MyNetworkTV PINS DOWN FIRST WEEK OF OCTOBER 2008 FOR TAG TEAM OF WWE(R) TELEVISION EVENTS
FIRST EVER BROADCAST PRESENTATION OF "WRESTLEMANIA(R)" WILL WARM-UP AUDIENCES FOR PREMIERE OF "WWE SmackDown(R)"
NEW YORK � The WWE on MyNetworkTV will kick off a night early with a first ever broadcast presentation of "WrestleMania" on Thursday, October 2nd at 8:00 p.m. (ET/PT), announced the network's president, Greg Meidel. This special presentation featuring the best moments of "WrestleMania XXIV" including Floyd Mayweather vs. Big Show(R) will be followed by the premiere of "WWE SmackDown" on Friday, October 3rd at 8:00 p.m. (ET/PT).
In making the announcement, Meidel stated, "We're thrilled to bring fans even more of their favorite WWE action on MyNetworkTV. These side-by-side primetime events are sure to deliver two nights of edge-of-your-seat, action-packed entertainment."
"WWE SmackDown" will be presented on MyNetworkTV weekly on Fridays and showcase a star-studded cast of WWE Superstars, including Edge(R), Rey Mysterio(R), Batista(R), MVP� and Undertaker(R). It will feature all the action, excitement, drama and great athleticism that have made it for nine years one of the most popular programs among males on broadcast television, and one of the top ten English language prime time programs among Hispanic households.
WWE Chairman Vince McMahon added, "What better way to introduce MyNetworkTV viewers to the WWE brand than to schedule our first-ever broadcast television debut of �WrestleMania.'"
"WrestleMania" is one of the biggest annual sports entertainment events. In addition to the Mayweather/Big Show match, this year's lineup featured the retirement of the legendary Ric Flair following an emotional loss to Shawn Michaels, as well as the crowning of the Undertaker as the new World Heavyweight Champion and Kane as the new ECW Champion. Additional celebrity appearances included a performance of "America the Beautiful" by John Legend, special guest hostess Kim Kardashian, BunnyMania Lumberjack Match Master of Ceremonies Snoop Dogg and Raven-Symon� along with 50 children honored by WWE in its largest ever Make-A-Wish event. "WrestleMania XXIV" was the highest grossing live event for both the WWE and its venue, The Citrus Bowl in Orlando, Florida.
MyNetworkTV is a primetime general entertainment broadcast television network. Reaching over 97% of the country and targeted to Adults 18-49, MyNetworkTV provides its affiliates 12 hours of diverse programming Monday through Saturday, including "Celebrity Expos�," Langley Productions' "Jail" and "Street Patrol," "Under One Roof" starring Flavor Flav and debuting in October 2008, "WWE SmackDown." For more information, please visit www.mynetworktv.com.
About World Wrestling Entertainment
The WWE produces original weekly programming, 52 weeks per year, distributed domestically, internationally and via WWE.com. WWE programs reach more than 16 million total viewers during the average week. Our domestic cable and broadcast programs include "Monday Night RAW" and "A.M. RAW" on USA Network and "ECW: Extreme Championship Wrestling" on the Sci Fi Channel. WWE's television programming can also be seen in more than 130 countries around the world on broadcast partners including BSkyB in the UK and Foxtel in Australia. Additional information on World Wrestling Entertainment Inc. (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/