"THE 34TH ANNUAL PEOPLE'S CHOICE AWARDS" NOMINATIONS TO BE REVEALED AT STAR-STUDDED EVENT HOSTED BY RYAN SEACREST WITH CREST + SCOPE AWARD SHOW TO BE BROADCAST TUESDAY, JAN. 8, 9:00-11:00 PM, LIVE ET/DELAYED PT ON THE CBS TELEVISION NETWORK

LOS ANGELES, Nov. 6 - The nominations for THE 34TH ANNUAL PEOPLE'S CHOICE AWARDS will be announced at a star-studded event on Thursday, Nov. 8 at a premier West Hollywood hot spot. This year, for the first time ever, the nominees will be celebrated with an official Crest + Scope People's Choice Nomination Announcement Party, benefiting Operation Smile. The event's host, Crest + Scope spokesperson Ryan Seacrest, will welcome guests and introduce and Paula Abdul ("American Idol"), A.J. Cook ("Criminal Minds"), Scott Foley ("The Unit") and Masi Oka ("Heroes") who will announce the nominees and kick off the voting on http://www.pcavote.com/.

After the nomination announcements are made, a private party will take place welcoming past and present People's Choice Awards winners and nominees.

Winners will be revealed during the live broadcast of THE 34TH ANNUAL PEOPLE'S CHOICE AWARDS from the Shrine Auditorium in Los Angeles, Tuesday, Jan. 8 (9:00-11:00 PM, live ET/delayed PT) on the CBS Television Network. As the first award show of 2008, THE 34TH ANNUAL PEOPLE'S CHOICE AWARDS will honor fan favorites in television, movies and music.

In addition to kicking off voting for nominated celebrities, Seacrest will also call for America to vote for their favorite of three finalists chosen from more than 18,000 registrants in the "Smile Bright in the Spotlight" search on http://www.smilespotlight.com/. The lucky winner will take the spotlight as the official Miss/Mister People's Choice, presenting trophies onstage at THE 34TH ANNUAL PEOPLE'S CHOICE AWARDS. The contest is part of Seacrest's yearlong partnership to launch new Crest Extra White plus Scope toothpaste, Scope White rinse and Glide Whitening plus Scope flavor floss.

Potential nominees for THE 34TH ANNUAL PEOPLE'S CHOICE AWARDS were compiled with the help of Knowledge Networks, a leading market research company, along with members of the People's Choice Community. Knowledge Networks used its consumer research resources, which include the only projectable, Web-based, nationally representative panel, to identify a pop culture-involved sample of men and women ages 18-49. For each category, the respondents were provided with a set of candidates determined by national ratings averages, box-office grosses and music sales. The respondents then chose their favorites in Television, Movies and Music. They also had the option to write in their favorites where not included among the provided candidates. Their top three selections in each category became the final nominees. Fans have the opportunity to vote for their favorites in each category at http://www.pcavote.com/ beginning Nov. 8, 2007.

Operation Smile is a not-for-profit, volunteer medical services organization that provides reconstructive facial surgery to indigent children and young adults.