or


[02/01/07 - 11:02 AM]
Limbo 41414 and Bravo Announce the 'Bid for Bling' Limbo Auction to Win the Life of a Privileged Orange County Woman
Mobile entertainment provider Limbo 41414 to promote the second season of "Housewives" in a special series of auctions to give Bravo viewers the chance to win the lavish lifestyle of an Orange County woman.

[via press release from Bravo]

LIMBO 41414 AND BRAVO ANNOUNCE THE 'BID FOR BLING' LIMBO AUCTION TO WIN THE LIFE OF A PRIVILEGED ORANGE COUNTY WOMAN

Bravo Viewers of the Second Season of "The Real Housewives of Orange County" Will Have The Chance To Win Fabulous Prizes Every Tuesday with Limbo Auctions

Play To Win the Pampered Life of a Sophisticated Orange County Woman

BURLINGAME, Calif. � January 31, 2007 � Ski trips, celebrities, spa days and more � a day in life! Mobile entertainment provider Limbo 41414� and Bravo have teamed up to promote the second season of the smash hit "The Real Housewives of Orange County" (Tuesdays at 10PM ET/PT on Bravo, beginning January 16) in a special series of Limbo Auctions � called Bid for Bling � to give Bravo viewers the chance to win the lavish lifestyle of an Orange County woman. Each Tuesday, starting on Tuesday, February 6, 2007 and running through Tuesday, March 20, 2007, Limbo 41414 technology will host cell-phone driven text-messaging-based Limbo Auctions featuring multiple extravagant prizes. The Bid for Bling Limbo Auctions can also be played online at www.41414.com.

"Bravo has enjoyed tremendous success with all of our interactive TV components, and this promotional partnership with Limbo 41414 offers a creative way promote the second season of 'The Real Housewives of Orange County,'" said Lisa Hsia, Senior Vice President, New Media and Special Projects, Bravo. "Our viewers are always looking for different ways to engage with Bravo shows, and this Limbo Auction captures the fun experience of 'The Real Housewives' perfectly."

Bid for Bling Limbo Auction prizes will include the Ski Bunny Five-Star Ski Trip for two, a Celebrity Makeover by Ted Gibson, a Spa Trip for two, as well as a Shopping Spree plus a Personal Shopping Consultation from Glam.com.

"Viewers can tune in to 'The Real Housewives of Orange County' each week to get a special keyword and then play for luxury prizes to add style and fun to their own lives. In this way, the Bid for Bling Limbo Auction will extend the experience each week as Bravo's viewers continue to interact with show through the Limbo Auction on their cell phones or online, long after the show has ended," said Jonathon Linner, CEO of Limbo 41414.

The "Limbo Auction" is an innovative, cell phone-driven text messaging game that integrates the components of both a sweepstakes and an auction. A Limbo Auction is distinct from other sweepstakes in that it's truly an interactive game where the winner makes the lowest bid that no other player makes, not the highest bid. It encourages players to develop and employ bidding strategies and to stay highly engaged during each round as they receive comments and tips regarding their bids (e.g., "you're the lowest unique bid," "your bid is unique but not the lowest," etc.). Limbo Auction play is now available online as well at www.41414.com.

Bravo's "The Real Housewives of Orange County" follows five real-life women living in an exclusive Southern California enclave, exposing the excitement, extravagance and everyday drama that exists in their glamorous lives. Currently in its second season, "The Real Housewives of Orange County" airs Tuesdays at 10:00 p.m. ET/PT on Bravo.

Cell phone users in the United States can bid on the Bid for Bling Limbo Auctions at any time by sending a text message with the weekly keyword to 41414. The weekly keyword will be revealed every Tuesday during "The Real Housewives of Orange County" on Bravo.

For more information and complete rules about the Bid for Bling Limbo Auctions visit www.41414.com.

# # #

About Limbo 41414

Limbo 41414 (www.41414.com) is defining a new category of mobile entertainment with its text-message based game play. The company brings consumers an engaging community-driven entertainment gaming experience while delivering exposure to leading brands and media companies through branded prizes. Headquartered in Burlingame, California, Limbo 41414 is a private corporation backed by two of the world's top Venture Capital funds: Azure Capital Partners (www.azurecap.com) and Draper Fisher Jurvetson (www.dfj.com).

Limbo 41414's patented text messaging service can be played through all major U.S. mobile operators including Alltel, Amp'd, Boost, Cincinnati Bell, Cingular, Dobson, Nextel, Sprint, T-Mobile, US Cellular, Verizon, and Virgin Mobile USA in addition to Canadian giants Aliant Mobility, Bell Mobility, Fido, MTS Mobility, Rogers Wireless, SaskTel Mobility, TELUS Mobility and Virgin Mobile Canada.

About Bravo

Bravo is the cable network that plugs people into arts, entertainment and pop culture with original programming, acclaimed drama series, movies, comedy and music specials, and by showing a whole different side of celebrities. Currently available in more than 83 million homes, Bravo is known for breaking exciting new personalities, shaking up the way we look at style, media, fame and Hollywood, pulling back the curtain on the creative process, and making influential and inventive original programming. Its critically acclaimed original programming includes the Emmy-nominated "Kathy Griffin: My Life on the D-List," 12-time Emmy-nominated "Inside the Actors Studio," "The Real Housewives of Orange County," "Top Chef," "Celebrity Poker Showdown," as well as the 2004 Emmy winner for Outstanding Reality Program, "Queer Eye," and the four-time Emmy-nominated hit competition series, "Project Runway."

Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been an NBC cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information visit www.bravotv.com.





  [february 2007]  
S
M
T
W
T
F
S
    


· REAL HOUSEWIVES OF ORANGE COUNTY, THE (BRAVO)





[08/20/18 - 12:01 PM]
"GLOW" Renewed for Season 3
The streaming service broke the news via social media today.

[08/20/18 - 10:18 AM]
TNT Expands Relationship with Niecy Nash - "Claws" Star to Host and Executive Produce Late-Night Themed Pilot, "Naked with Niecy Nash"
Nash, never afraid to get real and tell it like it is, will serve up a tall glass of humor, advice, and one-of-a-kind "Niecy-isms" on all things love, sex, romance and relationships with everyday people.

[08/20/18 - 10:02 AM]
HBO Renews "Random Acts of Flyness"
"We couldn't be happier with the response to 'Random Acts of Flyness' - it's struck such a powerful chord with our viewers," said Nina Rosenstein.

[08/20/18 - 08:59 AM]
Nickelodeon's "Double Dare" Kicks Off Multi-City U.S. Tour, Hosted by Marc Summers and Original Sidekick Robin Russo
Featuring original host Marc Summers and his beloved sidekick Robin Russo, the live stage show will debut in Fayetteville, NC, on October 30 and will tour North America through November.

[08/20/18 - 08:30 AM]
Viceland Renews "Most Expensivest" and "Slutever" and Orders a Reboot of "Bong Appetit"
The latter will feature a new competitive format and a few new hosts who will be joining returning expert Vanessa Lavorato in the kitchen, including Cypress Hill rapper B Real.

[08/20/18 - 08:25 AM]
MTV to Harness the Power of Friendship with Its First-Ever Midterm Election Campaign "+1 the Vote," Debuting in Tonight's VMAs
"+1 the Vote" was developed based on MTV/AP-NORC research showing that young people feel a renewed sense of empowerment in their ability to impact politics.

[08/20/18 - 08:20 AM]
Sunday's Broadcast Ratings: CBS Tops Viewers, Demos in Tight Race
The Eye's "Big Brother" leads the night among adults 18-49.

[08/20/18 - 08:12 AM]
Netflix Announces First Mexican Original Reality Series to Debut September 28
"Made in Mexico" is a captivating reality show that follows Mexico City's wealthy socialites and their opulent lifestyles.

[08/20/18 - 08:05 AM]
IFC Travels Back to the '80s with "The Goonies" Marathon This August
Join IFC this Thursday for a retro-inspired evening featuring everyone's favorite swashbuckling group of misfits followed by a marathon of the cult, late-night acid trip of a TV series, "Night Flight."

[08/20/18 - 08:01 AM]
Mike Tirico Named Studio Host for "Football Night in America"
Dan Patrick previously served as "Football Night's" studio host from 2008-2017.

[08/20/18 - 07:33 AM]
Finalists Announced for "Driver vs. Driver 2," Premiering Tuesday, Oct. 2 at 9 P.M. ET
The seven-episode series airs weekly and concludes Tuesday, November 13.

[08/20/18 - 07:31 AM]
Video: Every Family Is... "Atypical" - Trailer & Key Art Debut for Netflix Original Series
"Atypical" is a coming of age story that follows Sam (played by Keir Gilchrist), an 18-year-old on the autistic spectrum as he searches for love and independence.

[08/20/18 - 07:01 AM]
Hallmark Channel's Annual "Fall Harvest" Features Six New Original Movies
Highlights include the latest "Good Witch" Halloween event on Sunday, October 21.

[08/20/18 - 06:00 AM]
Video: Chris Pine Stars in David Mackenzie's "Outlaw King" Launching Globally on Netflix November 9
The film tells the untold, true story of Robert the Bruce who transforms from defeated nobleman to outlaw hero during the oppressive occupation of medieval Scotland by Edward I of England.

[08/19/18 - 09:15 AM]
Saturday's Broadcast Ratings: ABC Edges Competition in Viewers, Demos
A rebroadcast of "20/20" leads the night in both categories.