or


[07/19/06 - 12:00 AM]
NBC and Netflix Partner to Offer Subscribers Advanced Screening DVD of New Fall Dramas 'Studio 60 on the Sunset Strip' and 'Kidnapped'

[via press release from NBC]

NBC AND NETFLIX PARTNER TO OFFER SUBSCRIBERS ADVANCED SCREENING DVD OF NEW FALL DRAMAS 'STUDIO 60 ON THE SUNSET STRIP' AND 'KIDNAPPED'

NBC AND NETFLIX PARTNER TO OFFER SUBSCRIBERS ADVANCED SCREENING DVD OF NEW FALL DRAMAS 'STUDIO 60 ON THE SUNSET STRIP' AND 'KIDNAPPED'

-Promotion Launches Six Weeks Prior to Broadcast Premieres and Includes Preview Trailers of Fall Drama Lineup-

BURBANK � July 19, 2006 � In a first-of-its-kind promotion, NBC and Netflix, Inc. (Nasdaq: NFLX), the world's largest online movie rental service, today announced they will offer Netflix's approximately five million subscribers an advanced look at the premiere episodes of NBC's anticipated new drama series "Studio 60 on the Sunset Strip" and "Kidnapped." The shows will be made available in their entirety, six weeks before their respective broadcast premieres, on a special DVD created for Netflix that will also include preview trailers of the network's other new fall drama series. The announcement was made by John Miller, chief marketing officer for NBC Universal Television Group, and Ted Sarandos, chief content officer for Netflix.

"This unique joint effort will generate even more early buzz for some of our hottest new dramas by letting the Netflix user get an early preview," said Miller. "The promotion takes aim at the Netflix demographic-rich entertainment consumer who is looking for this kind of high-end television show, and then is eager to pass the word."

"Great TV is an increasingly important and popular component of the 60,000-title catalog Netflix offers its subscribers," said Sarandos. "Joining forces with NBC to launch two terrific new series differentiates our service in the area of unique and original content and provides NBC with an innovative platform to promote its fall lineup."

Beginning August 5, Netflix subscribers will have the opportunity to view "Studio 60 on the Sunset Strip" and "Kidnapped" before anyone else. When added to their personal "queues" on Netflix.com, the DVD will be mailed first-class with postage-paid return via the United States Postal Service, Netflix's customary means of distribution. Netflix subscribers can add the shows to their "queues" now and the promotional offer will extend until September 17.

To drive awareness of the offer, NBC and Netflix will employ a range of promotional vehicles, including tagged network spots and integration into the annual 30-minute NBC "Fall Preview Show," which airs repeatedly on the NBC stations (and NBCU cable channels) for approximately six weeks prior to premiere week in September. In addition, the promotion will be featured in banner ads on the Netflix Web site and print ads inside the company's trademark red mailers. Netflix will also promote the special offer to relevant subscribers based on previous rentals and ratings of comparable content.

About "Studio 60 on the Sunset Strip"

Emmy Award-winning executive producer-writer Aaron Sorkin (NBC's "The West Wing") and Emmy-Award winning executive producer-director Thomas Schlamme ("The West Wing") return to television with this crackling take on the drama behind the humor of producing a popular, late-night comedy sketch show, "Studio 60 on the Sunset Strip." Sorkin lays bare the backstage politics, romances and delicate balance between creative talent, on-air personalities and network executives in an instant text-messaging world. Prominent are Jordan McDeere (Amanda Peet, "Syriana"), a savvy new network entertainment chief who inherits a massive public relations disaster on the series -- even before she starts her first day -- and Matt Albie (Matthew Perry, "Friends") and Danny Tripp (Bradley Whitford, "The West Wing"), a brilliant creative team that she wants to resurrect the program. Also playing crucial roles are the sketch comedy series stars Harriet Hayes (Sarah Paulson, "Down With Love"), Simon Stiles (D.L. Hughley, "The Hughleys") and Tom Jeter (Nathan Corddry, "The Daily Show with Jon Stewart"), their normally cool-headed director, Cal Shanley (Timothy Busfield, "thirtysomething") as well as supreme network honcho Jack Rudolph (Steven Weber, "Wings"). The series is a production of Warner Bros Television.

About "Kidnapped"

NBC's "Kidnapped" is a high-stakes serialized thriller in which the teenage son of a wealthy Upper East Side family is kidnapped and everyone is a suspect. The series focuses on the elaborate, triangulated game between the kidnappers, FBI and law enforcement, and the private negotiating team contracted by this "perhaps" not-so-picture-perfect family. On a rainy New York morning, the idyllic existence of Conrad Cain (Timothy Hutton, "Kinsey"), a self-made millionaire with a long list of enemies, and his well-to-do wife Ellie (Dana Delany, "China Beach") is torn apart when their 15-year-old son Leopold (Will Denton "Palindromes"), a smart but quirky kid whose innocence makes him the perfect target, is kidnapped on his way to school. The boy's bodyguard Virgil (Mykelti Williamson, "Boomtown"), the boy's first line of defense even after the kidnapping, is left to die. Desperate to find his son while keeping his skeletons hidden, Mr. Cain enlists the services of Knapp (Jeremy Sisto, "Six Feet Under" and "Thirteen"), a "professional" investigator who works outside the law's strict rulebook to retrieve kidnapping victims and guide families through the grueling process, and his able partner and right hand Turner (Carmen Ejogo, "Lackawanna Blues"). Operating opposite Knapp and his team are Special Agent Latimer King (Delroy Lindo, "The Core"), an experienced FBI agent who postpones his retirement due to a vested interest in this complicated case, and King's colleague and antithesis Agent Andy Archer (Linus Roache, "Batman Begins"), who only knows how to play by the rules. "Kidnapped" is produced by Sony Pictures Television and 25C Productions. Jason Smilovic ("Karen Sisco"), David Greenwalt ("Angel"), Michael Dinner ("Invasion"), Sarah Timberman and Carl Beverly are executive producers.





  [july 2006]  
S
M
T
W
T
F
S
      


· ANGEL (WB)
· BOOMTOWN (NBC)
· FRIENDS (NBC)
· HUGHLEYS, THE (UPN)
· INVASION (ABC)
· KAREN SISCO (ABC)
· KIDNAPPED (NBC)
· LACKAWANNA BLUES (HBO)
· SIX FEET UNDER (HBO)
· STUDIO 60 ON THE SUNSET STRIP (NBC)
· WEST WING, THE (NBC)





[10/24/20 - 08:32 AM]
Friday's Broadcast Ratings: FOX Rides World Series to Victory
Game 3 takes home top honors in both total viewers and adults 18-49.

[10/23/20 - 12:14 PM]
YouTube Originals Continues the Story with "Justin Bieber: Next Chapter" Premiering October 30
The 30-minute special premieres Friday, October 30th at 12pm ET / 9am PT on Justin Bieber's Official YouTube Channel.

[10/23/20 - 11:29 AM]
HBO Sports to Present Michael Strahan-Executive Produced Documentary Series "The Cost of Winning"
The first two episodes debut Tuesday, November 10 beginning at 9:00/8:00c, with episodes three and four airing the following evening at the same time.

[10/23/20 - 11:06 AM]
The Dakota Boys Battle It Out Against Mother Nature in Brand-New Season of "Gold Rush: White Water" Premiering November 13 on Discovery Channel
Plus: viewers can get the inside scoop from all the miners and dig deep into the best behind-the-scenes moments during the popular "Gold Rush" after show, "The Dirt" premiering at 10:00/9:00c.

[10/23/20 - 10:11 AM]
Video: Shudder Releases Trailer, Key Art and Images for "A Creepshow Animated Special" Premiering Thursday, October 29
The special features two stories directed by Creepshow showrunner Greg Nicotero, with animation by Octopie animation studio.

[10/23/20 - 10:00 AM]
Nickelodeon's "The Substitute" Returns With All-New Surprises for Season Two of the Hit Prank Series, Premiering Halloween, Oct. 31, at 9 P.M. (ET/PT)
Joining the series as host is Mexican social media sensation Juanpa Zurita, who will help undercover celebrities pull off a day of ridiculous mayhem as the substitutes for unsuspecting kids.

[10/23/20 - 09:32 AM]
Today YouTube Originals Premieres New Election Special for Families, "Kid Correspondent"
Part 1 and 2 are free-to-stream today and part 3 and 4 will premiere on Monday, October 26 at 9:00AM PT / 12:00PM ET on the SoulPancake channel.

[10/23/20 - 09:17 AM]
Oxygen Presents the Tragic Case of Emilie Morris in the Two-Hour Special "The Case Died with Her" Premiering Sunday, December 6 at 7PM ET/PT
In this harrowing special, legal commentator and former prosecutor Loni Coombs dives into the shocking case of Emilie Morris.

[10/23/20 - 09:07 AM]
Video: Showtime(R) Releases First Look at Tekashi 6ix9ine Docu-Series "Supervillain"
The three-part docu-series is set to premiere early 2021.

[10/23/20 - 08:42 AM]
Thursday's Broadcast Ratings: NFL Puts FOX on Top in Demos
Presidential debate coverage on ABC and NBC however leads the night in total viewers.

[10/23/20 - 08:33 AM]
Free Streaming Network Crackle Announces New Originals and Exclusives, Movies, and Series for November
Newcomers include documentary series "Heroes of Lucha Libre" and "Breaking Beauty" plus the feature "Blood and Money."

[10/23/20 - 08:01 AM]
Video: "Dash & Lily" - Official Trailer - Netflix
Opposites attract at Christmas as cynical Dash and sunny Lily trade messages and dares in a red notebook they pass back and forth around New York City.

[10/23/20 - 07:21 AM]
HGTV Series "Help! I Wrecked My House" Delivers Double-Digit Ratings Gains in Debut Season
HGTV further spins the numbers for the season to date.

[10/23/20 - 06:01 AM]
Hallmark Channel Partners with Grammy(R)-Award Winning Global Icon, Gwen Stefani and Grammy(R)-Award Winning Recording Artist Ryan Tedder, on All-New Original Song, "Here This Christmas"
The single, written and produced by Tedder and Grammy nominated songwriter, producer and musician, Brent Kutzle, and recorded by Stefani, will be released today.

[10/22/20 - 11:39 PM]
Development Update: Thursday, October 22
Updates include: Apple reveals cast of "Pachinko" adaptation; Rosario Dawson signs onto Hulu's "Dopesick"; and Tim Burton to shepherd proposed "The Addams Family" TV series.