NBC IS GOING GREEN WITH A WEEK OF ENVIRONMENTALLY CONSCIOUS PROGRAMMING TO KICK OFF NOVEMBER SWEEPS
From Daytime, Primetime to Late Night to NBC.com, NBC Proves That "Green is Universal"
Guest-Stars Include Oscar and Nobel Peace Prize Winner Al Gore, Rachel Bilson, Tom Cavanagh, Meredith Vieira, David Schwimmer and Kermit the Frog
Podbusters During "The Tonight Show with Jay Leno" Will Feature Tips on Going Green with Ed Begley Jr.
BURBANK - October 23, 2007 - NBC is looking to paint November sweeps green with environmentally conscious messages woven throughout all of its dayparts on NBC and NBC.com. The weeklong event, part of NBC Universal's overall commitment to eco-friendly content with its "Green is Universal" initiative, begins on Sunday, November 4 with "Sunday Night Football" on NBC and will run through Saturday, November 10. The network will adopt a variety of eco-friendly messages in different degrees across all dayparts, including the entire Thursday-night lineup with "My Name Is Earl," Emmy Award winners "30 Rock," "The Office," "Scrubs," and "ER," as well as the drama series "Life" and "Las Vegas," and the reality shows "Deal or No Deal," "The Biggest Loser" and "The Singing Bee." The announcement, part of NBC Universal's ongoing "Green is Universal" initiative, was made today by Ben Silverman, Co-Chairman, NBC Entertainment and Universal Media Studios.
"By creatively weaving stories concerning environmental awareness into our series, we see this as an opportunity to engage the audience and provide a positive social message," said Silverman. "Our ultimate goal is to entertain people while creating a conversation about a universal issue."
Primetime guest stars include Stanley Tucci and Reiko Aylesworth on "ER," Craig T. Nelson on "My Name is Earl," Kermit the Frog on "Deal or No Deal," Tom Cavanagh, who returns to "Scrubs," Jordan Bridges on "Bionic Woman," and Oscar winner and Nobel Peace Prize recipient Al Gore, along with Meredith Vieira and David Schwimmer who will appear in a star-studded "30 Rock."
NBC's popular daytime drama "Days of our Lives" (check local listings) will feature a special eco-awareness themed episode on November 5 when the Salem University students head to the Cheatin' Heart to celebrate a day of hard work planting trees and cleaning up the riverbanks.
The top-rated late-night talk shows will also be taking part in "Green Week" with comedic green-themed podbusters throughout the three shows. "The Tonight Show with Jay Leno" will feature five humorous eco-friendly reminders hosted by Ed Begley Jr., while "Late Night with Conan O'Brien" will air "Greening Up the Show" and "Last Call with Carson Daly" will offer green tips in its three original podbusters. Leno, who is known to drive a different car to work everyday, will be arriving at the Burbank studio in a variety of environmentally sound vehicles for the week. Even the guests are connected to "green" messages with an appearance by recent Oscar winner and Nobel Peace Prize Recipient Al Gore on "The Tonight Show with Jay Leno" (November 8). In addition, "Late Night with Conan O'Brien" will feature guests on the November 7 show whose names incorporate the word green. Not to be out-done, "Saturday Night Live's" "Weekend Update" is scheduled to have a Green Week feature on November 10.
"Green is Universal" also hits the Internet as NBC.com goes green on Sunday, November 4 at 3 p.m. (ET). The site will feature green tips from each of the themed shows, "The More You Know" eco-friendly messages from NBC stars, green blogs from the executive producers of fan favorites such as "ER" and "Las Vegas" as well as videos which will feature highlights from the shows, celebrity public service announcements and a behind-the-scenes look at "Days of our Lives" star Peter Reckell's environmentally sound home.
NBC Universal expands its ongoing environmental commitment with "Green is Universal" - an unprecedented, companywide weeklong programming effort. Through its worldwide programming, specials and consumer-focused events, the week will focus the entire company's resources and efforts toward educating viewers, web & wireless users, and the company's employees on ecological issues and our impact on the environment. NBCU's weeklong global event takes place Sunday, November 4 through Saturday, November 10.
Following are the days, time (ET) and storyline information for NBC's "Green is Universal" week of primetime programming:
Monday, November 5
CHUCK (8 - 9 p.m.)
BACK TO SCHOOL -- Chuck (Zachary Levi) has to return to Stanford University, the institute that expelled him, on a weekend where the university is hosting its annual Green Festival and homecoming football game. Chuck's focus will need to be on helping his former professor, whom he discovers is also a government operative and is being hunted out for a sensitive top-secret file. Chuck must use his past experiences to find his professor's hidden secrets, while at the same time discovering shocking secrets about his own life. More importantly, Chuck discovers the truth about his former friend, Bryce Larkin, the one who got him kicked out of Stanford. Meanwhile, Morgan (Joshua Gomez) has problems with the new assistant manager at Buy More. Yvonne Strahovski, Adam Baldwin, Sarah Lancaster and Ryan McPartlin also star.
HEROES (9-10 p.m.)
WHILE SEVERAL HEROES FACE OFF AGAINST THE "NIGHTMARE MAN," PETER LEARNS JUST HOW DEADLY THE VIRUS CAN BE -- When one of his forgotten abilities suddenly manifests, Peter (Milo Ventimiglia) and Caitlin (Katie Carr) get thrown into a crisis situation, and learn first-hand just how deadly the mysterious
virus striking people with abilities can be. Suresh (Sendhil Ramamurthy), Matt (Greg Grunberg), Nathan (Adrian Pasdar), Niki (Ali Larter) and Bob (guest star Stephen Tobolowsky) band together to fend off the "nightmare man's" attack. As West (Nick D'Agosto) helps with some energy-saving fixes around the house, Claire (Hayden Panettiere) hopes he doesn't stumble on a photo and learn that the man who kidnapped him as a child is her father (Jack Coleman). Meanwhile, in feudal Japan, Hiro (Masi Oka) and Kensei's (David Anders) legendary journey takes a dramatic, final turn. Kristen Bell, Noah Gray-Cabey, Dana Davis, James Kyson Lee, Zachary Quinto and Dania Ramirez also star. Alan Blumenfeld, Jimmy Jean-Louis, Shalim Ortiz, Eriko Tamura and Adair Tishler guest star.
JOURNEYMAN (10-11 p.m.)
HIGH STAKES IN THE PAST -- Much to Dan's (Kevin McKidd) dislike, Katie (Gretchen Egolf) considers going back to work as a television journalist. Dan travels back in time to protect a witness from certain death. Livia (Moon Bloodgood) arrives just in time to save Dan's future. Meanwhile, Jack (Reed Diamond) continues to investigate his brother's mysterious behavior. While in the past, Dan educates a stunned cab driver on the wonders of recycling. Brian Howe and Charles Henry Wyson also star.
Tuesday, November 6
THE SINGING BEE (8-8:30 p.m.)
'THE SINGING BEE' GOES GREEN IN A SPECIAL ECO-FRIENDLY EPISODE - Songs about the earth and environment take center stage in an eco-friendly installment that is aimed at promoting the universal cause. "Green" surprises are in store as contestants are challenged to accurately sing the lyrics to popular songs that touch on this subject matter in a variety of karaoke-style competitions. In this exciting singing showdown, there's no middle ground for partially correct answers -- contestants must be perfect or they're out of the game. Joey Fatone hosts with music provided by house band Ray Chew and the Groove.
THE BIGGEST LOSER (8:30-10 p.m.)
'BIGGEST LOSERS' GO GREEN -- The red, blue and black teams all go "green" for the week, participating in recycling and learning how to implement new environmentally friendly habits in their lives. They also learn to exercise without the aid of electricity, taking their workouts to a whole new level. This week's challenge is all about recycling, and the winners get something really environmentally friendly - Ford Escape hybrids! Alison Sweeney is the host, and trainers Bob Harper, Kim Lyons and Jillian Michaels also star.
Wednesday, November 7
BIONIC WOMAN (9-10 p.m.)
ARE YOU ON THE LIST? JORDAN BRIDGES GUEST-STARS -- The Berkut Group has to team up with the CIA to catch a dangerous man who is selling a list naming the Berkut Group and CIA operatives. When Jaime (Michelle Ryan) and Tom (guest star Jordan Bridges, "Conviction") are partnered on the mission, it takes them to an international environmental conference in Paris, where they find themselves in the City of Love, competing and flirting with each other, while still trying to maintain a professional relationship. Meanwhile, Becca (Lucy Kate Hale) lands herself in jail when she tries to impress a boy and Jonas (Miguel Ferrer) has to bail her out. Molly Price, Will Yun Lee and Mark Sheppard also star.
LIFE (10-11 p.m.)
WHAT SEEMS LIKE A HATE CRIME TURNS OUT TO BE A YOUNG MAN'S CRY FOR HELP -- When two Persian-Americans are killed and a third is kidnapped, Detective Charlie Crews (Damian Lewis) and Dani Reese (Sarah Shahi) believe they have a hate crime on their hands. They race to meet the kidnappers demands before it's too late. What unfolds is a complicated scheme involving drugs, money and ultimately a young man's desperate attempt to win his mother's affection. Meanwhile, Crews' dream about solar panels prompts him to want to buy a solar farm. Crews' roommate and financial adviser, Ted Earley (Adam Arkin), questions his impulsive nature. Robin Weigert also stars.
Thursday, November 8
MY NAME IS EARL (8-8:30 p.m.)
SCARED STRAIGHT - CRAIG T. NELSON GUEST-STARS-The warden (Craig T. Nelson) asks Earl (Jason Lee) to take on a task of forming a skit called, "Scared Straight" that will scare kids from committing crimes and stay out of jail. The warden then asks Earl to incorporate environmental friendly "green" messages into his presentation, based off a request from his wife, the governor. Meanwhile, Randy (Ethan Suplee) gets into a fight with Earl about who is in charge between the two of them, and uses his guard privileges to make Earl's life difficult. Jaime Pressly and Eddie Steeples also star.
30 ROCK (8:30-9 p.m.)
SPECIAL GUEST STARS OSCAR AND NOBEL PEACE PRIZE WINNER AL GORE, MEREDITH VIEIRA, AND DAVID SCHWIMMER JOIN IN ON '30 ROCK'S' GREEN INITIATIVE -- As part of a GE-wide green initiative, Jack (Alec Baldwin) has come up with the idea of creating a green mascot for NBC -- a "Phillie Phanatic" -looking character named Greenzo. When Greenzo's eco-friendly preachiness gets obnoxiously out of hand in "The Girlie Show" offices, it's Liz (Tina Fey) who gets fed up the most with the ridiculous character. Kenneth (Jack McBrayer) is planning his annual house party, a boring little soiree where Liz has been the only one who ever shown up in the past. Tracy (Tracy Morgan) wants the party to be a success for Kenneth, so he spreads a few little rumors to get the event hopping. What starts out as simple office gossip, gets out of control. Also stars Jane Krakowski, Lonny Ross, Judah Friedlander, Scott Adsit, Katrina Bowden, and Maulik Pancholy. Also featuring special guest stars Oscar and Nobel Prize winner Al Gore, Meredith Vieira and David Schwimmer.
THE OFFICE (9-9:30 p.m.)
INTO THE WOODS; SPECIAL GREEN WEEK EPISODE -- After Ryan (B.J. Novak) excludes Michael (Golden Globe winner Steve Carell) from a corporate wilderness retreat, Michael heads into the woods for his own survival adventure with nothing but the suit on his back. Back at work, Jim (John Krasinski) tries to revolutionize the office birthday party. Rainn Wilson, Jenna Fischer, Leslie David Baker, Brian Baumgartner, Ed Helms, Angela Kinsey, Kate Flannery, Oscar Nunez, Phyllis Smith, Mindy Kaling, Paul Lieberstein, Creed Bratton and Craig Robinson also star.
SCRUBS (9:30-10 p.m.)
IT AIN'T EASY BEING GREEN - THE STAFF AT SACRED HEART GETS A LESSON IN BEING ENVIRONMENTALLY CONSCIOUS; TOM CAVANAGH ('ED') GUEST-STARS - After watching "An Inconvenient Truth." the Janitor (Neil Flynn) vows to save the world by becoming the Environmental Officer at Sacred Heart, but the staff soon finds out that his methods of motivation are a bit peculiar. Meanwhile, J.D. (Zach Braff) has to face his own inconvenient truth when his brother, Dan (Tom Cavanagh, "Ed"), returns to town and tells him that it is time to "grow up." Elsewhere, Elliot (Sarah Chalke) and Dr. Cox (John C. McGinley) debate over the hypocrisy of their practice. Donald Faison, Judy Reyes and Ken Jenkins also star.
ER (10-11 p.m.)
ROLLING BROWNOUTS HIT CHICAGO; SPECIAL GREEN WEEK EPISODE- STANLEY TUCCI ('THE DEVIL WEARS PRADA') AND REIKO AYLESWORTH ("24") GUEST-STAR- In an effort to help the planet and attract the ladies, Morris (Scott Grimes) buys an energy efficient smart car. While County General tries to conserve energy during the rolling brownouts, the staff finds alternative ways to deal with the heat. Abby (Maura Tierney) and Pratt (Mekhi Phifer) try and treat a fussy baby but disagree on the diagnosis. Meanwhile, Abby falls back into old habits and gives into temptation while Kovac (Goran Visnjic) is in Croatia. John Stamos, Linda Cardellini and Parminder Nagra also star. Stanley Tucci ("The Devil Wears Prada") and Reiko Aylesworth ("24) guest-star.
Friday, November 9
DEAL OR NO DEAL (8-9 p.m.)
KERMIT THE FROG GUEST-STARS AS 'DEAL OR NO DEAL' GOES 'GREEN;' ARKANSAS WOMAN RETURNS TO FINISH HER GAME AND NEW YORK MAN TRIES HIS LUCK AT BECOMING A MILLIONAIRE -- Howie Mandel hosts this exhilarating hit game show of chance and odds where contestants try their luck at becoming a millionaire. Tonight, "Deal or No Deal" celebrates NBC's "Green Week" starting with Mandel riding a cruiser bike into the studio with the 26 models, all in dresses made from army surplus parachutes, on bikes behind him! Then Keisha Brown from Jacksonville, Arkansas returns to finish her game and Danny Pecoraro of Brooklyn, New York has a surprise supporter when Kermit the Frog joins his support bench as he tries his luck at becoming a millionaire. Viewers at home can also watch and play the "Play At Home Lucky Cast Game" for a chance to win $50,000.
FRIDAY NIGHT LIGHTS (9:00 - 10:00 pm)
THE TRUTH-JESSALYN GILSIG GUEST-STARS-Key evidence comes in implicating Landry (Jesse Plemons) and his father finds out. Landry decides to come clean with his father, and forces his dad into a situation where he must choose between being a father or a cop. Tami's (Connie Britton) sister, Shelley (guest star Jessalyn Gilsig), comes to help Tami out with the baby. Tami's more free-spirited sister Shelly arrives and stirs things up in the Taylor household and makes Tami question her choices in life. One of the ways she shakes things up is by selling the need to live a green lifestyle, even in a less-than-progressive town like Dillon, Texas. Meanwhile, Tim Riggins (Taylor Kitsch) is kicked off the team and must prove to Coach Taylor (Kyle Chandler) that he truly wants to be a part of the team. Zach Gilford, Aimee Teegarden, Gaius Charles, Adrianne Palicki, and Minka Kelly also star.
LAS VEGAS (10-11 p.m.)
THE BRIGHTER SIDE TO BEING "GREEN"-The Montecito hosts an environmentally friendly conference, making Delinda (Molly Sims) realize that the casino and its staffers should be doing its part to help Mother Earth. When she tries to convince Danny (Josh Duhamel) that "green" is the way to go, he questions her plans, making for an unfriendly environment at home. Sam (Vanessa Marcil) learns that many of her high-roller clients are looking for love and tries to capitalize on this discovery. Meanwhile, Cooper (Tom Selleck) shows a new side of himself when a mystery woman arrives at the casino. James Lesure also stars. Gail O'Grady and Camille Guaty guest-star.
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