or


[01/23/07 - 12:00 PM]
MTV's Breakout Hit, Rob & Big, Greenlit for Second Season on MTV and MTV2
"Rob" was cable's top draw among viewers 12-34 in its Thursday, 10:30/9:30c slot.

[via press release from MTV]

MTV's Breakout Hit, Rob & Big, Greenlit for Second Season on MTV and MTV2

Dynamic Duo Helps MTV2 Achieve Its Highest Rated Day Ever in Channel History

SANTA MONICA, Calif., Jan. 23 -- After helping MTV2 achieve its highest rated day in channel history on Monday, January 15th, Rob and Big, MTV's breakout hit series, was picked up for a second season for MTV and MTV2 beginning in Q2 2007 for 8 new episodes. Created by Jeff Tremaine, one of the creators of MTV's "Jackass" and "Wildboyz" series, this reality comedy series stars professional DC Shoes skateboarder, Rob Dyrdek and his bodyguard and best friend, Christopher "Big Black" Boykin. The show premiered on MTV and MTV2 in November 2006 and documented the hysterical daily domestic antics of this unlikely dynamic duo living together in Rob's Hollywood Hills home.

The first full season of Rob & Big reached over 70 million total viewers (P2+) and ranked #1 in its time period (Thu 10:30-11p) among P12-34 versus cable competition. Additionally it ranked #1 in its time period among Teens across all of television as well as generated nearly 5.5 million streams of Rob and Big content on MTV.com since its premiere. After offering the premiere episode as a free download on iTunes, Rob & Big quickly established a digital fanbase, becoming one of MTV's fastest and best selling shows on the service. On MTV2, Rob and Big has reached 27.7 million viewers (P2+) to date. Three of the airings of Rob and Big from Monday, January 15th, were the top ranked telecasts for the day, garnering its highest P12-34 ratings ever on the channel and helping MTV2 achieve its highest rated day in channel history. Season 2 of Rob and Big will also be available on iTunes, AOL and Amazon's UNBOX service as they air.

"Our approach to Rob and Big was to deliver their hilarious brand of reality buddy comedy across all our channels and multiple platforms," said Lois Curren, EVP Series Development, MTV. "Our audience absolutely fell in love with the charming duo's bizarre daily escapades and now, we're thrilled to bring Rob and Big back for a second season to MTV and MTV2 for more of their lovable, non-stop, comic adventures."

The story of "Rob & Big" is simple: After years of being hassled by cops for street skateboarding, Rob hired Big Black as his own personal bodyguard with one goal in mind -- to ride whenever and wherever he wanted. From that point on, this unusual twosome became instant buddies who were always by each other's side. The first season of this breakout hit on MTV and MTV2 featured Rob and Big as they adopted their lovable bulldog Meaty, threw their first house party, attempted to get in shape and even joined a dating service together.

For more information about "Rob & Big" visit http://www.mtv.com.

"Rob & Big Black" is created by Jeff Tremaine, Ruben Fleischer, Rob Dyrdek and Christopher "Big Black" Boykin. Jeff Tremaine is executive producer. Ruben Fleischer is producer. Lauren Dolgen and Heather Olander are executives in charge of production. Lois Curren is Executive Vice President for MTV Series Entertainment and Programming.

MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with more than 100 channels worldwide, owns and operates the following television programming services -- MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, VH1 CLASSIC, LOGO, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 95 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.

SOURCE MTV
http://www.mtv.com





  [january 2007]  
S
M
T
W
T
F
S
 


· JACKASS (MTV)
· ROB & BIG (MTV)
· WILDBOYZ (MTV2)





[07/28/16 - 12:43 PM]
TLC's "Playhouse Masters" Climbs Into Imaginative Spaces
Tyson and Audy Leavitt create the most elaborate, over-the-top playhouses out of their family-run shop called "Charmed Playhouses."

[07/28/16 - 11:24 AM]
#Squadgoals Takes on New Meaning in an All New Season of Velocity's "Garage Squad"
The all new season starring National Hot Rod Association (NHRA) driver Bruno Massel, lead mechanic Joe Zolper, and co-host Heather Storm premieres Wednesday, August 24.

[07/28/16 - 11:18 AM]
TBS Greenlights Digital Animated Series "Storyville" and Begins Development on Notorious B.I.G.-Inspired Series
Musicians, actors, comedians, writers and artists will tell true life stories which will be animated in rich detail, exposing the sheer absurdity of celebrity life in all of its glory.

[07/28/16 - 10:26 AM]
Esquire Network Greenlights New Seasons of Hit Documentary Franchise "Friday Night Tykes" and Spin-Off "Friday Night Tykes: Steel Country"
A combination of fan-favorite teams are set to return, with all-new teams presenting an authentic look at the cultural phenomenon that is American football.

[07/28/16 - 10:03 AM]
PBS to Present "Spotlight Education," A Special Week of Programming Featuring Reports About America's Students and New Models of Learning, September 12-17
The stunt features eleven films and documentaries on local PBS stations September 12-17.

[07/28/16 - 10:02 AM]
PBS and American Experience Announce "The Great War" to Premiere April 2017
The six-hour, three-night event, will premiere in April 2017 in conjunction with the 100th anniversary of America's entry into the war on April 6, 1917.

[07/28/16 - 10:01 AM]
Frontline on PBS Presents "Divided States of America," A Look at the Polarized Nation the Next President Will Inherit
The four-hour, two-night documentary miniseries looks back at events during the Obama presidency that have revealed deep divisions in our country, and examines the America the next president will inherit.

[07/28/16 - 10:00 AM]
Lin-Manuel Miranda - Tony, Grammy, and Pulitzer Prize-Winning Creator of Broadway Smash Hit Hamilton - Hosts Sixth Annual PBS Arts Fall Festival
"Hamilton's America" gives viewers a look at Miranda and his colleagues' creative process during the three years leading up to the Broadway opening of the record-breaking musical winner of 11 Tony Awards and the Pulitzer Prize.

[07/28/16 - 10:00 AM]
Nat Geo WILD Taps Charles Dance to Narrate Epic Global Miniseres Event "Savage Kingdom"
The project is a rare look at warring animal clans battling for survival in a remote region of Africa that is drying up after years of flood-soaked abundance.

[07/28/16 - 10:00 AM]
Disney XD Picks Up Second Season of Its Innovative Hidden-Camera Prank Series "Walk the Prank"
The series has reached 35.4 million viewers including 13.2 million Kids 6-14 and 6.3 million Boys 6-14 on Disney XD and Disney Channel.

[07/28/16 - 09:56 AM]
El Rey Network's Original Wrestling Series "Lucha Underground" Returns for Season 3 on Wednesday, September 7 at 8PM ET
Masked heroes and villains will continue to battle it out for wrestling supremacy in the hour-long weekly series, giving fans a ringside seat to the blood-pumping, chant-starting lucha libre drama and excitement.

[07/28/16 - 09:16 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Seal Another Victory
The Peacock once again is the evening's most-watched network in total viewers and adults 18-49.

[07/28/16 - 09:05 AM]
FYI(TM) Greenlights New Original Series "Kiss Bang Love"
In "Kiss Bang Love," singles searching for love will participate in a new social experiment to find their match based on blindfolded kissing.

[07/28/16 - 09:04 AM]
Make a Date with Adult Swim's New Drive-In Tour - 10 Cities Host Nights of Fun and Freebies!
Each stop of the five-week, 10-city national tour, brings an ultimate exclusive sneak peek at unaired episodes, never-before-seen pilots and specials, and loads of other Adult Swim favorites.

[07/28/16 - 08:52 AM]
HBO Renews "Ballers" for Third Season
"Dwayne Johnson, Stephen Levinson, Mark Wahlberg and the rest of the 'Ballers' team have once again delivered a winner for our viewers," said Casey Bloys.