or


[06/24/08 - 01:14 PM]
Multi-Platform Viewing Highlights for June 16-23, 2008
ABC, ABC Family, Disney Channel and Canada's Family Channel spin the numbers for their respective broadcasts of "Camp Rock."

[via press release from ABC]

Multi-Platform Viewing Highlights for June 16-23, 2008

Disney Rocks the Summer with Unprecedented Multi-Platform Premiere Weekend Roll-out of Disney's "Camp Rock"

Across the U.S. and Canada, Disney's "Camp Rock" Reaches a Staggering 22.4 Million Unique Total Viewers, with More than 21.0 Million in the U.S. Alone

The Week's No. 1 TV Show in Kids 6-11 and Tweens 9-14, Friday's Debut of Disney's "Camp Rock" is the Fourth-Most-Watched Entertainment TV Program Overall

The Opening of Disney's "Camp Rock" on Disney Channel Becomes Cable's Most-Watched Entertainment Telecast of the 2007-08 Season and Ranks No. 1 Overall in Tweens 9-14

Disney's "Camp Rock" Premiere on ABC Hits a Bull's-Eye in Target Demos, Standing as the Top Summer Saturday Entertainment Telecast on Any Broadcast Net in Nearly 6 Years

Sunday's No. 1 TV Telecast in Disney Channel's Target Kid 6-11 and Tweens 9-14 Demos, Disney's "Camp Rock" Debuts as ABC Family's No. 1 Movie Broadcast on Record

Canada's No. 1 Telecast of the Day in Target Kids, Family Chanel's Debut of Disney's "Camp Rock" Opens as the Net's No. 1 Movie Ever in Key Kids 8-14, and No. 2 Ever in Total Viewers, Kids 6-11 and Tweens 9-14

Disney.com's Online Streaming Event of "Camp Rock" Breaks Several One-Day Traffic Records, Delivering the Website's Highest Daily Unique Visitor Traffic to Broadband Area Disney.com XD to Date, More Than Doubling the Previous One-Day Traffic Record

The "Camp Rock" Channel in Disney.com XD Draws More Views in One Day Than Any Other DXD Channel Has Ever Recorded in a Full Week

Multi-Platform Performance Highlights � June 20-23, 2008

In response to the success of Disney's unprecedented multi-platform roll-out of "Camp Rock," Anne Sweeney, co-chair, Disney Media Networks and president, Disney-ABC Television Group said: "Great creative content defines the Disney-ABC Television Group, and �Camp Rock' is the latest example. Our ability to leverage the strength of our entire portfolio to successfully launch this property beyond a single channel or a single viewing platform creates an unparalleled foundation for future growth, and is yet another example of what sets us apart in the industry."

� Across the U.S. and Canada, Disney's "Camp Rock" reached a staggering 22.4 million unique Total Viewers, with more than 21.0 million in the U.S. alone.

� In key kid targets across the U.S. and Canada, Disney's "Camp Rock" reached almost 5.8 million unique Kids 6-11 and more than 6.0 million Tweens 9-14 over its three debuts on its unprecedented three-network premiere weekend on Disney Channel (6/20), ABC (6/21) and ABC Family (6/22).

� For the week, the opening of Disney's "Camp Rock" on Disney Channel was TV's No. 1 program in Kids 6-11 (3.5 million/14.5 rating) and Tweens 9-14 (3.4 million/13.8 rating), and the No. 4-ranked entertainment program on all of television in Total Viewers (8.9 million).

� Seen by 8.9 million viewers in its Disney Channel debut on Friday night, Disney's "Camp Rock" became cable's most-watched entertainment telecast of the 2007-08 season, ranked No. 1 overall in Tweens 9-14 and qualified as the No. 1 Summer Friday TV telecast of 2008 in Total Viewers, Kids 6-11 (3.5 million/14.5 rating) and Tweens 9-14 (3.4 million/13.85 rating).

� Disney's "Camp Rock" online streaming event at Disney.com (launched 5 p.m. P.T./8 p.m. E.T. June 23) broke several one-day traffic records, already delivering the website's highest daily Unique visitor traffic to broadband area Disney.com XD, more than doubling the previous one-day traffic record set on 8/6/07 (953,592 vs. 465,421). Additionally, the "Camp Rock" channel in Disney.com XD drew more views in one day (6/23/08) than any other DXD channel has ever recorded in a full week (all data internal HBX tracking.) Editor's note: The Disney.com Camp Rock streaming event ends at 12 a.m. P.T. on June 24.

Disney Channel, Friday, June 20, 2008 (8:00 � 9:55 p.m.):

� Against all cable telecasts in 2007/08, Disney's "Camp Rock" became the No. 1 entertainment telecast in Total Viewers (8.9 million) and No. 1 telecast overall in Tweens 9-14 (3.4million/13.8 rating).

� Disney's "Camp Rock" qualified as TV's No. 1 Friday night telecast of Summer 08 in Total Viewers (8.9 million), Kids 6-11 (3.5 million) and Tweens 9-14 (3.4 million).

� Disney's "Camp Rock" debuted as Disney Channel's No. 2 original movie of all time in Total Viewers (8.9 million), behind only last summer's record-setting "High School Musical 2." In fact, "Camp Rock" opened as the net's No. 1 non-sequel DCOM of all time in Total Viewers, besting the premiere telecast of "High School Musical," and now stands as the No. 3 non-sequel cable original movie of all time.

� Half of all available Kids 6-11 (49 U.S. share) and Tweens 9-14 (47 share) tuned in to watch Disney's "Camp Rock" debut, which attracted two-thirds of all available Girls 6-11 (66 share) and Tween Girls (64 share).

ABC, Saturday, June 21, 2008 (8:00 � 10:26 p.m.):

� On ABC, Disney's "Camp Rock" reached 8.2 million unique Total Viewers, and 1.2 million unique Kid 6-11 and Tween 9-14 viewers.

� On its ABC play, Disney's "Camp Rock" hit another bull's-eye in its targeted demos of Kids 6-11 (3.1 rating) and Tweens 9-14 (3.2 rating), registering as the highest-rated summer Saturday entertainment telecast on any of the broadcast networks in nearly 6 years � since 7/13/02, NBC's telecast of the theatrical "Men in Black."

� In key kid, tween and teen demos (Kids 2-11/Tweens 9-14/Teens 12-17), Disney's "Camp Rock" boosted "The Wonderful World of Disney" to the franchise's best numbers since December 2006 � since 12/17/06, the broadcast premiere of the Disney theatrical "The Santa Clause 2."

ABC Family, Sunday, June 22, 2008 (8:00 � 10:26 p.m.):

� On ABC Family, Disney's "Camp Rock" reached 5.8 million unique Total Viewers, 1.9 million Kids 6-11 and 2.1 million Tweens 9-14.

� Sunday's No. 1 TV telecast in Disney Channel's target Kid 6-11 (1.3 million/5.3 rating) and Tweens 9-14 (1.5 million/5.9 rating) demos, Disney's "Camp Rock" debuted as ABC Family's No. 1 movie broadcast on record.

Canada: Friday, Family Channel - Camp Rock (6/20/2008, 8pm-9:30pm)

� Disney's "Camp Rock" stood as the No. 1 telecast of the day across all Canada in Kids 6-11 and Tweens 9-14, and was the No. 1 entertainment telecast of the day in Total Viewers.

� Disney's "Camp Rock" premiere on Canada's Family Channel was the Net's No. 1 movie broadcast ever in key target demo Kids 8-14 (419,000), and the second-most-watched movie ever in Total Viewers (848,000), Kids 6-11 (262,000) and Tweens 9-14 (374,000).

Disney Channel.com/Disney.com/DXD (6/23/08, launched 5 p.m. P.T./8 p.m. E.T.)

� Disney's "Camp Rock" online streaming event at Disney.com (launched 5 p.m. P.T./8 p.m. E.T. June 23) broke several one-day traffic records, already delivering the website's highest daily Unique visitor traffic to broadband area Disney.com XD, more than doubling the previous one-day traffic record set on 8/6/07 (953,592 vs. 465,421).

� Additionally, the "Camp Rock" channel in Disney.com XD drew more views in one day (6/23/08) than any other DXD channel has ever recorded in a full week (all data internal HBX tracking.) Editor's note: The Disney.com Camp Rock streaming event ends at 12 a.m. P.T. on June 24.

Editors Please Note: Part of an unprecedented, far-reaching cross-platform rollout (June 20-23, 2008), the world premiere of Disney's "Camp Rock" aired Friday night on Disney Channel, followed by its broadcast premiere on the ABC Television Network on Saturday and ABC Family on Sunday. The movie also aired on Radio Disney and will premiere on Disney.com in Disney XD on Monday. Outside of the U.S., "Camp Rock" premiered Friday on Family Channel Canada and Quebec's VRAK.TV (dubbed in French) and will debut on Disney Channels around the world beginning in July.

(Source: Nielsen Media Research (Final National Ratings, Live + Same Day, 6/20-6/22/08). 2007/08: 10/1/07-6/22/08. Ratings based on national rating unless otherwise noted. Reach based on unduplicated viewers who watched 6 minutes or more. Disneychannel.com/DXD: Internal Tracking and Internal HBX data.





  [june 2008]  
S
M
T
W
T
F
S


· WONDERFUL WORLD OF DISNEY, THE (ABC)





[12/14/17 - 01:11 PM]
Warner Bros. and DC Entertainment Announce "DC in D.C."
Events will take place Friday, January 12, and Saturday, January 13, at the Newseum, and will culminate with the world premiere screening of the upcoming DC series "Black Lightning."

[12/14/17 - 12:57 PM]
Nat Geo WILD Celebrates the Pol-Idays with "The 12 Days of Dr. Pol" Marathon
The marathon continues through the new season, which premieres Saturday, January 6 at 9:00/8:00c.

[12/14/17 - 12:30 PM]
Nickelodeon's New Original Animated Series, "The Adventures of Kid Danger," to Debut Friday, Jan. 19, at 6:30 P.M. (ET/PT)
The original "Henry Danger" live-action cast will continue their roles, now as voice talent, on the brand-new animated series.

[12/14/17 - 11:43 AM]
TLC Welcomes New Series "Seeking Sister Wife" and Fan Favorite "Sister Wives" Returns
The newcomer follows three families - the Alldredges, the Brineys and the Snowdens - all of whom are in various phases of seeking, dating or transitioning a new sister wife into their lives.

[12/14/17 - 11:31 AM]
Discovery Takes to the Gritty Streets of Memphis in the All New Series "Street Outlaws: Memphis"
The all new series debuts Monday, January 15 at 10:00/9:00c on Discovery.

[12/14/17 - 11:29 AM]
Food Network Renews "Best Baker in America"
The new season of seven episodes will go into production in early 2018 and is slated for a spring launch.

[12/14/17 - 11:00 AM]
History's "Pawn Stars" Celebrates 500th Episode with Back-to-Back Episodes Premieres Monday, January 22 at 10PM ET/PT on History
In the 500th episode, Rick Harrison celebrates by spending some capital in our nation's capital.

[12/14/17 - 10:47 AM]
NBC Sets Thursday, February 1 for Preview of Its New Comedy "A.P. Bio"
The series will then return Thursday, March 1 following the network's coverage of the Winter Olympic Games.

[12/14/17 - 10:18 AM]
The Dakota Boys Return to Discovery with an All-New "Gold Rush" Spin-Off "Gold Rush: White Water"
Gold miners Dakota Fred and his son Dustin are back - returning to McKinley Creek Alaska, determined to make a fortune no matter the risk.

[12/14/17 - 10:15 AM]
Jason Momoa Adventure Series "Frontier" Renewed for a Third Season on Netflix
Season three will include six episodes and premiere in 2018.

[12/14/17 - 10:11 AM]
Science Channel Decks the Halls with Mistletoe and Myths for the "MythBusters Mega Merry-Thon" Beginning Friday, December 22 at Midnight
This year's marathon is bigger than ever, starting with the very first myth - "Jet Assisted Chevy," which premiered in 2003 - and ending with the latest myths from the new episodes "MythBusters."

[12/14/17 - 10:05 AM]
Oscar(R) Nominee Catherine Keener Joins Showtime(R) Comedy Series "Kidding"
The series stars Golden Globe winner Jim Carrey in his first series regular role in more than two decades and reunites him with Oscar winner Michel Gondry, who will direct the project.

[12/14/17 - 10:00 AM]
Hit HBO Comedy Series "Curb Your Enthusiasm," Starring Larry David, to Return for Its Tenth Season
Said Larry David, "As I've said many times, when one has the opportunity to annoy someone, one should do so."

[12/14/17 - 09:56 AM]
ABC Pulls "The Great American Baking Show" from Schedule
The decision follows allegations of sexual harassment against judge Johnny Iuzzini.

[12/14/17 - 09:43 AM]
National Geographic's Groundbreaking New Documentary Series "Chain of Command" Reveals 360 Portrait of America's War Against Extremism as Never Seen Before
The series premieres Monday, January 15 at 9:00/8:00c with a double episode, and will be available for sale the day after broadcast on digital platforms including iTunes, Amazon and GooglePlay.