or


[04/15/09 - 04:26 PM]
Bear Grylls and Will Ferrell Join Forces to Battle the Swedish Wilds in a Special Episode of Discovery Channel's Man VS. Wild Tied to Universal Pictures' "Land of the Lost"
"To be able to participate in an episode of MAN VS. WILD was a thrill of a lifetime, even though I did get urine-drunk which is sad," said Ferrell.

[via press release from Discovery]

BEAR GRYLLS AND WILL FERRELL JOIN FORCES TO BATTLE THE SWEDISH WILDS IN A SPECIAL EPISODE OF DISCOVERY CHANNEL'S MAN VS. WILD TIED TO UNIVERSAL PICTURES' "LAND OF THE LOST"

Episode Marks Most Fully Integrated Partnership to Date Between Discovery Channel and Universal Pictures and Proves that Extreme Adventure is Harder on the Stomach Than Comedy

(Los Angeles, CA) � Marking the latest adventure in Discovery Channel's long-running series MAN VS. WILD, Bear Grylls invited Actor/Comedian Will Ferrell to join him for an extreme adventure in the Swedish hinterland, it was announced today. The early June episode is tied to Universal Pictures' upcoming comedy adventure "Land of the Lost," which stars Ferrell and hits movie theaters on June 5, 2009.

This special episode of MAN VS. WILD is the most fully integrated to date in an ongoing strategic partnership between Discovery Channel and Universal Pictures to create special shows that tie into opening movies. Previously, the two companies have worked together on tie-ins with recent Universal releases. These include a integration of Universal's "Frost/Nixon" with an episode of Discovery's CASH CAB; a tie-in of Universal's "Fast & Furious," which recently opened to $71MM�the highest box office weekend of 2009�with Discovery's DESTROYED IN SECONDS; and last summer with Universal and Marvel Studios' "The Incredible Hulk" with Discovery's DEADLIEST CATCH, Universal's "Wanted" with Discovery's FUTUREWEAPONS and Universal's "The Mummy: Tomb of the Dragon Emperor" with Discovery's MAN VS. WILD.

In this first joint extreme adventure special, Grylls takes Ferrell through the paces of real life survival in the ice-bound mountain and glacier ranges in the far north of Sweden. Armed with only the most basic survival equipment, Grylls briefs his partner on the extreme conditions they'll have to confront over the next 48-hours...and what worst-case scenarios lie in store.

Without losing his infectious sense of humor, Ferrell proves his mettle through a series of physically challenging skills. Together, they tandem-abseil off a helicopter, rappel down hundred foot frozen waterfalls and build a shelter to stay warm overnight in sub-zero temperatures. Common to all MAN VS. WILD episodes, Grylls shows Ferrell what it takes to find food in the icy coniferous forests, as they climb trees, improvise snow shoes from saplings, drink their own urine and even bite into reindeer eyeballs!

"Will did an amazing job in sub-zero very unforgiving conditions," said Grylls. "He trusted me when it mattered and we survived... And he has definitely had an adventure! He should be very proud of how he performed."

"To be able to participate in an episode of MAN VS. WILD was a thrill of a lifetime, even though I did get urine-drunk which is sad," said Ferrell.

"We enjoy every aspect of working with our clients on content integrations. The most successful partnerships given our non-fiction programming include customized opportunities that get our client's close to our content as organically as possible. This one is fun and should garner great interest for our show and for the movie," commented Joe Abruzzese, President, Advertising Sales, Discovery Communications.

"Pairing one of the toughest men alive with one of the funniest will be an absolute riot," said John Ford, President and General Manager of Discovery Channel. "Bear and Will share a snow shelter and eat reindeer eyeballs together. That says it all. I can't wait to watch."

"Our ongoing partnership with Discovery has been greatly successful for our companies, and the pairing of Bear and Will for MAN VS. WILD is our most innovative project to date," said Annah Zafrani, Vice President of Media Promotions, Universal Pictures. "We're able to connect �Land of the Lost' to Bear's fans�people who love adventure and mysterious worlds. It doesn't hurt that, with Will, we have one of the funniest men on the planet... who is also game to be lost in the wild."

An ex-Special Forces soldier, Bear Grylls was trained as a survival expert in the British army, has a black belt in karate and is an experienced high-altitude mountaineer. Grylls has channeled his daring spirit into feats such as the highest-ever dinner party at a table suspended below a hot air balloon at 24,500 feet, and the first unassisted crossing of the frozen North Atlantic Ocean in an open rigid inflatable boat.

In addition, in 1998 at age 23, Bear became the youngest British climber to ever complete a summit and descent of Mount Everest. Last year, Bear returned to the Himalayas to conquer a new dream�attempting to fly a powered paraglider higher than Everest. Through this expedition, Bear and his team donated more than $2.5 million to charities, including $600,000 to the Global Angels Foundation, a charity that supports long-term projects for underprivileged children worldwide.

MAN VS. WILD is produced for Discovery Channel by Diverse Productions and executive produced by Steve Rankin. Dan Korn serves as Executive Producer for Discovery Channel.

About "Land of the Lost"

Will Ferrell stars as has-been scientist Dr. Rick Marshall, sucked into a space-time vortex and spat back through time. Way back. Now, Marshall has no weapons, few skills and questionable smarts to survive in an alternate universe full of marauding dinosaurs and fantastic creatures from beyond our world�a place of spectacular sights and super-scaled comedy known as the "Land of the Lost." For more information, visit www.landofthelost.net.

About Discovery Channel

Discovery Channel (DSC) is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which reaches 98.1 million viewers in the US, can be seen in over 170 countries, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including, science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com.

About Discovery Communications

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's number one nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 170 countries. Discovery empowers people to explore their world and satisfy their curiosity through 100-plus worldwide networks, led by Discovery Channel, TLC, Animal Planet, Science Channel, Planet Green, Investigation Discovery and HD Theater, as well as leading consumer and educational products and services, and a diversified portfolio of digital media services including HowStuffWorks.com. For more information, please visit www.discoverycommunications.com.





  [april 2009]  
S
M
T
W
T
F
S
   


· DEADLIEST CATCH (DISCOVERY)
· DESTROYED IN SECONDS (DISCOVERY)
· FUTURE WEAPONS (DISCOVERY)
· MAN VS. WILD (DISCOVERY)





[10/05/26 - 11:06 AM]
Bravo's "Southern Charm" Returns for Season 12 with Secrets Simmering in the South on Thursday, Nov. 12 at 9 P.M. ET/PT
Charmers Venita Aspen, Salley Carson, Craig Conover, Austen Kroll, Madison LeCroy, Molly O'Connell, Rodrigo Reyes, Whitner Slagsvol and Shep Rose return.

[10/05/26 - 11:01 AM]
NBC Sports to Present 60+ Big East Men's and Women's Basketball Games in 2026-27 on NBC, Peacock, and NBCSN
NBC Sports will present a slate of nearly 65 Big East basketball regular-season and tournament games this season, with 47 Big East men's games and 16 women's games presented across NBC, Peacock and NBCSN.

[10/05/26 - 11:01 AM]
Apple TV's Hit Thriller "Imperfect Women" to Return for a Gripping Second Season
The series is returning for a compelling new chapter set on Martha's Vineyard that will revolve around fan-favorite character Eleanor, played by Kerry Washington, who will reprise her role and serve as executive producer alongside Elisabeth Moss.

[10/05/26 - 11:01 AM]
Prime Video Debuts First Look Images for New Original Series "Bloodaxe," from the Creator of "Vikings"
All eight episodes will premiere exclusively on Prime Video in more than 240 countries and territories worldwide, and as previously announced, "Bloodaxe" has been picked up for a second season which is currently in production in Ireland.

[10/05/26 - 11:00 AM]
Paramount+ Renews "Tulsa King" for a Fifth Season Ahead of the Season Four Premiere on October 16
Season five will return to Dwight "The General" Manfredi's mafia roots, relocating production from Atlanta to New York to coincide with the storyline, with production now underway.

[10/05/26 - 09:01 AM]
Video: NBC Debuts Official Season 3 Trailer, Photos & Key Art for "Happy's Place"
Guest stars this season include James Denton, Jane Lynch, and Justina Machado.

[10/05/26 - 09:01 AM]
The Soul Train Awards Nominees Are In, and Fans Decide the Winners in Two New Categories!
Voting is open now through October 16, and fans can see who takes home the trophies Friday, November 27, at 8 p.m. ET/PT on BET, with a simulcast on CBS, BET Her, VH1, MTV2, and LOGO.

[10/05/26 - 08:31 AM]
BritBox Reveals Further Cast Joining Edward Bluemel in "Hercule"
Jessica Alexander, Honor Swinton Byrne, Omari Douglas, Paul Forman, Arthur Hughes, Ralf Little, River Medway, Katherine Parkinson, Natalie Quarry, Toby Stephens set to join the much-anticipated series.

[10/05/26 - 08:01 AM]
Food Network Sets Premiere Date For New Season of "Harry Potter: Wizards of Baking"
Celebrating the 25th anniversary of the iconic first film in the series, the new season introduces a tournament twist with four teams of three, each representing one of the four Hogwarts Houses - Gryffindor, Hufflepuff, Ravenclaw and Slytherin.

[10/05/26 - 08:01 AM]
Prime Video Casts Sean Teale, Sarah Jeffery, Megan Stott, Lili Simmons, Anthony Keyvan, JoBeth Williams in "Things We Never Got Over"
The project is the series adaptation of Lucy Score's bestselling novel.

[10/05/26 - 07:19 AM]
Video: "The Institute" Season 2 (MGM+ 2026 Series) Official Trailer
The series returns for a new season November 8 on MGM+.

[10/05/26 - 07:01 AM]
Video: "Animals" - Official Trailer #2 - Netflix
When their son is kidnapped, an LA mayoral candidate and his wife scramble to raise the ransom while making choices that could tear their world apart.

[10/05/26 - 07:01 AM]
Prime Video Releases Key Art for the Final Season of "Maxton Hall - The World Between Us"
The third and final season of the most successful international scripted original series in Prime Video history premieres worldwide on Prime Video on December 9, 2026.

[10/05/26 - 06:01 AM]
David Ellison and Ynon Kreiz Announce Their CEO Leadership Team for Skydance Following Anticipated Close of Warner Bros. Discovery Acquisition
Drawing on deep expertise across entertainment, technology, and business operations, the CLT brings together leaders from both companies and reflects their complementary strengths.

[10/05/26 - 06:01 AM]
"CMA Presents I Will Always Love You: A Celebration of Dolly Parton" Reveals Star-Studded Lineup
The special airs Wednesday, October 21 (9:00-11:00 p.m. EDT) on ABC and Disney+ in the U.S. and internationally, available next day on Hulu, and will be filmed before a live audience at Belmont University's Fisher Center for the Performing Arts in Nashville.