or


[06/08/09 - 08:11 AM]
Bravo Announces the Glad Products Company, Lexus and Stella Artois as Sponsors for "Top Chef Masters"
The partners will also provide $250,000 in prize money - a $100,000 cash prize from The Glad Products Company and $150,000 from Lexus, all in charity donations.

[via press release from Bravo]

BRAVO ANNOUNCES THE GLAD PRODUCTS COMPANY, LEXUS AND STELLA ARTOIS AS SPONSORS FOR "TOP CHEF MASTERS"

New Series Premieres Wednesday, June 10 At 10 PM ET/PT

NEW YORK - June 4, 2009 - Bravo has cooked up partnerships with The Glad Products Company, Lexus and Stella Artois as official sponsors for the premiere season of "Top Chef Masters," the spin-off series of the Emmy and James Beard Award-winning No. 1 food show on cable, "Top Chef," which will premiere on Wednesday, June 10 at 10 p.m. ET/PT. These multi-platform deals provide an exclusive level of brand exposure through in-show product integration as well as on-air and online presence for these partners. The partners will also provide $250,000 in prize money - a $100,000 cash prize from The Glad Products Company and $150,000 from Lexus, all in charity donations. The announcements were made by Susan Malfa, Senior Vice President, Ad Sales, Bravo Media and Oxygen Media.

"'Top Chef' has a proven performance record delivering for our advertisers - the highest commercial and brand recall in television driven by program engagement and quality production of our shows," said Malfa. "Bravo delivers results."

Elements of the sponsorships and integrations surrounding "Top Chef Masters" include:

The Glad Products Company will provide a $100,000 cash prize to the "Top Chef Master" winner's charity of choice. A fully integrated sponsor, Glad products will be featured on-air throughout the series.

Lexus is a fully integrated sponsor and will be featured on-air and online throughout the series. Lexus will serve as the primary transportation vehicles for the competing Master chefs as they make their way around Los Angeles for "Top Chef Masters" challenges. Lexus will provide $10,000 prizing to the charity of choice for the winner of each of the qualifying round episodes, and additional funds to all participating Master Chefs' charities, for a total sum of $150,000 in charity donations. Online, Lexus will sponsor the "Top Chef Masters Recipe Finder," a popular recipe database, and "Rate the Plate," where the user can determine which dishes rate best on www.BravoTV.com, along with "Top Chef Masters" weekly live voting including the popular poll, Fan Favorite, with a twist - fans can win $10,000. Lexus is also the exclusive sponsor of the "Top Chef Masters" WAP site - the mobile microsite where fans can get access to additional exclusive show-related content at m.bravotv.com.

Stella Artois is an on-air sponsor with weekly, tagged tune-in spots and billboards.

"Top Chef Masters" will pit 24 world-renowned chefs against each other and see how well they fare in the tried and true format of "Top Chef." In each episode, money will be at stake for the chefs, with the winners of eliminations being awarded cash donations for their charities. The first six episodes will consist of four chefs competing against each other to name one winner. The six winners of each episode will then meet up for the final four weeks when one person will get eliminated each episode until the finale where one winner is crowned Top Chef Master. The winning chef will receive $100,000 for the charity of their choice. To meet the Master chefs, go to: http://www.bravotv.com/top-chef-masters/season-1/videos.

Each episode of "Top Chef Masters" holds two challenges for the chefs. The first is a twist on the classic "Top Chef" quickfire challenge that tests their basic abilities and will be judged by a blind taste test and a five-star system, similar to fine dining reviews. The second challenge is a more involved elimination challenge designed to test the versatility and invention of the chefs as they take on unique culinary trials such as working with unusual and exotic foods or catering for demanding clients.

"Top Chef Masters" is produced by the Emmy-nominated Magical Elves. Dan Cutforth, Jane Lipsitz and Shauna Minoprio serve as executive producers. "Top Chef" head judge, renowned culinary figure and chef/owner Craft Restaurants Tom Colicchio serves as consulting producer.

Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been an NBC Universal cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information, visit www.BravoTV.com.





  [june 2009]  
S
M
T
W
T
F
S
 


· TOP CHEF (BRAVO)
· TOP CHEF MASTERS (BRAVO)









[11/23/14 - 08:57 AM]
Saturday's Broadcast Ratings: "Saturday Night Football" Tops Demos for ABC
The Alphabet leads the night among adults 18-49 for the second week in a row.

[11/23/14 - 08:54 AM]
"Saturday Night Live," with Host Cameron Diaz, Ranks As the Night's #1 Telecast on the Big 4 Networks in 18-49
NBC spins the numbers for Saturday, November 22.

[11/22/14 - 09:02 AM]
"Constantine" Jumps 38% Week to Week in Adults 18-49 to Hit Its Highest Rating Since Its Series Debut
NBC spins the numbers for Friday, November 21.

[11/22/14 - 08:45 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Fourth Consecutive Week
The network's "Shark Tank" posts a 2.0 rating among adults 18-49.

[11/22/14 - 08:39 AM]
ABC Wins Friday for November Sweep in Adults 18-49 - Hits Season Highs Across the Night
ABC spins the numbers for Friday, November 21.

[11/21/14 - 03:07 PM]
Netflix to Premiere Globally in March 2015 the New Tina Fey and Robert Carlock Comedy Series Starring Ellie Kemper
"Unbreakable Kimmy Schmidt" was originally slated to premiere on NBC and instead will now launch exclusively across all Netflix territories.

[11/21/14 - 01:30 PM]
Disney XD to Sneak Preview New Original Series "Penn Zero: Part-Time Hero" on Friday, December 5
Emmy Award-winner Henry Winkler guest stars as The Snowman.

[11/21/14 - 01:28 PM]
Feast with the Titans in a Special Thanksgiving Episode of "Teen Titans Go!" Airing Wednesday, November 26, at 5:30 p.m. ET/PT
In addition, the Titans have a lot to be thankful for as the action-comedy series continues to be a strong performer on Cartoon Network.

[11/21/14 - 01:08 PM]
Emmy(R) and Tony Award(R) Winner Ellen Barkin to Guest Star on "Happyish" on Showtime(R)
She's set as Dani Kirschenbloom, a headhunter who works closely with Thom Payne (Steve Coogan).

[11/21/14 - 12:52 PM]
CBS Celebrates the Holidays with Very Merry Episodes
These original episodes join the previously announced holiday music specials as well as perennial holiday favorites.

[11/21/14 - 12:02 PM]
VH1 to Air Special Encore Presentation of "Behind the Music: Aaliyah" on Sunday, November 23, 2014 at 6PM and 10PM
Aaliyah's family members participated in the original production in 2001 and her brother approved the additions made in the updated 2012 version, which will be seen on Sunday.

[11/21/14 - 11:00 AM]
Season Three Premiere of Bounce TV's "Off The Chain" Series Reaches Over 1.7 Million Viewers
Bounce TV spins the numbers for Wednesday, November 19.

[11/21/14 - 10:24 AM]
OWN: Oprah Winfrey Network Announces 2015 Premiere Dates for Returning Favorite Series and an All-New Network Special
"The Haves and the Have Nots," "Love Thy Neighbor" and "Raising Whitley" are among the returning class.

[11/21/14 - 10:06 AM]
Spike TV to Premiere "Lip Sync Battle" from Jimmy Fallon's Eight Million Plus Productions, John Krasinski and Stephen Merchant
The announcement was made by Jimmy Fallon last night on "The Tonight Show" during his interview with Stephen Merchant.

[11/21/14 - 10:06 AM]
"Home & Family" Primetime Holiday Special Premieres on Hallmark Channel November 24th
Candace Cameron Bure, Lacey Chabert, Genie Francis and Marilu Henner are among the scheduled guests.