or


[06/24/08 - 01:14 PM]
Multi-Platform Viewing Highlights for June 16-23, 2008
ABC, ABC Family, Disney Channel and Canada's Family Channel spin the numbers for their respective broadcasts of "Camp Rock."

[via press release from ABC]

Multi-Platform Viewing Highlights for June 16-23, 2008

Disney Rocks the Summer with Unprecedented Multi-Platform Premiere Weekend Roll-out of Disney's "Camp Rock"

Across the U.S. and Canada, Disney's "Camp Rock" Reaches a Staggering 22.4 Million Unique Total Viewers, with More than 21.0 Million in the U.S. Alone

The Week's No. 1 TV Show in Kids 6-11 and Tweens 9-14, Friday's Debut of Disney's "Camp Rock" is the Fourth-Most-Watched Entertainment TV Program Overall

The Opening of Disney's "Camp Rock" on Disney Channel Becomes Cable's Most-Watched Entertainment Telecast of the 2007-08 Season and Ranks No. 1 Overall in Tweens 9-14

Disney's "Camp Rock" Premiere on ABC Hits a Bull's-Eye in Target Demos, Standing as the Top Summer Saturday Entertainment Telecast on Any Broadcast Net in Nearly 6 Years

Sunday's No. 1 TV Telecast in Disney Channel's Target Kid 6-11 and Tweens 9-14 Demos, Disney's "Camp Rock" Debuts as ABC Family's No. 1 Movie Broadcast on Record

Canada's No. 1 Telecast of the Day in Target Kids, Family Chanel's Debut of Disney's "Camp Rock" Opens as the Net's No. 1 Movie Ever in Key Kids 8-14, and No. 2 Ever in Total Viewers, Kids 6-11 and Tweens 9-14

Disney.com's Online Streaming Event of "Camp Rock" Breaks Several One-Day Traffic Records, Delivering the Website's Highest Daily Unique Visitor Traffic to Broadband Area Disney.com XD to Date, More Than Doubling the Previous One-Day Traffic Record

The "Camp Rock" Channel in Disney.com XD Draws More Views in One Day Than Any Other DXD Channel Has Ever Recorded in a Full Week

Multi-Platform Performance Highlights � June 20-23, 2008

In response to the success of Disney's unprecedented multi-platform roll-out of "Camp Rock," Anne Sweeney, co-chair, Disney Media Networks and president, Disney-ABC Television Group said: "Great creative content defines the Disney-ABC Television Group, and �Camp Rock' is the latest example. Our ability to leverage the strength of our entire portfolio to successfully launch this property beyond a single channel or a single viewing platform creates an unparalleled foundation for future growth, and is yet another example of what sets us apart in the industry."

� Across the U.S. and Canada, Disney's "Camp Rock" reached a staggering 22.4 million unique Total Viewers, with more than 21.0 million in the U.S. alone.

� In key kid targets across the U.S. and Canada, Disney's "Camp Rock" reached almost 5.8 million unique Kids 6-11 and more than 6.0 million Tweens 9-14 over its three debuts on its unprecedented three-network premiere weekend on Disney Channel (6/20), ABC (6/21) and ABC Family (6/22).

� For the week, the opening of Disney's "Camp Rock" on Disney Channel was TV's No. 1 program in Kids 6-11 (3.5 million/14.5 rating) and Tweens 9-14 (3.4 million/13.8 rating), and the No. 4-ranked entertainment program on all of television in Total Viewers (8.9 million).

� Seen by 8.9 million viewers in its Disney Channel debut on Friday night, Disney's "Camp Rock" became cable's most-watched entertainment telecast of the 2007-08 season, ranked No. 1 overall in Tweens 9-14 and qualified as the No. 1 Summer Friday TV telecast of 2008 in Total Viewers, Kids 6-11 (3.5 million/14.5 rating) and Tweens 9-14 (3.4 million/13.85 rating).

� Disney's "Camp Rock" online streaming event at Disney.com (launched 5 p.m. P.T./8 p.m. E.T. June 23) broke several one-day traffic records, already delivering the website's highest daily Unique visitor traffic to broadband area Disney.com XD, more than doubling the previous one-day traffic record set on 8/6/07 (953,592 vs. 465,421). Additionally, the "Camp Rock" channel in Disney.com XD drew more views in one day (6/23/08) than any other DXD channel has ever recorded in a full week (all data internal HBX tracking.) Editor's note: The Disney.com Camp Rock streaming event ends at 12 a.m. P.T. on June 24.

Disney Channel, Friday, June 20, 2008 (8:00 � 9:55 p.m.):

� Against all cable telecasts in 2007/08, Disney's "Camp Rock" became the No. 1 entertainment telecast in Total Viewers (8.9 million) and No. 1 telecast overall in Tweens 9-14 (3.4million/13.8 rating).

� Disney's "Camp Rock" qualified as TV's No. 1 Friday night telecast of Summer 08 in Total Viewers (8.9 million), Kids 6-11 (3.5 million) and Tweens 9-14 (3.4 million).

� Disney's "Camp Rock" debuted as Disney Channel's No. 2 original movie of all time in Total Viewers (8.9 million), behind only last summer's record-setting "High School Musical 2." In fact, "Camp Rock" opened as the net's No. 1 non-sequel DCOM of all time in Total Viewers, besting the premiere telecast of "High School Musical," and now stands as the No. 3 non-sequel cable original movie of all time.

� Half of all available Kids 6-11 (49 U.S. share) and Tweens 9-14 (47 share) tuned in to watch Disney's "Camp Rock" debut, which attracted two-thirds of all available Girls 6-11 (66 share) and Tween Girls (64 share).

ABC, Saturday, June 21, 2008 (8:00 � 10:26 p.m.):

� On ABC, Disney's "Camp Rock" reached 8.2 million unique Total Viewers, and 1.2 million unique Kid 6-11 and Tween 9-14 viewers.

� On its ABC play, Disney's "Camp Rock" hit another bull's-eye in its targeted demos of Kids 6-11 (3.1 rating) and Tweens 9-14 (3.2 rating), registering as the highest-rated summer Saturday entertainment telecast on any of the broadcast networks in nearly 6 years � since 7/13/02, NBC's telecast of the theatrical "Men in Black."

� In key kid, tween and teen demos (Kids 2-11/Tweens 9-14/Teens 12-17), Disney's "Camp Rock" boosted "The Wonderful World of Disney" to the franchise's best numbers since December 2006 � since 12/17/06, the broadcast premiere of the Disney theatrical "The Santa Clause 2."

ABC Family, Sunday, June 22, 2008 (8:00 � 10:26 p.m.):

� On ABC Family, Disney's "Camp Rock" reached 5.8 million unique Total Viewers, 1.9 million Kids 6-11 and 2.1 million Tweens 9-14.

� Sunday's No. 1 TV telecast in Disney Channel's target Kid 6-11 (1.3 million/5.3 rating) and Tweens 9-14 (1.5 million/5.9 rating) demos, Disney's "Camp Rock" debuted as ABC Family's No. 1 movie broadcast on record.

Canada: Friday, Family Channel - Camp Rock (6/20/2008, 8pm-9:30pm)

� Disney's "Camp Rock" stood as the No. 1 telecast of the day across all Canada in Kids 6-11 and Tweens 9-14, and was the No. 1 entertainment telecast of the day in Total Viewers.

� Disney's "Camp Rock" premiere on Canada's Family Channel was the Net's No. 1 movie broadcast ever in key target demo Kids 8-14 (419,000), and the second-most-watched movie ever in Total Viewers (848,000), Kids 6-11 (262,000) and Tweens 9-14 (374,000).

Disney Channel.com/Disney.com/DXD (6/23/08, launched 5 p.m. P.T./8 p.m. E.T.)

� Disney's "Camp Rock" online streaming event at Disney.com (launched 5 p.m. P.T./8 p.m. E.T. June 23) broke several one-day traffic records, already delivering the website's highest daily Unique visitor traffic to broadband area Disney.com XD, more than doubling the previous one-day traffic record set on 8/6/07 (953,592 vs. 465,421).

� Additionally, the "Camp Rock" channel in Disney.com XD drew more views in one day (6/23/08) than any other DXD channel has ever recorded in a full week (all data internal HBX tracking.) Editor's note: The Disney.com Camp Rock streaming event ends at 12 a.m. P.T. on June 24.

Editors Please Note: Part of an unprecedented, far-reaching cross-platform rollout (June 20-23, 2008), the world premiere of Disney's "Camp Rock" aired Friday night on Disney Channel, followed by its broadcast premiere on the ABC Television Network on Saturday and ABC Family on Sunday. The movie also aired on Radio Disney and will premiere on Disney.com in Disney XD on Monday. Outside of the U.S., "Camp Rock" premiered Friday on Family Channel Canada and Quebec's VRAK.TV (dubbed in French) and will debut on Disney Channels around the world beginning in July.

(Source: Nielsen Media Research (Final National Ratings, Live + Same Day, 6/20-6/22/08). 2007/08: 10/1/07-6/22/08. Ratings based on national rating unless otherwise noted. Reach based on unduplicated viewers who watched 6 minutes or more. Disneychannel.com/DXD: Internal Tracking and Internal HBX data.





  [june 2008]  
S
M
T
W
T
F
S


· WONDERFUL WORLD OF DISNEY, THE (ABC)





[05/22/18 - 11:30 AM]
Skydance Media to Partner with Netflix on Deal to Produce Michael Bay Directed "Six Underground" and Announce Ryan Reynolds Will Star in the Feature Film
The action film is based on an original idea from writers and executive producers Rhett Reese and Paul Wernick, best known for their irreverent work on "Deadpool" and "Deadpool 2."

[05/22/18 - 11:18 AM]
NBC Wins the Sept. to May Season in 18-49 for the 4th Time in 5 Years, Generating The Top Winning Margin for Any Net in People-Meter History
NBC further spins the numbers for the season to date.

[05/22/18 - 11:02 AM]
A&E Network Launches a Biography(R) Limited Original Series "Cultureshock"
The series premieres on Monday, June 25 with "Michael Jackson's Final Curtain Call," a profound look at Jackson's final days timed to the anniversary of the pop icon's untimely and devastating death.

[05/22/18 - 11:00 AM]
CBS Announces Summer Series Premieres
"Big Brother" and "Salvation" both get return dates while newcomer "TKO: Total Knock Out" bows on Wednesday, July 11.

[05/22/18 - 10:44 AM]
Video: WE tv Reveals a Jaw-Dropping Sneak Peek of the Highly-Anticipated Return of Season 2 of "Mama June: From Not to Hot" Premiering June 15 at 9:00PM ET/PT
Mama June is headed back to the pageant circuit on the season two return of "Mama June: From Not to Hot."

[05/22/18 - 10:38 AM]
"60 Minutes" in Top 10 Again - Makes List for 12th Straight Time
CBS further spins the numbers for the season to date.

[05/22/18 - 10:20 AM]
Investigation Discovery's Tony Harris Tackles Crime and Its Aftermath as He Returns to the "Scene of the Crime"
The immersive newsmagazine returns for a second season on Investigation Discovery beginning Sunday, June 3 at 10:00/9:00c.

[05/22/18 - 10:01 AM]
Showtime(R) to Premiere Documentary "Love Means Zero" on Legendary Tennis Coach Nick Bollettieri Saturday, June 23 at 9 PM ET/PT
From Showtime Documentary Films, the project features interviews with his former students and tennis prodigies, including Jim Courier, Kathleen Horvath, Carling Bassett and Boris Becker.

[05/22/18 - 10:00 AM]
HBO Renews "Wyatt Cenac's Problem Areas"
"We're so thrilled to have such a relevant, thought-provoking and sharply funny show on the network," said Nina Rosenstein.

[05/22/18 - 10:00 AM]
For the First Time Ever, The Judges Battle It Out on Season Nine of "MasterChef," Premiering Wednesday, May 30, on FOX
In the season premiere, the nation's best home cooks travel to Los Angeles to compete for a spot in the Top 24.

[05/22/18 - 09:55 AM]
"48 Hours" Finishes Its 30th Anniversary Year as Saturday's #1 Non-Sports Program for the 12th Consecutive Television Season
CBS further spins the numbers for the season to date.

[05/22/18 - 09:44 AM]
Paramount Network's "American Woman" and NowThis Kick-Off New Women's Empowerment Campaign with a Female-Driven Wikipedia Edit-A-Thon
To kick off the campaign, Kyle Richards and star Jennifer Bartels were joined by cast members James Tupper, Tobias Jelinek, Jonathan Chase, Diandra Lyle, and Sam Morgan Friday, May 19, at NeueHouse in Hollywood.

[05/22/18 - 09:34 AM]
Syfy Renews "Krypton" Ahead of Its May 23 First Season Finale
The show's second season is expected to return in 2019.

[05/22/18 - 08:20 AM]
Monday's Broadcast Ratings: "American Idol" Finale Helps ABC Snap NBC's Win Streak
The Peacock had taken home top honors in both total viewers and adults 18-49 for 10 consecutive weeks.

[05/22/18 - 08:03 AM]
YouTube Orders Second Season of Lionsgate Hit Dance Drama Series "Step Up: High Water"
Series regulars Naya Rivera and Faizon Love are set to return in the second season of the 10-episode, hour long series which begins production in the fall and debuts on YouTube Premium in 2019.