or


[05/08/07 - 09:25 AM]
Lifetime Goes Bunco! Lifetime Television Airs the Second Annual Prilosec Otc Bunco World Championship
The special, which airs Friday, May 11, showcases the popular dice game played by over 17 million women nationwide.

[via press release from Lifetime]

Lifetime Goes Bunco! Lifetime Television Airs the Second Annual Prilosec OTC Bunco World Championship

Hot New Dice Trend and Fundraising Event to Premiere on Friday, May 11th with Special Guest Celebrity Chef Sandra Lee

CINCINNATI, May 8 Watch out Poker, Bunco is rolling in! The popular dice game played by over 17 million women nationwide now has its own show, airing Friday, May 11th at 11:00 p.m. ET/PT on Lifetime Television with a re-broadcast on Sunday, May 13th at 10:00 a.m. ET/PT. Now everyone who missed out on the trip to Las Vegas will be able to see first-hand the journey players made for the chance to be crowned the Prilosec OTC(R) Bunco World Champion.

Highlights of the show will include a behind-the-scenes look as five women travel from across the nation to Las Vegas to compete for the championship title. The hour-long program will feature special appearances by Celebrity Chef Sandra Lee who will show these Bunco ladies how to throw the ultimate heartburn-friendly Bunco party. Sandra Lee was also on hand to cheer on the women as they competed for the $50,000 cash prize.

Bunco may not be a household name, but it is rapidly becoming a household game. This dice game favored by women as an alternative to "poker night" has turned into a hot new suburban trend. Like most dice games, Bunco is based primarily on luck. For the women who play, Bunco is not merely a game, but a reason to connect with female friends for a home cooked meal, good gossip and just plain fun.

P&G found that twice as many frequent heartburn sufferers regularly play Bunco compared to the general population. These monthly Bunco games give women the chance to come together and discuss various aspects of their lives, including health issues, which is why Bunco provides a great forum to educate women about how they can avoid frequent heartburn.

"We are thrilled to bring Bunco into homes across the country through Lifetime," said Karen Klei, Brand Manager of Prilosec OTC. "We hope that this exciting program will spread the word about Bunco and help educate those who suffer from frequent heartburn on how they can better enjoy their Bunco nights with their friends and family."

About the Players

The Lifetime special will follow five Bunco players from across the United States on their journey to Las Vegas.

-- Christine from Shoreview, Minnesota is a bride-to-be who is traveling to the Prilosec OTC Bunco World Championship on her Bachelorette weekend.

-- Judy and Deann from Cleburne, Texas are a mother/daughter duo that are looking to trade in time at their Texas Ranch for a weekend of fun and games in Las Vegas.

-- Kim from Blythewood, South Carolina is a quintessential PTA Mom who is looking forward to a much needed girl's getaway and to trying her luck at the Prilosec OTC Bunco World Championship.

-- Elsa and her Bunco group from Dallas, Texas are in it for the charity. This group's goal is to raise money for the National Breast Cancer Foundation, while still managing to make some time for the slot machines.

Party with a Purpose

Traditionally, women have also used these gatherings as an opportunity to talk with friends about health concerns like breast cancer as well as to raise money for breast cancer research. To help maintain the tradition, Prilosec OTC has used the Prilosec OTC Bunco World Championship, an event which is sanctioned by The World Bunco Association, to raise money for this worthy cause. In the last two years Prilosec OTC, along with consumer support, has helped to raise over $400,000 for the National Breast Cancer Foundation.

About PRILOSEC OTC

PRILOSEC OTC is the #1 Doctor-(1) and Pharmacist-(2) recommended OTC acid reducer, the first of a class of OTC heartburn medicines that works differently from every other over-the-counter heartburn medication. Prilosec OTC is the only OTC heartburn medicine that can work for 24 hours with one pill a day by directly shutting down many acid pumps in your stomach when used as directed for 14 days for treating frequent heartburn. PRILOSEC OTC is the #1 selling OTC heartburn medicine(*) on the market. For more information about PRILOSEC OTC, visit http://www.prilosecotc.com. PRILOSEC OTC is available over-the- counter and is distributed by P&G.

About Procter & Gamble (NYSE: PG)

Three billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers(R), Tide(R), Ariel(R), Always(R), Whisper(R), Pantene(R), Mach3(R). Bounty(R), Dawn(R), Pringles(R), Folgers(R), Charmin(R), Downy(R), Lenor(R), Iams(R), Crest(R), Oral-B(R), Actonel(R), Duracell(R), Olay(R), Head & Shoulders(R), Wella, Gillette(R), and Braun. The P&G community consists of almost 140,000 employees working in over 80 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

About National Breast Cancer Foundation (NBCF)

The National Breast Cancer Foundation's focus is to save lives now through early breast cancer detection. Mammograms are one of the best methods to catch the disease before it's too late. In fact, if the disease is caught early enough, the five-year survival rate is 97 percent. Visit http://www.nationalbreastcancer.org to learn more about mammograms and self- breast exams.

About the World Bunco Association

The World Bunco Association is dedicated to the organization, preservation, promotion and the expansion of Bunco group activity. The WBA is the official source and sanctioning body of Bunco(R) games, products and accessories. The WBA invites inquiries and is forming alliances with those interested in featuring Bunco playing as a wholesome means of social interaction, fundraising, community and family involvement, and just plain fun entertainment.

About Lifetime

LIFETIME is the leader in women's television and one of the top-rated basic cable television networks. A diverse, multi-media company, LIFETIME is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. LIFETIME Television, LMN, Lifetime Real Women, Lifetime Home Entertainment, and Lifetime Online (http://www.lifetimetv.com) are part of LIFETIME Entertainment Services, a 50/50 joint venture of The Hearst Corporation and The Walt Disney Company.

(*) Based on dollar sales. ACNielsen FD+ dollar share of heartburn (12/28/03 - 5/27/06).

(1) Wolters Kluwer Health, Wolters Kluwer Health Physician Recommendation Audit (April 2004 - September 2006, Acid Reducer Category). Data on file.

(2) Based on share of recommendations: Pharmacy Today 2004 OTC Survey, Acid Reducers

SOURCE PRILOSEC OTC
http://www.prilosecotc.com http://www.pg.com http://www.nationalbreastcancer.org http://www.lifetimetv.com





  [may 2007]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[04/22/17 - 08:34 AM]
Friday's Broadcast Ratings: NBC Slips Into Top Spot Among Adults 18-49
With CBS in repeats, the Peacock takes home the demo crown.

[04/21/17 - 01:37 PM]
TV One Announces Production of New Original Documentary Series, "Evidence of Innocence"
Hosted by Benjamin Crump, the series will profile the unbelievable true stories of individuals who were convicted of crimes they didn't commit, the journey each endured to have their cases overturned and the challenge to rebuild their lives.

[04/21/17 - 01:25 PM]
DIY Network Produces Pilot Starring Grammy Award-Winning Rap Artist Sir Mix-A-Lot
The special one-hour episode will feature Anthony - a Grammy(R) award winning rap artist and expert house-flipper - as he finds, renovates and flips houses in his hometown of Seattle.

[04/21/17 - 12:20 PM]
"Josh Gates' Destination Truth" Brings More Epic Adventures to Travel Channel
In the 43 one-hour episodes, explorer Josh Gates experiences hilarious and harrowing adventures in search of the truth behind the world's most unusual mysteries.

[04/21/17 - 11:46 AM]
Melissa Benoist and Julia Garner Join the Cast of "Waco"
Produced by Weinstein Television, the series is currently in production in Santa Fe, NM.

[04/21/17 - 11:42 AM]
Investigation Discovery to Encore "Killing Richard Glossip" in Wake of Arkansas Execution Last Night
As previously announced, and ahead of the premiere earlier this week, ID greenlit a fifth episode to capture new developments that come to light in the case.

[04/21/17 - 10:21 AM]
Hallmark Movies & Mysteries Original Premiere Date Changes
Look for "A Bundle of Trouble: An Aurora Teagarden Mystery" now on Sunday, May 21 while "Site Unseen: An Emma Fielding Mystery" is moving to Sunday, June 4.

[04/21/17 - 10:12 AM]
TV One Presents Stories of Perseverance, Love and Triumph with 2017-2018 Slate of Original Movies
"We are so excited to produce and present such a wide range of original films that expand the narrative of our community," said D'Angela Proctor.

[04/21/17 - 10:11 AM]
TV One Represents with Expanded Morning News, Current Affairs and Lifestyle Line-Up, Plus Increased Commitment to Family Reality and True Crime & Justice Shows During 2017 Upfront Presentation
"Our goal is to provide our discerning audience of information-conscious influencers with more of what they are looking for in original films, family reality, true crime and justice content," said Brad Siegel.

[04/21/17 - 10:01 AM]
Multiplatinum Superstar G-Eazy to Perform on Tuesday, April 25 Live Telecast of NBC's "The Voice"
G-Eazy will perform his new song "Good Life," which bears the honor of being the end title and closing track in Universal Pictures' most recent box office smash, "The Fate of the Furious."

[04/21/17 - 09:15 AM]
Freeform Picks Up a Third Season of the Hit Saga Series "Shadowhunters"
"Shadowhunters" returns for the second half of season two on Monday, June 5, with Shadowhunters and Downworlders reeling from what happened at the New York Institute in the winter finale.

[04/21/17 - 08:31 AM]
Thursday's Broadcast Ratings: CBS Wins Tight Demo Race
The Eye edges ABC, FOX and NBC by one-tenth of a ratings point among adults 18-49.

[04/20/17 - 05:16 PM]
NFL Network to Televise 18 NFL Games in 2017
Presented by Bud Light, the slate of 13 regular season games kicks off when the Houston Texans visit the Cincinnati Bengals on Thursday, September 14 exclusively on NFL Network.

[04/20/17 - 05:13 PM]
From Kickoff to Super Bowl LII, NBC Bookends the 2017 NFL Season & Is Home to a Record 28 Regular Season and Postseason Games
NBC's schedule opens with a blockbuster Kickoff Weekend featuring four 2016 playoff teams.

[04/20/17 - 05:10 PM]
FOX Sports Owns the Fall: Network Announces 2017 NFL Schedule Following Powerhouse Super Bowl Season
Presenting a 2017 lineup that includes 100 regular-season games, FOX's NFL coverage is led by nine editions of "America's Game of the Week," the country's most-watched television program for eight straight years.