or


[08/14/06 - 12:00 AM]
Sonic Has Been Named Exclusive Presenting Partner of USA Network's "Nashville Star"

[via press release from USA]

SONIC HAS BEEN NAMED EXCLUSIVE PRESENTING PARTNER OF USA NETWORK'S "NASHVILLE STAR"

SONIC HAS BEEN NAMED EXCLUSIVE PRESENTING PARTNER OF USA NETWORK'S "NASHVILLE STAR"

NEW YORK, NY � August 14, 2006 � SONIC, America's Drive-In (NASDAQ/GS: SONC), the nation's largest drive-in restaurant chain, has been named exclusive presenting partner of NASHVILLE STAR, USA Network's original grassroots talent search to find America's next great country music star and the nation's top-rated country music program. The announcement was made today by Mark Miller, senior vice president, NBC Universal Cable Entertainment Sales. The fully integrated media and marketing partnership with NASHVILLE STAR will commence with auditions this month, leading up to the premiere of the fifth season in January 2007.

"We are thrilled to have SONIC join USA's NASHVILLE STAR franchise as the show's first fully integrated branded entertainment marketing partner," said Miller. "As we continually work with marketers who are seeking innovative opportunities to reach their consumers, it's a testament to the show franchise that SONIC sees the opportunity of leveraging the show's entire marketing life cycle. We couldn't be more excited about the partnership."

Executive Producer H.T. Owens said "SONIC and NASHVILLE STAR are the perfect match: both are fun, colorful, traditional, quality institutions that radiate the heart and soul of America. This partnership is the perfect way to launch the show's fifth season."

SONIC will be involved in all three phases of the NASHVILLE STAR franchise (casting, live show, concert tour). The SONIC sponsorship will span across all major marketing components, including but not limited to signage at auditions, in-show integration, tagged on-air and custom integrated promo spots, consumer print advertising, radio campaigns and grassroots marketing, as well as an exclusive sponsored presence on the show's official Web site at http://www.usanetwork.com/nashvillestar/.

"This is a first for SONIC and we're excited about the possibilities to take this media property to our customers," said Todd Townsend, vice president and chief marketing officer for SONIC. "NASHVILLE STAR's viewership matches up nicely with SONIC's markets and the interests of many of our customers."

NASHVILLE STAR will hold open auditions in several towns across America. The auditions are open to women and men, ages 18 and over (as of January 1, 2007), who think they have what it takes to make it in the country music business. Updated information on auditions including cities, locations and times, song lists, applications, as well as how to audition if you can't make it to an open call, can be found on http://www.usanetwork.com/nashvillestar/.

For photos from season four of NASHVILLE STAR, as well as photos from previous seasons of the show, please log on to the NBC Universal Media Village at http://www.nbcumv.com/.

SONIC, America's Drive-In (NASDAQ/NM: SONC) started as a hamburger and root beer stand in 1953 in Shawnee, Okla., called Top Hat Drive-In, and then changed its name to SONIC in 1959. The first drive-in to adopt the SONIC name is still serving customers in Stillwater, Okla. As the nation's largest chain of drive-in restaurants, SONIC has more than 3,000 drive-ins coast to coast and in Mexico. More than a million customers eat at SONIC every day. For more information about Sonic Corp. and its subsidiaries, visit SONIC at www.sonicdrivein.com.

Reveille is a leading independent production and distribution company focused on exploiting worldwide intellectual property rights through scripted and alternative television formats. Launched in March of 2002 by Ben Silverman, the company leverages its unique relationships with the world's top broadcasters and producers to acquire, produce and distribute innovative entertainment programming across all television genres such as "The Office" (NBC), which has received five Emmy Award and three Television Critics Association Award nominations; "The Biggest Loser" (NBC); "Betty the Ugly" (ABC); "House of Boateng" (Sundance Channel); "30 Days" (FX); "Blow Out" (Bravo); "Bound For Glory" (ESPN); NASHVILLE STAR (USA); "Date My Mom" (MTV); and "The Restaurant" (NBC). Reveille is also the world leader in creating integrated marketing opportunities for leading advertisers while developing alternative financing paradigms. In addition, Reveille's growing library of programming is distributed to more than 150 countries worldwide through subsidiary Reveille International. The company maintains offices in Los Angeles and New York.

Seen in 90 million homes, USA Network is cable television's leading network of original series and feature movies, sports and entertainment events, network shows and blockbuster theatrical films. The USA Network Web site is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [august 2006]  
S
M
T
W
T
F
S
  


· 30 DAYS (FX)
· BIGGEST LOSER, THE (NBC)
· BLOW OUT (BRAVO)
· BOUND FOR GLORY (ESPN)
· NASHVILLE STAR (NBC)
· OFFICE, THE (NBC)
· RESTAURANT, THE (NBC)
· UGLY BETTY (ABC)









[06/29/15 - 01:11 PM]
FOX Sports Announces Broadcast Teams for FIFA Women's World Cup 2015 Semifinals, Final and Third-Place Match
Coverage of the semifinals begins this Tuesday, June 30.

[06/29/15 - 01:09 PM]
Comedy Central Is Coming to San Diego Comic-Con!
Comedy Central's no-badge-required, free and open to the public event, #ComedyCentralCon will take place from 11:00 a.m.-8:00 p.m. on Friday, July 10 and Saturday, July 11 at The San Diego Wine & Culinary Center directly across from the Convention Center.

[06/29/15 - 11:54 AM]
Great American Country Hits the Road Again with New Original Series, "Going RV"
The series returns to the network with 12 new half-hour episodes beginning Wednesday, July 8.

[06/29/15 - 11:39 AM]
Video: WGN America Releases First Promo for the "Prime Crime" Line-Up Featuring Coveted Acquistions "Elementary" and "Person of Interest" Airing This Fall
The two popular procedurals, which will join fan-favorite "Blue Bloods" on weekdays in prime, will give viewers a binge-worthy opportunity to watch these series from the very beginning, diving into the cases and capers that unfold.

[06/29/15 - 11:34 AM]
Twentieth Century Fox Television Signs "Empire" Co-Creator Lee Daniels to Multiyear Overall Deal
Under the extensive pact, he will develop, write, direct and supervise new projects for the studio under his Lee Daniels Entertainment banner.

[06/29/15 - 11:32 AM]
Discovery Channel Drives Back in Time with "Cuban Chrome"
Produced by Pilgrim Studios, the project is the first American television series to be produced entirely on location in Cuba.

[06/29/15 - 11:31 AM]
USA Network's Award-Winning "Mr. Robot" Debuts to Strong Ratings in Key Demos and Total Viewers
USA further spins the numbers for Wednesday, June 24.

[06/29/15 - 11:30 AM]
"Conan" at Comic-Con to Feature Casts of "Hunger Games," "Game of Thrones" and The Walking Dead"
In addition, the show will welcome a special surprise cast from an upcoming film to be unveiled in San Diego.

[06/29/15 - 11:04 AM]
NBC Ending Its Business Relationship with Donald Trump
The annual Miss USA and Miss Universe Pageants, which are part of a joint venture between NBC and Trump, will no longer air on NBC.

[06/29/15 - 10:56 AM]
Discovery Family Acquires "Dream Defenders" from Tiny Island Productions
The series follows 14-year-old twins Zoey and Zane Mercer through their dual dimension adventures - in both the 'Realworld' of Meridian, and the fantastical universes of the 'Dreamworld'.

[06/29/15 - 10:49 AM]
Hit Series "Total Divas" Moves to Tuesdays at 9PM ET/PT When Season 4 Premieres July 7th on E!
The Bella Twins(TM) (Nikki and Brie Bella), Natalya(TM) (Nattie), Eva Marie(TM), Paige(TM), Alicia Fox(TM), and Naomi(TM) (Trinity) are back and ready to heat up the summer.

[06/29/15 - 10:33 AM]
Oxygen Media "Tippy Toes" Into Miami's Most Stylish Salon with the Series Premiere of "Boss Nails" Tuesday August 11 at 9PM ET/PT
The series follows 26-year-old Dana Cody, the glamorous and sassy owner of Tippie Toes Beauty Lounge in Miami.

[06/29/15 - 10:20 AM]
Warner Bros. & Comic-Con Unveil Official Bags for SDCC 2015
"The 100," "Arrow," "The Flash," "Gotham," "Lucifer," "The Originals," "Supergirl," "Supernatural" and "The Vampire Diaries" are among the featured properties.

[06/29/15 - 10:00 AM]
Ed Sheeran Joins All-Star Lineup of Performers for NBC's Annual "Macy's 4th of July Fireworks Spectacular"
The six time Grammy nominated singer joins Dierks Bentley, Kelly Clarkson, Brad Paisley, Flo Rida and Meghan Trainor.

[06/29/15 - 09:39 AM]
Video: "Tig" - Main Trailer - Netflix
Comedian Tig Notaro finds life in the face of death in the Netflix original documentary "Tig," premiering Friday, July 17 only on Netflix.