or


[10/25/07 - 02:04 PM]
Spike TV and the Ultimate Fighting Championship(R) Extend Strategic Television Partnership Through 2011
The pact includes a four season extension of "The Ultimate Fighter," taking the series through its 12th edition.

[via press release from Spike TV]

Spike TV and the Ultimate Fighting Championship(R) Extend Strategic Television Partnership Through 2011

Exclusive Deal Maintains Spike TV as the Home of the UFC(R) on Cable TV Includes New Seasons of 'The Ultimate Fighter(R),' UFC(R) Fights Nights(TM), New Episodes of 'UFC(R) Unleashed(TM),' And A New Weekly Live Fight Series

NEW YORK, Oct. 25 -- Spike TV, a division of MTV Networks, and the Ultimate Fighting Championship(R) (UFC(R)) organization have agreed to a new, three-year extension of their strategic partnership, it was announced jointly today by Kevin Kay, President, Spike TV and Dana White, President, Zuffa, LLC d/b/a Ultimate Fighting Championship. The deal maintains Spike TV as the basic cable home to the UFC, the premier brand in mixed martial arts, the fastest growing sport in America, through 2011. The deal was brokered by the Endeavor Agency.

The main components of the deal are:

-- Seasons 9 through 12 of the highly successful reality series, "The Ultimate Fighter(R)." The first five seasons of "The Ultimate Fighter" on Spike TV were seen by 93 million viewers. *

-- 12 live fight cards, "UFC(R) Fight Nights(TM)," hosted by Joe Rogan and Mike Goldberg. Spike TV will telecast four per year.

-- Two seasons of a new, weekly live fight series (details to be announced at a later date).

-- 39 one-hour episodes of "UFC(R) Unleashed(TM)," hosted by Mike Goldberg, featuring the greatest fights in the history of the Ultimate Fighting Championship, many of them never seen before on basic cable. Spike TV will run 13 per year in '09, '10, and '11.

"With the tremendous success and the record ratings we have achieved over the years, I am very happy to have Spike TV as UFC's cable partner," said White. "I am excited to continue our relationship with the team that has supported UFC from the very beginning, and to have even greater success with all of our UFC programming on Spike TV."

"We are proud to be the television home of the country's hottest sports brand which is now firmly established as a major, regulated sports franchise with an ever-growing fan base," said Kevin Kay, President, Spike TV. "It is a testament to the dedication and foresight of UFC President Dana White that the UFC has emerged, since its debut on Spike TV three years ago, as a must- have for viewers and advertisers alike."

In 2007, seven live UFC fights on Spike TV have averaged more young men in the coveted 18-34 demographic (869,000) on cable than the more established 'major' American sports of basketball, baseball, football, hockey, and NASCAR including:

62% more than the NLCS on TBS

143% more than the NBA playoffs on ESPN

24% more than the NBA playoffs on TNT

123% more than MLB Sunday Night baseball on ESPN

48% more than NASCAR on TNT

31% more than NASCAR on ESPN

81% more than the NFL on NFL Network

595 % more than the NHL Stanley Cup Finals on Versus

The sixth season of "The Ultimate Fighter" currently airs Wednesday nights at 10:00pm ET/PT and averages over 1.5 million viewers each week. Season seven begins production in January, 2008. Craig Piligian of Pilgrim Films and Television, Frank Fertitta III, Lorenzo Fertitta, Dana White of Zuffa, LLC, and Kevin Kay of Spike TV are the show's executive producers. Brian J. Diamond, senior vice president, sports & specials, Spike TV is co-executive producer and Christopher Martello is executive in charge of production for Spike TV.

Spike TV is available in 96.1 million homes and is a division of MTV Networks. A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world's leading creators of programming and content across all media platforms.

*SOURCE: Npower; The Ultimate Fighter #1-5; all telecasts within season; P2+ cume; 1 minute qualifier

SOURCE Spike TV
http://www.spiketv.com





  [october 2007]  
S
M
T
W
T
F
S
 


· ULTIMATE FIGHTER, THE (FS1)





[07/22/14 - 01:49 PM]
Hide the Donuts! FXX Is Bringing Homer Simpson's Dome to Comic-Con
Starting in August, FXX will become the cable network home for all seasons of "The Simpsons," excluding seasons airing in their first run on FOX.

[07/22/14 - 01:47 PM]
HGTV Still Tops on Sundays - "Flipping the Block" One of HGTV's "Best Series Premieres Ever"
HGTV spins the numbers for Sunday, July 20.

[07/22/14 - 01:14 PM]
Velocity's Hit Car Restoration Series "FantomWorks" Returns for Season Two on Sunday, July 27 at 9 and 10 PM ET/PT
Dan Short and his team kick-off Velocity's week-long summer programming event "Dream Car Week" with all-new back-to-back episodes from season two.

[07/22/14 - 12:10 PM]
Virtual Reality Meets Middle Earth - And The Muppets (!) at Warner Bros.' Star-Packed Booth for Comic-Con 2014
Plus: from Thursday through Sunday, a cavalcade of talent will be signing for fans at the Warner Bros. booth.

[07/22/14 - 12:04 PM]
Spike TV's "Comic-Con All Access" to Be Programmed and Controlled by Fans Via Social Media
Additionally, Spike will celebrate the industries "Game Changer of the Year," as voted by the fans.

[07/22/14 - 11:34 AM]
Adult Swim Once Again Ranks #1 Among Basic Cable Networks for Primetime Delivery of Adults 18-34
Turner spins the numbers for the week of July 14-20.

[07/22/14 - 11:20 AM]
TNT Wins Fourth Week in a Row, with "Major Crimes," "Rizzoli & Isles" and "The Last Ship" Leading the Pack
TNT spins the numbers for the week of July 14-20.

[07/22/14 - 11:16 AM]
Hilarious Roastmaster Jeff Ross Mentors Comics to Roast Famed Funnyman Gilbert Gottfried on NBC's "Last Comic Standing" Thursday, July 24
The result is a no-holds barred, hilarious night of comedy at the Avalon Ballroom in Hollywood, where the comics roast not only Gottfried, but also each other.

[07/22/14 - 11:13 AM]
Premiere of New American Heroes Channel Series "Gunslingers" Breaks Network Record for P2+ and HH Delivery
American Heroes Channel spins the numbers for Sunday, July 20.

[07/22/14 - 11:12 AM]
HBO Confirms Sept. 20 Debut for "On the Run Tour: Beyonce and Jay Z"
Featuring the superstars in their first collaborative tour - and their first HBO concert event - the special will tape September 12 and 13 at Stade de France in Paris.

[07/22/14 - 10:32 AM]
PBS Arts Fall Festival 2014 Kicks Off September 26
Entering its fourth season, the PBS Arts Fall Festival has become a Friday night fall tradition, reaching more than 33 million viewers since its conception in 2011.

[07/22/14 - 10:31 AM]
PBS and BBC Worldwide North America Sign Deal to Bring Fourth Season of "Call the Midwife" to U.S.
Look for a special holiday episode on Sunday, December 28 followed by season four on Sunday, March 29.

[07/22/14 - 10:30 AM]
PBS Announces New Series: "The Brain with Dr. David Eagleman"
The show will premiere in 2015 as part of the PBS "Think Wednesday" lineup of science and nature programming.

[07/22/14 - 10:29 AM]
New PBS Documentary Reveals the Untold Story of the U.S. Navy SEALs
The two-hour special premiers on Veterans Day, Tuesday, November 11 at 9:00/8:00c.

[07/22/14 - 10:28 AM]
PBS and "American Experience" Announce "Walt Disney" to Premiere Fall 2015
The film features rare archival footage from the Disney vaults, scenes from some of his greatest films, and includes interviews with animators and artists who worked with him.