[08/21/06 - 12:00 AM]
Lifetime Television Launches Its First-Ever Vod Service Featuring Full Length Episodes of the Network's Popular Programming Along with Special Featurettes

[via press release from Lifetime]

Lifetime Television Launches Its First-Ever VOD Service Featuring Full Length Episodes of the Network's Popular Programming Along With Special Featurettes

-- Programming Available to Approximately 10 Million Comcast Customers with ON DEMAND Beginning Tuesday, August 22 --

NEW YORK, Aug. 21 -- Building upon a recent study* showing that 24% of women are watching more VOD than they did six months ago -- on the average of 28 hours per month -- Lifetime Television is launching its first- ever VOD service, featuring a programming mix of full length episodes and special featurettes, to approximately 10 million Comcast Cable subscribers beginning Tuesday, August 22, it was announced today by Louise Henry Bryson, President, Distribution and Affiliate Business Development, Lifetime Entertainment Services.

"We're delighted to partner with Comcast, who has been one of the industry leaders in providing a wide range of entertainment platforms for their customers. Our launch coincides with the rollout of many new Lifetime series and we've decided to make this next generation of Lifetime programming the centerpiece of our Lifetime On Demand service to give viewers another vehicle for discovering and enjoying our some of our new programming," said Bryson.

"Viewers enjoy Lifetime's compelling programming, and we're pleased that they'll be able to discover and watch some of the network's new and exciting shows on their schedule with Comcast ON DEMAND," said Page Thompson, Senior Vice President and General Manager Video Services for Comcast. "Video on demand is a great way for programmers to build awareness and promote linear content while adding more value for viewers."

Lifetime On Demand includes full-length episodes of new Lifetime series such as the comedy series "Lovespring International" and the reality show "Cheerleader Nation," along with other series from the network's large library, from "Intimate Portrait" and "What Should You Do?" to "Speaking of Women's Health." Lifetime also offers specially created short-form programming not shown on linear channels, relating to series such as "Angela's Eyes," "Cheerleader Nation" and "Lovespring International."

Dedicated to using the power of the media to make a positive difference in women's lives, Lifetime VOD includes timely special advocacy sections, such as providing viewers with "Intimate Portrait" episodes examining women's health issues during Breast Cancer Awareness Month in October.

*CTAM's Dimensioning the On Demand Market Study, fielded by The Artemis Group in 4Q '05.

LIFETIME is the leader in women's television and one of the top-rated basic cable television networks. A diverse, multi-media company, LIFETIME is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. LIFETIME Television, LMN, Lifetime Real Women, Lifetime Home Entertainment, and Lifetime Online are part of LIFETIME Entertainment Services, a 50/50 joint venture of The Hearst Corporation and The Walt Disney Company.

SOURCE Lifetime Television

  [august 2006]  


[10/04/15 - 09:34 AM]
FOX Live + 3 Day Ratings: "Grandfathered" & "The Grinder" Post Healthy Gains
FOX further spins the numbers for Tuesday, September 29.

[10/04/15 - 08:50 AM]
Live + 3 Day Ratings: ABC's "S.H.I.E.L.D." Emerges as the Clear #1 Scripted Show Tuesday at 9pm in Adults 18-49
ABC further spins the numbers for Tuesday, September 29.

[10/04/15 - 08:46 AM]
Saturday's Broadcast Ratings: College Football Keeps ABC on Top
The Alphabet wins the night in total viewers and adults 18-49 by a wide margin.

[10/04/15 - 08:32 AM]
"Saturday Night Live" Season Premiere Up 13% vs. Year-Ago Debut in Metered-Market Households
NBC spins the numbers for Saturday, October 3.

[10/04/15 - 08:22 AM]
College Football Week 5: ABC Televises Two Highest-Rated Games of the Day
ESPN spins the numbers for Saturday, October 3.

[10/03/15 - 09:19 AM]
Friday's Broadcast Ratings: "Shark Tank" Tops Demos for ABC
The Alphabet leads the night among adults 18-49.

[10/03/15 - 09:18 AM]
"Dateline NBC" Grows Week to Week by 10% in Both 18-49 and Total Viewers
NBC spins the numbers for Friday, October 2.

[10/03/15 - 09:03 AM]
"Gotham" Week 2 Rises 63% in Nielsen Live + 3 Day, Outrating Season Premiere
FOX further spins the numbers for Monday, September 28.

[10/03/15 - 08:47 AM]
"Blindspot" Generates NBC's Biggest Live + 3 Day 18-49 Lift in Nearly a Year
NBC further spins the numbers for Monday, September 28.

[10/03/15 - 08:21 AM]
ABC Wins Its 2nd Straight Friday in Adults 18-49, Outdelivering Runner-Up CBS by 17%
ABC spins the numbers for Friday, October 2.

[10/02/15 - 03:33 PM]
ABC to Give "Quantico" Another Encore on Tuesday; "Beyond the Tank" Pushed Again
The newcomer's second episode, due this Sunday, will likewise rebroadcast on Tuesday, October 6 at 10:00/9:00c.

[10/02/15 - 02:25 PM]
ABC Family to Give Fans Access to Talent and Unique Photo Opportunities During New York Comic Con on October 8-11
"Pretty Little Liars," "Stitchers" and "Shadowhunters" are among the participating series.

[10/02/15 - 02:01 PM]
Acclaimed Director S.J. Clarkson Brings Her Talent to "Marvel's Jessica Jones"
Clarkson also served as an executive producer on the premiere episode.

[10/02/15 - 01:52 PM]
"Baring It All: Inside New York Fashion Week," a Special Programming Event, to Air October 14 on ABC Family
The two-hour documentary produced by Gennifer Gardiner and IMG's Will Staeger and Mike Antinoro showcases a fresh take on New York Fashion Week, following industry insiders who are changing the fashion landscape.

[10/02/15 - 01:09 PM]
VH1's Primetime Ratings for Third Quarter Surge Ahead 34% Over Prior Quarter Among Adults 18-49
VH1 spins the numbers for the third quarter of 2015.