[07/14/09 - 01:45 PM]
TNT Recruits Marketing the Weinstein Company for Dark Blue Premiere
As the exclusive movie studio sponsor for the premiere episode, The Weinstein Company will highlight their upcoming film "Inglourious Basterds."

[via press release from TNT]

TNT Recruits Marketing The Weinstein Company for DARK BLUE Premiere

Series Premiere Wednesday, July 15, at 10 p.m. (ET/PT)

This July, TNT will unveil an action-packed night of programming with marketing partner The Weinstein Company's Inglourious Basterds along for the ride as sponsor for DARK BLUE. Starring Golden Globe� winner Dylan McDermott (The Practice), the series follows the exploits of an undercover team of police officers so covert, many of their own colleagues don't even know they are involved. DARK BLUE is executive produced by Jerry Bruckheimer (the CSI series, Without a Trace) and premieres Wednesday, July 15, at 10 p.m. (ET/PT), following the season premiere of TNT's hit series LEVERAGE.

"We continue to build on our promise to deliver more original TNT programming opportunities for marketers to align their brand in a high-profile environment," said Katherine Johnson, senior vice president, Turner Entertainment promotions and marketing. "Together with our sponsors, we look forward to premiering this exciting new series, topping off an action-packed night of TNT original programming,"

As the exclusive movie studio sponsor for the premiere episode, The Weinstein Company will highlight their upcoming film Inglourious Basterds, starring Brad Pitt, Diane Kruger, M�lanie Laurent, Christoph Waltz and Eli Roth. TNT will feature both a 90-second extended trailer and a 30-second spot featuring a select scene from the film within the premiere episode. In addition, custom co-branded tune-in spots featuring clips from the film were created to promote Ingluorious Basterds out in theatres Aug. 21 and DARK BLUE premiering on Jul. 15. Inglourious Basterds is written and directed by Quentin Tarantino.

"We are thrilled to be a presenting sponsor of the Dark Blue premiere," said Francois Martin, senior vice president, marketing, The Weinstein Company & Dimension Films. "TNT's original programming is a great environment to launch the Inglourious Basterds campaign."

DARK BLUE comes to TNT from Warner Horizon Television, with Bruckheimer, Jonathan Littman (the CSI series, Cold Case), Danny Cannon (the CSI series, Eleventh Hour), Doug Jung (Big Love) and Rick Eid (Law & Order) serving as executive producers. KristieAnne Reed (Eleventh Hour) is co-executive producer. .

Turner Network Television (TNT), one of cable's top-rated networks, is television's destination for drama and home to such original series as the acclaimed and highly popular detective drama The Closer, starring Kyra Sedgwick; Saving Grace, starring Holly Hunter; Raising the Bar, with Mark-Paul Gosselaar, Gloria Reuben and Jane Kaczmarek; Leverage, starring Timothy Hutton; HawthoRNe, with Jada Pinkett Smith; and Dark Blue, starring Dylan McDermott. TNT also presents such powerful dramas as Bones, Cold Case, Law & Order, Without a Trace, ER and Charmed; broadcast premiere movies; compelling primetime specials, such as the Screen Actors Guild Awards�; and championship sports coverage, including NASCAR and the NBA. TNT is available in high-definition.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

  [july 2009]  


[10/23/16 - 10:03 AM]
Saturday's Broadcast Ratings: ABC, College Football Top Viewers, Demos
The Alphabet wins said evening for the fourth consecutive week.

[10/23/16 - 09:43 AM]
"SNL" Hits Season Highs, Best October Overnights in 8 Years
NBC spins the numbers for Saturday, October 22.

[10/23/16 - 07:06 AM]
Live + 3 Ratings: ABC's "S.H.I.E.L.D." Is the Season's First Broadcast Series to Post Triple-Digit Growth in Adults 18-49
ABC further spins the numbers for Tuesday, October 18.

[10/22/16 - 09:09 AM]
Friday's Broadcast Ratings: CBS Tops Night in Viewers, Demos
The Eye's trio of dramas lead the evening in both categories.

[10/22/16 - 09:05 AM]
"Dateline" Matches Its Season High in 18-49, New Season High in Total Viewers
NBC spins the numbers for Friday, October 21.

[10/22/16 - 08:42 AM]
ABC Earns Most Watched Friday This Season - "Shark Tank" Is the #1 Show in Adults 18-49
ABC spins the numbers for Friday, October 21.

[10/21/16 - 02:02 PM]
NLCS Game 5 Is Second Most-Watched Telecast in FS1 History
FOX Sports spins the numbers for Thursday, October 20.

[10/21/16 - 12:08 PM]
Freeform Brings Fan Favorite "Stitchers" and New Original Sci-Fi Series "Beyond" to Stan Lee's L.A. Comic Con on October 29 and 30
"Stitchers" co-stars Ritesh Rajan, Damon Dayoub and Sarah Davenport are among those scheduled to appear.

[10/21/16 - 10:05 AM]
Freeform's Annual "Countdown to 25 Days of Christmas" Starts on Thanksgiving Day, Thursday, November 24
Said offerings include the premiere "The Odd Life of Timothy Green," "Boxtrolls," and the network premiere of the fourth installment of the hit "Cinderella Story" franchise, "A Cinderella Story: If the Shoe Fits."

[10/21/16 - 10:04 AM]
Freeform's Funday Programming Event Begins November 12 and Continues Through November 13
Highlights include the network premieres of "Planes: Fire & Rescue," "How to Train Your Dragon" and "Shrek Forever After."

[10/21/16 - 10:03 AM]
"Madonna: Rebel Heart Tour" to Premiere on Showtime(R) on December 9 at 9 PM ET/PT
The film is co-directed by Danny B. Tull and Nathan Rissman, both of whom have worked extensively with Madonna on her feature films and tour movies.

[10/21/16 - 09:55 AM]
David Blaine Is Back With an Extraordinary Special, "David Blaine: Beyond Magic," Airing Tuesday, November 15, on ABC
Following his critically acclaimed ratings smash "David Blaine: Real or Magic," Blaine returns with his most revealing performance yet.

[10/21/16 - 09:35 AM]
Video: Netflix's "Haters Back Off!" Star Miranda Sings Shares Some of Her Favorite Things
Based on the character created by Colleen Ballinger, "Haters Back Off!" delves into the oddball family life of Miranda Sings.

[10/21/16 - 09:31 AM]
Video: Netflix Unveils The Ivory Game Trailer and Poster
From executive producer Leonardo DiCaprio, The Ivory Game is an epic documentary feature that goes undercover into the dark and sinister underbelly of ivory trafficking.

[10/21/16 - 09:29 AM]
Premiere Date Change - A&E Network Will Now Air Original Docu-Series "The Killing Season" on November 12
The newcomer will now roll out with back-to-back episodes one week later than previously announced.