[08/15/08 - 08:40 AM]
MyNetworkTV Sets Fall Premieres, Midseason Plans
By The Futon Critic Staff (TFC)

LOS ANGELES (thefutoncritic.com) -- MyNetworkTV will launch the bulk of its fall schedule in October, the netlet confirmed to the site this week.

Said launch is timed with the network premiere of "WWE Friday Night Smackdown" on October 3. The network is undoubtedly hoping "Smackdown" will continue MyNetworkTV's record growth in the key adults 18-49 demographic from last season (+33%) - more than FOX (+5%), NBC (-10%), ABC (-18%), CBS (-20%) or The CW (-23%).

Here's a complete breakdown of each night's rollout:

Mondays (starting October 6)
8:00/7:00c - "Celebrity Expose"
9:00/8:00c - "Magic's Biggest Secrets Revealed" (New Series)

Tuesdays (starting September 9)
8:00/7:00c - "Street Patrol"
8:30/7:30c - "Street Patrol"
9:00/8:00c - "Jail"
9:30/8:30c - "Jail"

Wednesdays (starting October 8)
8:00/7:00c - "Funniest Moments" (New Series)
9:00/8:00c - "The Tony Rock Project" (New Series)
9:30/8:30c - "Under One Roof"

8:00/7:00c - "My Thursday Night Movie" (titles include Men in Black II, Batman Returns, Transporter 2, Entrapment, Predator, Passenger 57, Conspiracy, Alien 3, Just Cause, The Siege, Courage Under Fire, Lethal Weapon, and Walking Tall)

Fridays (starting October 3)
8:00/7:00c - "WWE Friday Night SmackDown"*

8:00/7:00c - "My Saturday Night Movie" (titles include Napoleon Dynamite, Dr. Dolittle, Fat Albert, The Banger Sisters, Raising Arizona, Edward Scissorhands, The Fabulous Baker Boys, Driving Miss Daisy, Moonstruck, National Lampoon's Vacation, Jewel of the Nile, Big Trouble, The Beach, Grumpier Old Men, Hot Shots!, Picture Perfect, and Garfield)

* A one-hour special devoted to "Wrestlemania XXIV" will actually kick off the WWE franchise on Thursday, October 2 at 8:00/7:00c.

Also on tap:

-- Returning specials include "2008 World Magic Awards," "2008 World Music Awards," "2008 Hero Awards" and "Harlem Globetrotters - A New Generation"

-- "Shaken, Not Stirred," a series of specials devoted to celebrity roasts, including those of Bobby Brown, Rev. Al Sharpton, Ice T and Pamela Anderson. Installments will be taped at the Rio Hotel in Las Vegas with D.L. Hughley, Paul Rodriguez, Anthony Anderson and John Salley among those offering verbal barbs. Latham Entertainment ("The Original Kings of Comedy") is producing.

-- In the works for midseason: a variety sketch comedy from actor/comedian Eddie Griffin; new episodes of "Masters of Illusion: Impossible Magic"; a produced for MyNetworkTV version of the syndicated entry "Comics Unleashed" and "Dead Man Running," a scripted drama starring Michael Madsen from the producers of "The Shield."

  [august 2008]  


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