or


[06/19/08 - 03:23 PM]
Rainbow Media Sets New Management Team for Sundance Channel and IFC
Evan Shapiro will run IFC tv and Sundance Channel while Laura Michalchyshyn and Jennifer Caserta are named General Managers.

[via press release from Rainbow Media Holdings]

Rainbow Media Sets New Management Team for Sundance Channel and IFC

Evan Shapiro promoted to President, IFC tv and Sundance Channel

Laura Michalchyshyn and Jennifer Caserta named General Managers

NEW YORK, N.Y. - June 19, 2008 - Rainbow Media today announced a new senior management team for Sundance Channel and IFC tv, which follows the company's recent completion of the acquisition of Sundance Channel.

Evan Shapiro, currently Executive Vice President and General Manager of IFC tv, has been named President, IFC tv and Sundance Channel and will oversee both networks. Laura Michalchyshyn, formerly Sundance Channel's Executive Vice President and General Manager, Programming and Creative Affairs has been named Executive Vice President and General Manager of Sundance Channel.

Jennifer Caserta, formerly IFC tv's Executive Vice President of Marketing, Scheduling and Alternative Platforms has been named Executive Vice President and General Manager of IFC tv. Michalchyshyn and Caserta will both report to Shapiro. Shapiro will continue to report to Ed Carroll, President, Rainbow National Entertainment Services.

The new team will be responsible for strategically integrating Sundance Channel into Rainbow Media's existing portfolio of entertainment brands, while harnessing the company's resources and proven programming expertise to position each network for continued growth and to further strengthen each network's distinct brand.

"This structure will allow Rainbow to expand its leadership position in the world of independent film while keeping absolutely distinct the brand personalities and programming mandates of these two networks," stated Carroll.

"At the helm of IFC, Evan has demonstrated strong leadership, programming, and branding skills and will bring that expertise to his new role leading both Sundance Channel and IFC tv. Among his priorities will be to keep these brands clearly differentiated as they continue to pursue separate destinies."

Added Carroll: "Laura Michalchyshyn has deep roots within Sundance Channel and a real understanding of the brand. She has also demonstrated keen programming instincts in creating some of Sundance Channel's most successful original series. Jen Caserta has been integral in making the IFC brand synonymous with edgy, thought-provoking entertainment on platforms ranging from television to VOD to broadband."

Evan Shapiro was named Executive Vice President and General Manager of The Independent Film Channel (IFC tv) in January 2005. In this role, he oversaw the day-to-day operations of the network and directed all efforts as it related to program development, production, scheduling, marketing, and sponsorship. During Shapiro's tenure at IFC tv, the network produced a number of thought-provoking and acclaimed original documentaries and specials, including This Film Is Not Yet Rated, which premiered at the Sundance Film Festival in 2006 and prompted the MPAA to discuss making changes to its film ratings process. In 2005, the network unveiled the innovative web/TV integrated user-generated content initiative for filmmakers, IFC Media Lab.

Under Shapiro's leadership, IFC tv's original programming slate has significantly expanded to include IFC original series, including "The Whitest Kids U' Know" and the upcoming "Z Rock." Shapiro joined IFC in 2004 as senior vice president of marketing. Prior to joining IFC, he was senior vice president of marketing for Court TV, where his campaigns for "Forensic Files" garnered several top awards. In 1996, Shapiro formed a marketing agency called FourFront, which he ran until joining Court TV. With clients such as HBO, Court TV, A&E, Microsoft and Universal Pictures, he developed marketing campaigns, events and guerrilla strategies for some of the world's top brands.

As Executive Vice President & General Manager, Programming and Creative Affairs for Sundance Channel, Laura Michalchyshyn was responsible for all creative expressions of the Sundance Channel brand, both on and off-air, including original programming, film and documentary acquisition, program planning, on-air promotion and the creative strategy of all channel branding. She supervised the production of original programs such as "Big Ideas for a Small Planet," "Iconoclasts," "TransGeneration," "Nimrod Nation," "Sin City Law," and "Live from Abbey Road," as well as numerous documentary features. She was also responsible for the acquisition of television series including "Slings & Arrows," "City of Men," "Sign´┐Ż Chanel," "Kath & Kim," and "Terminal City," and films such as Leonard Cohen: I'm Your Man, Darwin's Nightmare, 40 Shades of Blue, Marc Jacobs & Louis Vuitton and The Corporation. Under her direction the network has launched new destinations such as "Asia Extreme," "Hangover Theater," "Sonic Screen," and "THE GREEN."

Prior to Sundance Channel, Michalchyshyn served for over seven years as Senior Vice President, Dramatic Programming for Alliance Atlantis, where she achieved international recognition and acclaim for her programming and film production contributions. In 1995, Michalchyshyn was part of the management team that launched the first Canadian women's cable channel, WTN, where she worked as Program Manager responsible for scheduling and acquiring movies, series and documentaries. For three years at WTN she also produced an ongoing half-hour short film series which launched the careers of many emerging Canadian filmmakers.

As Executive Vice President of Marketing, Communications, Scheduling, and Alternative Programming for IFC tv, Jennifer Caserta has been managing the network's marketing, branding, events, and online and on-demand programming efforts, as well the development of new business opportunities. Caserta directed some of IFC tv's most innovative multi-platform marketing, communication and programming initiatives, including the recent re-launch of IFC.com. She served as executive producer on the IFC series "The Whitest Kids U' Know," and on the IFC.com shows "Lunchbox," "Good Morning Internet," "Get Hit," and "The Mary Van Note Show."

Prior to this, Caserta was Executive Vice President and General Manager of the music network fuse and served as Vice President of Ad Sales Marketing for Court TV. She began her cable career at The Food Network in consumer and ad sales marketing and was Director of Marketing at Oxygen, where she launched the advertising sales marketing team. She has won a number of industry awards for her work at Court TV and IFC, including Promax/BDA, Reggies, and Mark Awards.

About Rainbow Media Holdings LLC

Rainbow Media Holdings LLC is a subsidiary of Cablevision Systems Corporation (NYSE: CVC). Rainbow Media is a leading producer of targeted, multi-platform content for global distribution, creating and managing some of the world's most compelling and dynamic entertainment brands, including AMC, IFC, WE tv, Sundance Channel, LIFESKOOL, SPORTSKOOL, and VOOM HD Networks. Through IFC Entertainment, Rainbow Media also owns and manages the following: IFC Films, a leading distribution company for independent film; IFC Productions, a feature film production company that provides financing for select independent film projects; and IFC Center, a three screen, state-of-the-art cinema in the heart of New York's Greenwich Village. Rainbow Media also operates Rainbow Advertising Sales Corporation, its advertising sales company; Rainbow Network Communications, its full service network programming origination and distribution company; and 11 Penn TV, a company that manages Rainbow Media's NYC studios and post-production facilities.





  [june 2008]  
S
M
T
W
T
F
S


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[05/04/16 - 04:31 PM]
ABC Announces the Teams Competing on the "Battlebots: The Gears Awaken" Preview Special, Airing Tuesday, May 10
The epic robot-fighting tournament "BattleBots" is back for season two this summer on Thursday, June 23.

[05/04/16 - 04:00 PM]
GSN Celebrates Mother's Day with Special Mom-Themed Marathon of "Family Feud," Sunday, May 8
Each of the 10 specially selected half-hour shows features questions designed to remind viewers about the woman they love the most - their mom - on her special day.

[05/04/16 - 02:15 PM]
Seth MacFarlane to Create, Executive-Produce and Star in New Hour-Long, Live-Action Comedic Drama Series for FOX
Set 300 years in the future, the series follows the adventures of the Orville, a not-so-top-of-the-line exploratory ship in Earth's interstellar Fleet.

[05/04/16 - 02:11 PM]
Geniuses Face Off in an Intense Test of Knowledge and Stamina on the Season Premiere of ABC's "500 Questions"
The five-night event series concludes with a two-hour season finale on Wednesday, June 1.

[05/04/16 - 01:03 PM]
"Saturday Night Live" Returns in May with Three Back-to-Back Shows
Brie Larson (May 7), Drake (May 14) and Fred Armisen (May 21) will close out the show's season.

[05/04/16 - 01:01 PM]
Megyn Kelly to Sit Down with Laverne Cox during "MEGYN KELLY presents," Airing Tuesday, May 17, on FOX
As previously announced, the special also will feature Kelly's first extensive sit-down interview with presumptive Republican presidential nominee Donald Trump.

[05/04/16 - 12:02 PM]
"Check It Out! With Dr. Steve Brule" Season 4 Premieres Friday, June 17th at 11:00 p.m. ET/PT on Adult Swim
The new season will be followed by "Decker: Unclassified," starring Tim Heidecker and Gregg Turkington.

[05/04/16 - 12:00 PM]
Start Your Summer with an Animated Adventure During Freeform's "Funday" Weekend Programming Event on May 14 and 15
Experience college through Mike Wazowski's eye, whip up recipes with Remy, and cheer on Wreck-It Ralph and Aladdin as they attempt to prove themselves as heroes.

[05/04/16 - 11:57 AM]
GSN to Launch First Spinoff Series from "Skin Wars" Franchise; "Skin Wars: Fresh Paint" Debuts Wednesday, June 15 at 10PM ET/PT
The series features three of "Skin Wars" top former contestants who mentor six new, highly accomplished artists each week.

[05/04/16 - 10:49 AM]
National Geographic Launches a Covert Investigation Into the Disappearance of Adventurer Cody Dial in Riveting True-Crime Series, "Missing Dial"
The six-part series launches Sunday, May 22 at 10:00/9:00c on the network.

[05/04/16 - 10:25 AM]
Valerie Bertinelli Entertains Friends & Family on the Return of "Valerie's Home Cooking"
Valerie is back in the kitchen sharing her tips for easy-to-make, delicious dishes and homemade recipes, adding her own signature touches and flavor along the way.

[05/04/16 - 10:08 AM]
TNT Teams Up with E4 on "Foreign Bodies"
The series is the story of a motley gang of travellers embarking on a three-month trip around Asia.

[05/04/16 - 10:01 AM]
2015 FIFA Women's World Cup Champion Abby Wambach Joins ESPN
Wambach will cover international sporting events for the network later this summer at the UEFA European Football Championship 2016 in France and 2016 Summer Olympics in Rio de Janeiro.

[05/04/16 - 09:39 AM]
E! Announces Four New Unscripted Series as the Pop Culture Powerhouse Continues to Expand on Successful Primetime Slate
Highlights include a spin-off of hit franchise "WAGS" (Wives and Girlfriends of Sports Stars) set against the sunny, sexy backdrop of South Florida.

[05/04/16 - 09:34 AM]
Netflix Celebrates "Marseille"
In advance of the series launch on May 5, Netflix surprised the residents of Marseille today in true Hollywood fashion when a french twist of the original "Hollywood" sign was erected to overlook the city.