or


[11/17/08 - 01:38 PM]
Oxygen Media Announces First Ever E-Commerce Initiative Launches ShoP.oxygeN.com" with Exclusive "Bad Girls Club" Merchandise
Two lines of merchandise will be available for purchase, some general Oxygen merchandise with "oxygenated" phrases like "Over It" and "Obsessed" joining other articles of clothing specific to the series, "Bad Girls Club."

[via press release from Oxygen]

OXYGEN MEDIA ANNOUNCES FIRST EVER E-COMMERCE INITIATIVE LAUNCHES SHOP.OXYGEN.COM" WITH EXCLUSIVE "BAD GIRLS CLUB" MERCHANDISE

NEW YORK - November 17, 2008 - Just in time for the holiday season, Oxygen Media launches its first ever e-commerce initiative, "shop.oxygen.com," which goes live today. In keeping with the Oxygen "Live Out Loud" brand and philosophy, the merchandise will be fun and unexpected. The network partnered with Delivery Agent, Inc., the leader in shopping-enabled entertainment, to build, host and manage Oxygen's e-commerce initiative. The announcement was made today by Jason Klarman, General Manager, Oxygen Media.

The first merchandise to be offered on the site will be tied to the hit Oxygen series "Bad Girls Club" which launches its newest season on Tuesday, December 2 at 10 PM ET/PT. The national print and outdoor campaign for "BGC" will hit today in conjunction with the web launch. Two lines of merchandise will be available for purchase, some general Oxygen merchandise with oxygenated phrases like "Over It" and "Obsessed" joining other articles of clothing specific to the series, "Bad Girls Club." The merchandise will include yoga pants and tee shirts that are blingy and fun as well accessories like "Devil Dust" glitter and jewel shaped ice cube trays, all speaking to the "Live Out Loud" sensibility. For the cost conscious but fashion-obsessed woman, most of the merchandise will retail for under $30.00. Delivery Agent will handle the sourcing and manufacturing.

"In making the announcement, Klarman said, 'Gen O Oxygen viewers love to shop online and in stores and view it as entertainment." "We made our products beyond the typical TV-based fan gear, and created our fashionable, trend-setting items at a price point that's affordable."

Jennifer Turner, Vice President, Licensing and Strategic Partnerships, Bravo Media and Oxygen Media added, "We felt it was important to fulfill our viewers' desire to look good and have fun and continue to connect with their favorite Oxygen programming. The site is the first step in what we hope will be an even more dynamic fashion and lifestyle offering for our viewers in the future."

"The Bad Girls Club" remains one of Oxygen's most-watched original series. "The Bad Girls Club" also achieved a network milestone, becoming the first Oxygen original series episode to break the one million-viewer mark (2/19/08).

About Oxygen Media:

Oxygen is a program service of NBC Universal Cable Entertainment and is currently available in over 74 million homes. The network was launched 2000 to fill a void in the television landscape - creating a network targeted to younger women. Oxygen is rewriting the rulebook for women's television, with a vast array of unconventional and original programming including "The Janice Dickinson Modeling Agency," "Coolio's Rules," "The Bad Girls Club" and "Tori & Dean: Home Sweet Hollywood."





  [november 2008]  
S
M
T
W
T
F
S
      


· BAD GIRLS CLUB, THE (OXYGEN)





[07/08/25 - 12:01 PM]
Netflix Top 10 Week of June 30: "Squid Game" Season 3 Leads Top 10 Globally, Climbs to No. 3 on Most Popular
Plus: "The Waterfront" maintained its Top 10 empire as the No. 1 English show in its third week with 5.6 million views.

[07/08/25 - 11:47 AM]
Lifetime Greenlights Latest "Ripped from the Headlines" Thriller "Girl in the Cellar" Starring Kyla Pratt and Kelcey Mawema Premiering August 23
Inspired by real stories, the film follows a single mother who resorts to extreme measures to control her teenage daughter.

[07/08/25 - 11:45 AM]
CBS Studios Returns to Comic-Con International with Fan Favorite "Star Trek" Universe, "Ghosts" and New Series "NCIS: Tony & Ziva"
Attendees will not want to miss panel presentations from beloved series and franchises.

[07/08/25 - 11:16 AM]
Video: Trailer and Key Art Debut - "Zarna Garg: Practical People Win"
Zarna Garg is bringing the heat (and the guilt trips) in her laugh-out-loud Hulu debut, taking aim at husbands, kids, in-laws, and anyone who dares question an Indian mom's wisdom.

[07/08/25 - 11:10 AM]
Video: Peacock Releases First Look Images, Teaser, and Announces Premiere Date for "Devil in Disguise: John Wayne Gacy"
From 1972-1978, thirty-three young men were kidnapped, murdered, and buried in a crawl space beneath their killer's house. And no one was the wiser.

[07/08/25 - 10:31 AM]
Netflix Serves Up a Fresh Slate of Food Series with Exciting New Titles and Fan-Favorite Returns
Fan-favorite "Is It Cake?" is back with a triple helping of themed seasons - "Is It Cake? Halloween," "Is It Cake? Holiday" Season 2, and an "Is It Cake? Valentines" special.

[07/08/25 - 10:30 AM]
"New Girl" Summer on Hulu: Creator Liz Meriwether Picks Essential Summer Episodes
All seven seasons of "New Girl" are available to stream on Hulu.

[07/08/25 - 09:33 AM]
Disney Entertainment Television Announces 2025 San Diego Comic-Con Programming with a Lineup for Every Fan in the Family
Beginning Thursday, July 24, Hulu's King of the Hill backyard cookout, ABC's A Very Abbott Block Party, FX's "Alien: Earth" - "The Wreckage," and The Percy Jackson Experience outdoor activations will be open to the public directly outside the San Diego Convention Center.

[07/08/25 - 09:11 AM]
Nickelodeon Airs Animated Series, "Unicorn Academy" and "Vida the Vet," from Spin Master Entertainment, Beginning July
This marked the series' respective linear debuts in the U.S. - "Unicorn Academy" on Nickelodeon and "Vida the Vet" on the Nick Jr. channel.

[07/08/25 - 09:01 AM]
Video: Prime Video Releases Official Trailer and Key Art for "Shiny Happy People: A Teenage Holy War"
The three-part docuseries, from executive producers Blye Faust and Cori Shepherd, premieres July 23 on Prime Video.

[07/08/25 - 09:00 AM]
"Big Brother": A Summer of Mystery Cast Revealed
This season's cast includes a professional bull rider, event curator, marketing manager, AI consultant, aura painter, attorney and a dungeon master, among others.

[07/08/25 - 08:07 AM]
Apple TV+ Announces Seventh Season for Celebrated Spy Drama "Slow Horses"
Season five is slated for September 24; while season six was announced last year.

[07/08/25 - 08:01 AM]
Video: "Untamed" - Official Trailer - Netflix
In the vast expanse of Yosemite National Park, a woman's death draws a federal agent into lawless terrain - where nature obeys no rules but its own.

[07/08/25 - 07:32 AM]
FOX Nation Enters Live Sports Arena with All-New PBR Partnership
In the lead up to the live weekly team events, the platform will roll out season two of the hit series "Last Cowboy Standing" beginning on Friday, July 11.

[07/08/25 - 07:01 AM]
"Grantchester" Begins Production on Its 11th and Final Season
"We're so grateful to all the loyal viewers and can't wait to bring you the final chapter of this story," said PBS.