or


[05/31/07 - 10:47 AM]
'Unplugged' Specials with the Police, Bon Jovi, Kenny Chesney, Mary J. Blige and John Mayer to Break Out Across MTV, VH1 and CMT
The intimate acoustic performances will roll out in a number of upcoming "Unplugged" specials that could appear on nearly every MTV, VH1 and CMT screen - from the television to the Web to the mobile phone.

[via press release from MTV]

'Unplugged' Specials with The Police, Bon Jovi, Kenny Chesney, Mary J. Blige and John Mayer to Break Out Across MTV, VH1 and CMT

Music Brands Unite to Deliver Maximum Exposure for Artists, Connecting With More Fans On-Air, Online and On Mobile

NEW YORK, May 31 -- The Police, Bon Jovi, Kenny Chesney, Mary J. Blige and John Mayer are among the multi-genre artists planned to break out the critically acclaimed "Unplugged" music franchise for new audiences across MTV, VH1 and CMT. The intimate acoustic performances will roll out in a number of upcoming "Unplugged" specials that could appear on nearly every MTV, VH1 and CMT screen - from the television to the Web to the mobile phone - providing maximum exposure for artists and the ability to cross musical generations and boundaries by connecting with diverse audiences. As legend has it, the first "Unplugged" was inspired by Jon Bon Jovi and Richie Sambora's acoustic performance at the 1989 MTV Video Music Awards.

The new multi-network, multi-genre incarnation of the Grammy Award-winning "Unplugged" will take full advantage of the world's three premier music brands in MTV, VH1, and CMT, as well as their broad number of platforms. Bon Jovi, whose newest album, "Lost Highway" releases June 19, 2007, will kick off the first cross-network "Unplugged" on consecutive nights beginning June 22, 2007, with each airing tailored for the specific audiences of MTV, VH1 and CMT. Each of the shows will then be available respectively on MTV.com, VH1.com and CMT.com after the on air premiere.

"When 'Unplugged' first premiered, it ushered in a new era of intimacy between artists and fans," said Van Toffler, President of MTV Networks' Music, Logo & Films Group. "Today, 'Unplugged' will be customized across our music channels - MTV, VH1 and CMT - as well as our multiple platforms, including online, mobile, VOD, and radio."

"When we first did the MTV awards show, we thought the only way to impact an audience of our peers, fans and the industry was to simply lay it all out there naked - stripped of all the pomp and production," said Jon Bon Jovi. "So it came down to two guys, and two guitars. It was Dick Clark who said to do two songs. At the end of the day it was and is all about the song in its purest form. A lot of great performances followed. Thanks MTV."

In addition to uniting with "Unplugged," MTV's successful "The Leak" franchise will now become a staple of all three music brands, making it the premier destination for discovering artists' unreleased tracks and albums online before their availability for purchase anywhere. The first cross brand "The Leak," will be on MTV.com and VH1.com, featuring Kelly Clarkson's newest release, "My December." Fans can stream the audio of the upcoming album a full week before its June 26th release.

MTV's "Unplugged" concert series first debuted in 1989 and is credited with starting an "acoustic revolution" among musicians. Unplugged has received critical acclaim, spotlighting artists including Eric Clapton who won six Grammys including Album of the Year for his Unplugged, Nirvana who won the Best Alternative Album Grammy for their Unplugged release, and Tony Bennett whose cross-generational Unplugged earned him Album of the Year honors. Other memorable "MTV Unplugged" performers include: R.E.M., Sting, Pearl Jam, Sheryl Crow, KoRn, Neil Young, Elton John, Bob Dylan, The Cure, Don Henley, LL Cool J, Duran Duran, Alanis Morissette, Jay-Z, Rod Stewart, Lauryn Hill and Paul McCartney.

The three different versions of "Bon Jovi Unplugged" will premiere on Friday, June 22nd on MTV; Saturday, June 23rd on VH1, VH1 Classic and MHD: Music High-Definition; and on Sunday, June 24th on CMT. Each music brands' audience will help inform where the upcoming "Unplugged" specials will appear. All of them will air in high-def on MHD: Music High-Definition.

Dave Sirulnick will serve as Executive Producer. Alex Coletti is Producer and Director.

MTV Networks

MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with more than 135 channels worldwide, owns and operates the following television programming services - MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, VH1 CLASSIC, LOGO, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 200 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.

SOURCE MTV Networks Music Group
http://www.mtv.com http://www.cmt.com http://www.vh1.com





  [may 2007]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









[11/25/14 - 05:08 PM]
Remaining Episodes of "Selfie" Will Be Available Weekly Starting Today on Hulu with a Plus Subscription
The series previously aired Tuesday nights at 8:00/7:00c on ABC.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:35 PM]
Video: Six New Videos for "Archer" Season Six
The electrifying new season of "Archer" premieres January 8 on FX.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 12:18 PM]
Video: "Real World: Skeletons" Trailer
The franchise's 30th installment rolls out on Tuesday, December 16 at 10:00/9:00c.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:54 AM]
MTV to Air Two New Specials "True Life Presents: Crazy Young Love" on Tuesday, December 2nd at 10 PM ET/PT and "Growing Up Greek" on Wednesday, December 3rd at 11 PM ET/PT
The former docudrama special follows three couples as they document the highs and lows of being young and obsessively in love.

[11/25/14 - 11:33 AM]
"RuPaul's Drag Race" Cast to Be Announced Live On Air During Logo TV's 2014 "New Now Next Awards"
The shroud of secrecy surrounding the 14 elite drag performers who'll comprise the seventh season cast will be lifted via a series of OMFG interstitials interspersed throughout the "New Now Next" telecast on Sunday, December 7.

[11/25/14 - 11:19 AM]
The CW Gives "Hart of Dixie" Fans an Early Holiday Present
Look for the season premiere to now debut on Monday, December 15 at 8:00/7:00c.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 10:37 AM]
Syfy Invites You Inside "The Bazillion Dollar Club"
The high-adrenaline, high-stakes docu-series immerses viewers in the brilliant and cut-throat world of today's forward thinking innovators.

[11/25/14 - 10:23 AM]
Video: WGN America Releases Spellbinding Teaser for Season Two of "Salem," Set to Return in April
In season two, the Grand Rite triggered at the end of last season is now underway and death is in the air.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 09:03 AM]
BBC America's Critically-Acclaimed Original Series "Orphan Black" Adds to Cast
Justin Chatwin and James Frain join the channel's hit original drama for its third season, which is currently in production and set to return in 2015.