or


[11/02/06 - 10:35 AM]
TNT and Procter & Gamble's Iams Showcase Individuals Making a Dramatic Difference in Their Communities
The "TNT Dramatic Difference Movie," is an "impactful campaign that celebrates unsung heroes whose acts of selfless giving have helped to change lives and inspire hope."

[via press release from TNT]

TNT and Procter & Gamble�s Iams Showcase Individuals Making a DRAMATIC DIFFERENCE in Their Communities

Featured Dramatic Difference Movie Drumline to Air Friday, Nov. 3 at 8 p.m. (ET/PT) on TNT

TNT and Iams to Promote Canine Assistants and Stray Atlanta as Worthwhile Community Organizations

Turner Network Television (TNT) announced today the newest branded sponsorship platform around the network that knows drama, the TNT Dramatic Difference Movie, an impactful campaign that celebrates unsung heroes whose acts of selfless giving have helped to change lives and inspire hope. This November and December, Iams will join TNT as the premiere sponsor for the Dramatic Difference Movie and showcase two worthwhile canine organizations, Canine Assistants and Stray Atlanta. This co-branded sponsorship will thread through custom on-air creative including Dramatic Difference branded billboards, tune-ins and spotlight profiles, as well as a dedicated micro site housed at TNT.tv.

�By marrying the strength of TNT�s dramatic brand with a well-known premium pet nutrition product such as Iams, we will raise awareness for two dedicated and inspiring non-profit organizations,� said Katherine Johnson, vice president, Turner Entertainment Promotions and Marketing. �We are very pleased to focus on the positive aspects of Drama and partner with Iams' to salute individuals who contribute to their communities. Our goal is to motivate our viewers and Iams consumers to make a dramatic difference.�

As co-branded sponsor for the Dramatic Difference Movie, Iams will be featured in the spotlight film�s on-air promotional support which includes tune-ins, billboards running within the film and profiles featured during breaks from the movie, as well as across the TNT.tv micro site dedicated to the effort. One profile will run during each film spotlighting an individual and organization that are making a difference in their community.

TNT will also drive viewers to TNT.tv to learn how they can become more involved in their community. The Dramatic Difference Movie micro site will feature additional information and video clips on the people and organizations that are showcased within the films, direct links to the organization Web sites, upcoming movie airdates and the opportunity to share personal stories by telling TNT who is making a difference locally for consideration to air within a future spotlight film.

This week�s featured movie, Drumline, will air Friday, Nov. 3, at 8 p.m. (ET/PT) on TNT. Additional upcoming Dramatic Difference Movies sponsored by Iams include Ocean�s Eleven on Dec. 23 and Sleepy Hollow on Dec. 29. These high-profile films will follow suit, featuring IAMS branding and community spotlights. For additional information on either featured organization, viewers may log on to www.canineassistants.com or www.strayatlanta.com. Both links are featured on TNT.tv.

This extensive branded promotion was created together with Procter & Gamble�s advertising agency, MediaVest.

About Iams

For nearly 60 years, Iams, a division of P&G Pet Care (NYSE:PG), has enhanced the well-being of dogs and cats by providing world-class quality foods and pet-care products that delight the consumer and strengthen the human-pet bond. To learn more about Eukanuba� and Iams� Dog and Cat Foods or general pet care and nutrition information, call our Consumer Relations Team at (800) 446-3075. You also can visit us on the Web at http://www.iams.com or http://www.eukanuba.com.

About Procter & Gamble [NYSE:PG]

Three billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers�, Tide�, Ariel�, Always�, Whisper�, Pantene�, Mach3�, Bounty�, Dawn�, Pringles�, Folgers�, Charmin�, Downy�, Lenor�, Iams�, Crest�, Oral-B�, Actonel�, Duracell�, Olay�, Head & Shoulders�, Wella, Gillette�, and Braun. The P&G community consists of over 135,000 employees working in over 80 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

About Turner Network Television (TNT)

Turner Network Television (TNT), a division of Turner Broadcasting System, Inc., is television�s destination for drama and one of cable�s top-rated networks. It offers original movies and series, including the blockbuster detective series The Closer, starring Emmy�, Golden Globe� and Screen Actors Guild Awards� nominee Kyra Sedgwick; Saved, a new character-driven drama starring Tom Everett Scott; and next year�s eagerly anticipated television event The Company, executive-produced by Ridley Scott and starring Chris O�Donnell, Michael Keaton and Alfred Molina. TNT is also home to powerful one-hour dramas, such as Without a Trace, Law & Order, Las Vegas, Cold Case, ER, Charmed and Judging Amy; broadcast premiere movies; compelling prime-time specials, such as the Screen Actors Guild Awards�; and championship sports coverage, including NASCAR and the NBA. TNT is also available in high-definition.

Turner Broadcasting System, Inc., a Time Warner company, is a major producer of news and entertainment product around the world and a leading provider of programming for the television industry.





  [november 2006]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[07/10/25 - 12:01 PM]
"Virgin River" Is Returning for Season 8
"On behalf of myself and the whole 'Virgin River' family, we're eternally grateful to Netflix and to the fans for allowing us to continue on this journey with these beloved characters," said showrunner Patrick Sean Smith.

[07/10/25 - 12:00 PM]
ESPN "Sunday Night Baseball Presented by Capital One" Schedule Update: New York Mets to Visit San Francisco Giants on July 27
Karl Ravech will call the action with analyst Eduardo Pérez, analyst and five-time World Series Champion David Cone and reporter Buster Olney.

[07/10/25 - 11:04 AM]
Paris Berelc to Co-Star and Executive Produce Upcoming Tubi Original YA Romantic Comedy Film "Kissing Is the Easy Part"
Fawzia Mirza (The Queen of my Dreams) is set to direct the film, which is based on the popular Wattpad webnovel (currently at 31.9 million reads) of the same name by Christine Duann adapted by Rebecca Webb.

[07/10/25 - 10:30 AM]
HBO Orders Untitled American History Sketch Comedy Starring and Executive Produced by Larry David and Higher Ground
President and Mrs. Obama wanted to honor America's 250th anniversary and celebrate the unique history of our nation on this special occasion. ...But then Larry David called.

[07/10/25 - 10:10 AM]
Apple's Acclaimed Sci-Fi Series "Murderbot" Lands Season Two Renewal
The season one finale of "Murderbot" premieres globally this Friday, July 11.

[07/10/25 - 10:06 AM]
AMC Networks Returns to Comic-Con International with Dynamic Lineup of Fan-Favorite Series Panels, Screenings, A Shudder Fan Activation & More
Panels include a return to Hall H for The Walking Dead: Daryl Dixon, featuring an exclusive first-look at the official trailer from the third season, premiering Sunday, September 7 on AMC and AMC+.

[07/10/25 - 10:01 AM]
Video: "Marc Maron: Panicked" - Official Trailer - HBO Max
He's mining for gold in a river of panic.

[07/10/25 - 09:55 AM]
"The Great Food Truck Race" Hosted by Tyler Florence Returns with New Roster of Competitors and Epic Culinary Challenges
The new season premieres Sunday, August 3 at 9pm ET/PT and streams next day on HBO Max.

[07/10/25 - 09:39 AM]
Peacock Announces September 4 Premiere Date for "The Paper"
The series premieres on Peacock with four episodes on September 4, followed by two new episodes every Thursday through September 25.

[07/10/25 - 09:34 AM]
MGM+ Unveils "Let The Devil In" Premiere Date
Premiering August 31, the four-episode documentary series is about a decades-old tragedy that destroyed one family and ignited the darkest fears of a small New Jersey town.

[07/10/25 - 09:01 AM]
Prime Video Adds Broadcast Veterans to NBA on Prime Game Coverage Lineup
The broadcast team includes award-winning play-by-play announcers Ian Eagle, Kevin Harlan, Michael Grady and Eric Collins.

[07/10/25 - 09:00 AM]
Video: Starz Releases Key Art and Trailer for Timeless Romantic Drama "Outlander: Blood of My Blood," Premiering Friday, August 8
From the battlefields of World War I to the rugged Highlands of 18th century Scotland, two fated couples must defy the forces that seek to tear them apart, intersecting in surprising and unforeseen ways.

[07/10/25 - 09:00 AM]
Video: Prime Video Releases Trailer and Key Art for Season Two of "Sausage Party: Foodtopia"
All eight episodes of the animated comedy will be served all at once in more than 240 countries and territories worldwide on Prime Video August 13.

[07/10/25 - 08:13 AM]
Star Designer Bobby Berk to Host Newly Greenlit HGTV Series "Junk or Jackpot?" (wt) Produced by John Cena
Executive produced by actor, wrestler and entrepreneur John Cena, the six-episode season follows collectors as they discover the true monetary value of their massive and unusual collections.

[07/10/25 - 08:03 AM]
Video: Hulu's "King of the Hill" Debuts Season 14 Trailer and Key Art
After years working a propane job in Saudi Arabia to earn their retirement nest egg, Hank and Peggy Hill return to a changed Arlen, Texas to reconnect with old friends Dale, Boomhauer and Bill.