or


[10/24/06 - 03:55 PM]
ESPN's Monday Night Football: Cable's Largest Audience Ever
The game's 11.807 million households tops the previous record of 11.174 million for CNN's November 1993 NAFTA Debate between then-vice president Al Gore and Ross Perot on Larry King Live.

[via press release from ESPN]

ESPN'S MONDAY NIGHT FOOTBALL: CABLE'S LARGEST AUDIENCE EVER

GIANTS VS. COWBOYS BEATS GORE VS. PEROT

LAST NIGHT, ESPN LEADS ALL NETWORKS

25.7 GROSS RATINGS POINTS ON TV, 24 MILLION PAGE VIEWS ON ESPN.COM

Last night, ESPN's Monday Night Football, a 36-22 New York Giants victory over the Dallas Cowboys, was seen by the biggest audience in the history of cable television - an average of 11,807,000 homes, based on a 12.8 rating (16,028,000 viewers, P2+). The previous record for a scheduled program on cable television had stood for nearly 13 years, CNN's November 1993 NAFTA Debate between then-vice president Al Gore and Ross Perot on Larry King Live (11,174,000 homes). (That previous record excluded breaking news which ESPN has also exceeded; four CNN telecasts of the Gulf War in 1991 were seen by more homes than the NAFTA Debate, topped by 11,742,000 homes on January 17.)

"We've never believed the acronyms NAFTA and MNF belonged in the same sentence, and we're thrilled to have established MNF as the home of cable's biggest audience ever," said Norby Williamson, ESPN executive vice president, studio and remote production. "Many people here have worked very hard to establish our day-long, multi-media approach with lead-in and post-game programming plus 'Monday Night Surround' on ESPN.com. That fans have responded with the record is very rewarding and a vivid reminder of the power of Monday Night Football."

TV HIGHLIGHTS

* ESPN's Monday Night Football now occupies seven of the top eight spots on the list of cable's biggest audiences ever (excludes breaking news).

* It was the sixth-straight week that MNF earned a rating over a 10 - all six weeks after the special opening Monday doubleheader which registered a 9.9 and 8.5.

* Last night ESPN led all networks - cable or broadcast - as the most-viewed network in primetime overall, and in all key adult and male demos: adults and men 18-34, 18-49 and 25-54.

* MNF continues to boost ESPN's ratings throughout the day; adding in the pre- and post-game shows, ESPN delivered 25.7 gross ratings points.

* Last night's MNF telecast was simulcast on local over-the-air channels in Dallas (10.5 rating) and New York (5.3 rating), boosting ESPN's audience to an estimated average of 12,400,000 households. The total also includes those viewing in high definition on ESPN HD.

* For the NFL season to date, MNF on ESPN is averaging a 10.8 rating and 9,961,000 homes (13,467,000 P2+) for eight games in seven weeks. These represent increases of 50%, 53% and 52%, respectively, compared to the first seven weeks of last year's ESPN Sunday Night Football (7.2 rating, 6.521 million homes, 8.878 million viewers).

* ESPN's eight MNF games so far are cable television's best ratings and largest audiences of 2006.

ON ESPN.COM

* Online, ESPN.com's NFL and "Monday Night Surround" content viewed on computers and wireless devices generated 24 million page views Monday, up 62 percent over page views last year according to Web measurement tool HitBox.

* The increase is boosted by the nearly quarter-million fans who have registered to play the Monday Night Surround Fan Challenge, the cornerstone interactive contest for ESPN.com's Monday Night Surround content.

* There were more than 1.7 million views of pro-football-related videos on ESPN Motion and ESPN360 on Monday (through Tuesday at noon).

NEXT WEEK ON MNF

Next week, ESPN's MNF will feature the New England Patriots visiting the Minnesota Vikings at 8:30 p.m.





  [october 2006]  
S
M
T
W
T
F
S


· MONDAY NIGHT FOOTBALL (ESPN)
· SUNDAY NIGHT FOOTBALL (NBC)





[01/18/21 - 09:43 AM]
Series Nominations Announced for the 26th Annual Critics Choice Awards
The winners will be revealed live on The CW on Sunday, March 7, with acclaimed film, television, and stage star Taye Diggs returning to host for his third consecutive time.

[01/18/21 - 08:01 AM]
Sunday's Broadcast Ratings: NFL Playoffs Deliver Victory for FOX
The network's coverage towers over the night in both total viewers and adults 18-49.

[01/16/21 - 03:05 PM]
Video: First Promo for New Unscripted Variety Show "Game of Talents," Coming This March to FOX
Emmy winner Wayne Brady is set to host and executive produce the program, due in March.

[01/16/21 - 08:52 AM]
Friday's Broadcast Ratings: ABC, FOX Share Demo Crown; CBS Leads Total Viewers
The Alphabet's "Shark Tank" is the night's top draw among adults 18-49.

[01/15/21 - 11:29 PM]
Development Update: Friday, January 15
Updates include: Ethan Hawke set as villain in "Moon Knight" at Disney+; Kantemir Balagov to helm HBO's "The Last of Us"; and Apple TV+ fills out cast of Kevin Durant's "Swagger."

[01/15/21 - 04:00 PM]
discovery+ True Crime Highlights - Weeks of January 18 and January 25
Investigation Discovery's "Still a Mystery," "The Clown and the Candyman," "The Murder Tapes" and "American Monster" are among the latest to move originals to discovery+.

[01/15/21 - 01:05 PM]
NBC Set Premiere Dates for Its Two Upcoming Comedies "Young Rock" and "Kenan"
Look for both series back-to-back beginning Tuesday, February 16 in place of "Zoey's Extraordinary Playlist," which will return in the spring.

[01/15/21 - 12:50 PM]
BET Announces Its Multiplatform Programming Strategy for Inauguration 2021
Live coverage is scheduled to begin Wednesday, January 20 at 11:00 am ET/10c on BET.

[01/15/21 - 12:12 PM]
Video: "A Closer Look with Brian McKnight" - Official Trailer - ALLBLK
The show's latest installment bows Thursday, January 21 on the streaming service.

[01/15/21 - 11:50 AM]
ABC News Announces Special Coverage of the Inauguration of President-Elect Joe Biden Beginning Tuesday, Jan. 19
At 8:00 p.m. EST ABC News presents a primetime program, "The Inauguration of Joseph R. Biden, Jr. - An ABC News Special," that will provide reporting on and analysis of the historic moments from the day.

[01/15/21 - 11:38 AM]
Discovery Documents the Cutting-Edge Science Behind Creating a Vaccine to Conquer COVID-19
"The Vaccine: Conquering Covid" premiering Sunday, February 21 at 8 PM PT/ET on Discovery and streaming on discovery+.

[01/15/21 - 11:21 AM]
Netflix Partners with Renowned Author Dr. Ibram X. Kendi to Bring Three of His Bestselling Books to Life Onscreen
"Stamped from the Beginning: The Definitive History of Racist Ideas in America," "Stamped: Racism, Antiracism and You," and "Antiracist Baby" are the featured projects.

[01/15/21 - 11:01 AM]
"Selena: The Series" Captivates Fans Ahead of Anticipated Finale on May 14
25 million households around the world sang "Como la flor" along with part one in the first four weeks after it premiered in December.

[01/15/21 - 10:51 AM]
"Crikey! It's the Irwins" Returns with a New Season of Reopenings, Rescues, Newborn Wildlife and Exciting News About the Future Generation of the Irwin Family on Discovery+ Feb. 7
A sneak peek of the premiere episode will air on Animal Planet directly out of "Puppy Bowl XVII" on Sunday, Feb. 7 at 5 PM ET/PT.

[01/15/21 - 10:00 AM]
"Super Bowl Greatest Commercials 2021" Special Hosted by Boomer Esiason and Daniela Ruah to Be Broadcast Feb. 3 on CBS
Beginning today, viewers can watch and vote for their favorite Super Bowl commercial from the past 20 years at https://www.cbs.com/SBGC.