or


[08/14/06 - 12:00 AM]
Sonic Has Been Named Exclusive Presenting Partner of USA Network's "Nashville Star"

[via press release from USA]

SONIC HAS BEEN NAMED EXCLUSIVE PRESENTING PARTNER OF USA NETWORK'S "NASHVILLE STAR"

SONIC HAS BEEN NAMED EXCLUSIVE PRESENTING PARTNER OF USA NETWORK'S "NASHVILLE STAR"

NEW YORK, NY � August 14, 2006 � SONIC, America's Drive-In (NASDAQ/GS: SONC), the nation's largest drive-in restaurant chain, has been named exclusive presenting partner of NASHVILLE STAR, USA Network's original grassroots talent search to find America's next great country music star and the nation's top-rated country music program. The announcement was made today by Mark Miller, senior vice president, NBC Universal Cable Entertainment Sales. The fully integrated media and marketing partnership with NASHVILLE STAR will commence with auditions this month, leading up to the premiere of the fifth season in January 2007.

"We are thrilled to have SONIC join USA's NASHVILLE STAR franchise as the show's first fully integrated branded entertainment marketing partner," said Miller. "As we continually work with marketers who are seeking innovative opportunities to reach their consumers, it's a testament to the show franchise that SONIC sees the opportunity of leveraging the show's entire marketing life cycle. We couldn't be more excited about the partnership."

Executive Producer H.T. Owens said "SONIC and NASHVILLE STAR are the perfect match: both are fun, colorful, traditional, quality institutions that radiate the heart and soul of America. This partnership is the perfect way to launch the show's fifth season."

SONIC will be involved in all three phases of the NASHVILLE STAR franchise (casting, live show, concert tour). The SONIC sponsorship will span across all major marketing components, including but not limited to signage at auditions, in-show integration, tagged on-air and custom integrated promo spots, consumer print advertising, radio campaigns and grassroots marketing, as well as an exclusive sponsored presence on the show's official Web site at http://www.usanetwork.com/nashvillestar/.

"This is a first for SONIC and we're excited about the possibilities to take this media property to our customers," said Todd Townsend, vice president and chief marketing officer for SONIC. "NASHVILLE STAR's viewership matches up nicely with SONIC's markets and the interests of many of our customers."

NASHVILLE STAR will hold open auditions in several towns across America. The auditions are open to women and men, ages 18 and over (as of January 1, 2007), who think they have what it takes to make it in the country music business. Updated information on auditions including cities, locations and times, song lists, applications, as well as how to audition if you can't make it to an open call, can be found on http://www.usanetwork.com/nashvillestar/.

For photos from season four of NASHVILLE STAR, as well as photos from previous seasons of the show, please log on to the NBC Universal Media Village at http://www.nbcumv.com/.

SONIC, America's Drive-In (NASDAQ/NM: SONC) started as a hamburger and root beer stand in 1953 in Shawnee, Okla., called Top Hat Drive-In, and then changed its name to SONIC in 1959. The first drive-in to adopt the SONIC name is still serving customers in Stillwater, Okla. As the nation's largest chain of drive-in restaurants, SONIC has more than 3,000 drive-ins coast to coast and in Mexico. More than a million customers eat at SONIC every day. For more information about Sonic Corp. and its subsidiaries, visit SONIC at www.sonicdrivein.com.

Reveille is a leading independent production and distribution company focused on exploiting worldwide intellectual property rights through scripted and alternative television formats. Launched in March of 2002 by Ben Silverman, the company leverages its unique relationships with the world's top broadcasters and producers to acquire, produce and distribute innovative entertainment programming across all television genres such as "The Office" (NBC), which has received five Emmy Award and three Television Critics Association Award nominations; "The Biggest Loser" (NBC); "Betty the Ugly" (ABC); "House of Boateng" (Sundance Channel); "30 Days" (FX); "Blow Out" (Bravo); "Bound For Glory" (ESPN); NASHVILLE STAR (USA); "Date My Mom" (MTV); and "The Restaurant" (NBC). Reveille is also the world leader in creating integrated marketing opportunities for leading advertisers while developing alternative financing paradigms. In addition, Reveille's growing library of programming is distributed to more than 150 countries worldwide through subsidiary Reveille International. The company maintains offices in Los Angeles and New York.

Seen in 90 million homes, USA Network is cable television's leading network of original series and feature movies, sports and entertainment events, network shows and blockbuster theatrical films. The USA Network Web site is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [august 2006]  
S
M
T
W
T
F
S
  


· 30 DAYS (FX)
· BIGGEST LOSER, THE (USA)
· BLOW OUT (BRAVO)
· BOUND FOR GLORY (ESPN)
· NASHVILLE STAR (NBC)
· OFFICE, THE (NBC)
· RESTAURANT, THE (NBC)
· UGLY BETTY (ABC)





[05/19/26 - 08:05 AM]
It's a Snoopy Summer! Apple TV Announces an All-New Slate of Peanuts Programming
Highlights include a second season of beloved musical "Camp Snoopy" to debut on Friday, June 26 and a brand new special, "Snoopy Presents: There's No Place Like Home, Snoopy," premiering on Friday, July 31.

[05/19/26 - 08:03 AM]
Dave Flemming Joins NBC Sports as a Play-by-Play Voice for "MLB Sunday Leadoff" on Peacock and NBCSN
Flemming makes his NBC Sports' debut this Sunday, May 24.

[05/19/26 - 08:03 AM]
NASCAR on Prime Is Back on the Track for Second Season of Exclusive NASCAR Cup Series Coverage
NASCAR on Prime's celebrated announce team combines seasoned broadcasters with racing legends to bring fans closer than ever to the sport.

[05/19/26 - 08:02 AM]
Video: "Spider-Noir" - Final Trailer - Prime Video
In one week, B Reilly Investigations is open for business.

[05/19/26 - 08:01 AM]
Video: "Rafa" - Official Trailer - Netflix
As he battles for a final triumph on the court, Rafael Nadal opens up like never before about what shaped one of the greatest tennis careers of all time.

[05/19/26 - 08:00 AM]
Video: National Geographic Brings "Best of the World" Franchise to Screens with Emmy Winner Antoni Porowski, Unveiling Trailer and June Premiere Date
The new four-part travel docuseries premieres on National Geographic on June 7 at 9/8c with all episodes streaming next day on Disney+ and Hulu.

[05/19/26 - 07:44 AM]
FOX Nation Finds Its Next Fox-Worthy Stand-Up Special with Jeff Foxworthy's "The Joke's on Me" Premiering June 1
Filmed at the Gas South Theatre in Duluth, Georgia, the special offers a heartfelt and hilarious look at Foxworthy's life, career, and signature comedic style.

[05/19/26 - 07:31 AM]
"America's Sweethearts: Dallas Cowboys Cheerleaders" Season 3 Premieres June 16, 2026
This season follows the 2025-26 squad from high-pressure auditions and training camp all the way through the NFL season, continuing to offer candid, behind-the-scenes access to one of sports' most iconic teams.

[05/19/26 - 07:07 AM]
TNT Sports Posts Its Most-Watched NHL Stanley Cup Playoffs Second Round Ever
Thursday's Game 5 of the Montreal/Buffalo series averaged 1.9 million viewers, making it the most-watched, Second Round, Game 5 on cable ever featuring a Canadian team.

[05/19/26 - 07:05 AM]
Video: "The Agency" Returns - Trailer, First Look and Premiere Date of the Second Season on Paramount+
All 10 episodes will be available June 21 at 12:00 AM PT / 3:00 AM ET on Paramount+.

[05/19/26 - 07:03 AM]
"South Park's" 29th Season to Premiere Wednesday, Sept. 16 at 10:00 PM, ET/PT on Comedy Central and Next Day on Paramount+ in the U.S., Canada and Australia
Additional new episodes will premiere on Wednesdays: September 30, October 14, October 28, November 11, and November 25.

[05/19/26 - 07:02 AM]
Video: "Rosario Tijeras (Mexico)" Season 5 - Official Trailer - Netflix
After years of surviving in a dangerous neighborhood, a vengeance-obsessed woman from humble origins becomes a legend - and a curse.

[05/19/26 - 07:01 AM]
Video: "Milky Subway: The Galactic Limited Express - the Movie" - Official Trailer - Netflix
Six delinquents are tasked with cleaning a train as part of a community service program. But when the train suddenly takes off, chaos ensues.

[05/19/26 - 07:01 AM]
"BET Awards" 2026 Nominations Are In!
Cardi B leads the nominations with six, Kendrick Lamar and Mariah the Scientist tying with five nominations, and Doechii, Doja Cat, Clipse, Teyana Taylor, Olivia Dean and Latto earning four nominations each.

[05/18/26 - 04:03 PM]
"The Rookie" Season 8 Finale Surges to Over 9 Million Total Viewers
Setting new records with its exceptional momentum this season, "The Rookie" finale earned an all-time streaming high for the series based on views over seven days on Hulu and Hulu on Disney+.