or


[08/17/07 - 10:00 AM]
CBS Mobile, Verizon Wireless and Mediaflo USA Team Up to Stream Footage from Big Brother 8 House to V Cast Mobile TV 24/7
The channel will air a real-time, 24/7 feed of the activity inside the Big Brother House from August 19 through the season finale on September 18.

[via press release from CBS]

CBS Mobile, Verizon Wireless and MediaFLO USA Team Up to Stream Footage from Big Brother 8 House to V CAST Mobile TV 24/7

LOS ANGELES, BASKING RIDGE, N.J. and SAN DIEGO - August 17, 2007 - Contestants on Big Brother 8 may be housebound, but fans of the hit TV show can follow the drama of this season's final four weeks live, wherever they are. Marking the first time content from a primetime television show has aired live and continuously on mobile handsets in the U.S., CBS Mobile, Verizon Wireless and MediaFLOTM USA Inc., a wholly owned subsidiary of QUALCOMM Incorporated (Nasdaq: QCOM), have teamed up to provide a new channel dedicated to Big Brother 8. The channel will air a real-time, 24/7 feed of the activity inside the Big Brother House from August 19 through the season finale on Sept. 18, 2007 (note: programming is subject to change). In total, hundreds of hours of live programming will air on the Big Brother service, which is available at no additional charge to V CAST Mobile TV subscribers.

"We are thrilled to provide Big Brother's passionate and digitally savvy fans with yet another way to keep connected to the show 24/7," said Cyriac Roeding, executive vice president, CBS Mobile. "CBS Mobile is about innovation and creating truly made-for-mobile experiences. This Big Brother channel is both - a first in the U.S., and the most mobile entertainment possible - allowing you to ´┐Żlive' with the Big Brother houseguests on your phone 24/7."

Ryan Hughes, vice president of programming, Verizon Wireless, noted, "With Big Brother 8 from CBS, Verizon Wireless demonstrates our commitment to deliver the most compelling, exclusive programming available on mobile handsets."

"Big Brother 8 enjoys an avid following, and we are excited to provide fans with 24/7 access to the Big Brother house on their own terms - wherever they are and whenever they want," said Mike Bailey, vice president of programming, MediaFLO USA. "This is a great example of the innovative programming opportunities only MediaFLO USA's FLO TVTM service can provide."

Since its premiere earlier this summer, Big Brother 8 has been available to fans on multiple platforms including online, on the phone, on Showtime Networks and, of course, on the CBS Television Network. Mobile offerings available in addition to the new 24/7 mobile TV channel include downloads, special video clips, photos, live breaking house alerts and daily insider summaries sent straight to cell phones. In addition to this new channel, subscribers are able to view full episodes of Big Brother 8 on the CBS Mobile channel.

The dedicated Big Brother 8 channel will supplement regular programming from CBS Mobile, one of the eight regular services available on FLO TV, which is available to consumers on V CAST Mobile TV from Verizon Wireless. Other services include Comedy Central, ESPN Mobile, FOX Mobile, MTV: Music Television, NBC 2Go, NBC News2Go and Nickelodeon.

V CAST Mobile TV is live in more than 30 markets from coast to coast, including Atlanta, Chicago, Las Vegas, Los Angeles, New York and Philadelphia. For a complete list and map of available markets, please visit www.verizonwireless.com/mobiletv. More information on FLO TV can be found at www.flotv.com.

BIG BROTHER 8 follows the relationships and conflicts of players who live together in a house outfitted with dozens of cameras and microphones recording their every move 24 hours a day. One by one, the houseguests will vote each other out of the house. At the end of three months, the last remaining houseguest will receive the grand prize. BIG BROTHER 8 is executive produced by Emmy Award winner Allison Grodner and Rich Meehan, in association with Endemol U.S.A.

To preserve the drama for BIG BROTHER 8 television viewers, CBS may block or delay the mobilecast for a limited number of real-time events that transpire in the house.

CBS Corporation (NYSE: CBS.A and CBS) is a mass media company with constituent parts that reach back to the beginnings of the broadcast industry, as well as newer businesses that operate on the leading edge of the media industry. The Company, through its many and varied operations, combines broad reach with well-positioned local businesses, all of which provide it with an extensive distribution network by which it serves audiences and advertisers in all 50 states and key international markets. It has operations in virtually every field of media and entertainment, including broadcast television (CBS and The CW - a joint venture between CBS Corporation and Warner Bros. Entertainment), cable television (Showtime and CSTV Networks), local television (CBS Television Stations), television production and syndication (CBS Paramount Network Television and CBS Television Distribution), radio (CBS Radio), advertising on out-of-home media (CBS Outdoor), publishing (Simon & Schuster), interactive media (CBS Interactive), music (CBS Records), licensing and merchandising (CBS Consumer Products), video/ DVD (CBS Home Entertainment) and motion pictures (CBS Feature Films). For more information, log on to http://www.cbscorporation.com/.

Verizon Wireless operates the nation's most reliable wireless voice and data network, serving 62.1 million customers. The largest U.S. wireless company and largest wireless data provider, based on revenues, Verizon Wireless is headquartered in Basking Ridge, N.J., with 67,000 employees nationwide. The company is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

MediaFLO USA Inc. unleashes the power of TV for mobile consumers, combining the best content, an intuitive user interface and a superior multicast network to deliver a true TV experience. The award-winning MediaFLO USA mobile entertainment service, called FLO TV, offers full-length simulcast and time-shifted programming from the world's best entertainment brands, including CBS Mobile, Comedy Central, ESPN Mobile TV, FOX Mobile, MTV: Music Television, NBC2Go, NBC News2Go and Nickelodeon. The FLO TV service also will deliver short-format clips and real-time information and entertainment services. Based in San Diego, Calif., MediaFLO USA is a wholly owned subsidiary of QUALCOMM Incorporated. Further information is available at www.mediaflousa.com.

###

QUALCOMM is a registered trademark of QUALCOMM Incorporated. MediaFLO and FLO TV are trademarks of QUALCOMM Incorporated. All other trademarks are the property of their respective owners.





  [august 2007]  
S
M
T
W
T
F
S
   


· BIG BROTHER (CBS)









[05/05/15 - 08:35 AM]
Monday's Broadcast Ratings: "The Voice" Extends Demo Win Streak to Four Weeks
The Peacock's reality franchise is still the show to beat on Mondays among adults 18-49.

[05/04/15 - 02:00 PM]
FOX Picks Up a Double D'OHse of "The Simpsons," Renewing Series for 27th and 28th Seasons
"I've outlasted Letterman, Jon Stewart and 'McDreamy,' because I have something they don't: a costly 200-donut-a-day addiction," said Homer Simpson.

[05/04/15 - 01:39 PM]
The World Premiere of "Christopher Titus: The Angry Pursuit of Happiness" Debuts May 9 at Midnight on Comedy Central
In Christopher Titus' sixth stand-up special, he sticks to simple subjects, like how to solve all of the world's problems, giving his own eulogy and his father's erectile dysfunction.

[05/04/15 - 12:46 PM]
American Heroes Channel Sets Its Sights on Season Two of Breakout Hit Docudrama "Gunslingers"
Currently in production on six all-new episodes, the series exposes real, often little-known adventures of the Old West's legendary characters and how their fearless pursuit of freedom and profit still resonates in America today.

[05/04/15 - 12:09 PM]
ACC's Notre Dame and Syracuse Earn Top Seeds in NCAA Men's Lacrosse Championship
The top two seeds in the championship - No. 1 Notre Dame and No. 2 Syracuse, both from the Atlantic Coast Conference - take to the field for first-round action on ESPNU on Saturday, May 9 and Sunday, May 10, respectively.

[05/04/15 - 12:03 PM]
Lifetime(R) Original Movie "Cleveland Abduction" Delivers 3.1 Million Viewers in World Premiere
Lifetime spins the numbers for Saturday, May 2.

[05/04/15 - 11:30 AM]
History(R) Unveils Summer Programming Lineup and Premiere Dates
Highlights include four new nonfiction series and brand new episodes of hit series "American Pickers," "Counting Cars," "Mountain Men" and "Pawn Stars."

[05/04/15 - 11:01 AM]
"Red Nose Day Danceathon with Nick Cannon" Set to Stream Live in the 24 Hours Leading Up to NBC's May 21 Telecast of "Red Nose Day"
Streamed live from the NBC Experience Store at Rockefeller Center in New York City, the day of dance will be filled with guest DJs and musicians, celebrity drop-ins, and a variety of dance acts and troupes.

[05/04/15 - 11:00 AM]
Syfy Greenlights Lev Grossman's New York Times Best-Selling Fantasy "The Magicians" to Series
The 12-episode season will begin shooting in Vancouver in July.

[05/04/15 - 10:51 AM]
"The Big Bang Theory" Is The Week's Top Program in Viewer and Adult 18-49 Live Plus 7-Day Lift
CBS further spins the numbers for the week of April 13-19.

[05/04/15 - 10:48 AM]
USA Network Rolls Out One of the Widest Pre-Linear Distribution Plans in Cable TV History for Pilot Episode of Award-Winning New Series "Mr. Robot"
Additionally, for the first time ever, the network will release a version of the pilot with Spanish language subtitles across On Demand platforms.

[05/04/15 - 10:36 AM]
Live + 7 Day Ratings: ABC Has 4 of the Week's Top 10 Biggest Broadcast Gainers in Adults 18-49
ABC further spins the numbers for the week of April 13-19.

[05/04/15 - 10:13 AM]
Nickelodeon Greenlights Second Season of Daily Scripted Musical Comedy Series, "Make It Pop"
The series ranks as the most-watched long-form content on Nick.com and on the Nick App.

[05/04/15 - 10:00 AM]
Video: "Tyrant: The Devil Inside" - Official Season Two Trailer
Season two premieres Tuesday, June 16 at 10:00/9:00c on FX.

[05/04/15 - 09:32 AM]
The Stars Are Aligned and Scrubbing In for a Special Live Episode of "Undateable" Tuesday, May 5 at 9 P.M. on NBC
Zach Braff, Donald Faison, Neil Flynn, Christa Miller, Kate Walsh, Victoria Justice and Dr. Drew Pinskey are among those slated to appear.