or


[01/31/08 - 09:37 AM]
Showtime Networks Teams with Brightcove to Revolutionize the 2008 Primetime Emmy(R) Campaign
In lieu of DVD screeners, Showtime will now stream its "for your consideration" episodes online for ATAS members.

[via press release from Showtime]

Showtime Networks Teams With Brightcove to Revolutionize the 2008 Primetime Emmy(R) Campaign

Eco-Friendly Online outreach is first initiative in a broad relationship

LOS ANGELES, Jan. 31 -- Showtime Networks is taking its 2008 Primetime Emmy(R) campaign online in a modern approach which provides members of the Academy of Television Arts and Sciences (ATAS) an efficient and eco- friendly option to screen eligible programming for awards consideration. Working with Internet TV leader Brightcove Inc., they will deliver a customized Internet-based experience that allows voting members to view full seasons of Showtime's original series beginning February 15 and throughout the June balloting and final August judging phases. SHOWTIME is the first network to make entire seasons available to Academy members via the internet.

Showtime will utilize Brightcove's soon-to-be-released Internet TV service, "Brightcove Show," an innovative Internet TV application that delivers an instant, full screen, broadcast quality viewing experience direct to each member's computer through standard Web browsers. Showtime will send a brochure/mailer with program information and select episodes on three DVD's (down from 20 last year) along with a unique passcode that will allow access to an ATAS members only site, http://sho.com/foryourconsideration, to view full seasons of its signature original programming eligible for Primetime Emmy Award consideration.

Members will be able to stream complete current seasons of "Weeds," "Dexter," "Brotherhood," Californication," and "The L Word (R)". Shows that have yet to debut on the network --"The Tudors Season 2," "Tracey Ullman's State of the Union," "This American Life Season 2," and a new television film "An American Crime," starring Catherine Keener (CAPOTE) and Ellen Page (JUNO) -- will roll out throughout the campaign season as they become available.

"This year's Primetime Emmy campaign initiative was driven by a goal to create a new and unique way for voters to view Showtime's eligible programming anywhere in the U.S," said Richard Licata, Executive Vice President, Corporate Communications for Showtime. "Rob Hayes, Senior Vice President/General Manager, Showtime Digital Media, suggested we collaborate with the creative minds at Brightcove -- a win-win not only for Showtime and its programming but for the thousands who will enjoy this cutting edge TV/internet experience. This will eliminate the enormous amount of packaging which has inundated members and ultimately ends up in our landfills," he added.

"Showtime's rollout of Brightcove Show to support its 2008 Primetime Emmy Campaign is demonstrative of the network's continued willingness to push innovation on all fronts, from its original programming to the way it interacts with Academy members," said Jeremy Allaire, Brightcove Chairman and CEO. "This campaign is the latest extension of Brightcove and Showtime's ongoing relationship to deliver high quality web video to Showtime's broader online audience. We look forward to helping Showtime execute a successful Primetime Emmy campaign."

This initiative is the first in an overall working partnership between the two companies, which includes Showtime's use of Brightcove for the programming and distribution of video content on http://www.sho.com, the network's official home on the Internet.

The new Showtime Emmy site will be live exclusively to Television Academy members as of February 15, 2008.

ABOUT SHOWTIME NETWORKS

Showtime Networks Inc. (SNI), a wholly-owned subsidiary of CBS Corporation, owns and operates the premium television networks SHOWTIME(R), THE MOVIE CHANNEL(TM) and FLIX(R), as well as the multiplex channels SHOWTIME 2(TM), SHOWTIME(R) SHOWCASE, SHOWTIME EXTREME(R), SHOWTIME BEYOND(R), SHOWTIME NEXT(R), SHOWTIME WOMEN(R), SHOWTIME FAMILY ZONE(R) and THE MOVIE CHANNEL(TM) XTRA. SNI also offers SHOWTIME HD(TM), SHOWTIME 2 HD(TM), THE MOVIE CHANNEL HD(TM), SHOWTIME ON DEMAND(R), THE MOVIE CHANNEL ON DEMAND(TM) and FLIX ON DEMAND(R). SNI is also an owner and manager of SUNDANCE CHANNEL(R), a venture of NBC Universal, Robert Redford and SNI. SNI also manages Smithsonian Networks(TM), a joint venture between SNI and the Smithsonian Institution which recently launched SMITHSONIAN CHANNEL(TM). All SNI feeds provide enhanced sound using Dolby Digital 5.1. SNI markets and distributes sports and entertainment events for exhibition to subscribers on a pay-per-view basis through SHOWTIME PPV(R).

ABOUT BRIGHTCOVE

Brightcove is an Internet TV platform that empowers video producers and programmers to build broadband businesses while giving viewers more choices and control over their use of video and television. Founded by Internet pioneer Jeremy Allaire in 2004 and based in Cambridge, Massachusetts, Brightcove is the market-leading Internet video partner for international news and entertainment businesses, including A&E Television Networks, CBS Corporation, Discovery Communications Inc., Dow Jones & Company, Inc., Fox Entertainment Group, MTV Networks, National Geographic, The New York Times Company, Sony BMG Music Entertainment, Time, Inc., Warner Music Group, and Washingtonpost.Newsweek Interactive.

SOURCE Showtime Networks
http://www.SHO.com http://sho.com/foryourconsideration





  [january 2008]  
S
M
T
W
T
F
S
  


· BROTHERHOOD (SHOWTIME)
· CALIFORNICATION (SHOWTIME)
· DEXTER (SHOWTIME)
· L WORD, THE (SHOWTIME)
· STATE OF THE UNION (SHOWTIME)
· THIS AMERICAN LIFE (SHOWTIME)
· TUDORS, THE (SHOWTIME)
· WEEDS (SHOWTIME)











[10/01/14 - 09:47 AM]
New Seasons of Hit Showtime(R) Comedy Series "Shameless," "House of Lies" and "Episodes" to Return Sunday, January 11th
Emmy-nominees William H. Macy, Don Cheadle and Matt LeBlanc are back with their respective series.

[10/01/14 - 09:29 AM]
"NCIS: New Orleans" Retains 95% of Its Premiere in Viewers and 92% in Adults 18-49
CBS spins the numbers for Tuesday, September 30.

[10/01/14 - 08:48 AM]
NBC Wins Tuesday Night in Adults 18-49 Among the Big 4 Networks by a 59% Margin
NBC spins the numbers for Tuesday, September 30.

[10/01/14 - 08:36 AM]
Bravo Media Spices Up Fall with "The Real Housewives of Atlanta" and "Fashion Queens" Returning Sunday, November 9 at 8PM and 11:30PM ET/PT
Cynthia Bailey, Kandi Burruss, NeNe Leakes, Kenya Moore and Phaedra Parks are back this season, and joined by media maven Claudia Jordan.

[10/01/14 - 08:30 AM]
NBCSN Primetime & Total Day Viewership Increase for Fourth Consecutive Quarter
NBCSN spins the numbers for the third quarter of 2014.

[10/01/14 - 08:27 AM]
Tuesday's Broadcast Ratings: "The Voice" Continues Win Streak for NBC
The Peacock's reality franchise once again replicates its week ago numbers among adults 18-49.

[10/01/14 - 08:16 AM]
ABC's New Tuesday Comedies Beat FOX's Comedies
ABC spins the numbers for Tuesday, September 30.

[10/01/14 - 08:01 AM]
Springhill Production Company to Executive Produce ESPN Films' and Disney XD's "Becoming," Profiling the Journeys of Today's Most-Inspiring Athletes
"Becoming" will debut Sunday, October 26 (8:00 p.m., ET/PT) on Disney XD and is in development for an ongoing series.

[10/01/14 - 07:45 AM]
ABC Ranks #1 with Upscale Adults 18-49 During Premiere Week
ABC further spins the numbers for the week of September 22-28.

[10/01/14 - 07:29 AM]
"A Crime to Remember" Returns to Investigation Discovery
Look for the first of eight new episodes on Tuesday, November 11 at 10:00/9:00c.

[10/01/14 - 07:18 AM]
Nickelodeon Launches "Blaze and the Monster Machines," Brand-New Preschool Series Supercharged with Stem Curriculum, Monday, Oct. 13, at 12 P.M. (ET/PT)
The first preschool show on TV to comprehensively cover all areas of STEM in every episode, Blaze and the Monster Machines follows the amazing monster truck Blaze and his eight-year-old driver AJ.

[10/01/14 - 07:00 AM]
E! Reveals the Ambition, Talent and Savvy It Takes to Walk in the Stilettos of an Icon When "House of DVF" Premieres Sunday, November 2 at 10PM ET/PT
The series will also come to E! in 100 countries, premiering in November internationally - the same month as the U.S. premiere.

[09/30/14 - 02:53 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, September 29.

[09/30/14 - 02:18 PM]
"Parenthood" Delivered the Show's Highest 18-49 Rating in Live+3 Since October 3, 2013
NBC further spins the numbers for Thursday, September 25.

[09/30/14 - 02:04 PM]
Discovery Channel Moves Up the Cable Ranker and Into the Top Five for Adults and Men During 3Q14
Discovery spins the numbers for the quarter to date.