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[11/12/08 - 12:11 PM]
Myspace Launches Primetime Application Enabling Users to Watch Full-Length & Short Form Hulu, Warner Bros, Myspace Original and Licensed Content on Profiles and Home Pages
All of the content is derived from a partnership with Hulu, Warner Bros, Sony and from MySpaceTV originals, such as "Roommates" and "Special Delivery."

[via press release from MySpace]

MYSPACE LAUNCHES PRIMETIME APPLICATION ENABLING USERS TO WATCH FULL-LENGTH & SHORT FORM HULU, WARNER BROS, MYSPACE ORIGINAL AND LICENSED CONTENT ON PROFILES AND HOME PAGES

Redesigned MySpace Primetime Community Also Launching

LOS ANGELES´┐ŻNovember 12 2008´┐ŻMySpace today announced the domestic launch of the MySpace Primetime Application (http://www.myspace.com/primetimeapp). The new, internally developed, application is available free for users to embed on profiles and homepages with one click of the mouse.

Once embedded, the MySpace Primetime application allows users to search for and watch premium content from Hulu and any of the +150 branded channels on MySpaceTV. All of the content is derived from a partnership with Hulu, Warner Bros, Sony and from MySpaceTV originals, such as Roommates and Special Delivery. The extensive programming is easily found via efficient micro search or intuitive A-Z directory functionality.

The MySpace Primetime Application is free to download for all users. It is ad-supported through the multiple ad-solutions available on MySpace including companion display advertising, tickers, pre-roll, post-roll, amongst others.

"The Primetime Application highlights how professional video content is being voraciously consumed across the MySpace ecosystem, not just within MySpaceTV," said Jason Kirk, VP of Video & Entertainment for MySpace. "Video on MySpace flows throughout the network as there are multiple entry points where videos can be discovered, watched and shared including comments, bulletins and MySpaceTV. We believe the 76 million US users spending four hours on the site every month, and the advertisers that rely on our ad-solutions, will be happy with the flexibility of this application."

Here's how users add the MySpace Primetime application to their profiles/user homepage:

STEP 1: Visit http://www.myspace.com/primetimeapp

STEP 2: Click the "Add this App" button in the top right hand corner.

STEP 3: A pop-up box regarding placement and notification options appears. Users then choose where they want the application to be placed on their homepage or profile and how they want it to be updated, if at all. Once satisfied with their selections, users click "Add" to continue.

STEP 4: The application will then be added to the area the user indicated in the previous step.

STEP 5: ALL DONE! Users may now start using the application.

In addition to the MySpace Primetime Application, MySpace has redesigned the MySpace Primetime community (originally launched December 2007) where users are able to watch content such as 30 Rock, Saturday Night Live, 24, Heroes, and classic TV programming including Airwolf, Buck Rogers and Kojack powered by a partnership with Hulu. In addition, users may also watch licensed content from over 150 branded channels on the site such as TMZ, BBC Worldwide, The Sony Minisode Network, Sorority Forever, National Geographic and MySpaceTV Original programming including Roommates, Special Delivery and Paul Brogan.

MySpace recently hit an all-time high with domestic unique users and engagement in October according to comScore; seeing approximately 76 million users domestically and 122 million worldwide unique users (August 2008). comScore also reported MySpace surpassed Yahoo! to become the top publisher of online display advertising in the U.S., accounting for 16% of all display ads viewed in June.

###

About MySpace

MySpace, a unit of Fox Interactive Media Inc., is the premier lifestyle portal for connecting with friends, discovering popular culture, and making a positive impact on the world. MySpace has created a connected global community by integrating web profiles, blogs, instant messaging, e-mail, music streaming, music videos, photo galleries, classified listings, events, groups, college communities, and member forums. MySpace's international network includes more than 30 localized community sites in the United States, Brazil, Canada, Latin America, Mexico, Austria, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, Australia, India, Japan, and New Zealand. Fox Interactive Media is a division of News Corp. (NYSE:NWS - News, NWS.A - News; ASX:NWS - News, NWSLV - News).

Among the top 2000 domains comScore Media Metrix, September 2008. For more information on comScore Networks, please go to www.comscore.com.





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· 24 (FOX)
· 30 ROCK (NBC)
· HEROES (NBC)





[10/23/17 - 11:14 AM]
Great American Country Orders 28 Episode Renewal of "Mountain Life"
The series follows families as they search for the ultimate mountain home, whether it's a classic slope-side A-frame, rustic log cabin or bamboo bungalow with views of a volcano.

[10/23/17 - 11:01 AM]
Showtime(R) Picks Up Hit Drama "Ray Donovan" for Sixth Season
Consisting of 12 episodes, the sixth season is set to relocate from Los Angeles, where it has been based for the past five seasons, to New York City when production begins in early 2018.

[10/23/17 - 10:58 AM]
All-New Cities and Talent Announced for Season 2 of "Kevin Hart Presents: Hart of the City" - New Season Premieres November 3 on Comedy Central
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[10/23/17 - 09:01 AM]
Video: Showtime(R) Samples Series Premiere of New Comedy "SMILF"
The pay channel is releasing the pilot early, ahead of its on-air debut Sunday, November 5.

[10/23/17 - 08:15 AM]
Sunday's Broadcast Ratings: Another Week, Another "Sunday Night Football" Victory
NBC once again wins the night in total viewers and adults 18-49.

[10/23/17 - 06:30 AM]
CBS All Access Renews "Star Trek: Discovery" for Second Season
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[10/23/17 - 06:05 AM]
Amazon's Fall 2017 Half-Hour Pilot Season Premieres on November 10 on Amazon Prime Video
Bridget Everett, Diarra Kilpatrick, George Saunders, Glenn Close, Hiro Murai, and Michael Patrick King are among the featured auspices.

[10/22/17 - 08:32 AM]
Saturday's Broadcast Ratings: ABC Tops FOX, NBC in College Football Showdown
The Alphabet wins the night in both total viewers and adults 18-49.

[10/21/17 - 08:28 AM]
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"Blue Bloods" and "Hawaii Five-0" lead said categories for the Eye.

[10/20/17 - 11:48 PM]
Development Update: Friday, October 20
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[10/20/17 - 09:42 AM]
Live + 3 Day Ratings: ABC's "Good Doctor" Tops CBS' "NCIS" and NBC's "This Is Us" as the Season's Most-Watched Drama
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[10/20/17 - 09:18 AM]
FXX Scares Up Tricks and Treats for Halloween
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[10/20/17 - 08:42 AM]
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NBC spins the numbers for Thursday, October 19.

[10/20/17 - 08:15 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Keeps CBS on Top
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[10/20/17 - 07:01 AM]
"A Very Pentatonix Christmas" Delivers the Holiday Spirit to NBC on Monday, Nov. 27 at 10 P.M. ET/PT
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