or


[05/08/07 - 09:25 AM]
Lifetime Goes Bunco! Lifetime Television Airs the Second Annual Prilosec Otc Bunco World Championship
The special, which airs Friday, May 11, showcases the popular dice game played by over 17 million women nationwide.

[via press release from Lifetime]

Lifetime Goes Bunco! Lifetime Television Airs the Second Annual Prilosec OTC Bunco World Championship

Hot New Dice Trend and Fundraising Event to Premiere on Friday, May 11th with Special Guest Celebrity Chef Sandra Lee

CINCINNATI, May 8 Watch out Poker, Bunco is rolling in! The popular dice game played by over 17 million women nationwide now has its own show, airing Friday, May 11th at 11:00 p.m. ET/PT on Lifetime Television with a re-broadcast on Sunday, May 13th at 10:00 a.m. ET/PT. Now everyone who missed out on the trip to Las Vegas will be able to see first-hand the journey players made for the chance to be crowned the Prilosec OTC(R) Bunco World Champion.

Highlights of the show will include a behind-the-scenes look as five women travel from across the nation to Las Vegas to compete for the championship title. The hour-long program will feature special appearances by Celebrity Chef Sandra Lee who will show these Bunco ladies how to throw the ultimate heartburn-friendly Bunco party. Sandra Lee was also on hand to cheer on the women as they competed for the $50,000 cash prize.

Bunco may not be a household name, but it is rapidly becoming a household game. This dice game favored by women as an alternative to "poker night" has turned into a hot new suburban trend. Like most dice games, Bunco is based primarily on luck. For the women who play, Bunco is not merely a game, but a reason to connect with female friends for a home cooked meal, good gossip and just plain fun.

P&G found that twice as many frequent heartburn sufferers regularly play Bunco compared to the general population. These monthly Bunco games give women the chance to come together and discuss various aspects of their lives, including health issues, which is why Bunco provides a great forum to educate women about how they can avoid frequent heartburn.

"We are thrilled to bring Bunco into homes across the country through Lifetime," said Karen Klei, Brand Manager of Prilosec OTC. "We hope that this exciting program will spread the word about Bunco and help educate those who suffer from frequent heartburn on how they can better enjoy their Bunco nights with their friends and family."

About the Players

The Lifetime special will follow five Bunco players from across the United States on their journey to Las Vegas.

-- Christine from Shoreview, Minnesota is a bride-to-be who is traveling to the Prilosec OTC Bunco World Championship on her Bachelorette weekend.

-- Judy and Deann from Cleburne, Texas are a mother/daughter duo that are looking to trade in time at their Texas Ranch for a weekend of fun and games in Las Vegas.

-- Kim from Blythewood, South Carolina is a quintessential PTA Mom who is looking forward to a much needed girl's getaway and to trying her luck at the Prilosec OTC Bunco World Championship.

-- Elsa and her Bunco group from Dallas, Texas are in it for the charity. This group's goal is to raise money for the National Breast Cancer Foundation, while still managing to make some time for the slot machines.

Party with a Purpose

Traditionally, women have also used these gatherings as an opportunity to talk with friends about health concerns like breast cancer as well as to raise money for breast cancer research. To help maintain the tradition, Prilosec OTC has used the Prilosec OTC Bunco World Championship, an event which is sanctioned by The World Bunco Association, to raise money for this worthy cause. In the last two years Prilosec OTC, along with consumer support, has helped to raise over $400,000 for the National Breast Cancer Foundation.

About PRILOSEC OTC

PRILOSEC OTC is the #1 Doctor-(1) and Pharmacist-(2) recommended OTC acid reducer, the first of a class of OTC heartburn medicines that works differently from every other over-the-counter heartburn medication. Prilosec OTC is the only OTC heartburn medicine that can work for 24 hours with one pill a day by directly shutting down many acid pumps in your stomach when used as directed for 14 days for treating frequent heartburn. PRILOSEC OTC is the #1 selling OTC heartburn medicine(*) on the market. For more information about PRILOSEC OTC, visit http://www.prilosecotc.com. PRILOSEC OTC is available over-the- counter and is distributed by P&G.

About Procter & Gamble (NYSE: PG)

Three billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers(R), Tide(R), Ariel(R), Always(R), Whisper(R), Pantene(R), Mach3(R). Bounty(R), Dawn(R), Pringles(R), Folgers(R), Charmin(R), Downy(R), Lenor(R), Iams(R), Crest(R), Oral-B(R), Actonel(R), Duracell(R), Olay(R), Head & Shoulders(R), Wella, Gillette(R), and Braun. The P&G community consists of almost 140,000 employees working in over 80 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

About National Breast Cancer Foundation (NBCF)

The National Breast Cancer Foundation's focus is to save lives now through early breast cancer detection. Mammograms are one of the best methods to catch the disease before it's too late. In fact, if the disease is caught early enough, the five-year survival rate is 97 percent. Visit http://www.nationalbreastcancer.org to learn more about mammograms and self- breast exams.

About the World Bunco Association

The World Bunco Association is dedicated to the organization, preservation, promotion and the expansion of Bunco group activity. The WBA is the official source and sanctioning body of Bunco(R) games, products and accessories. The WBA invites inquiries and is forming alliances with those interested in featuring Bunco playing as a wholesome means of social interaction, fundraising, community and family involvement, and just plain fun entertainment.

About Lifetime

LIFETIME is the leader in women's television and one of the top-rated basic cable television networks. A diverse, multi-media company, LIFETIME is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. LIFETIME Television, LMN, Lifetime Real Women, Lifetime Home Entertainment, and Lifetime Online (http://www.lifetimetv.com) are part of LIFETIME Entertainment Services, a 50/50 joint venture of The Hearst Corporation and The Walt Disney Company.

(*) Based on dollar sales. ACNielsen FD+ dollar share of heartburn (12/28/03 - 5/27/06).

(1) Wolters Kluwer Health, Wolters Kluwer Health Physician Recommendation Audit (April 2004 - September 2006, Acid Reducer Category). Data on file.

(2) Based on share of recommendations: Pharmacy Today 2004 OTC Survey, Acid Reducers

SOURCE PRILOSEC OTC
http://www.prilosecotc.com http://www.pg.com http://www.nationalbreastcancer.org http://www.lifetimetv.com





  [may 2007]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[01/24/20 - 02:38 PM]
ABC News' Prime-Time Special "Royal Divide: Harry, Meghan, and The Crown" Airs Wednesday, Jan. 29
Look for the one-hour special on said night at 10:00/9:00c.

[01/24/20 - 12:01 PM]
Mark Cuban, Dr. Phil, Ryan Seacrest, Piers Morgan and Lisa Vanderpump to Be Featured in "Harry & Meghan: The Royals in Crisis"
As previously announced, the one-hour special bows Wednesday, January 29 on FOX.

[01/24/20 - 11:02 AM]
MTV Studios and Quibi Announce Chance the Rapper as the Host of "Punk'd"
"Punk'd" will be reimagined for a new generation and will be available only on Quibi's mobile video platform.

[01/24/20 - 08:40 AM]
Video: Showtime(R) Releases Season Two Trailer and Key Art for Docu-Series "The Trade"
The four-part season follows Central Americans on an odyssey to the United States (including some heading back home after being deported), while also delving into the shadow industries that prey on them every step along the way.

[01/24/20 - 08:12 AM]
Thursday's Broadcast Ratings: ABC's Dramas Return on Top
"Station 19" is the night's most-watched program while "Grey's Anatomy" leads the evening among adults 18-49.

[01/24/20 - 06:57 AM]
Final Round of Performers Confirmed for "The 62nd Annual Grammy Awards(R)"
This year's presenters include Common, Ava DuVernay, Cynthia Erivo, Jim Gaffigan, Dua Lipa, Trevor Noah, Sharon and Ozzy Osbourne, Billy Porter, Bebe Rexha, Smokey Robinson, Shania Twain, Keith Urban and Stevie Wonder.

[01/24/20 - 05:02 AM]
TV One Puts a New Spin on Romance with the Original Film "Steppin' Back to Love" Premiering Saturday, February 8 at 8 P.M. ET/7C
The film follows a once-loving couple connected by dance, who after facing marital struggles, use their passion for Chicago-style step-dancing to reignite the spark in their marriage.

[01/23/20 - 01:43 PM]
MTV's "Jersey Shore Family Vacation" Returns on Thursday, February 27th at 8PM ET/PT
After a tumultuous year, Mike "The Situation" rejoins the group after his long-awaited release from prison, and the roommates finally feel whole again and ready for a fresh start.

[01/23/20 - 01:28 PM]
Guy Fieri Hosts New Bracket-Style Culinary Competition Series "Tournament of Champions"
The five-part series launches Wednesday, March 4 at 10:00/9:00c on Food Network.

[01/23/20 - 12:51 PM]
92nd Oscars(R) Performers Announced
Cynthia Erivo, Elton John, Idina Menzel, Chrissy Metz and Randy Newman will perform the nominated songs.

[01/23/20 - 12:48 PM]
Oxygen's "In Ice Cold Blood" Hosted by Ice-T Returns Thursday, February 13 at 9PM ET/PT
During each hour-long episode, in-depth interviews and archival footage merge to spotlight an intriguing mystery, recounted through the lens of expert detective work, unpredictable twists and jaw-dropping discoveries.

[01/23/20 - 12:04 PM]
New Science Channel Series "Curse of the Bermuda Triangle" Premieres February 9
With dozens of years of experience at sea between them, the members of the Triangle Research and Investigation Group, or TRIG team, are led by long time captain and former Coast Guardsman Paul "Moe" Mottice.

[01/23/20 - 11:05 AM]
New Season of "Ballmastrz: 9009" Returns February 23 on Adult Swim
Special guest stars this season include Ed Asner, Rachel Dratch, Jo Firestone, Doc Hammer, Stephanie Sheh and Cree Summer.

[01/23/20 - 10:45 AM]
Travel Channel Renews Haunting Series "The Holzer Files" to Retrace More Cases from America's First Ghost Hunter
The series will return in late 2020 with 13 brand new episodes.

[01/23/20 - 10:13 AM]
OWN: Oprah Winfrey Network Renews Four Hit Unscripted Series: "Love & Marriage: Huntsville," "Ready to Love," "Black Women OWN the Conversation" and "Black Love"
The new seasons will air later in 2020.