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[11/07/06 - 08:57 AM]
Lmn Launches Innovative On-Air/Online Programming Initiative with Danica Mckellar ('The Wonder Years') Starring in Original Movie 'Inspector Mom' On-Air, Followed by Eight New Webisodes on LmN.TV
A second two hour movie is then scheduled to premiere on LMN in April, followed by more original webisodes on LMN.tv.

[via press release from LMN]

LMN Launches Innovative On-Air/Online Programming Initiative With Danica McKellar ('The Wonder Years') Starring In Original Movie 'Inspector Mom' On-Air, Followed By Eight New Webisodes on LMN.tv

- 'Inspector Mom' Premieres on LMN Saturday, November 18 at 8 P.M. (ET/PT) --

NEW YORK, Nov. 7 -- Welcome to the 21st Century version of a younger, hipper 'Jessica Fletcher.' In the new LMN Original Movie "Inspector Mom," Danica McKellar ("The Wonder Years") stars as a shopping crazy, cookie baking mother with two children and an incorrigible penchant for hunting down criminals in a 'secret' career.

Premiering Saturday, November 18 at 8-10 P.M. (ET/PT) on LMN, the second most popular women's cable network behind only sibling Lifetime Television, this innovative on-air/online programming initiative also features eight original "Inspector Mom" webisodes. The broadband content debuts on LMN.tv immediately following the on-air premiere of the movie.

In "Inspector Mom," McKellar portrays Maddie Monroe, a "stay-at-home" mom who is always on the go. Maddie has a knack for getting into the thick of people's lives, learning what makes them tick, helping them when they're down and exposing them when they do wrong.

Whether it's the murder of a villainous soccer coach, the poisoning of a cook-off judge, puzzling harassment of a sweet, lonely neighbor, or a dark secret told from the mouth of a babe, Maddie is there through it all: magnifying glass in one hand, diaper bag in the other.

Once the movie premieres on LMN, the online "Inspector Mom" mystery starts on LMN.tv. These webisodes unfold in eight, seven-and-a-half minute segments running from November through April 2007. The LMN.tv web site also includes special features such as an interactive mystery enabling viewers to find clues to solve the crime.

A new "Inspector Mom" two hour movie is then scheduled to premiere on LMN in April, followed by more original webisodes on LMN.tv.

Major blue chip advertisers Kellogg's and Walgreens are sponsors of "Inspector Mom," which will feature product integrations in both the on-air and online programming. These marketers will also be the sole sponsors of all "Inspector Mom" online initiatives including custom interactive games. The brand involvement was orchestrated with support from the marketers' media agency of record Starcom USA.

"Inspector Mom" is a production of Inspector Mom LLC. Brad Keller is executive producer/director.

LIFETIME is the leader in women's television and one of the top-rated basic cable television networks. A diverse, multi-media company, LIFETIME is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. LIFETIME Television, Lifetime Movie Network, Lifetime Real Women, Lifetime Home Entertainment, and Lifetime Online are part of LIFETIME Entertainment Services, a 50/50 joint venture of The Hearst Corporation and The Walt Disney Company.

SOURCE Lifetime Movie Network
http://www.lifetimetv.com





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[08/02/15 - 08:50 AM]
Saturday's Broadcast Ratings: "Celebrity Family Feud" Repeats Power Demo Victory for ABC
The Alphabet leads the night among adults 18-49.

[08/02/15 - 08:36 AM]
"Aquarius" Grows by 50% Week to Week in Adult 18-49 for Its Top Rating to Date Among Three Saturday Telecasts
NBC spins the numbers for Saturday, August 1.

[08/01/15 - 11:35 AM]
2015 PBS Arts Fall Festival Celebrates Fifth Anniversary Season
The 2015 PBS Arts Fall Festival returns October 9 at 9:00/8:00c, celebrating its fifth season, with eight new weekly programs.

[08/01/15 - 11:25 AM]
Disney's "Descendants" Waves Magic Ratings Wand for Disney Channel with 6.6 Million Total Viewers
Disney Channel spins the numbers for Friday, July 31.

[08/01/15 - 09:50 AM]
New Episodes of "Super Why!" Soar Onto PBS Kids Starting August 17
Developed for children ages 3-6, the series helps kids explore reading and the alphabet, word families, spelling, comprehension and vocabulary as they follow their favorite Storybrook Village characters on interactive adventures.

[08/01/15 - 09:49 AM]
PBS Kids Premieres All-New Movie, "Curious George 3: Back to the Jungle"
In this adventure-filled feature-length movie, Curious George takes a trip to space but crash-lands in the jungles of Africa, leading to an unforgettable journey with new animal friends.

[08/01/15 - 08:54 AM]
Friday's "Dateline" Hits Three-Week Highs in 18-49 and Total Viewers
NBC spins the numbers for Friday, July 31.

[08/01/15 - 08:45 AM]
Friday's Broadcast Ratings: "Dateline" Powers NBC to Demo Victory
The Peacock leads the night among adults 18-49 for the fifth consecutive week.

[07/31/15 - 04:01 PM]
Raven-Symone Returns to Disney Channel to Guest Star in a Special Episode of Hit Spy Comedy "K.C. Undercover," Monday, September 7
The special one hour episode featuring a tour de force of audacious physical comedy, imagination and unexpected disguises, premieres on said Monday.

[07/31/15 - 03:50 PM]
The CW Sets New Season Premiere Date for "Crazy Ex-Girlfriend" and "Jane the Virgin"
Both series will now roll out one week earlier, on Monday, October 12.

[07/31/15 - 03:33 PM]
AMC's Martial Arts Drama Series "Into the Badlands" to Premiere Sunday, November 15th at 10:00 P.M. ET/PT
The series premiere will coincide with AMC's newest movie event, "AMC FightFest," a two-week martial arts movie marathon beginning Monday, November 2 through Friday, November 13.

[07/31/15 - 03:32 PM]
AMC Confirms 15-Episode Order for Second Season of "Fear the Walking Dead"
As previously announced, the series will debut in the U.S. Sunday, August 23 at 9:00/8:00c with an extended 90-minute episode.

[07/31/15 - 03:31 PM]
AMC Places Straight-to-Series Order for "The West" (WT) from Executive Producers Robert Redford and Stephen David Entertainment
In addition, AMC announced today that "The Making of The Mob," also executive produced by Stephen David Entertainment.

[07/31/15 - 01:37 PM]
"Shadowhunters" Star Alberto Rosende to Participate in a Live Twitter Chat with Fans on Tuesday, August 4
Starting at 12:00pm PT/3:00pm ET, fans can tweet Alberto Rosende (@arosende) using #AskAlberto in their message.

[07/31/15 - 01:01 PM]
Starz Releases All New "Blunt Talk" Key Art and Trailer, First Look Photo of Lucy Lawless in "Ash vs Evil Dead," and "Survivor's Remorse" Trailer from TCA
"Blunt Talk" and "Survivor's Remorse" both kick off on Saturday, August 22 on the pay channel.