or


[01/17/07 - 09:50 AM]
NBC Identifies December's Week-Long, Game Show Hit 'Identity' as New March Series
The Penn Jillette-hosted game show will return as a weekly series in March.

[via press release from NBC]

NBC IDENTIFIES DECEMBER'S WEEK-LONG, GAME SHOW HIT 'IDENTITY' AS NEW MARCH SERIES

Emmy Award-winning Comedian-Magician Penn Jillette Returns to Host New Series Version After Successful One-week Tryout from December 18-22

BURBANK - January 17, 2007 - NBC has picked up its popular game show "Identity" - hosted for one week before Christmas by Emmy Award-winning comedian-magician Penn Jillette ("Penn & Teller") -- for a series return in March, it was announced today by Kevin Reilly, President, NBC Entertainment.

"This was a different kind of primetime game show that struck a chord among viewers who found it both entertaining and competitive and allowed them to also play at home," said Reilly. "Plus, Penn Jillette's command and affable skills as a host will continue to enhance 'Identity's' attraction."

An exact day and time for the series premiere will be announced later.

The hour-long "Identity" first premiered as a one-week event launched from December 18-22 (in much the same fashion as the successful "Deal or No Deal" was introduced in the previous December). In those previous five telecasts, "Identity" averaged a 3.2 rating, 9 share in adults 18-49 and 9.3 million viewers overall. The Monday edition of "Identity" tied its "Deal or No Deal" lead-in as the week's #1 entertainment telecast in adult 18-49. "Identity" finished #1 in its time period with four of five telecasts that week (including a tie).

The exhilarating "Identity" is the ultimate game of "who's who," where keen perception and instincts can lead to a top prize of $500,000. In each new game, one contestant faces 12 strangers and a list of 12 traits to identify them. The contestant picks a trait -- ranging anywhere from a profession to a shoe size -- and tries to match it with one of the 12 strangers.

The amount of money the contestant accumulates increases with each correctly identified stranger. If all 12 are matched up correctly, the player is rewarded with the grand prize of $500,000. "Identity" also offers viewers at home the chance to play the watch-and-win "Identity Challenge" for a chance at $10,000. The series is hosted by Jillette.

"Identity" is a production of Reveille. Ben Silverman and H.T. Owens ("Nashville Star," "Date My Mom") serve as executive producers along with Andrew Golder ("Win Ben Stein's Money," "Solitary") and Tim Puntillo ("Friend or Foe," "Fight for Fame"). Mark Koops and Chris Grant of Reveille serve as co-executive producers.





  [january 2007]  
S
M
T
W
T
F
S
 


· DEAL OR NO DEAL (NBC)
· FIGHT FOR FAME (E)
· IDENTITY (NBC)
· NASHVILLE STAR (NBC)
· PENN & TELLER: BULLSHIT (SHOWTIME)
· SOLITARY (FOX REALITY)









[04/18/15 - 08:56 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Second Consecutive Week with "Shark Tank"
Plus: The CW's new Friday lineup opens on par with its offerings from a year ago.

[04/18/15 - 08:44 AM]
ABC Dominates Friday with the Top 3 Shows for the 2nd Straight Week
ABC spins the numbers for Friday, April 17.

[04/18/15 - 08:43 AM]
"Grimm" Ties for #2 in Its Time Period in Adults 18-49
NBC spins the numbers for Friday, April 17.

[04/17/15 - 01:16 PM]
NBC's "The Night Shift" Collaborates with First Lady Michelle Obama, Dr. Jill Biden and Joining Forces
The First Lady and Dr. Biden will also appear in the show's episode airing on Monday, May 4.

[04/17/15 - 11:47 AM]
CBS Announces 2014-2015 Season Finale Storylines, Featuring Dramatic Conclusions, Big Reveals and a Couple of Weddings
The Eye details its May sweeps programming highlights (SPOILERS!).

[04/17/15 - 10:20 AM]
Spike TV Partners with Jerry Bruckheimer Television and Warner Horizon Television to Develop Family Drama "Harvest"
The project centers on a mild-mannered cemetery caretaker who finds his small town life in jeopardy when his estranged, criminal father tracks him down.

[04/17/15 - 09:04 AM]
The Black Eyed Peas & ESPN Collaborate to Make 2015 NBA Playoffs "Awesome"
The broadcast open stars The Black Eyed Peas members' will.i.am, Taboo and apl.de.ap and features their hit single "Awesome," which they wrote for the NBA Playoffs and to capture the energy and excitement of the action.

[04/17/15 - 09:01 AM]
Live + 3 Day Ratings: ABC's "Secrets and Lies" Spikes 62% to Move Ahead of NBC's "A.D." in Adults 18-49
ABC further spins the numbers for Sunday, April 12.

[04/17/15 - 08:55 AM]
"Dateline" Delivers NBC's Top Total-Viewer Result in the Thursday 10 P.M. Hour in 11 Weeks
NBC spins the numbers for Thursday, April 16.

[04/17/15 - 08:37 AM]
Thursday's Broadcast Ratings: "Big Bang Theory" Keeps CBS on Top
The Eye once again leads the night in both total viewers and adults 18-49.

[04/17/15 - 08:33 AM]
ABC's "Scandal" Returns Up and Wins Its Hour Among Adults 18-49
ABC spins the numbers for Thursday, April 16.

[04/17/15 - 08:22 AM]
LION BABE Covers Legendary Chicago Artist Curtis Mayfield's "Move on Up" for ESPN's NFL Draft
"Chicago has such a great music tradition and since the draft is here for the first time, we really wanted to use the song of a legendary artist from this city," said Kevin Wilson.

[04/17/15 - 08:04 AM]
TLC's "My 600-lb Life" Renewed for Season Four Following Highest Rated Season Ever
Currently in production for season four, the series will return to TLC with ten all new episodes and compelling weight loss stories in 1Q 2016.

[04/17/15 - 06:32 AM]
Early Look at BBC America's New Drama "The Last Kingdom" Coming in 2015
The project is an adaptation of Bernard Cornwell's best-selling series of novels "The Saxon Stories," by award-winning writer Stephen Butchard.

[04/16/15 - 03:20 PM]
Jennifer Lopez to Be Honored with the Hero Award at the 2015 Radio Disney Music Awards
Additionally, Rachel Platten will perform her single "Fight Song" as the RDMA Heroes for Change award is presented to two Radio Disney listeners in recognition of their efforts to make a difference in their communities.