or


[08/09/06 - 12:00 AM]
The CW Network Embarks on National "Mall Domination" Tour

[via press release from The CW]

THE CW NETWORK EMBARKS ON NATIONAL �MALL DOMINATION� TOUR

August 09, 2006

THE CW STARS AND THE INNOVATIVE, INTERACTIVE �CW LOUNGE� TRAVEL TO TWELVE MALLS IN MAJOR MARKETS

THE CW'S MASSIVE ADVERTISING CAMPAIGN TO FLOOD 35 WESTFIELD MALLS THROUGHOUT THE U.S. FROM AUGUST THROUGH THE CW'S FALL LAUNCH

August 9, 2006 (Burbank, CA) - The CW, America's new fifth broadcast network, will embark on a national �Mall Domination� tour, an extensive promotional initiative featuring the interactive CW Lounge, appearances by CW stars and a massive advertising campaign blanketing numerous malls in major markets around the country, raising awareness and generating buzz for the Network's debut this fall.

Each week beginning on August 12, The CW Lounge, an innovative, multi-media interactive experience, will travel to eleven Westfield Malls around the county, as well as the Grove in Los Angeles, introducing consumers to The CW shows and brand identity. Stars from The CW's hit series will visit each location, meeting their fans in The CW Lounge and signing autographs.

Inside the Lounge, consumers can create their own customized t-shirts emblazoned with the network slogan �Free to Be,� filling in the blank to express exactly what they're �Free to Be.� Photographers will be on hand at each CW Lounge location to take pictures of consumers and their friends, which could also appear in CW promotional spots that will air on the network.

In addition, each CW Lounge will be outfitted with laptops, where consumers can log on to www.cwtv.com and join the CW Lab Online Community, as well as plasma screen TVs, which will air footage from up-coming CW series.

The dates and locations where the The CW Lounge and stars will appear are:

New York: Westfield Sunrise/ Massapequa, NY (August 12-13): James Lafferty (�One Tree Hill�) and Bethany Joy Galeotti (�One Tree Hill�) to appear on August 13.

San Diego: Westfield UTC: (August 12-13): Jason Dohring (�Veronica Mars�), Percy Daggs III (�Veronica Mars�) and Tia Mowry (�The Game�) to appear on August 13.

New Jersey: Westfield Garden State Plaza/ Paramus, NJ (August 18-19): Lee Norris (�One Tree Hill�) and Danneel Harris (�One Tree Hill�) to appear on August 19.

Los Angeles: Westfield Century City/ Los Angeles, CA (August 19-20): Hilarie Burton (�One Tree Hill�), Jason Dohring (�Veronica Mars�) and Matt Czuchry (�Gilmore Girls�) scheduled to appear on August 19.

Washington DC: Westfield Wheaton/ Wheaton, MD (August 26-27)*

Santa Ana, CA: Westfield Main Place, Santa Ana, CA (August 26-27)*

Los Angeles: The Grove (August 30)* - in conjunction with �The CW Presents: Summer at the Grove,� the five-week concert series, which concludes on this night with a free performance by multi-platinum recording artist Jewel.

St. Louis: Westfield Chesterfield, Chesterfield, MO (September 2-3)*

San Jose: Westfield Valley Fair (September 2-3)*

Chicago: Westfield Old Orchard/ Skokie, IL (September 9-10)*

Seattle: Westfield South Center (September 9-10)*

*CW talent attending these locations to be announced.

Additionally, The CW will have a massive, on-going advertising presence in 35 Westfield Malls, including the eleven malls that will feature The CW Lounge, beginning in August and running through The CW's launch this September. The CW will make its debut on Wednesday, Sept. 20, with the seventh cycle premiere of �America's Next Top Model.�





  [august 2006]  
S
M
T
W
T
F
S
  


· GAME, THE (BET)
· GILMORE GIRLS (CW)
· ONE TREE HILL (CW)
· VERONICA MARS (HULU)





[08/12/20 - 02:02 PM]
Season 12 of NBC's Four-Time Emmy Award-Nominated Athletic Competition Series "American Ninja Warrior" Will Premiere Monday, Sept. 7
Production for the eight-episode series took place in St. Louis at the Dome at America's Center.

[08/12/20 - 01:46 PM]
Video: "HA Comedy Festival: The Art of Comedy" Trailer - HBO Max
This special features Gina Brillon, David del Rosario, Carmen Lynch, Monique Marvez, Pedro Salinas, Jesus Trejo, Mark Viera as well as special appearances from Eugenio Derbez, Eva Longoria and Danny Trejo.

[08/12/20 - 12:05 PM]
CBS Television Studios Teams with 21CP Solutions to Advise Its Police and Legal Dramas
The group of advisers will be comprised of former senior law enforcement officials, civil rights scholars, lawyers, academics, and community thought leaders in police reform and public safety.

[08/12/20 - 11:45 AM]
Hit Canadian Drama "Transplant" Begins Its Stateside Campaign and Sets NBC Debut for Tuesday, Sept. 1
The 13-episode series centers on Dr. Bashir "Bash" Hamed, a Syrian doctor with battle-tested skills in emergency medicine who fled his country with his younger sister, Amira.

[08/12/20 - 11:09 AM]
Video: "Million Dollar Beach House" - Official Trailer - Netflix
In the swanky, exclusive Hamptons in New York, the driven real estate agents of Nest Seekers chase multimillion-dollar deals and court drama.

[08/12/20 - 10:31 AM]
Video: "Pure" - Official Trailer - HBO Max
Starring Charlie Clive, Kirstie Swain's brilliantly funny, emotive series is based on Rose Cartwright's acclaimed biography.

[08/12/20 - 10:26 AM]
Disney+ to Premiere "Magic of Disney's Animal Kingdom" from National Geographic on September 25
Narrated by Josh Gad, the eight-episode docu-series is the ultimate tribute to the parks' magnificent array of more than 300 species and 5,000-plus animals and the herculean tasks their animal care experts undertake to keep things running day and night.

[08/12/20 - 10:01 AM]
"The Goes Wrong Show" Debuts on Amazon Prime Video on August 15
The series, licensed by Lionsgate, is inspired by Mischief's award winning Broadway and West End stage production, The Play That Goes Wrong.

[08/12/20 - 10:00 AM]
Apple TV+ Greenlights "Harriet the Spy," Starring Golden Globe Nominee Beanie Feldstein and Emmy Award Winner Jane Lynch
The series order marks the first animated adaptation of the iconic children's novel that chronicles the coming-of-age adventures of the irrepressible Harriet M. Welsch.

[08/12/20 - 09:48 AM]
Peacock Gives Series Order to Young Adult Mystery Drama "One of Us Is Lying"
Darío Madrona will serve as showrunner and executive producer.

[08/12/20 - 09:30 AM]
Netflix Announces "Sarah Cooper: Everything's Fine," A New Comedy Special Set to Premiere Fall 2020
The special will be directed by Natasha Lyonne with Maya Rudolph, Danielle Renfrew Behrens and Lyonne executive producing through their production company Animal Pictures in addition to Cooper and Paula Pell.

[08/12/20 - 09:20 AM]
Look Up! "David Blaine Ascension" Global Livestream Event Lifting Off Soon on YouTube
The multi-hour livestream event, weather permitting, will broadcast live on Monday, August 31 on David Blaine's YouTube Channel.

[08/12/20 - 09:02 AM]
Social Media Sensation The Tiny Chef Heads to Nickelodeon in Brand-New Series from Imagine Kids+Family
"The Tiny Chef Show" (working title) will follow the talented chef as he whips up tasty "weshipees" and the world's tiniest plant-based dishes from his tree-stump home.

[08/12/20 - 09:02 AM]
"The Doctors" Reveals New Format and Host, Dr. Ian Smith, for Season 13
The new season will launch the theme "Take Your Power Back," designed to empower viewers to break through the fear and uncertainty of current times.

[08/12/20 - 09:01 AM]
Video: HBO Max Debuts Trailer and Key Art for WarnerMax Feature Film "Unpregnant"
Haley Lu Richardson and Barbie Ferreira star in the film, from director Rachel Lee Goldenberg.