or


[02/08/07 - 01:15 PM]
CBS Introduces the Next Generation of Mobile Content for Consumers
CBS has launched three next-generation web sites catering to mobile users: the CBS Mobile Store and two new advertising-supported mobile web sites for Sports and News.

[via press release from CBS]

CBS INTRODUCES THE NEXT GENERATION OF MOBILE CONTENT FOR CONSUMERS

New "CBS Mobile Store" Opens Online With Exclusive Content

Sports Fans Can Control Their Fantasy Sports Teams From The New Advanced CBS SportsLine Mobile Site

CBS News Mobile Site Shows Breaking News In Near Real Time

Capitalizing on the growing interest of consumers to use their mobile phones as entertainment centers, CBS has launched three next-generation web sites catering to mobile users. The announcement of the three new sites -- the CBS Mobile Store and two new advertising-supported mobile web sites (also known as Wireless Application Protocol, or WAP sites) for Sports and News -- was made by Cyriac Roeding, Executive Vice President, CBS Mobile.

The "CBS Mobile Store" (http://www.cbsmobile.com/) is an online destination where consumers download a wide variety of exclusive mobile content, including games and special wallpapers and voicetones created specifically for the mobile phone from CBS programming. Additionally, the CBS Mobile Store will offer two industry firsts: "Live wallpapers," featuring scenes from hit CBS reality shows that can be downloaded in the form of still images within hours of broadcast, and daily mobile video alerts from David Letterman, called "Dave TV," featuring the funniest moments from the previous night's show. CBS Mobile Store content is available either for a one-time download charge or at a subscription rate. The technology behind the CBS Mobile Store is provided and run by VeriSign.

The two new CBS WAP sites employ cutting-edge technology with CBS SportsLine (wap.CBSSportsLine.com) featuring real-time scores and the ability to control fantasy sports teams from the mobile phone. CBS News (wap.CBSNews.com) offers mobile users direct access to full stories and images of near real-time breaking news events. Both WAP sites are ad supported on most carriers, with the content available for free to mobile users. "

We are breaking new ground with these robust wireless offerings just as we did when we were the first to launch video alerts last year," said Roeding. "The CBS Mobile Store and WAP sites represent the most innovative sites of their kind. The content is designed and made specifically for mobile, but at the same time it offers a seamless link to our top television shows. We call this 'platforming content' to mobile."

In addition to "live wallpapers" from reality series such as "Survivor" and "Big Brother" and the "Dave TV" feature, new CBS Mobile Store also includes:

Within the first month, more than 1,000 exclusive and often made-for-mobile wallpapers and voicetones will be available from CBS's most popular television series, including "CSI," "CSI: NY," "CSI: Miami," and "Survivor," as well as from classic programs, including "Star Trek," "Beverly Hills 90210," "Melrose Place," "Frasier," and "The Brady Bunch."

More than 5,000 additional wallpapers and ringtones, including artist images and music from chart-topping acts.

Entertainment, news and sports video alerts.

Popular general entertainment features, like the Joke of the Day and Daily Horoscopes.

Ashley Hartman, CBS's Mobile VJ, is featured in a video player throughout the site guiding users through the services and making recommendations based on her favorite offerings.

The new CBS SportsLine and CBS News WAP sites feature next-generation functionality for mobile web sites. Using the latest WAP technology, both sites contain images and color graphics. Access to the mobile websites is possible through most major wireless carriers and the content available is compatible with most services. Consumers will also have the ability to access the sites "off deck," meaning they will not have to go through their carriers.

Highlights of the new WAP sites are:

On the CBS SportsLine site...

The ability to control fantasy sports teams, including mobile access to league standings, lineups and the live fantasy scoreboard.

Real-time scoring, play-by-play and scoring summaries, and individual player stats.

On the CBS News site...

Exclusive access to news stories and images of near real-time coverage of breaking news events.

CBS SportsLine and CBS News are live now with additional video offerings being added in the near future. In the coming months, CBS Mobile will launch WAP sites for content from CBS Entertainment, The CW, "Entertainment Tonight" and CBS's online entertainment news service Showbuzz.com.

CBS worked with mobile-solutions firm Volantis to build the WAP sites for all CBS properties.

"We're very pleased to partner with one of the premiere media companies in the world. We look forward to helping CBS launch the next generation of WAP sites -- these are the most innovative WAP sites we have seen anywhere in the world," said Matthew Harris, CEO of Volantis, based in Seattle, Washington.

According to CTIA -- The Wireless Association, there are 215-million cell phone users in the United States, which is 70 percent of the entire population of the country (300 million). In addition, the cell phone is the one medium that consumers have with them while they are enjoying other media, including watching TV, surfing the internet, listening to the radio, and reading a magazine. A recent CBS research study concluded that over half (52 percent) of the 25- to 44-year olds surveyed have their cell phone with them 90 percent of the time when they are watching television. That number increases among the younger demographic, where 64 percent of the 18- to 24-year olds surveyed said they have their cell phones with them 90 percent of the time when they are watching television.

About CBS

CBS Corporation (NYSE: CBS.A and CBS) is a mass media company with constituent parts that reach back to the beginnings of the broadcast industry, as well as newer businesses that operate on the leading edge of the media industry. The Company, through its many and varied operations, combines broad reach with well-positioned local businesses, all of which provide it with an extensive distribution network by which it serves audiences and advertisers in all 50 states and key international markets. It has operations in virtually every field of media and entertainment, including broadcast television (CBS and The CW -- a joint venture between CBS Corporation and Warner Bros. Entertainment), cable television (Showtime and CSTV Networks), local television (CBS Television Stations), television production and syndication (CBS Paramount Network Television and CBS Television Distribution), radio (CBS Radio), advertising on out-of-home media (CBS Outdoor), publishing (Simon & Schuster), interactive media (CBS Interactive), music (CBS Records), licensing and merchandising (CBS Consumer Products) and video/ DVD (CBS Home Entertainment). For more information, log on to http://www.cbscorporation.com/.





  [february 2007]  
S
M
T
W
T
F
S
    


· BEVERLY HILLS, 90210 (FOX)
· BIG BROTHER (CBS)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· CSI: MIAMI (CBS)
· CSI: NEW YORK (CBS)
· FRASIER (NBC)
· SURVIVOR (CBS)





[07/21/17 - 07:40 AM]
Anne Burrell and Rachael Ray Return to Transform Celebrity Cooking Disasters Into Culinary Masters in Brand-New Season of "Worst Cooks in America: Celebrity Edition"
The new celebrity recruits are: Nora Dunn, Carmen Electra, Erik Estrada, Vivica A. Fox, Perez Hilton, Carson Kressley, Sean Lowe and Melissa Peterman.

[07/20/17 - 10:14 PM]
Video: Syfy's Time-Travel Thriller "12 Monkeys" Splinters to San Diego Comic-Con
Check out a first look at the show's final season, due in 2018.

[07/20/17 - 09:55 PM]
FX Sets Premiere Date for "American Horror Story: Cult"
The seventh installment of the groundbreaking and award-winning anthology series is due on Tuesday, September 5 at 10:00/9:00c.

[07/20/17 - 07:45 PM]
Video: New "Marvel's Inhumans" Trailer Revealed at San Diego Comic-Con
The highly anticipated new Marvel television series will bring the fan-favorite comic book series and a new kind of family drama to the small screen this fall on ABC.

[07/20/17 - 07:10 PM]
USA's Near-Future Drama "Colony" Shocks with Season 3 Reveal at San Diego Comic-Con
Check out concept art for the show's third season, due in 2018.

[07/20/17 - 06:48 PM]
Video: "Krypton" - Teaser Trailer - Syfy
It's time to discover the secrets of this lineage; the House of El will be redeemed.

[07/20/17 - 05:11 PM]
Audrey Fleurot, Emmett J. Scanlan & Marc Warren Join Michael C. Hall and Amanda Abbington in Harlan Coben's "Safe" Written by Danny Brocklehurst
Hall is playing Tom, a paediatric surgeon and single father of two teenage daughters who is struggling to deal with the loss of his wife from cancer more than two years previously.

[07/20/17 - 03:55 PM]
Video: Bright - Official Trailer - Netflix
From the director of Suicide Squad and End of Watch, David Ayer, comes a new action-packed film starring Will Smith, Joel Edgerton and Noomi Rapace.

[07/20/17 - 03:02 PM]
Video: First Look at "Stan Against Evil" Season 2 Unveiled at Comic-Con International: San Diego
Season 2 premieres Wednesday, November 1 at 10:00/9:00c on IFC.

[07/20/17 - 01:45 PM]
Sarah Hyland Revealed to Be a Surprising New Form of the Seelie Queen, and Fan Favorite Alisha Wainwright Upped to Series Regular for Season Three in Freeform's Hit Original Series "Shadowhunters"
Along with revealing who Sarah Hyland is playing, an exclusive first look at her portrayal of the Seelie Queen was shown during the panel.

[07/20/17 - 01:00 PM]
Discovery's "First in Human," Narrated by Jim Parsons, Begins Airing August 10
The project is a three-part, six-hour medical documentary series taking viewers inside the crucial beginning phase of scientific research.

[07/20/17 - 12:26 PM]
One Crime, Three Lives Forever Changed: Investigation Discovery's New Series "Shattered" Reveals the Effects of Murder on Those Left Behind
The series launches Wednesday, August 23 at 10:00/9:00c on the cable channel.

[07/20/17 - 12:25 PM]
A+E Networks to Release New Short-Form Series "Chloe Does It!" - Stars Chloe Lukasiak from Lifetime's "Dance Moms"
Two episodes of "Chloe Does It!" will premiere each week on Lifetime's YouTube channel beginning Monday, July 24.

[07/20/17 - 12:13 PM]
Video: Stan Lee: The Man, the Myth, the Marvel Hero - Featurette - Netflix
Stan Lee's ode to New York City and the power, beauty, relevance and human narratives behind Marvel's heroes.

[07/20/17 - 11:43 AM]
Video: "Voltron" - Season 3 Teaser - Netflix
All-new episodes of "Voltron: Legendary Defender" come to Netflix on Friday, August 4.