[01/09/09 - 12:42 PM]
All-New Discovery Series Celebrates the Ingenuity of Inventors and the Art of Selling Their Products
The 13-part BUT WAIT... THERE'S MORE will roll out in the spring.

[via press release from Discovery]

All-New Discovery Series Celebrates the Ingenuity of Inventors and the Art of Selling Their Products

-- "BUT WAIT... THERE'S MORE" (wt) Premieres in Spring 2009 --

January 9, 2009

(Los Angeles, Ca.) Billy Mays and Anthony "Sully" Sullivan are two names synonymous with products so indispensible that you can't live without them´┐Żand the revelation usually comes at 3 a.m. in the form of an infomercial. Mays and Sullivan have sold millions of cleaners, sweepers, kitchen gadgets and other miracle products to people all over the world. What is the story behind these pitchmen? And who are the inventors who come up with the imaginative products being sold? Go behind the curtain and peek into the world of the clever inventors and the equally clever men who sell their products in BUT WAIT... THERE'S MORE (wt).

This all-new 13-part series introduces viewers to the dreamers, tinkerers and inventors who believe they have created the next must-have product. If these everyday geniuses can enlist the help of Sully and Mays to sell their goods, they may stand a chance of turning their products into household names´┐Żand turning a hefty profit for themselves.

From the initial boardroom pitch to product reactions on the streets to filming the actual infomercial, this revealing series will change the way you look at the seemingly ordinary products under your sink or in your toolshed. And just as fascinating are the inventive people who identified a need and created those products.

BUT WAIT... THERE'S MORE (wt) is produced for Discovery Channel by Original Productions. For Original Productions, Thom Beers, Philip D. Segal, Billy Mays, Anthony Sullivan and Chris Wilson are executive producers. Jeff Conroy is co-executive producer and Steve Jones is series producer. For Discovery Channel, Chris Rantamaki is executive producer.

About Discovery Channel

Discovery Channel (DSC) is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which reaches 98.1 million viewers in the US, can be seen in over 170 countries, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including, science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com.

About Discovery Communications

Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) is the world's number one nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 170 countries. Discovery empowers people to explore their world and satisfy their curiosity through 100-plus worldwide networks, led by Discovery Channel, TLC, Animal Planet, Science Channel, Planet Green, Investigation Discovery and HD Theater, as well as leading consumer and educational products and services, and a diversified portfolio of digital media services including HowStuffWorks.com. For more information, please visit www.discoverycommunications.com.

  [january 2009]  


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