or


[10/24/06 - 03:55 PM]
ESPN's Monday Night Football: Cable's Largest Audience Ever
The game's 11.807 million households tops the previous record of 11.174 million for CNN's November 1993 NAFTA Debate between then-vice president Al Gore and Ross Perot on Larry King Live.

[via press release from ESPN]

ESPN'S MONDAY NIGHT FOOTBALL: CABLE'S LARGEST AUDIENCE EVER

GIANTS VS. COWBOYS BEATS GORE VS. PEROT

LAST NIGHT, ESPN LEADS ALL NETWORKS

25.7 GROSS RATINGS POINTS ON TV, 24 MILLION PAGE VIEWS ON ESPN.COM

Last night, ESPN's Monday Night Football, a 36-22 New York Giants victory over the Dallas Cowboys, was seen by the biggest audience in the history of cable television - an average of 11,807,000 homes, based on a 12.8 rating (16,028,000 viewers, P2+). The previous record for a scheduled program on cable television had stood for nearly 13 years, CNN's November 1993 NAFTA Debate between then-vice president Al Gore and Ross Perot on Larry King Live (11,174,000 homes). (That previous record excluded breaking news which ESPN has also exceeded; four CNN telecasts of the Gulf War in 1991 were seen by more homes than the NAFTA Debate, topped by 11,742,000 homes on January 17.)

"We've never believed the acronyms NAFTA and MNF belonged in the same sentence, and we're thrilled to have established MNF as the home of cable's biggest audience ever," said Norby Williamson, ESPN executive vice president, studio and remote production. "Many people here have worked very hard to establish our day-long, multi-media approach with lead-in and post-game programming plus 'Monday Night Surround' on ESPN.com. That fans have responded with the record is very rewarding and a vivid reminder of the power of Monday Night Football."

TV HIGHLIGHTS

* ESPN's Monday Night Football now occupies seven of the top eight spots on the list of cable's biggest audiences ever (excludes breaking news).

* It was the sixth-straight week that MNF earned a rating over a 10 - all six weeks after the special opening Monday doubleheader which registered a 9.9 and 8.5.

* Last night ESPN led all networks - cable or broadcast - as the most-viewed network in primetime overall, and in all key adult and male demos: adults and men 18-34, 18-49 and 25-54.

* MNF continues to boost ESPN's ratings throughout the day; adding in the pre- and post-game shows, ESPN delivered 25.7 gross ratings points.

* Last night's MNF telecast was simulcast on local over-the-air channels in Dallas (10.5 rating) and New York (5.3 rating), boosting ESPN's audience to an estimated average of 12,400,000 households. The total also includes those viewing in high definition on ESPN HD.

* For the NFL season to date, MNF on ESPN is averaging a 10.8 rating and 9,961,000 homes (13,467,000 P2+) for eight games in seven weeks. These represent increases of 50%, 53% and 52%, respectively, compared to the first seven weeks of last year's ESPN Sunday Night Football (7.2 rating, 6.521 million homes, 8.878 million viewers).

* ESPN's eight MNF games so far are cable television's best ratings and largest audiences of 2006.

ON ESPN.COM

* Online, ESPN.com's NFL and "Monday Night Surround" content viewed on computers and wireless devices generated 24 million page views Monday, up 62 percent over page views last year according to Web measurement tool HitBox.

* The increase is boosted by the nearly quarter-million fans who have registered to play the Monday Night Surround Fan Challenge, the cornerstone interactive contest for ESPN.com's Monday Night Surround content.

* There were more than 1.7 million views of pro-football-related videos on ESPN Motion and ESPN360 on Monday (through Tuesday at noon).

NEXT WEEK ON MNF

Next week, ESPN's MNF will feature the New England Patriots visiting the Minnesota Vikings at 8:30 p.m.





  [october 2006]  
S
M
T
W
T
F
S


· MONDAY NIGHT FOOTBALL (ESPN)
· SUNDAY NIGHT FOOTBALL (NBC)









[07/06/15 - 03:46 PM]
Marvel & ESPN Films Premiere Short Film Series Beginning July 10
All eight films will have a television premiere and will also be released on the ESPN 30 for 30 Facebook page the same day.

[07/06/15 - 03:35 PM]
National Geographic Channel Announces Cast of Four-Hour Movie Event "Saints & Strangers"
Vincent Kartheiser, Anna Camp, Ron Livingston, Barry Sloane, Ray Stevenson and Natascha McElhone are among the ensemble cast members.

[07/06/15 - 02:20 PM]
Investigation Discovery Closes Out First Half of 2015 Celebrating Best 2nd Quarter and Best June Ever in Prime and Total Day
Investigation Discovery spins the numbers for the second quarter of 2015.

[07/06/15 - 01:37 PM]
Lifetime Renews Critically Acclaimed Drama "UnREAL" for Second Season
Airing on Mondays at 10:00/9:00c, "UnREAL" is Lifetime's youngest scripted series ever, with a median age of 43.

[07/06/15 - 01:20 PM]
Staggering 25.4 Million Witness USA Defeat Japan to Win Coveted FIFA Women's World Cup 2015 Title
FOX Sports spins the numbers for Sunday, July 5.

[07/06/15 - 12:46 PM]
Disney XD & Marvel to Debut Animated "Marvel's Guardians of the Galaxy"
The series debuts with a one-hour special featuring back-to-back episodes, Saturday, September 26 at 9:30 PM ET on Disney XD.

[07/06/15 - 12:45 PM]
MTV's "Scream" Premiere Draws Six Million Total Viewers, Leaps +45% in L+3 Ratings
MTV further spins the numbers for Tuesday, June 30.

[07/06/15 - 12:36 PM]
Showtime(R) Presents "Jay Pharoah: Can I Be Me?"
This is Pharoah's first hour-long comedy special from The Cutting Room in New York City.

[07/06/15 - 12:11 PM]
Cinemax - Official "Outcast" Key Art and New Comic Book Cover Art
Get your first taste of the upcoming Robert Kirkman series based on the Skybound/Image comic.

[07/06/15 - 10:56 AM]
USA Network's Award-Winning Series "Mr. Robot" Jumps 36% in P18-49 for Week Two
USA further spins the numbers for Wednesday, July 1.

[07/06/15 - 10:40 AM]
Video: Watch the Extended Trailer for TNT's "Public Morals," Premiering August 25 at 10/9c
Ed Burns is behind the project, which also stars Michael Rapaport and Elizabeth Masucci.

[07/06/15 - 10:32 AM]
Actor Jeffrey Dean Morgan Joins the Cast of "The Good Wife" as a Series Regular for Season Seven
Morgan will play Alex, a calm, experienced hourly investigator whom Alicia hires.

[07/06/15 - 09:17 AM]
Turner Broadcasting Brings Brands Closer to Fans at Comic-Con International: San Diego 2015
A lineup of events, panels, talent appearances, signings and related sponsor activations will showcase the breadth of the company's fan-driven brands and unique partnership capabilities.

[07/06/15 - 08:32 AM]
Netflix Releases "Chris Tucker Live" Trailer and Key Art
In the special, Chris Tucker returns to the stage he loves and showcases his mind-blowing comedic chops as he shares his experiences from childhood to the big time.

[07/06/15 - 07:16 AM]
USA's Women's World Cup Championship Match Sets Metered Market Household Ratings Record
FOX Sports spins the numbers for Sunday, July 5.