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[07/19/07 - 01:42 PM] CBS Eye-Lert to Keep Viewers in Tune and on Time with Their Favorite Shows CBS Eye-lert, which launches this fall, will enable viewers to be notified via email and text message if the start time of a program will be delayed. |
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"CBS EYE-LERT" TO KEEP VIEWERS IN TUNE AND ON TIME WITH THEIR FAVORITE SHOWS
In a first for network television, CBS today announced a new viewer-centric marketing initiative to keep audiences informed if their favorite television show is delayed due to sports or news overrun. CBS Eye-lert, which launches this fall, will enable viewers to be notified via email and text message if the start time of a program will be delayed.
Through the coordination of CBS Interactive, broadcast operations, email and phone systems, viewers can subscribe to CBS Eye-lert by registering on CBS.com, CBSNews.com and Sportsline.com. This fall, when an NFL game runs beyond 7PM ET, thus causing a delay on the Network, viewers will be notified by email or text message prior to primetime and again once the specific start time of the primetime show has been determined. That way they can adjust their viewing or recording plans.
"Scheduling delays from sports overruns and breaking news are a fact of life in network television and the CBS Eye-lert is a great way to reach audiences in real-time so they can stay current with their favorite show," commented George Schweitzer, President of the CBS Marketing Group. "CBS Eye-lert is literally a game changer for our audience, so when the Jets run long, 'Cold Case' viewers won't come up short."
VeriSign will provide the wireless component that will enable any mobile phone user to receive a text message informing them if there are delays in the CBS program schedule.
About VeriSign
VeriSign, Inc. (NASDAQ: VRSN), operates digital infrastructure services that enable and protect billions of interactions every day across the world's voice, video and data networks. Additional news and information about the company is available at http://www.verisign.com/.
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[10/24/25 - 02:30 PM] Video: First Look at Upcoming New Drama "Memory of a Killer" Starring Patrick Dempsey and Michael Imperioli - Premiering This January on FOX Dempsey stars as a hitman, Angelo Doyle, leading a dangerous double life while hiding an even deadlier personal secret - he has developed early onset Alzheimer's.
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[10/24/25 - 02:02 PM] "20/20" Is Friday's Most-Watched Newsmagazine Across the Board In addition, "20/20" posted its best Adults 25-54 in more than four months.
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[10/24/25 - 02:01 PM] ABC News' "Nightline" Ranks No. 1 Across the Board, Leading NBC in All Key Demos for the 4th Straight Week "Nightline" grew year to year across the board: Total Viewers, Adults 25-54, and Adults 18-49.
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[10/24/25 - 01:05 PM] "Dancing with the Stars" Makes Television History - Rising for Fifth Straight Week The October 21 episode scored 6.63 million Total Viewers and a 1.38 rating among Adults 18-49, hitting new season highs in both demographics.
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[10/24/25 - 08:01 AM] Netflix Announces "Hollywood Arts," A Brand-New Spinoff of Hit Live-Action, "Victorious," with Daniella Monet Returning as Star and Executive Producer The series is set to debut on Netflix in 2026, followed by releases on Nickelodeon and Paramount+.
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[10/24/25 - 07:14 AM] FOX Sports Readies for Major League Baseball's 121st World Series Presented by Capital One Action leads off Friday, October 24, between the National League and current reigning World champion Los Angeles Dodgers and American League champion Toronto Blue Jays from Rogers Centre in Toronto, Canada, on FOX, FOX Deportes, the FOX Sports App and FOX One.
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[10/24/25 - 07:01 AM] Video: "Love Is Blind" Season 9: The Reunion - Official Trailer - Netflix Denver singles shake up their search for "the one" and step into the pods, braving twists, turns and love triangles to find their soulmate sight unseen.
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[10/24/25 - 07:01 AM] Experience the Family, the Fun, and the Fantastic! Marvel Studios' "The Fantastic Four: First Steps" Lands Exclusively on Disney+ November 5 Continuing the celebration of Marvel's First Family, the announcement was made live from SpaceCon 2025 in San Antonio, where The Fantastic Four: First Steps Immersive Pop-Up Experience invites attendees to step inside the iconic Baxter Building.
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[10/24/25 - 06:00 AM] The CW Network and Xfinity Celebrate 11 Years of the NASCAR Xfinity Series by Presenting the Third Stage of the Championship Race Commercial-Free Taking place in Phoenix, Arizona, on Saturday, November 1, the commercial-free stage presented by Xfinity was created to thank the loyal race fans who have supported the NASCAR Xfinity Series for more than a decade - helping the series grow through their unwavering enthusiasm, increased viewership, and continued trackside attendance.
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[10/23/25 - 05:01 PM] Video: "As You Stood By" - Official Trailer - Netflix When two women plot to end an abusive marriage through murder, an unexpected visitor arrives - threatening to shatter everything they've carefully planned.
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[10/23/25 - 02:33 PM] Largest Audience for "NBA Tip-Off" Doubleheader Since 2010 as NBA Returned to NBC and Debuted on Peacock Tuesday night's audience across NBC and Peacock peaked at 7.1 million viewers from 10:45-11 p.m. ET as Shai Gilgeous-Alexander led the defending champion Oklahoma City Thunder to a one-point win over the Houston Rockets in double overtime.
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[10/23/25 - 02:28 PM] The 305 Just Got Hotter: "Love & Hip Hop: Miami" Moves to BET Season 7 Premieres Tuesday, November 4 at 8 PM ET/PT The upcoming seventh season dives deeper than ever into Miami's thriving entertainment scene, following a cast of stars who are rebuilding, rebranding, and redefining success in real time.
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[10/23/25 - 01:30 PM] Critically Acclaimed Noir Thriller, "Dark Winds," to Return to AMC and AMC+ Sunday, February 15 The series' gripping fourth season focuses on the search for a missing Navajo girl, which takes Leaphorn, Chee and Manuelito from the safety of Navajo Nation to the gritty terrain of 1970s Los Angeles in a race against the clock to save her from an obsessive killer with ties to organized crime.
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[10/23/25 - 12:01 PM] Video: BET+ Releases Trailer for Horror Film "A Demon's Revenge" In the film, following the bloodshed in Belize, Peaches, played by Jhoné Lucas, delves deeper into Caribbean folklore and the terrifying truth that lurks beneath.
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[10/23/25 - 12:00 PM] FOX Entertainment Acquires Equity Stake in Chain, Forging Strategic Partnership with Experiential Food Phenomenon Co-Founded by B.J. Novak Included in the investment is a first look development deal through Chain Media.
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