or


[02/14/07 - 02:06 PM]
NBC's Hit Game Show 'Identity' Returns to the Schedule Fridays Beginning March 16
The series will return on Friday, March 16 at 9:00/8:00c before moving to its regular time slot at 8:00/7:00c the following week on March 23.

[via press release from NBC]

NBC'S HIT GAME SHOW 'IDENTITY' RETURNS TO THE SCHEDULE FRIDAYS BEGINNING MARCH 16

NBC'S HIT GAME SHOW 'IDENTITY' RETURNS TO THE SCHEDULE FRIDAYS BEGINNING MARCH 16

BURBANK � February 14, 2007 � NBC's popular game show "Identity" � hosted for one week before Christmas by Emmy Award-winning comedian-magician Penn Jillette ("Penn & Teller") � will return to the schedule on Friday, March 16 (9-10 p.m. ET) before moving to its regular time slot (Fridays at 8 p.m.) the following week on March 23.

The hour-long "Identity" first premiered as a one-week event launched from December 18-22, 2006 (in much the same fashion as the successful "Deal or No Deal" was introduced in the previous December). The December 18 premiere episode debuted with a 4.4 rating, 11 share in adults 18-49 and 12.3 million total viewers. The premiere tied "Deal or No Deal" lead-in as the week's #1 entertainment telecast in adult 18-49. "Identity" finished #1 in its time period with four of five telecasts that week (including a tie).

The exhilarating "Identity" is the ultimate game of "who's who," where keen perception and instincts can lead to a top prize of $500,000. In each new game, one contestant faces 12 strangers and a list of 12 traits to identify them. The contestant picks a trait -- ranging anywhere from a profession to a shoe size -- and tries to match it with one of the 12 strangers.

The amount of money the contestant accumulates increases with each correctly identified stranger. If all 12 are matched up correctly, the player is rewarded with the grand prize of $500,000. "Identity" also offers viewers at home the chance to play the watch-and-win "Identity Challenge" for a chance at $10,000.

"Identity" is a production of Reveille. Ben Silverman and H.T. Owens ("Nashville Star," "Date My Mom") serve as executive producers along with Andrew Golder ("Win Ben Stein's Money," "Solitary") and Tim Puntillo ("Friend or Foe," "Fight for Fame"). Mark Koops and Chris Grant of Reveille serve as co-executive producers.





  [february 2007]  
S
M
T
W
T
F
S
    


· DEAL OR NO DEAL (NBC)
· FIGHT FOR FAME (E)
· IDENTITY (NBC)
· NASHVILLE STAR (NBC)
· PENN & TELLER: BULLSHIT (SHOWTIME)
· SOLITARY (FOX REALITY)









[11/24/14 - 01:00 PM]
Live Like "Empire's" Lucious Lyon by Entering FOX's "Run 'Empire' for a Day" Sweepstakes at FOX.Com/EmpireSweepstakes
The lucky sweepstakes winner, along with an entourage of his/her five closest friends, will be awarded a once-in-a-lifetime opportunity to travel in style to Los Angeles, where they will receive the ultimate star treatment.

[11/24/14 - 12:50 PM]
Miley Cyrus, Channing Tatum and Additional Talent Added to "FOX's Cause for Paws: An All-Star Dog Spectacular" Airing Thanksgiving Night on FOX
Kaley Cuoco, Queen Latifah, Gavin DeGraw, Wayne Brady and Roselyn Sanchez are also on tap for the two-hour special.

[11/24/14 - 12:30 PM]
Rachel McAdams, Taylor Kitsch and Kelly Reilly Join Colin Farrell and Vince Vaughn in HBO's "True Detective"
The eight-episode hour-long drama has begun production in California.

[11/24/14 - 12:22 PM]
Get Cozy This December with Three Returning Original Series on The Weather Channel
"Prospectors" and "Highway Thru Hell" return Sunday, December 7 while "Why Planes Crash" is due back on Monday, December 15.

[11/24/14 - 12:05 PM]
David Dobkin Will Direct "Badlands" (WT) for AMC
Plus: Emily Beecham, Sarah Bolger and Oliver Stark have joined the cast as series regulars.

[11/24/14 - 12:03 PM]
"Regarding Susan Sontag," An Illuminating Portrait of the Provocative 20th-Century Thinker, Debuts Dec. 8 on HBO
A complex person, Sontag fiercely guarded her privacy, despite her boldness in the literary world.

[11/24/14 - 11:51 AM]
MTV Is Crossing Over This Tuesday with the "'Girl Code' to 'Awkward' and 'Faking It'" Special Airing Tuesday, November 25 at 11:00 P.M. ET/PT
"Awkward" season five and the second half of "Faking It" season two will return in 2015.

[11/24/14 - 11:46 AM]
Investigation Discovery Reveals Who Is "Most Evil" with Leading Forensic Psychologist Dr. Kris Mohandie -- On Sunday, December 7
In its new format, hosted by leading clinical and forensic psychologist Dr. Kris Mohandie, the series shines a klieg light on a killer's motive, method and thought process.

[11/24/14 - 11:38 AM]
Tony Bennett, Kate Micucci and Beau Bridges Guest Star in New Nickelodeon Holiday Specials
Bennett and Micucci will both appear in "Wallykazam!" while Beau Bridges is set to turn up in "Bubble Guppies."

[11/24/14 - 11:32 AM]
Acclaimed Pastor and Spiritual Leader Rob Bell Tackles Life's Big Questions in an All-New Primetime Special "The Rob Bell Show" Premiering Sunday, December 21 on OWN: Oprah Winfrey Network
Airing prior at 7 p.m. ET/PT is "Super Soul Sunday: Soul-to-Soul," a special edition of the popular two-time Emmy award-winning OWN series that will feature best-of moments.

[11/24/14 - 11:25 AM]
Netflix Announces Premiere Date for "Nick Offerman: American Ham"
Nick's master class in life, love, woodworking, meat eating and being a man will be available on Friday, December 12.

[11/24/14 - 11:17 AM]
L+7 Lifts "The Big Bang Theory" Past "Sunday Night Football" As the #1 Program in Viewers, A18-49 and Adults 25-54 in Week Seven
CBS further spins the numbers for the week of November 3-9.

[11/24/14 - 10:33 AM]
Steven Weber Swoops Into "House of Lies"
He'll guest as Ray Montinola, a turnaround specialist who jumps in to assist Marty and the Pod, but Marty has different ideas for the so-called savior.

[11/24/14 - 10:24 AM]
Live + 7 Ratings: ABC Claims 3 of the Week's Top 5 Biggest Broadcast Gainers in Adults 18-49
ABC further spins the numbers for the week of November 3-9.

[11/24/14 - 10:07 AM]
Discovery Life Channel Invites Viewers Into the Secret World of the "Other Woman" in New Series, "The Mistress" (wt)
The series premieres on Wednesday, January 21 with back to back episodes starting at 10:00/9:00c.