or


[05/27/08 - 12:15 PM]
Media Rights Capital Announces Fall Line-Up for Original Sunday Night Primetime Slate to Air on the Cw
The block will launch with a one-hour narrative reality show, a half-hour family comedy and two one-hour long dramas.

[via press release from The CW]

MEDIA RIGHTS CAPITAL ANNOUNCES FALL LINE-UP FOR ORIGINAL SUNDAY NIGHT PRIMETIME SLATE TO AIR ON THE CW

Primetime on Sunday nights will launch from 6:30-10:00 p.m., featuring narrative reality, family comedy and hour-long dramas by award-winning creative teams including Craig Piligian, Diane Frolov and Andrew Schneider, Kevin Abbott and Kevin Murphy

May 27, 2008 (Burbank, CA) Media Rights Capital and The CW are ready to roll-out their Sunday night primetime programming block for the upcoming fall 2008-09 broadcast television season. The strategic alliance between the two companies will launch with a one-hour narrative reality show, one half-hour family comedy and two one-hour long dramas. The Sunday night block will begin at 6:30 p.m., taking advantage of the traditional family viewing night and expanding the reach of the evolving network. The announcement was made today by MRC co-CEO's Modi Wiczyk and Asif Satchu and Keith Samples, President, Television, Media Rights Capital, along with CW President of Entertainment Dawn Ostroff and COO John Maatta.

The programs scheduled to premiere in September, 2008 are:

6:30-7:30 IN HARM'S WAY � A reality show that looks at lives of people doing dangerous jobs. Executive Producer is Craig Piligian ("Dirty Jobs," "American Chopper," "Survivor").

7:30-8:00 SURVIVING SUBURBIA � Half-hour comedy about a family and their new neighbors. Kevin Abbott is Executive Producer ("Roseanne," "Grace Under Fire," "Reba," "My Name is Earl").

8:00-9:00 VALENTINE, INC. � One-hour drama/comedy about an agency that finds lost loves, true loves and mends broken hearts. Kevin Murphy is Executive Producer ("Reaper," "Desperate Housewives").

9:00-10:00 EASY MONEY � One-hour drama about a family that runs a high-interest loan business. Executive Producers are Andy Schneider and Diane Frolov ("Northern Exposure," "The Chris Isaak Show," "The Sopranos").

All of the shows will begin production, pilot-free, by mid-June. MRC and The CW sales team will begin meeting with advertisers and agencies this week. Consistent with the MRC integrated business model, all five showrunners will participate in the initial meetings to present their creative points of view and hear advertiser needs from the on-set of the creative process.

"Our approach...is simple: when you put talented people like our artist partners and the advertising folks together in a room, they come up with smart and creative solutions to problems. We want them integrated and talking from the beginning," explained Satchu and Wiczyk.

MRC and the CW will announce Sunday programming for the 5-6:30 p.m. time slot in the near future.

About Media Rights Capital:

MRC is a leading independent film, television and digital studio. The company specializes in the creation of premium content, custom building distribution for each of its projects and partnering directly with leading creative talent. 2008 film projects include "Shorts," written and directed by Robert Rodriguez; "The Box," written and directed by Richard Kelly and starring Cameron Diaz; "Linha de Passe," written and directed by Walter Salles; "Foxcatcher," written and directed by Bennett Miller; "Alfred Hitchcock and the Making of Psycho" and new films by Sacha Baron Cohen and Todd Field. Upcoming television projects include "The Goode Family" created by Mike Judge, John Altschuler and Dave Krinsky for ABC; "Outnumbered" by Larry Levin for Fox Television; "The Life and Times of Tim" created by Steve Dildarian, premiering in June on HBO; "Rita Rocks" and "Libertyville" for Lifetime Television; "Krod Mandoon" for Comedy Central; and a newly conceived "Name That Tune" in an unmatched cross-network arrangement between MTV, VH-1 and CMT. MRC is producing digital projects including an original series with Raven-Symone, Second City's QUARANTINE, "Sometimes Daily" with Amanda Congdon and an upcoming animated series with original characters created by Seth MacFarlane.

About The CW:

The CW Network was formed as a joint venture between Warner Bros. Entertainment and CBS Corporation. The CW is America's fifth broadcast network and the only network targeting women 18-34. The CW offers a six-night, 13-hour primetime lineup that runs Sunday through Friday; a two-hour weekday afternoon block; and a five-hour Saturday morning animation block that delivers a total of 30 hours of programming a week over seven days. The network's primetime schedule includes such popular series as "America's Next Top Model," "Gossip Girl," "Everybody Hates Chris," "Smallville" and upcoming series including "90210" and "Stylista."





  [may 2008]  
S
M
T
W
T
F
S
    


· AMERICAN CHOPPER (DISCOVERY)
· CHRIS ISAAK SHOW, THE (SHOWTIME)
· DESPERATE HOUSEWIVES (ABC)
· DIRTY JOBS (DISCOVERY)
· EASY MONEY (CW)
· IN HARM'S WAY (CW)
· MY NAME IS EARL (NBC)
· REAPER (CW)
· REBA (CW)
· SOPRANOS, THE (HBO)
· SURVIVING SUBURBIA (ABC)
· SURVIVOR (CBS)
· VALENTINE (CW)





[06/27/16 - 06:21 PM]
Video: "Better Things" Season 1 Promo
Get your first look at the new FX comedy series, premiering Thursday, September 8.

[06/27/16 - 01:44 PM]
ESPN Films' "O.J.: Made in America" Seen by More than 35 Million People
ESPN spins the numbers for the series to date.

[06/27/16 - 01:31 PM]
AMC to Air "Preacher" Marathon on Thursday, June 30th Beginning at 9:00 PM ET/PT
The new, sixth episode of the season appears on AMC this Sunday in the show's regular timeslot at 9:00/8:00c.

[06/27/16 - 12:48 PM]
TV One's June 14 Episode of Docu-Series "Rickey Smiley for Real" Is Most Watched Episode of the Series Among Key Demos
TV One further spins the numbers for Tuesday, June 14.

[06/27/16 - 11:00 AM]
Freeform Greenlights No. 1 Comedy "Baby Daddy" for a Sixth Season
In season six, Ben will remain on his quest to find the "girl of his dreams" and Emma's new mom while Danny and Riley figure out their future.

[06/27/16 - 10:49 AM]
E! Sets Premiere Date for New Series "Total Bellas"
The spin-off of E!'s mega-hit series "Total Divas" premieres Wednesday, October 5 at 8:00/7:00c.

[06/27/16 - 10:08 AM]
Warner Bros. Television Group Set to Bring a Historic 21 Shows to Comic-Con International July 20-24 in San Diego
The world's leading comics and pop-culture convention will be dominated by WBTVG, with 13 returning shows and eight new series making their much-anticipated Comic-Con debut.

[06/27/16 - 10:01 AM]
Blake Shelton Performs New Opening Theme for NBC Sports' NASCAR Coverage
This year's Open includes an all-new look and presentation, including updated lyrics for Shelton's hit "Bringing Back the Sunshine."

[06/27/16 - 09:19 AM]
Adult Swim Launches First Ever Full Episode on Vine
The new animated sketch show "Brad Neely's Harg Nallin' Sclopio Peepio" premieres Sunday, July 10.

[06/27/16 - 08:37 AM]
Sunday's Broadcast Ratings: ABC's "Sunday Fun and Games" Lineup Opens on Top
The Alphabet's "$100,000 Pyramid" leads the night in both total viewers and adults 18-49.

[06/27/16 - 07:31 AM]
Emmy Winner Jon Cryer Explores Lifelong Passion for Space Travel in First Installment of Travel Channel's "Celebrity Adventure Club"
The first installment of Travel Channel's new series of specials premieres Friday, July 1 at 11:00/10:00c.

[06/26/16 - 09:01 AM]
Saturday's Broadcast Ratings: ABC Tops Viewers, Splits Demo Crown with NBC
The Alphabet's "In an Instant" and the Peacock's "U.S. Olympic Trials" coverage lead the night among adults 18-49.

[06/26/16 - 08:47 AM]
NBC Ties for the Saturday Primetime Win as Men's Gymnastics Scores a 7-Week Slot High
NBC spins the numbers for Saturday, June 25.

[06/25/16 - 08:55 AM]
Friday's Broadcast Ratings: ABC Wins Low Key Demo Race
ABC, NBC and CBS all finish within a few ticks among adults 18-49.

[06/25/16 - 08:27 AM]
Women's Gymnastics Championship Grows 80% Vs. Year-Ago Saturday Telecast
NBC spins the numbers for Friday, June 24.