edition closes up more than 26% from a year ago among adults 18-49.

[07/28/15 - 08:03 AM]
Chiller and Shaftesbury Announce Start of Production and Cast for "Slasher"
Chiller's first-ever original series will be filmed in Sudbury, Parry Sound and Sault Ste. Marie, Ontario until October 2015, with an eye towards a 2016 premiere.

[07/28/15 - 08:00 AM]
Academy Award Winner(R) Diane Keaton Joins Jude Law in Paolo Sorrentino-Directed "The Young Pope"
Production on the series, which is a joint production of Sky, HBO and Canal +, begins this week.

[07/28/15 - 04:01 AM]
Hallmark Channel Announces Fan Favorite and Network's Most Social Original Series of All-Time, "When Calls the Heart," Is Renewed for Season Three
Hallmark Channel has ordered 10-hours of the season, with a special 2-hour sneak peek premiering Holiday 2015.

[07/27/15 - 05:07 PM]
"Empire's" Jussie Smollett and Bryshere "Yazz" Gray Set to Perform on "Teen Choice 2015" Airing Sunday, August 16, Live on FOX
In addition, Laura Marano, recording artist Shawn Mendes, Ross Lynch and Michelle Rodriguez are among the latest scheduled to appear.

[07/27/15 - 02:09 PM]
NASCAR Sprint Cup Race from the Brickyard Delivers NBCSN's Most-Watched Telecast Ever
NBCSN spins the numbers for Sunday, July 26.

[07/27/15 - 01:42 PM]
"Save My Life: Boston Trauma" Builds on Its Week-Ago Debut by 13% in Adults 18-49 and by 10% in Adults 25-54
ABC News spins the numbers for Sunday, July 26.

[07/27/15 - 01:41 PM]
"Boston EMS" Opens as Saturday Night's Most-Watched Show
ABC News spins the numbers for Saturday, July 25.

[07/27/15 - 01:31 PM]
Video: El Rey Network Releases 37-Minute Super Cut Featuring Wall-to-Wall Action from 37 Episodes of "Lucha Underground"
The epic 39-episode debut season of "Lucha Underground" closes with the unforgettable two-week event beginning with "Ultima Lucha - Part I" airing Wednesday, July 29.

[07/27/15 - 01:07 PM]
Disney XD's "Gamer's Guide to Pretty Much Everything" Scores With Record-Setting Launch
Disney XD further spins the numbers for Wednesday, July 22.