or


[03/21/07 - 01:59 PM]
FOX Entertainment Group Launches New Sales Unit FOX One
The new sales unit is charged with developing and implementing strategic integrated marketing opportunities across all of News Corp.'s global assets and media platforms.

[via press release from FOX]

FOX ENTERTAINMENT GROUP LAUNCHES NEW SALES UNIT FOX ONE

Team to Develop and Activate Strategic Integrated Marketing Solutions Crossing Full Range of News Corp. Assets and Media Platforms

FOX Veteran Jean Rossi Named President, Claudine Lilien Named Senior Vice President

Fox Entertainment Group announced today the formation of FOX ONE, a new Sales unit charged with developing and implementing strategic integrated marketing opportunities crossing the full range of News Corp.�s global assets and a variety of media platforms. The team will work with individual Sales units at News Corp. divisions to deliver company-wide marketing solutions. The creation of FOX ONE formalizes the efforts already spearheaded by Jean Rossi, President of FOX ONE. Joining the new unit are Claudine Lilien as Senior Vice President, and FOX Sales veterans Annie Hekker and Jessica Siff as Vice Presidents.

�As a global leader in the production and distribution of entertainment, sports and news, News Corp. represents both industry-best content and platforms,� said Peter Chernin, President and Chief Operating Officer of News Corp. �FOX ONE is in an unparalleled position to harness the power and reach of News Corp. assets to strengthen advertisers� messaging and enable them to communicate to and engage customers wherever they are.�

Added Rossi: �Our collaboration with News Corp. properties and activities enables FOX ONE to customize comprehensive, integrated marketing programs in which clients can associate with our content across a wide range of platforms, including broadcast, film, cable, online, telephony, print and emerging technologies.�

In her new role, Rossi and her unit are responsible for cultivating marketing partnerships and developing customized, multiplatform campaigns that integrate any and all FOX/News Corp. assets.

In addition to heading up FOX ONE, Rossi serves as Executive Vice President of Sales for Fox Broadcasting Company, a position she has held since June 1996, and is responsible for overseeing entertainment sales. In 2003, she was named President of Fox Entertainment Group Integrated Sales, now replaced with FOX ONE. Having directed the groundbreaking promotional campaigns and sponsorships for FOX hits AMERICAN IDOL and 24, among others, Rossi has been at the forefront of integrated marketing for many years.

Rossi joined the FOX Sales Department as Account Executive in March 1987 and was promoted to Director, Eastern Sales in October 1987. She was elevated to Vice President, National Sales in March 1990. In November 1993, she assumed additional responsibility for prime-time sales and for overseeing FOX�s regional sales operations, and was promoted to Senior Vice President of Sales in July 1994.

Prior to joining FOX, Rossi held senior positions at various advertising agencies, including BBDO and Young & Rubicam. She holds a B.S. degree in Communication Arts from St. John�s University.

Lilien joins FOX ONE as Senior Vice President after a stint at The CW as Vice President of Sales. She was brought over to The CW from The WB, where she served most recently as Vice President, Eastern & Western Sales since September 2003, and before that as Vice President, Western Sales since October 2001. Prior to working at The WB, Lilien was part of the FOX family. She started at Fox Broadcasting Company as a Sales Assistant in June 1993, and was promoted to Account Service Representative in April 1994 and then to Account Executive in December 1995, working first in New York and later in Los Angeles.

Lilien started her career as a Network Specialist/National Buyer at Young & Rubicam in 1990, after graduating with a B.A. degree in History from Lafayette College.

News Corp. Assets Represented by FOX ONE:

Broadcast � Fox Broadcasting Company, the #1 network in A18-49, A18-34 and Teens; Fox Television Stations, comprising 35 O&Os in 26 markets, including 16 of the top 20 markets, and covering nearly 45% of U.S. television homes; FOX Sports, the top-rated sports network for the past decade; MyNetworkTV

Cable � FX; Fox News Channel, the #1 cable news channel in the U.S.; National Geographic Channel; Fox Sports Network, the leading provider of local sports; TV Guide Channel; Fox Reality; Fox Movie Channel; SPEED; FUEL TV; Fox College Sports; Fox Sports en Espa�ol; Fox Soccer Channel; Big Ten Network

Digital �

Fox Interactive Media: MySpace, the leading social-networking community with more than 144 million registered users; IGN.com, the #1 online gaming destination; Fox.com; AmericanIdol.com; FoxSports.com; FXnetwork.com; SPEEDtv.com; Fuel.tv; FoxReality.com; AskMen.com; Rotten Tomatoes; Scout; Grab.com; Game Spy

FOX Mobile Entertainment: leading provider of mobile entertainment, in 35 countries with reach to more than 1 billion consumers; worldwide pioneers in mobile video � creators of the Mobisode�, including the first ad-sponsored series � and offering uniquely packaged content for mobile video channels such as MediaFLO, which makes broadcast-like quality mobile TV possible

FOX On Demand: full episodes of FOX programming on MySpace and local broadcast affiliate station websites; video on demand of cable networks on cable and DBS VOD platforms

Filmed Entertainment � Fox Film, including 20th Century Fox, Fox Searchlight, Fox 2000, Fox Atomic and Blue Sky Studios; 20th Century Fox Television; Fox Television Studios; 20th Television; FOX Home Entertainment; FOX Music; 20th Century Fox Licensing & Merchandising

Print � New York Post; TV Guide; Harper Collins Publishers; News America Marketing

International � Sky (Europe); Star (Asia); Canal Fox, Sky Latin America, Fox Sports Latin America (Latin America); FOXTEL (Australia); Fox International Channels (FX, National Geographic Channel); Fox Life; UK Newspapers: News of the World, The Sun, The Times; Australia Newspapers: News Limited (over 110 newspapers)





  [march 2007]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[07/05/25 - 02:11 PM]
Yeeee-haw! "My Life with the Walter Boys" Season 2 Premieres August 28
Netflix confirmed the news on social media this afternoon.

[07/05/25 - 01:31 PM]
From Action-Packed Adventures to Chilling Supernatural Tales: Netflix Invites Viewers to Discover Their Next Favorite Anime
In addition to debuts for "BEASTARS" Final Season, "Cyberpunk: Edgerunners 2," "Record of Ragnarok III" and "My Melody & Kuromi," Netflix offered sneak peeks at "The Fragrant Flower Blooms with Dignity," "The Summer Hikaru Died" and "SAKAMOTO DAYS," with new episodes launching weekly beginning July 14.

[07/05/25 - 01:01 PM]
First Look at "Reasonable Doubt" Season 3 Premiering September 18 on Hulu
Jax is coming in red hot.

[07/04/25 - 03:31 PM]
Video: Tyler Perry's "Miss Governor" - Official Trailer - Netflix
Tyler Perry's comedy series "She The People" starring Terri J. Vaughn returns with all the laughs and a new name.

[07/04/25 - 02:31 PM]
Video: Tyler Perry's "Beauty in Black" Season 2 - Official Teaser - Netflix
As she takes the reins of the Bellarie empire, Kimmie confronts a vicious family power struggle, where betrayal, greed and danger lurk at every turn.

[07/03/25 - 02:33 PM]
ABC News Same-Day Primetime Special "Verdict: The Diddy Trial" Is No. 1 in Adults 18-49 and Adults 25-54
Versus the competition in the time period, "Verdict: The Diddy Trial" outperformed NBC by +40% in Adults 18-49 (212,000 vs. 151,000) and +22% in Adults 25-54.

[07/03/25 - 10:00 AM]
Video: "In the Lost Lands" - Official Trailer - Hulu
In the ghostly wilderness of the Lost Lands, a sorceress (Milla Jovovich) and mysterious drifter (Dave Bautista) must join together in order to survive against the supernatural forces which threaten their world.

[07/03/25 - 09:01 AM]
"Digman!" Season Two to Premiere Immediately After "South Park" Wednesday, July 23rd at 10:30PM ET/PT on Comedy Central
Season two will feature guest voice appearances from a wide array of fan-favorite talent.

[07/03/25 - 08:01 AM]
Nat Geo's Nine-Time Emmy Award-Winning Series "Trafficked with Mariana van Zeller" Returns with Powerful New Season Exploring the World's Deadliest Underground Markets
The new season kicks off with a groundbreaking look into the operations of Mexican cartels inside the United States.

[07/03/25 - 07:01 AM]
Get Ready for Even More Action! Netflix Has Confirmed the Third Season of the Brazilian Original Series "Criminal Code"
Fans can expect even more intense scenes and conflicts - after all, last season's finale made it clear that new showdowns between cops and criminals (not to mention revenge!) are on the way.

[07/03/25 - 06:12 AM]
Video: "The Idaho Student Murders" - Official Trailer - Peacock Original
A feature documentary focuses its lens on the pre-trial case against Bryan Kohberger, a young criminology student accused of brutally stabbing to death four University of Idaho coeds.

[07/03/25 - 02:01 AM]
Video: "The Assassin" Sets Premiere Date in the UK and Ireland with Explosive New Trailer
Retired assassin Julie (Keeley Hawes) is reunited with her estranged son, Edward (Freddie Highmore), but her dangerous past begins to catch up with them.

[07/03/25 - 01:01 AM]
Video: "Catalog" - Official Trailer - Netflix
A recently widowed workaholic clumsily navigates life with his kids, guided by his late wife's online tips. Can he ace this crash course in parenthood?

[07/03/25 - 12:01 AM]
Video: "Diary of a Ditched Girl" - Meet the Cast - Netflix
Here they are: the boys of Malmö. Watch "Diary of a Ditched Girl" September 11 to see if she manages to get a second date with one of them.

[07/02/25 - 07:01 PM]
Video: "The Nice Guy" - Teaser Trailer - Disney+
Lee Dongwook is back and this time, it's romantic.