or


[06/11/07 - 10:48 AM]
Oxygen and Glam Media Partner for Online Game
The "Fight Girls Fantasy League" allows participants to draft fighters from the series as players on their team and watch as they compete throughout the season.

[via press release from Oxygen]

Oxygen and Glam Media Partner for Online Game

"Fight Girls Fantasy League" Video Game to Launch June 12 on Oxygen.com and Glam.com

NEW YORK, June 11 -- Oxygen and Glam Media have partnered together to create a unique online game pegged to the premiere of Oxygen's newest original series Fight Girls, which follows ten female Muay Thai fighters as they compete for the ultimate title. The "Fight Girls Fantasy League" launches on June 12 and will run exclusively on Oxygen.com and Glam.com

The "Fight Girls Fantasy League" allows participants to draft fighters from the series as players on their team and watch as they compete throughout the season. Participants will earn or lose points based on events that take place throughout the season, like who wins the weekly competitions. The player with the most points at the end of the season will win a grand prize of $1,000.

This game is intended to acquaint viewers with the show and characters, drive buzz about the show and encourage tune-in, as well as continued interest throughout the season. The game will primarily be promoted by Glam Media and Oxygen will promote the game during each episode and banner ads on Oxygen.com. The game was developed by Fafarazzi, an online game developer and fantasy league website.

"Gaming is such a huge industry right now and we wanted to create something that tapped into that arena and also resonated with our audience," said Cynthia Ashworth, SVP of Marketing for Oxygen. "This game allows our audience to have a fully interactive experience and participate in a new way, which is something Oxygen is interested in exploring further in the future."

"As the fastest-growing property on the Web, Glam Media is committed to offering highly-engaging lifestyle entertainment for women," said Samir Arora, chairman and CEO of Glam Media. "Oxygen's Fight Girls and the unique video game and the interactive marketing campaign we've created together is a leading example of how Glam works with leading content providers and advertisers alike to create the ultimate digital experience." Premiering Tuesday, June 12th at 10:30 pm, Fight Girls chronicles ten tough female fighters who are out for the fight of their lives and attempt the impossible -- to beat the best female fighters in the world in a battle for the World Muay Thai Championship. Trained by Muay Thai guru Master Toddy, a champion and Thai native, ten women fight for the opportunity to travel to Thailand and compete in the country's historic sport also known as Thai Boxing.

About Oxygen Media

Oxygen, the only cable network owned and operated by women, is currently available in over 72 million homes. The network was launched in 2000 to fill a void in the television landscape -- creating a network targeted to younger women. Oxygen is rewriting the rulebook for women's television, with a vast array of unconventional and original programming including The Janice Dickinson Modeling Agency, The Bad Girls Club, Tori & Dean: Inn Love and Campus Ladies. Geraldine Laybourne, the network's founder, Chairman and CEO, has led the company to be a strong advocate for women. Through programs like The Mentor's Walk, Oxygen's national program for bringing along the next generation, and "Who Cares About Girls," Oxygen's new documentary series -- Oxygen is creating The New Girls Network.

About Glam Media

Glam is the fastest growing lifestyle Web property reaching over 12 million unique visitors a month in the US and 22 million unique visitors worldwide and ranks second in Top 10 Women's Web properties, as measured by comScore Media Metrix. Glam Media allows people to easily browse content on its flagship website, Glam.com, by fashion, beauty, and lifestyle channels and through the Glam Publisher Network of more than 300 magazines, websites, and blogs. Glam Media is backed by blue-chip venture-capital firms leading the new media wave: Accel Partners (Facebook, BrightCove), DAG Ventures (Friendster, Plaxo), Draper Fisher Jurvetson (Skype: eBay, Technorati), Walden Venture Capital, and Information Capital (Tickle/eMode: Monster, NetObjects).

SOURCE Oxygen; Glam Media
http://www.glam.com http://oxygen.com/





  [june 2007]  
S
M
T
W
T
F
S
     


· FIGHT GIRLS (OXYGEN)





[05/03/16 - 10:36 AM]
Molly Ringwald, Meredith Vieira, Amy Sedaris, John Hodgman, and "Hamilton" Cast Members Guest Star in Season Two of Bravo Media's "Odd Mom Out"
They'll join the previously announced Drew Barrymore and Blythe Danner.

[05/03/16 - 10:01 AM]
TBS's "Search Party" Adds Rosie Perez, Ron Livingston, Christine Taylor & Parker Posey in Recurring Roles
In addition, Brandon Micheal Hall has been named a series regular.

[05/03/16 - 09:07 AM]
Vice Media and ESPN Enter Production and Distribution Deal Across Digital, Mobile, and TV
Select films from ESPN's renowned documentary series "30 for 30" will air on Viceland, the new cable network from Vice.

[05/03/16 - 08:45 AM]
Monday's Broadcast Ratings: "The Voice" Extends NBC's Demo Win Streak
The Peacock has taken home the adults 18-49 crown for seven consecutive Mondays.

[05/03/16 - 08:29 AM]
Acclaimed Italian Crime Series "Gomorrah" Premieres August 24 on SundanceTV
As previously announced, the network has acquired seasons one and two from The Weinstein Company, each season featuring 12 one-hour episodes.

[05/03/16 - 07:22 AM]
Bravo Media Debuts New Series "Below Deck Mediterranean" Launching Activations in New York City and Across Digital Platforms
The network kicks off the new installment of the hit series with a premiere day stunt in New York City, as well as with a "Below Deck Mediterranean" Lens on Snapchat.

[05/03/16 - 07:17 AM]
Surging VH1 Greenlights Weekly Topical Show with Pop Culture Maven and Social Media Powerhouse Amber Rose Slated to Premiere This Summer
Rose will conduct candid interviews with celebrity friends and lead provocative, entertaining and humorous conversations with guests about pop culture, motherhood, relationships, friendships, race, and entrepreneurship.

[05/03/16 - 06:00 AM]
Amazon Prime Video Adds the Latest Series from The Weinstein Company and Oscar and Emmy-Winner Julian Fellowes, "Julian Fellowes Presents Doctor Thorne," to Its Original Series Lineup
The series stars Tom Hollander as Doctor Thorne, Ian McShane as Sir Roger Scatcherd, and Alison Brie as Miss Martha Dunstable.

[05/02/16 - 11:53 AM]
Freeform's "That's So Throwback" Programming Event Begins May 2
Laugh along with Lizzie McGuire as she competes with Kate, flash forward to the future with Raven Baxter, live a double life with Hannah Montana, and help Kim Possible save the world.

[05/02/16 - 11:03 AM]
FYI Premieres New Series "Teenage Newlyweds" - Tuesday, May 31 at 10pm ET/PT
The series captures their weddings and all the ups and downs of juggling family, school, career, finances and first homes, while still navigating life as a teenager.

[05/02/16 - 10:49 AM]
Rivalries Reach New Heights as the Competition Goes Down to the Wire in "Wicked Tuna's" Season Finale on Nat Geo Channel
The high-octane season five finale will be followed immediately by National Geographic Channel's only live show-after-the-show, "Reel Talk Live," on Monday, May 16.

[05/02/16 - 10:38 AM]
Oprah Winfrey to Star in HBO Films' "The Immortal Life of Henrietta Lacks"
The film tells the true story of Henrietta Lacks, an African-American woman whose cells were used to create the first immortal human cell line.

[05/02/16 - 10:30 AM]
Former Ohio State & NFL All-Pro Robert Smith Added to FOX Sports & BTN College Football Rosters
Smith teams with host Rob Stone and analysts Dave Wannstedt and Matt Leinart for pregame, halftime and postgame coverage on the FOX broadcast network and FS1 and appears on BTN studio shows throughout the week.

[05/02/16 - 10:11 AM]
Own a Piece of History with "The Oprah Winfrey Show" Audience Chair Auction
A select number of studio audience chairs will be available for auction with net proceeds going to the Oprah Winfrey Leadership Academy Foundation.

[05/02/16 - 09:37 AM]
Next Documentary in ESPN Films 30 for 30 Series, "Believeland," Premieres May 14
The documentary will chronicle the struggles of Cleveland's major sports franchises over the past 50 years and the impact it has all had on the psyche of a typical Cleveland sports fan.